Loopex Digital

BACKGROUND

Please describe your company and your position there.

The company sells lab testing substances to laboratories for research purposes.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

Organic traffic is one of the main marketing channels essential for my business type. Therefore, I’ve hired Loopex Digital to make my website SEO-friendly, improve keyword rankings, increase organic traffic, and income.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were looking for someone who would get our back and have our best interests in mind. And, we chose Loopex. We've been collaborating for more than a year now.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital did full SEO optimization: on-site, off-site, content, and technical. They conducted a thorough technical audit to assess the number of technical issues that the website had. Then they started the implementation process. Simultaneously they have created a strategy for multilingual content optimization.

As the website is an e-commerce platform, the main task of the team was to optimize the category pages for the target keywords and help us to rank in top positions to generate leads. They also helped us to increase the authority of the website and the brand through high-quality backlinks.

How many people from the vendor's team worked with you, and what were their positions?

I've worked with 3-4 specialists from both on-site and link-building teams of Loopex.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The organic traffic conversion rate was increased to 3.25% from 0.69% for the last two years of our collaboration.

Describe their project management style, including communication tools and timeliness.

We use Asana and Trello management tools to track SEO tasks' progress. We keep communication in Slack & Telegram channels. On a weekly basis, the Loopex team joined company meetings to discuss marketing-related issues. And also every Friday, they sent us weekly reports.

What did you find most impressive or unique about this company?

Their dedication! The team is reliable and dedicated to the tasks, and their involvement has helped lift the company to the next level.

Are there any areas for improvement or something they could have done differently?

We are content with how things are going.

BACKGROUND

Please describe your company and your position there.

I am Digital Marketing Manager at a company that specializes in safety and innovative cutting tools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital to handle link building part of SEO. The goal was to earn high-quality, industry-specific backlinks.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

We spoke to Maria Loopex Digital’s Head of SEO and our synergy and psychology about linkbuilding we inlined.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

To kickstart the project, we worked together to define the target pages and main keywords. Based on that, they proposed linkbuilding strategies that would drive the best results. They are really quality-oriented with a whole process of link vetting by relevancy, traffic source, backlink profiles, security, etc. The prospecting was done mindfully, taking into account predefined criteria.

They put a huge emphasis on the relevancy and authority of the websites and created custom pitches for each of the campaigns. As a result, they managed to obtain high-quality and relevant backlinks.

How many people from the Loopex Digital team worked with you, and what were their positions?

During the whole process, I was in touch with Maria, head of SEO and the off-site SEO manager responsible for the implementation and outreach.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They managed to acquire more than 130 high-quality backlinks in a short span of time, which resulted in the improvement of the target pages’ rankings. Besides, they managed to increase important SEO metrics such as Domain Rating, Ahrefs rank, and of course, improved our backlink profile.

Describe their project management style, including communication tools and timeliness.

The project management process was smooth. The communication was held via slack which made the whole process really easy. They updated me on the progress both daily and on a weekly basis, also organizing weekly catch-ups.

What did you find most impressive or unique about this company?

Their high standards of professionalism and commitment have been impressive throughout the workflow. Communication is very good and they know how to meet the needs of the project, even when there are changes in the strategy. I was also impressed by their standardized processes for monitoring KPIs and providing detailed information throughout the process.

Are there any areas for improvement or something they could have done differently?

I couldn't think of anything to improve. The service is excellent.

BACKGROUND

Please describe your company and your position there.

The company is America's premier office space leasing service dedicated to helping individuals and small businesses find their ideal office space. I am the COO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We offer office spaces in all US states, and we need to increase the visibility of some location pages to get more traffic and higher rankings. We need quality backlinks for those specific pages so we hired Loopex specifically for link building

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They started keyword research based on target pages and defined anchor texts that were best aligned with mentioned pages. After they started prospecting, they managed to acquire relevant and high-quality backlinks from high-authority websites. They were actively coming up with new suggestions and targets for getting higher ranks.

How many people from the vendor's team worked with you, and what were their positions?

The PM and the SEO specialist were in active contact with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a short time, we managed to get around 50 quality backlinks

Describe their project management style, including communication tools and timeliness.

