Bird Marketing

BACKGROUND

Please describe your company and position.

I am an executive at SHR Group

Describe what your company does in a single sentence.

Recruitment

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Create a new website

SOLUTION

How did you find Bird Marketing?

Online Search

Why did you select Bird Marketing over others?

High ratings

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

This is the 2nd project we've gone to Bird Marketing with. Both projects were delivered on time, on budget and exceeded our expectations. We will soon be approaching them with a 3rd. Both projects have been around SEO and Web development

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Time Budget

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Always available to talk. They're great at what they do.

Are there any areas for improvement or something Bird Marketing could have done differently?

Not that I can think of...

BACKGROUND

Please describe your company and position.

I am the Director of Lucia Rose

Describe what your company does in a single sentence.

We make and sell hand poured soy wax melts. We also sell home fragrance accessories.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Re design our e-commerce website
• Make the site user friendly and easy to use

SOLUTION

How did you find Bird Marketing?

Referral

Why did you select Bird Marketing over others?

High ratings

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Bird undertook a comprehensive overhaul of our e-commerce site, specialising in homemade wax melts. Their scope of work was extensive and meticulously executed. They refreshed our website's design, ensuring it visually captivates and resonates with our brand.

Notably, they enhanced the site's functionality, improving load times and streamlining the shopping process for an effortless user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the redesign by Bird , we've seen an increase in sales, clearly demonstrating the success and impact of their work on our website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bird did a great job managing the project. They really listened to what we needed and made sure to include our ideas every step of the way. They kept us in the loop with clear updates and were quick to make any changes we asked for.

This made the whole process smooth and resulted in website that really fits what we wanted.

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Bird Marketing was their creative approach and attention to detail. They brought unique ideas to the table that made our website not just functional, but also really eye-catching and unifue. It's clear they put a lot of thought into making our site stand out from the crowd.

Are there any areas for improvement or something Bird Marketing could have done differently?

In all honesty, Bird Marketing was faultless from start to finish. Their attention to ever detail and exceptional service left no room for improvement. It's rare to find such a seamless and thorough experience, and we couldn't be happier with the outcome.

UPDATED REVIEW

This review was published on June 27, 2024.

Ashlie-Rose Camp
Assistant Manager, Lucia RoseOther Industry

United Kingdom

1-10 Employees

Mar 2022 - Ongoing

$10,000 to $49,999

Verified

Project summary
A luxury scented candle retailer has hired Bird Marketing Limited to redesign their website and manage SEO/PPC campaigns. The client's goal is to enhance the website's performance and generate sales.

Feedback summary
Thanks to Bird Marketing Limited's SEO efforts, the client's ranking has improved, and website traffic has also increased. They have an effective project management style and provide excellent customer service. Overall, the client is pleased with their well-designed processes and high-quality work.

BACKGROUND

Please describe your company and your position there.

We are a boutique small business based in Essex. We make luxury scented soy wax melts and snap bars, which are selling through our website and online channels like Etsy and Ebay.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bird Marketing Limited, and what were your goals?

My partner and I bought the business towards the end of 2021 because the people who started it during lockdown couldn’t continue to grow it when everything started opening back up. They had done a fantastic job of getting things off the ground on several online platforms, however the website wasn’t as developed as it could be.

I had a casual conversation with Bird about the potential for upgrading the website. It was obvious that we should be trying to use it to generate sales directly as it would cut out the middleman and reduce the fees and costs of sales. I just wasn't sure about the best way to go about it so we set up a meeting to discuss the prospect of upgrading the website and putting it through a Bird seo plan.

The main goals were to grow the product listings, enhance the look of the site and try to get our products displayed on the organic search page and shopping feed. PPC was also discussed but it did not look like a solution that would work for me.

SOLUTION

How did you select this vendor and what were the deciding factors?

Reputation. I know the managing director and a few of the team there and they are very good at what they do.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The seo work was mapped out from the first week. The basics were to clean up the website with technical seo. Everything is being planned around the keyword research that showed us what relevant terms get good average monthly searches. The plan for the first two months was to make sure the existing product pages were structured in a way that would show on Google. It’s only three months into the plan and our products are showing already!

The research has inspired us to expand the scents we offer and there are products that we can add that are easy for us to sell because they’re related to what we do with the wax melts anyway. This rationale will really help expand the business as there are lots of complementary products that we can include and with the seo plan we are confident in getting them in front of potential customers online.

How many people from the vendor's team worked with you, and what were their positions?

I have been working with Steve, Luke and Lewis from the seo department.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The biggest measurable outcome of the project so far is products showing when searching for them. There are many different scents we sell and many of them are inspired by popular brands that make perfumes, aftershaves and scented products like washing powder. It didn’t take long for the implemented changes to start showing and the traffic is going up already.

