Atomic Digital Marketing / Atomic Digital Labs

BACKGROUND

Please describe your company and your position there.

I am the general manager of The Student Lawyer, a website for law students in the UK.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We have recently secured advertising deals with a major company who commented on the fact that the website was very slow, and that it would likely affect our Google rankings. We enlisted the help of Atomic to help speed the site up from the 4+ second load time. Our goal was to make the page load speed as fast as we could get it.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have been using Atomic for several years and they are very responsive and cost-effective. Very nice too!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The page speed optimization service took less than two weeks to complete and all happened behind the scenes. There was no disruption to the site, they just let me know when it was finished (ahead of schedule I should add!). Very happy!

How many people from the vendor's team worked with you, and what were their positions?

Two.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the page speed optimization service was complete (ahead of schedule I might add), our new rankings are 100% optimized on Pagespeed Insights and 99% optimized as per GTMetrix. The site loads completely in 0.8 seconds now which is a great improvement from 4 seconds+

Describe their project management style, including communication tools and timeliness.

We communicate via email mainly and they are very fast and responsive. I am pleased with their communication style overall.

What did you find most impressive or unique about this company?

I have the very limited technical knowledge and they always explain things very well so that I understand the issues and what can be done to fix/meet goals.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am a retired IT professional who helps manage a local real estate website infrastructure.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire , and what were your goals?

We noticed that Google was going to start downgrading search results if a website did not measure up to core web vitals, which is a simple way of saying our site needed a fast user experience. Our site ranked a 4 out of 100 using the PageSpeed insight tool.

SOLUTION

How did you select this vendor and what were the deciding factors?

We turned to our local web development consultant but they really didn't have the optimization experience so referred us to Atomic. As we highly respected our local dev's recommendation we went with Atomic after some email discussions.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our team is in the US while Atomic is in the UK so we communicated by email. I outlined what we were looking to achieve via the PageSpeed score and asked a series of technical questions. Atomic wrote up a proposal and work guarantee and was also able to make the project start smoothly due to their own interactive website.

The key deliverable was a minimum 90 PageSpeed score both on mobile and desktop after optimization. As this was a WordPress website, some new plugins were deployed but much of the work was manual optimization of the underlying code via FTP access to the underlying website.

How many people from the vendor's team worked with you, and what were their positions?

My point of contact was a single knowledgeable Atomic partner and business director who was able to translate the requirements to the Atomic development team as well as report back to me.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The new PageSpeed score is 94 on Mobile and 100 on desktop. The site is much, much faster and therefore more user friendly. Our business has a large dependency on our website so this is extremely welcome.

Describe their project management style, including communication tools and timeliness.

While this was a fairly simply project the first thing I noticed was how easily it was to get things started via their website management & payment system. Email was the primary communication tool and I found them very responsive.

What did you find most impressive or unique about this company?

What is impressive and even unique about the company is that they are able to specialize in the kind of website optimization that specifically targets the new Google approach coming May 2021 to website ranking.

Are there any areas for improvement or something they could have done differently?

As this was a short project I never really ran into any areas where I could see improvement might be possible of differently. As a former developer familiar with the development process but now retired, I'm very satisfied with the results.

BACKGROUND

Please describe your company and your position there.

Future Nail Store is selling a Dip Powder System via webshop, my position is an owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

the speed of our website was just above 0 and we needed to spee it up for the oncoming google change that points down the slowly performing websites

SOLUTION

How did you select this vendor and what were the deciding factors?

did an online search in site speedup topic, Atomic came up, I told them what I wanted and asked what they could do. I had a good price for the job that was not easy at all

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had a time frame from them where the were analysing the site and evaluating the steps need to be taken. When time came they switched the optimisation on and corrected the issues came up.

How many people from the vendor's team worked with you, and what were their positions?

2 of them were in touch with me, as I understood, both of them were owners

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our speed index was 5 on mobiles, after the optimisation it went up over 90 consist

Describe their project management style, including communication tools and timeliness.

Before every action I was advised what to come and what to expect, they explained to me there would be issues due to the nature of the work, what they promised timeline wise the kept.

What did you find most impressive or unique about this company?

I was impressed by their teamwork and way of communication.

Are there any areas for improvement or something they could have done differently?

