• My Tools

AI Pricing Guide April 2024

Updated November 30, 2023

AI Pricing Guide 2024

Artificial intelligence can revolutionize the way businesses operate, allowing for more efficient workflow and cost savings. Our guide to AI pricing will give you a better understanding of the costs associated with incorporating AI technology into your company's operations.

In today’s modernized digital landscape, artificial intelligence has become a resource for businesses in all industries. AI can support businesses with automation, data analysis, and customer engagement.

Businesses can hire in-house data scientists or developers to support AI-related projects, but outsourcing artificial intelligence support is likely the best option.

Data Science vs. Artificial Intelligence
Businesses can confuse artificial intelligence and data science, despite their interlinking, they are different services.
Data science is a broader discipline that includes the study of artificial intelligence. It is the process of finding useful insights from unstructured customer data, and it involves different steps that include extraction, visualization, and maintenance.
Artificial intelligence is a collection of complex computer algorithms that can mimic human interaction – computers that are programmed with AI data sets learn as they go. Companies can take their businesses to the next level with superior AI technology.

AI pricing can vary widely, depending on the AI company you hire and the services they offer.

This AI pricing guide will help your business make the right pricing decision by giving insights into AI pricing and other factors associated with the cost of hiring an AI solutions provider.

AI Development projects reviewed on Clutch typically cost

$10,000 - $49,999
< $10,000 $10,000 - $49,999 $50,000 - $199,999 $200,000 >

As shown in the chart above, artificial intelligence services on Clutch ranges from a few thousand dollars to several tens of thousands. Artificial intelligence costs are dependent on numerous factors like the type of AI applications or solutions used, the amount of support needed, location, and more.

Artificial intelligence can offer immense value to companies, but they need service providers to make their vision a reality.

AI Prices Based on Service

Artificial intelligence has a wide range of uses for businesses – it can help boost efficiency, automate mundane processes, improve system architectures, and more.

This table dives into pricing models for different artificial intelligence services that companies can provide to their customers.

Average Hourly Cost

Chatbots are software applications that mimic human speech for the purpose of interacting with a real person. Chatbots can be implemented on websites or in apps to give visitors real-time answers to inquiries.


Cognitive computing is the use of computerized AI models to simulate human thought processes in situations where answers might be uncertain. Tools that use cognitive computing can perform speech recognition, fraud detection, and other use cases that can streamline customer needs.

Machine learning is a branch of AI that focuses on the use of algorithms and data to imitate how humans learn. Over time, systems can improve their accuracy by learning from past metrics and procedures.
As another branch of AI, NLP refers to the ability of giving computers and systems the right algorithms to understand text and spoken words in the same ways as humans.

Robotics involves the use of robots and the interworkings of designing, constructing, and operating. Pricing solutions will vary on the amount of maintenance and scope of work.


Note: Price ranges above are in U.S. dollars

What is the Real Cost of Hiring an AI Company?

The average cost of hiring an artificial intelligence company on Clutch is between $25-$49 per hour.

Artificial intelligence support can innovate all business processes for teams looking to streamline tasks, improve customer experience, and find ways to aggregate business data and information.

With so many ways to use AI to improve your business processes, it can be challenging to determine how much the project will cost. Because developers charge based on an hourly rate, the size and scope of your project will have a large impact on the overall price.

With so many ways to use AI to improve your business processes, it can be challenging to determine how much the project will cost. Because developers charge based on an hourly rate, the size and scope of your project will have a large impact on the overall price.

What Services Do Artificial Intelligence Companies Offer?
  • Chatbot support and integration
  • Development of custom AI solutions
  • System analysis
  • Cognitive computing
  • Robotics and NLP work
  • Computer visualization
  • Tasks that support speed and process automation

Regardless of the type of AI product you're trying to create, development is a multi-step process and can take several months, if not longer, to develop.

To create a custom AI solution, developers must create or source a data model to power the product. With a solid understanding of how the data model will be used and the outcome of the AI product, developers will begin the actual development process. This involves creating algorithms to analyze the data and develop predictions. 