Describe their project management style, including communication tools and timeliness.

They have been proactive and a dream to work with. I juggle two children under 6 with managing and developing the business so there are times when I have dropped messages in after 8 pm and got responses the same night! They are passionate about the work and really invest in the projects. The project management style seems pretty effective so far and I feel like they care about giving a good customer experience.

What did you find most impressive or unique about this company?

I have known about the company for years and watched it grow into the business that it is today. I’m impressed with how the whole thing is set up! Being a customer is a pleasant experience and they have given us some quick wins. I love the way it’s all mapped out and presented as I know what we are working on each month and we are working our way down the list.

Are there any areas for improvement or something they could have done differently?

One aspect of the project that I struggled with was signing off the content that would be used on the website. This wasn't a major thing, but I received a list of documents for categories, product listings, boilerplate and FAQs. I couldn’t really visualise it so I asked them to do the uploading of the content and just send me the pages. This was so much easier for me as I could see the words laid out and formatted.

STAR RATINGS:
Overall Rating: 5
Quality: 5
Cost: 5
Schedule: 5
Willing to refer: 5

BACKGROUND

Please describe your company and position.

I am the Director

Describe what your company does in a single sentence.

Online mens fashion brand

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Build a professional website

SOLUTION

How did you find Bird Marketing?

Online Search

Why did you select Bird Marketing over others?

High ratings

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Bird built me a professional website for my brand, they included all of the features I was looking for including online chat, image gallery and an easy navigation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Bird have been amazing from start to finish! A friendly team that took the time to get to know my business and help me with the perfect package.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

My website was completed within the timeframe I needed it to be. A member of staff was always available to answer my questions!

What was your primary form of communication with Bird Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

They're a friendly and professional team that takes the time to get to know you and your business.

Are there any areas for improvement or something Bird Marketing could have done differently?

I can’t think of anything Bird can improve on! Very impressed.

BACKGROUND

Please describe your company and position.

I am the Marketing Lead of Nord Gorup

Describe what your company does in a single sentence.

Staffing and recruiting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• seo

SOLUTION

How did you find Bird Marketing?

Online Search

Why did you select Bird Marketing over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

competing with national brands for top positioning seemed unlikely, but Bird Marketing was up for the challenge. They analyzed our site, competitor landscape and customer search behavior to tailor a smart SEO strategy. 
By identifying ranking opportunities for less competitive long-tail keywords in our service categories, we noticed steady improvements month to month. In cases where the competition was still steep, Bird Marketing developed customized landing pages with optimized content for those high value terms

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Between their technical expertise and savvy content recommendations, we now sit at the #1 organic spot for several core industry keywords.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their level of responsiveness blew me away. No matter the request - a simple status update, priority issue or random functionality question - someone on the Bird Marketing team would reply promptly.

What was your primary form of communication with Bird Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Without question, Bird Marketing sets the gold standard for project management and client service based on our very positive experience partnering with them.

Are there any areas for improvement or something Bird Marketing could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Director of RepairRite Limited

Describe what your company does in a single sentence.

Domestic Insurance Repairs

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Design our website

SOLUTION

How did you find Bird Marketing?

Referral

Why did you select Bird Marketing over others?

Referred to me

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Once we had come up with the initial design and colour scheme, the team at Bird Marketing then took those design concepts and designed our website and pages around them/

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The outcomes was a striking, vibrant, modern, clean website that informs our clients and customers exactly about the services we provide.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management team were excellent. Their responsiveness was second to none, no matter how many changes or tweaks we requested, the delivered exactly what we wanted.

What was your primary form of communication with Bird Marketing?

Email or Messaging App

What did you find most impressive or unique about this company?

The customer service, friendliness of the entire team, approachability, keen to listen to their clients and take on board their requests.

Are there any areas for improvement or something Bird Marketing could have done differently?

Nothing.

BACKGROUND

Please describe your company and your position there.

Office furniture recycling - director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bird Marketing Limited?

Web design

SOLUTION

How did you select this vendor and what were the deciding factors?

Word of mouth

Describe the project in detail and walk through the stages of the project.

To design two new websites one for london & one for Ipswich locations

How many resources from the vendor's team worked with you, and what were their positions?

Four

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The sites worked from the off and gave us the online presence we needed

How effective was the workflow between your team and theirs?

Very affective

What did you find most impressive or unique about this company?

They were easy to deal with, and communication was great.

Are there any areas for improvement or something they could have done differently?

None at all

BACKGROUND

Please describe your company and your position there.

we are a specialist bespoke worktop company based in Essex I am director of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bird Marketing Limited?

seo marketing and web design

SOLUTION

How did you select this vendor and what were the deciding factors?

recommendation and good feedback.