I can't think of anything

BACKGROUND

Please describe your company and your position there.

My name is Richard Sedden, Founder & managing director at BeautGenics.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

The eyelash industry was in a bit of rut due to COVID and our previously profitable campaigns had dropped in performance as a result. We tasked Atomic with not only completely revamping our campaigns, ad account and branding, but also had them completely overhaul our website in accordance with new brand guidelines and look and feel to get us prepared for when the market opens up again.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

I found Atomic through Google Search initially and verified their legitimacy and performance through Clutch reviews actually.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

As mentioned above, this was primarily a PPC restructuring and revamp with a huge Web Design overhaul. I work a couple of jobs and so I let them know what I wanted to achieve and they simply cracked on, keeping me updated along the way. I was very happy with what they came up with on all fronts: branding, PPC and Web Design. The website now looks infinitely better, much more professional and core metrics like bounce rates, exit rates and time of page have improved significantly.

How many people from the vendor's team worked with you, and what were their positions?

There was around 4 in total I believe. The founder was heavily involved with his experience with Startups to help get our business off the ground and to provide a foundation. In addition to that, their graphic designer, PPC guy and web developers all helped out. My account manager however was fantastic whose name was Simon and managed everything for the most part.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The feedback from our existing repeat client base has been outstanding. They loved the new look and feel of the brand and I now feel ready to begin pushing this business once the market opens up again, hopefully after lockdown and people begin buying eyelashes again.

Describe their project management style, including communication tools and timelines.

They gave me full access to a platform for tracking tasks, project, time spent on tasks, and billing. It was extremely handy being able to see how much my monthly bill was going to come to.

What did you find most impressive or unique about this company?

Their personable approach, attention to detail and dedication to my business. I didn't think I'd ever get the dedication I received and assumed all agencies would do the bare minimum - this absolutely was not the case with Atomic.

Are there any areas for improvement or something they could have done differently?

Nothing that all. I can't wait for the market to open up and to begin investing into PPC heavily and having Atomic help out.

BACKGROUND

Please describe your company and your position there.

New Prosecco company which has launched. I am the Marketing Manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We required them to create a new website. They did everything in terms of creating website. The goal was to create something that look good and was engaging and they did this.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

We looked through web search to some web developers. We had come down to a shortlist of five. We chose atomic because they had good case studies and the price was very reasonable.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We numerous meetings so they could understand out image and what we want. It was a very collaborative effort and they did a great job.

How many people from the vendor's team worked with you, and what were their positions?

There was project manager see through everything. Everything went through him and there many great developers working and crafting the image we wanted.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The website had a great response from everyone in our team. Customers have been really attracted to the website and it is helping to cultivate the brand.

Describe their project management style, including communication tools and timelines.

Phone call were very effective. Atomic helped to ensure we could call them and the response time was amazing.

What did you find most impressive or unique about this company?

The thing I really like about this company is the collaboration. They suggest great ideas and they also were very responsive.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

We are a CBD, e-commerce business. I am one of the founding members.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We hired Atomic Digital Marketing to create us a bespoke and high-end looking e-commerce website. We wanted luxury branding and a quick, and easy customer journey.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

We selected Atomic Digital Marketing based on initial conversations with Simon Thomas. He took the time to really understand our business and what we wanted to achieve. His immense knowledge and expertise was evident and we felt immediately that we were in good hands.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial meeting with the team to discuss our requirements and our vision. We were quickly presented with some mock-ups reflecting what we'd asked for. The team at Atomic quickly got to work as soon as we approved these. They delivered us a fantastically presented and easy to navigate Wordpress website. Simon and Jane from the team took the time to provide training sessions on how to use the site so we were self-sufficient.

How many people from the vendor's team worked with you, and what were their positions?

We worked closely with Simon Thomas (Partner), Jane Pinfold (Account. Manager) and Matthew Carter (Partner)

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As this website was created to specifically launch the business, the main outcome was the ability for us to streamline our sales and take them all online whereas they had previously been done offline. We have had positive feedback from customers about the look and feel of the website and how it successfully reflects our luxury branding.

Describe their project management style, including communication tools and timelines.

