E-Commerce Web Design & Dev for Digital Marketing Agency
- E-Commerce Development Web Design Web Development
- Less than $10,000
- July - Oct. 2023
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"Emizen Tech is the best."
- Business services
- London, England
- 11-50 Employees
- Online Review
Emizen Tech has designed and developed a website for a digital marketing agency. They've also implemented e-commerce features, created SEO content, tested the site, and implemented cybersecurity measures.
Thanks to their new site, the client has seen an increase in web traffic, user engagement, conversions, sales, revenue, customer retention, SERP rankings, and ROI. Emizen Tech is communicative, flexible, and good at planning and sticking to schedule. Moreover, they're professional and knowledgeable.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Information technology specialist of Media7
Describe what your company does in a single sentence.
Media7 is a comprehensive digital marketing agency, so we’re confident we can excel in any type of bespoke project across diverse sectors, but here’s a taster of our standard and specialist services.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Emizen Tech to accomplish?
- Professional website development
SOLUTION
How did you find Emizen Tech?
Referral
Why did you select Emizen Tech over others?
Referred to me
How many teammates from Emizen Tech were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The scope of work for eCommerce professional website development involves various tasks and deliverables to create a fully functional and effective online store. Here's a detailed breakdown of the scope of work:
- Project Initiation and Planning:
- Understanding the client's business goals, target audience, and specific requirements for the eCommerce website.
- Defining the project scope, objectives, timelines, and budget.
- Conducting competitor research and industry analysis to identify trends and best practices.
- Website Design and Development:
- Creating custom website designs that align with the client's brand identity and aesthetics.
- Developing responsive web pages that work seamlessly across different devices and screen sizes.
- Implementing intuitive and user-friendly navigation to enhance the overall user experience.
- Integrating a content management system (CMS) for easy product and content updates.
- Setting up product categories, attributes, and filters for easy browsing and search.
- eCommerce Functionality:
- Implementing shopping cart functionality and a secure checkout process.
- Integrating multiple payment gateways to offer various payment options to customers.
- Enabling user account creation and management for order tracking and personalized experiences.
- Integrating inventory management systems to track product availability and prevent overselling.
- Setting up shipping and tax calculation based on the customer's location and product weight.
- Content Creation and Integration:
- Uploading and formatting product images, descriptions, and specifications.
- Creating engaging and SEO-friendly content for product pages, blogs, and other site sections.
- Integrating product reviews and ratings to build trust and aid purchasing decisions.
- Search Engine Optimization (SEO):
- Conducting keyword research and implementing on-page SEO elements.
- Optimizing product pages and category pages for better search engine visibility.
- Implementing schema markup to enhance search result appearance.
- Security and Performance:
- Implementing SSL certificates for secure data transmission.
- Ensuring the website loads quickly and performs well to reduce bounce rates.
- Conducting security audits and implementing measures to protect customer data.
- Testing and Quality Assurance:
- Conducting thorough testing of all website functionalities, including checkout processes, forms, and user accounts.
- Debugging and resolving any issues or bugs that arise during testing.
- Training and Documentation:
- Providing training to the client's team on managing the website and processing orders.
- Creating documentation for website maintenance and support tasks.
- Launch and Post-Launch Support:
- Assisting with the website launch and monitoring for any issues during the initial phase.
- Offering post-launch support to address any unforeseen issues or changes required.
Key Deliverables:
- Custom eCommerce website design and development.
- Fully functional shopping cart and secure checkout process.
- Integrated payment gateways and inventory management systems.
- SEO-optimized product pages and content.
- Responsive web design for mobile and tablet devices.
- Training documentation and post-launch support.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Measurable outcomes from an eCommerce website development project can demonstrate progress and success. These outcomes are typically quantifiable and help evaluate the effectiveness of the project. Here are some key measurable outcomes:
- Website Traffic and User Engagement:
- Increase in website traffic: Measured through website analytics tools like Google Analytics, tracking the number of unique visitors and pageviews over time.
- Decrease in bounce rate: A lower bounce rate indicates that visitors are finding the website relevant and engaging.
- Average session duration: An increase in the time users spend on the site suggests higher user engagement.
- Conversion Rate:
- Conversion rate optimization (CRO) aims to increase the percentage of visitors who complete a desired action, such as making a purchase or signing up for a newsletter.
- Sales and Revenue:
- Increase in sales: Measured by tracking the number of successful transactions and comparing it with previous periods.
- Growth in revenue: Calculated by comparing the total revenue generated during the project period with previous periods.
- Customer Acquisition and Retention:
- Increase in new customer acquisition: Tracking the number of new customers who make a purchase for the first time.
- Improvement in customer retention: Measured by the percentage of repeat customers and their purchasing frequency.
- Search Engine Ranking:
- Improvement in search engine rankings for targeted keywords, leading to increased organic traffic.
- Page Load Speed:
- Reduction in page load time, which can lead to improved user experience and higher search engine rankings.
- Error Tracking and Resolution:
- The number of reported errors or bugs during and after the project, with a focus on how quickly they are resolved.
- Mobile Responsiveness:
- Evaluation of the website's performance and user experience on various mobile devices.
- Security Metrics:
- Monitoring the number of security incidents or vulnerabilities detected and resolved.
- Customer Feedback and Reviews:
- Collection of customer feedback and reviews, including ratings and comments, to gauge satisfaction and identify areas for improvement.
- ROI (Return on Investment):
- Calculating the return on investment for the eCommerce website development project by comparing the total costs incurred with the revenue generated as a result.
These measurable outcomes provide valuable insights into the success and impact of the eCommerce website development project, allowing stakeholders to make data-driven decisions, identify areas for improvement, and track the achievement of project goals.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
- Project Planning: the company has a well-defined project plan that outlines the scope, objectives, timelines, and resources required for the website development. They should work closely with the client to understand their needs and align their project plan accordingly.
- Communication: Effective communication is crucial for successful project management. A reliable eCommerce company should maintain regular communication with the client to provide updates, address any concerns, and gather feedback throughout the development process.
- Milestones and Deliverables: The project plan should include clear milestones and deliverables with specific deadlines. Regular progress reports and updates should be shared with the client to ensure transparency and keep everyone on the same page.
- Risk Management: Addressing potential risks and challenges is essential for project success. A proactive approach to risk management demonstrates the company's commitment to delivering a high-quality product on time.
- Quality Assurance:A strong focus on quality assurance and testing is necessary to identify and resolve issues before the final launch. Testing should be conducted at various stages of development to ensure a bug-free and user-friendly website.
- Flexibility and Adaptability: Circumstances may change during the project, and a good eCommerce company should be flexible and adaptable to accommodate adjustments while maintaining project timelines and objectives.
What was your primary form of communication with Emizen Tech?
Virtual Meeting
What did you find most impressive or unique about this company?
Their scope of work includes professional website development, enhancing user experience, integrating secure payment gateway
Are there any areas for improvement or something Emizen Tech could have done differently?
Look for a company that adopts the latest technologies and trends in eCommerce development. Whether it's advanced AI-driven features, immersive user experiences, or cutting-edge security measures, a company that stays at the forefront of technology can offer unique and impressive solutions Emizen Tech is the best
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS
"Emizen Tech demonstrated a deep understanding of the client's business goals and target audience, offering valuable insights to enhance the project's vision.