Describe the project in detail and walk through the stages of the project.

originally we had bad experiences with other companies and not seeing results. after being recommended by a friend I met with lewis and Luke and they were very professional and knowledgeable. we transferred everything over to them so they can could amend some issues we had on the website and emails, they then began seo content writing and eventually we had them build a new website.

How many resources from the vendor's team worked with you, and what were their positions?

3 - 4 people, lewis and Luke mainly and then some other guys who work with the seo.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

everything they have done has improved our google rankings and website.

How effective was the workflow between your team and theirs?

very, most things are resolved immediately and there is always someone on hand to speak too.

What did you find most impressive or unique about this company?

We were impressed with their passion and expertise.

Are there any areas for improvement or something they could have done differently?

if anything maybe more frequent updates and chats about seo, but thats being picky, the guys just get on with it.

BACKGROUND

Please describe your company and your position there.

Virtus Contracts Ltd is a principal contractor that provides design and build solutions for interior fit out and refurbishment projects for commercial property in the United Kingdom. I am the Marketing Executive in charge of heading up all aspects of marketing and promotion for the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bird Marketing Limited?

The project was to update the look of our website. We wanted a complete redesign that would compliment the recently updated branding and company logo.

SOLUTION

How did you select this vendor and what were the deciding factors?

I researched digital agencies online and approached several of the most visible companies I could find on Google. Bird Marketing were shortlisted based on their digital presence. I read numerous reviews from their previous clients which showed they had delivered great websites in the past.

I also appreciated the level of professionalism during my initial discussions, and this experience was a really positive factor when deciding to engage Bird Marketing.

Describe the project in detail and walk through the stages of the project.

A great deal of what we wanted to achieve was discussed in the early briefing stages when Bird created the proposal. In terms of efficiency I found this to be a useful exercise because the web design team at Bird already had a good idea of what we wanted in the first design meeting.

We had a first draft homepage design that was done to brief and I was impressed with their grasp of our brand. There were three subsequent meetings during which the designers ran through the template for the services pages, contact us page and the about us page too.

I recall there being four meetings all in all and each one focused on a certain area of the website, with the last meeting being a snagging exercise before sign off. The process was well thought out and a nice straightforward way to work through a multi-phase project in my opinion.

How many resources from the vendor's team worked with you, and what were their positions?

I talked with Lewis Ward all the way through. I believe he is the account director and he did a great job of walking me through the stages of the project. Jack and Philip were both in the design team and I was very happy working with them throughout the process. Clearly very knowledgeable and proficient in their roles.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The website looks professional and is definitely up to date with the current times. It will definitely be a much better conversion tool as there are sections on the new pages that give us space to highlight previous projects and provide key information about the basic services we provide.

However, the website does not have a huge number of pages, so we are now working with the SEO department there to augment the website to improve visibility online and create pages to cover more of the specific services we offer.

How effective was the workflow between your team and theirs?

Overall it has been very effective. Communication was primarily through emails and over the phone. I always received prompt responses and the office phone number was always answered too. The format of the meetings meant little time was wasted with back and forth. It was a pretty efficient process and I felt understood and accommodated right from the beginning.

What did you find most impressive or unique about this company?

The communication aspects were a great part of working with Bird. I noticed that not all of the companies on the shortlist were as responsive to emails, and some didn’t answer the phone at times either. Bird Marketing Limited cares about our business and provides a good outcome. They lived up to expectations.

Are there any areas for improvement or something they could have done differently?

After the website design project we have started working with the SEO team. These are completely separate departments within Bird so there has been some double handling of information, but other than that Bird have been really good to work with and I am looking forward to continuing with them on developing the digital marketing strategy for Virtus.

BACKGROUND

Please describe your company and your position there.

I’m the operations director for an IT company that works with both corporate and nonprofit clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bird Marketing Limited?

We needed someone to build our new website and a secure, online portal

What were your goals for this project?

We wanted a bespoke, online, client portal to use for communication between my company and our clients. 

SOLUTION

How did you select this vendor?

They were a referral from another supplier.

Can you go into detail about the services they provided and the scope of the project?

They built a secure online client portal that allows clients to sign up for our services and acts as a way to communicate and pass along documents securely. The scope has been expanded numerous times based on many meetings and discussions about its capability and functionality. They also built our new website.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The signup rate for new agreements has increased since we started using the portal, and the new website launched last month.

How was project management arranged and how effective was it?

The project was managed by one person at Bird, which made it easy to track over time.

What did you find most impressive about this company?

The constant movement and innovation that could be included in the systems stood out to us.

Are there any areas where they can improve?

Some of the design work could’ve been improved, but this could also have been my personal preference.