The project management style was great. Simon was our main point of contact and we always knew exactly where we were up to and what he required from us. Communication was a nice mix of formal Zoom meetings, emails and quick WhatsApp messages too.

What did you find most impressive or unique about this company?

They delivered the exact website we had envisioned from day one with the addition of their own creative ideas. We have never had a website before and so their training was thorough and ensured we all felt comfortable moving forward. Their ongoing patience with us is fantastic and reassuring when we need to clarify areas we are still uncertain of.

Are there any areas for improvement or something they could have done differently?

There have been some very minor issues with the site since launch but nothing more than teething problems. Any issue we have encountered has been dealt with swiftly and to the usual high standard.

BACKGROUND

Please describe your company and your position there.

I am CEO at Virtual Internships, which we started in 2018 after recognizing that the future of work was at our doorstep, and more students across the world would need to prepare for remote work experience as well as create a network of virtual connections to succeed.

We also recognized the importance of reducing barriers to internships to widen diversity and inclusion in internship participation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing?

Atomic have helped Virtual Internships with various aspects of Digital Marketing and Web Design as we sought to grow and scale up in line with increasing demand.

What were your goals for this project?

We had the overarching goals of implementing holistic tracking, generating leads through PPC channels, refining our current website and streamlining digital processes for long-term success.

SOLUTION

How did you select Atomic Digital Marketing?

We knew some of the people at Atomic through their previous work with our affiliated companies. Their skill sets and offering was broad, all encompassing and professional.

Describe the scope of their work in detail.

Implementation of tracking with our CRM, utilising a variety of tools in preparation for deploying PPC campaigns across Google Ads, Facebook Ads, Bing Ads, Instagram etc.

Design and implementation of extensive lead nurturing flows to cater to the influx of leads from these digital channels. Optimization of the current website and the integrations with third party applications such as Zoho CRM, Ga Connector, SalesIQ, Lead Forensics etc.

What was the team composition?

We have a dedicated account manager who deals with all requests.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

An ROI exceeding several hundred % on PPC campaigns as well as implementation of processes that have made us highly and improved conversion rates.

How effective was the workflow between your team and theirs?

Perfect. They set us up on their project management system (Clickup) and all tasks were tracked, managed, quoted, invoiced through there.

What did you find most impressive about this company?

Their transparency on progress, results, and quotes is impressive.

Are there any areas for improvement?

N/A

BACKGROUND

Please describe your company and your position there.

At Whitehouse Real Estate , We provide a confidential, niche service to our clients whom are looking to either buy or rent luxury real estate. Having built up & maintained our network of contacts in the sale and acquisition market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

Whitehouse Real Estate don't have an in house Web team at the moment so I went to Atomic Digital Marketing to discuss my idea of. creating a real estate site which was a last minute thought of mine there fore no prep had gone into it from my end at all however Atomic took the idea on board straight away and within moment knew exactly what I wanted and delivered promptly.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

I have previously had bad experiences with other web developers ripping people off with stupidly high prices especially for start ups that don't have a massive budget initially plus they just didn't understand and take pride & joy in their work however at Atomic it is a different ball game - They ask your budget and tailor everything to that however produce all work with utmost quality and more.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had no clue with regard to the system/design or anything behind my idea of setting up a real estate site and I went to Atomic very last minute. After a couple of calls to discuss requirements. It was all hands on deck from the outset and they managed to create the best system with a flawless design in no time.

How many people from the vendor's team worked with you, and what were their positions?

I had a member of the web design team as my main contact however it was all hands on deck.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I went to Atomic with the idea of setting up a Real Estate site (Whitehouse Real Estate). I had no clue with regard to the system/design or anything that was needed for it and I went to them very last minute.

It was all hands on deck from the outset and they managed to create the best system with a flawless design in no time - Dealing with a friendly team, hassle free, very creative and no cutting corners for a competitive price. After several bad experiences with other firms, I would highly recommend Atomic to anyone ?

Describe their project management style, including communication tools and timelines.

They kept me updated throughout the whole process and informed me of their ideas and any necessary change.

What did you find most impressive or unique about this company?

The fact that they take on your project as if it is there own , no cutting corners and are very creative

Are there any areas for improvement or something they could have done differently?

Absolutely nothing, couldn't fault them at all.

BACKGROUND

Please describe your company and your position there.