Our communication was mostly held via email. We scheduled calls with them and gave updates on a weekly basis.

What did you find most impressive or unique about this company?

Maria and her team are very knowledgable about both off-page and on-page SEO. They are thorough and reliable, and they do great quality work!

Are there any areas for improvement or something they could have done differently?

Loopex has done exactly what they promised to do for us and provided us with a very details on-page SEO audit that was very helpful.

BACKGROUND

Please describe your company and your position there.

I am the Executive Assistant/Project Manager at Stuff You Can Use, which provides annual curriculums for small adult groups, youth and kids ministries, as well as other ministry resources and digital tools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We were looking for a professional SEO team to work with in order to improve our rankings in Google and increase the site's overall visibility.

SOLUTION

How did you select this vendor and what were the deciding factors?

They reached out to us just when we were looking for SEO services. They were shortlisted after the first interview, and we decided to sail through this exactly with Loopex.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

First of all, Loopex “interviewed” our team to gather all the insights about our company, its vision, mission, and future plans. Then the team conducted thorough keyword research to find the best opportunities for us on Google.

Then they created a unique strategy for our site’s promotion which included all the SEO aspects:

• On-site SEO
• Off-site SEO
• Technical SEO

The team works hard on all the SEO areas: Developing new content Optimizing the existing content Finding and fixing technical issues Building qualitative backlink profile

How many people from the vendor's team worked with you, and what were their positions?

Their team consists of 4 members:

• SEO strategist
• SEO project manager
• Technical SEO specialist
• Link Building specialist

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In just 6 months, Loopex Digital’s efforts have had a huge impact on our website metrics. We gained The web traffic has increased by 10% and now we have top positions in Google with the most important keywords.

Describe their project management style, including communication tools and timeliness.

The team creates a collaborative workflow with us. Our daily contact is the SEO project manager who also participates in weekly meetings for presenting the team’s work and also gathering feedback from us. Loopex Digital’s team is very attentive and responsive. Also, they stand out for their results.

What did you find most impressive or unique about this company?

Loopex provides quality services and makes sure we understand the why and how of what they are doing to improve our company's SEO.

They have worked hard to understand what we do and the services we provide in order to maximize our SEO without compromising the content we want to provide our clients.

Are there any areas for improvement or something they could have done differently?

In the 6+ months we've worked with Loopex everything they have done has been done with excellence.

BACKGROUND

Please describe your company and your position there.

We specialize in providing in-depth information on crowdlending, crypto lending, stock market, cryptocurrency, etc. We mostly aim at helping people create a passive income stream via educating themselves with our investment training, tools, and in-detail reviews on crypto and crowdlending platforms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

As far as we needed to increase the visibility of some of our pages as well as work on developing more credibility towards it, we hired Loopex Digital as we had a previous work arrangement and really liked their result-driven approach.

Besides, we needed to get higher site rankings and eventually convert backlinks into more site traffic through relevant audiences from authority sites. That is exactly why we chose them to run a linkbuilding campaign for our website.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

One of my friends told us about Loopex Digital. They were pleased with the service and the deliverables.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They started working on defining the target pages, main keywords, and anchor texts that would best align with predefined pages. Their main focus was building highly relevant backlinks with good SEO metrics. They are really quality-oriented with a whole process of link qualification by traffic source, backlink profiles, security, spam score, etc.

The next step in the process was a collection of really authoritative and valid prospects and outreaching them with custom-made pitches. Following that, the final step was and is obtaining high-quality and relevant backlinks.

How many people from the Loopex Digital team worked with you, and what were their positions?

During the whole process, I was in touch with an SEO strategist and 1 off-site SEO specialist responsible for the whole implementation process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a short period of time, they managed to acquire 56 backlinks which resulted in improvement of the target pages’ rankings. Besides, they managed to increase important SEO metrics such as URL and Domain Rating by 3 points.

Describe their project management style, including communication tools and timeliness.

The project management process was really smooth with minimum contribution from my side. The communication was held via slack and email. They also kept me updated by sending weekly reports.

What did you find most impressive or unique about this company?