After the algorithms have been developed, it’s time for testing and validation. This is a critical step in ensuring that your product is working as expected and that it meets all the specifications you’ve set out.

The final step in developing an AI product is deployment. Once the product has been tested, it can be released to users or customers. This means configuring a production-grade environment, deploying the necessary code and data, and ensuring that all components are working properly. Once the product has been deployed, it’s time to monitor its performance. This should involve tracking user behavior, usage metrics, and other key indicators of success. 

To get an accurate estimate of AI prices and how much you should expect to spend on your project, you should outline a scope of work. Then, talk to potential service providers about the project to understand what their development process would be like. With this in mind, they should be able to provide a project cost estimate.

What Impacts the Cost of Hiring an Artificial Intelligence Firm?

  • Project complexity & scope
  • Customization
  • Number of employees
  • Technology
  • Timeline constraints
  • Location 

The cost of hiring an AI firm is dependent on a variety of factors. Most of them trace back to the complexity and scope of the project.

Businesses also need different levels of functionality when it comes to AI. Companies can pay AI developers for building custom solutions, a third-party AI model, or for other tools that can be managed in-house. The type of AI model is dependent on the amount of work needed by the client, and what they hope to achieve.

The number of tasks that an AI firm is supporting their client with will factor into the overall cost, especially if there needs to be a certain amount of employees to make the work happen.

Each team member needs to be paid for their work, which will add into your overall payment. The technology tools used to execute your projects will also factor into the overall cost. Specialized technologies can add up.

The timeline of the work can also impact the overall cost to hire an AI firm due to the areas it directly impacts - the cost for technology tools, number of employees, and scope all factor directly with the project’s timeline.

Another factor is location – the cost of labor varies significantly from country to country.

2024 AI Development Pricing by Location

Browse hourly rates for AI Development companies by popular locations.

CountryAverage Cost per Hour
United States of America$50 - $99
India$25 - $49
United Kingdom$50 - $99
Canada$50 - $99
Australia$100 - $149
Phillippines$50 - $99
Ukraine$25 - $49
Poland$50 - $99
Spain$50 - $99
Mexico$25 - $49

* Countries ranked by Clutch traffic

Companies in North America tend to charge more for artificial intelligence work than other development companies in Europe and Asia.

To select the right AI firm for your business, your leadership team should review customer testimonials and case studies to get an idea of their services, commitment, and of course, price. The clearest way to find the right service provider that fits within your pricing strategy is to directly contact an AI provider for a price point.

Develop a Budget Before Investing in AI Services

Along with the costs associated with hiring an AI specialist, your company needs to put together a budget to make sure you’re on the right track with your business goals.

When developing a budget for AI initiatives, it is important to consider these elements in order to get an accurate estimate. It is important to also consider any additional costs associated with AI services such as data collection, access to AI software, hardware, or cloud infrastructure setup. Additionally, it is important to evaluate your existing resources and assess if AI services are necessary for achieving your desired outcomes.

By understanding the AI pricing landscape and developing a budget that takes into account the different elements involved in AI projects, you will be able to better plan and manage costs while keeping track of all expenses related to AI services. With this knowledge in hand, businesses can make informed decisions about hiring an AI company and get maximum returns on their investment.

7 Points to Consider When Selecting an AI Service Provider
  1. Identify your needs 
  2. Determine where you need help the most
  3. Look for companies with experience in your industry
  4. Evaluate how well they will work with your internal team
  5. Ask about their expertise in usability testing and de-risking your AI launch
  6. Get their stance on the ethical applications of AI
  7. Confirm the scale of data required to train your AI

Related Reading: 'The AI Disruption: What Your Business Needs to Know Before Selecting a Partner'

Find the Right Artificial Intelligence Partner for Your Business

The amount your company spends on artificial intelligence support will depend on the services you’re looking for.

While AI pricing varies from company to company, businesses need to select the right partner that will meet their needs, budget, and expectations.

Clutch can help your team find the perfect fit for artificial intelligence support by delivering the most qualified options at all spectrums of cost.

Time to invest in AI to grow your business!

Browse the top AI firms on Clutch