I am the owner and founder of Coco & Clementine - a small business that specialises in bespoke, personalised, upcycled furniture and homeware. I turn old, unwanted or damaged vintage/antique furniture and transform it into something completely different- unique, customised and bespoke. I undertake commissions for both personal and commercial clients in the UK, as well as designing and selling my own pieces.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing?

To design my website from scratch. They also offered a package that included ongoing website maintenance and updates. I needed a business website with strong aesthetic appeal, to showcase my work, also features such as a blog, gallery, shop area (with complex shipping requirements), testimonials etc.

What were your goals for this project?

Increased visibility, a bigger business profile, the ability to sell through my own website, a way to connect with my followers (eg blog), a centralised location that visually demonstrates what my business is about and the services I offer.

SOLUTION

How did you select Atomic Digital Marketing?

I approached several different agencies. Atomic stood out from the start - they offered a very comprehensive package, they were very intuitive in understanding what I needed and how important the aesthetic element was. They asked lots of questions about what I was after and what was important to me to ensure a successful outcome.

Describe the project in detail.

We started with an initial Q&A which was then developed into a detailed brief. Communication was excellent - the design proposal was very comprehensive so I felt confident that they understood what I needed - a brand new, visually strong website with many different functions. I also needed support with ongoing maintenance and subsequent training to ensure I could update my website as required independently.

What was the team composition?

My main contact was the Project Manager who liaised with the website designers as the project was in development.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I have received very positive feedback about my website. It has exactly the aesthetic and functionality I was after. I now have a much more significant online presence.

How effective was the workflow between your team and theirs?

Communication was excellent and replies. queries etc were dealt with and followed up with amazing speed. Atomic were excellent about dealing with challenges, edits and changes as they arose. They approached problem solving with a really positive attitude.

What did you find most impressive about this company?

• Very intuitive - listened to me and asked excellent questions to ensure the initial proposal was comprehensive and addressed my requirements.
• Adaptability and flexibility - they were fantastic when challenges or problems arose and dealt with them really well.
• Communication - this was excellent throughout.
• Approachability - always friendly and approachable. Nothing seemed like too much trouble.
• Design skills - they produced pretty much exactly what I had in my head! Pricing - the package was very good value.
• Ongoing maintenance - they provided an excellent ongoing support package.
• Training - they trained me up with the skills to manage updates myself.

Are there any areas for improvement?

It perhaps took a little longer than we initially envisaged but, to be fair, I always emphasised that speed was not an issue and I would rather have an excellent website that took longer to complete - and I am very happy with the finished product.

BACKGROUND

Please describe your company and your position there.

I work for as a Business Development Coordinator at a Private Equity Firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing?

We hired Atomic Digital Marketing to help us with some web development projects we had. They helped us with the speed of our website, SEO improvements, and built us a new subpage a video series we have been working on.

What were your goals for this project?

We were looking for someone to help us with some on going website issues (SEO & site speed) as well as help us with some new projects we had lined up (Video).

SOLUTION

How did you select Atomic Digital Marketing?

One of our portfolio companies had worked with Atomic in the past and had recommended them. We loved the way that the port co. website looked and decided to consider them as an option when we were looking for someone new to work with.

They were by far the most thorough, helpful and responsive during the search process and their pricing was extremely competitive.

Describe the scope of their work in detail.

They implemented some SEO fundamentals including sorting SSL, submitting sitemaps to all major search engines, optimizing the relevant SEO software we will install on-site, google Search console setup and optimization, Setup effective site tracking, sitemap setup and submission, robots.txt optimization.

They built a separate web page for us to launch our video project on and increased overall website optimization and improvements..

What was the team composition?

I worked closely and communicated with Matthew Cater .

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The website immediately looked better and loaded faster. The SEO ratings improved and we were able to launch our video series flawlessly.

How effective was the workflow between your team and theirs?

Atomic works diligently and quickly. They are wonderful at communicating and you can get in touch with them at any time. They were always positive when given any feedback.

What did you find most impressive about this company?

The work ethic! Everyone is very focused, driven and things get done flawlessly very quickly. We are extremely happy with our decision to work with them.

Are there any areas for improvement?

Not that we have seen. Atomic rocks!