The company has a strong and structured methodology to provide a real natural link-building service. They focus on finding targeted pages related to the topic and in addition manage to build backlinks from high DA domains above 50.

Are there any areas for improvement or something they could have done differently?

The reporting can be improved with a clearer vision on the budget spent and the links built (e.g., average DA, average price per link, etc…)

BACKGROUND

Please describe your company and your position there.

We're an innovative learning platform that helps bridge more working adults to higher education. I'm the CEO of the organization.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital for the purpose of developing my company’s digital PR by means of acquiring coverage from high authority websites. The agency was hired for using the opportunity that our service offered.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

We found Loopex Digital via social media advertising. Their website and case studies were appealing so we reached them out.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital was responsible for generating strategies and successfully implementing those strategies with the help of their internal resources including SEO tools, content creation, and technical development. We usually took part in the development and assessment of those strategies with our feedback and support if needed.

Our contribution was by means of target pages and new content pieces for promotion.

How many people from the Loopex Digital team worked with you, and what were their positions?

Our direct communication with Loopex Digital involved the agency’s CEO and Off-Site SEO’s team lead. They have also assigned a project manager to work on the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Loopex Digital started working on the project at the beginning of the 3rd quarter of 2021 (July). After 3 months of intensive work, the traffic of the website increased by 50% at the end of the 3rd quarter.

Describe their project management style, including communication tools and timeliness.

The communication was directly with Loopex Digital’s CEO and their Off-Site SEO team lead. The workflow usually consisted of regular meetings. The meetings were about generating new strategies and assessing the success of the ongoing strategies. The decisions and plannings of the meetings were handled later by the Team Lead and delegated to their core team.

We did not use any specific tools to manage our workflow because it was all done by Loopex Digital internally.

What did you find most impressive or unique about this company?

Their attention to detail, philosophy of quality over quantity, creative strategies, and consistency are impressive.

Are there any areas for improvement or something they could have done differently?

No, we're very happy.

BACKGROUND

Please describe your company and your position there.

The beauty company gives a real solution for women who want to have self-applied affordable lash extensions that last long and look natural. I am Alicia …. My name is Alicia, and I am the Founderand CEO. I am responsible for shaping the overall strategy of the company, leading and building our teams, and managing all aspects of marketing including our SEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital company for SEO optimization purposes. The main goal was to increase the organic traffic of the website through transactional keywords.

SOLUTION

How did you select this vendor and what were the deciding factors?

Found them online.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital team helps us in all areas of SEO:

• On-page SEO - Blogs,
• web copy Off-page SEO
• Link Building Technical SEO

Anything technical that is necessary for rankings improvement

How many people from the vendor's team worked with you, and what were their positions?

The team is composed of an SEO manager, a content marketing specialist, a technical SEO specialist as well as a Link Building specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have big results in just 6 months! The total number of impressions has been increased by 609% and the total number of clicks (organic traffic) has been increased by 125%.

Describe their project management style, including communication tools and timeliness.

The workflow is very effective between us. They constantly keep us updated about the processes during the week. Also, we have regular catch-up meetings, where we discuss our achievements, strategies, and future goals.

What did you find most impressive or unique about this company?

From day 1, Maria and the rest of the Loopex team took the lead on end to end management of not just our SEO work, but our overall marketing strategy. Loopex has an incredibly detail-oriented, actions and results-focused team who take the time to understand each client’s needs and shape a differentiated strategy for them. Their team sets themselves up to be integrated with your internal team so that they can be a thought partner and team leader alongside you. Compared to other vendors, Loopex Digital is incredibly hands-on, experienced, and data-driven in their results.

Are there any areas for improvement or something they could have done differently?

I only wish that Loopex could offer even more services beyond SEO, as I would love to bring their expertise and diligence to broader marketing and site optimization projects for our company.

BACKGROUND

Please describe your company and your position there.

I am the founder of the independent online store dedicated to Korean Beauty.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

Our website has a huge potential to rank in the UK, so we needed help with content optimization to make it easy for users to find us.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Loopex due to an advertisement.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They started with detailed existing content analysis and keyword research for all the category pages. Did a blog topic research for our future posts. They provided us with screen share videos, explaining how to optimize the content correctly, generate the right content, and different effective ways to do keyword research.

How many people from the vendor's team worked with you, and what were their positions?

The team consisted of technical SEO specialists.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The goal of the project was a consultation. We're getting what we needed - clarity on how to improve my website’s SEO performance.

Describe their project management style, including communication tools and timeliness.

Communication was mainly via email. At the end of the project, we had a call, to discuss all the results and the work that has been done.

What did you find most impressive or unique about this company?

Maria is an expert in her field and her team has been very responsive. Most importantly we felt like they've added a lot of value and consideration into the project.

Are there any areas for improvement or something they could have done differently?

Nothing in particular - everything was great!

BACKGROUND

Please describe your company and your position there.

I am a travel blogger with content is focused on traveling solo. My main objections are to share the best locations for hotels, restaurants, and basic tourist attractions. Since my main focus is solo woman traveling, I include sections on my blog for solo female travel inspiration.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

I needed someone to consult me on how to improve my core web vitals.

SOLUTION

How did you select this vendor and what were the deciding factors?

My goals were to gain some knowledge of SEO processes for personal purposes, to have an SEO audit done for my site content. I wanted consultation for future implementations as well.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Firstly, they started with an SEO technical audit for my blog, and as a result, I got an action list of issues that need to be handled. The next step was the development of the strategy based on the audit results, which was successfully done.

How many people from the vendor's team worked with you, and what were their positions?

I was mainly in touch with several SEO specialists, but the head of the team did the consulting.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As a result, I know more about SEO and can do some implementations on my own. Also, I got an SEO audit and a well-designed strategic plan for further content improvements.

Describe their project management style, including communication tools and timeliness.

We kept the communication with different platforms like Slack, Zoom, etc. Every call and meeting was planned beforehand and took place without any delays and cancellations.

What did you find most impressive or unique about this company?

It’s a company full of professionals. I was highly pleased with the quality of the deliverables. Also, their patience and explicitness of the explanations are worth mentioning.

Are there any areas for improvement or something they could have done differently?

I don't have any complaints. I feel like I was a high priority and the emails I sent were always responded to very quickly.

BACKGROUND

Please describe your company and your position there.

GuitarZoom provides high quality online guitar lessons. The courses are for ordinary people rather than professionals. From beginner to advanced players. I work at GuitarZoom as VP of Operations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex for SEO with a goal to increase our organic traffic and sales. Loopex helped to do keyword research for our products, optimize the website technically, optimize the contents with relevant keywords, get backlinks and increase the authority of our website and brand.

SOLUTION

How did you select this vendor and what were the deciding factors?

A friend recommended Loopex Digital. Deciding factor to hire them was their approach to our business. They actually cared and were willing to go the extra mile to get us to the goals we set.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They did keyword analysis for the existing keywords to prioritize our main, relevant keywords. Simultaneously, they did a technical audit to outline issues that needed to be fixed. Also, competitors’ research and analysis. They continuously optimize the existing pages and create new pages for the website. They have done SEO-UX analysis for the new landing page that was created. Also, they worked on the site authority by getting high authority websites.

How many people from the vendor's team worked with you, and what were their positions?

They assigned a project manager who distributed the work on their side. We did meet a few of the other team members but we worked mostly with the project manager directly. And that worked out pretty well. The team that worked on the project, included SEO and link building specialists and remained the same until the end of the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Most of the technical issues were fixed. Also, a new landing page was created and it quickly generated traffic.

Describe their project management style, including communication tools and timeliness.

I was having daily communication with the team manager via Slack. Also, we had a call at the end of every week. They were also sending weekly reports. Very good communication and things were done as they were planned. They were on top of things.

What did you find most impressive or unique about this company?

Their dedication and actual care to get things done. Dedication to get us to our goals. Their approach to us being a company that didn't do much SEO in past. They started from bases, from the bottom, did a full review and analysis, and put a plan together. One of those companies which when you give them a problem to solve, they come back with a solution without much input from you because they already know what to do. They just need to apply it to your business.

Are there any areas for improvement or something they could have done differently?

I wouldn't change anything really.