Web Boutique

BACKGROUND

Introduce your business and what you do there.

I'm the owner of FreeZoneMarket.ae, an online platform that helps entrepreneurs compare and register in UAE free zones, renew business licenses, and connect with providers for banking, accounting, and other corporate services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Web Boutique to accomplish for FreeZoneMarket.ae?

We hired Web Boutique to help us design our two websites and implement SEO, Google Ads, and social media campaigns.

SOLUTION

What was the scope of their involvement?

Web Boutique designed and developed our two websites. The team also provided monthly reports for SEO and ad campaigns. In addition, Web Boutique provided us with a dashboard to see the results of our campaigns to better understand their performance.

What is the team composition?

We worked with 2–5 teammates from Web Boutique.

How did you come to work with Web Boutique?

We found Web Boutique through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We spent around $10,000–$50,000 with them.

What is the status of this engagement?

We worked together from January 2022–December 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Web Boutique's work demonstrated measurable success through both delivery and sustained performance improvements. The websites were successfully designed and launched, and since 2022, we've continued to work with the client on SEO, social media, and Google Ads campaigns.Measurable outcomes included improved search engine rankings for targeted keywords, increased organic website traffic, and consistent growth in lead generation through paid and organic channels. Social media activity showed increased reach and engagement, while Google Ads campaigns delivered improved click-through rates and conversions over time. The ongoing partnership itself reflected success, as we continued to invest in and expand digital marketing efforts based on positive results.Since 2022, we've seen measurable improvements, including a 60%+ increase in organic traffic, significant keyword ranking gains into the top 10 search results, and a 50% increase in lead generation. Google Ads campaigns delivered higher click-through rates and more consistent conversions following ongoing optimization, while social media engagement increased by over 25%.The most impactful results were the growth in organic traffic and qualified leads from improved search rankings, along with increased efficiency in Google Ads through higher click-through rates and lower cost per lead. These outcomes delivered sustained visibility and measurable business growth.

How did Web Boutique perform from a project management standpoint?

The project was well-managed overall. We had in-person meetings.

What did you find most impressive or unique about them?

The most impressive aspect was Web Boutique's commitment to a long-term, results-driven partnership. Their collaborative approach, responsiveness, and focus on continuous optimization across SEO, social media, and paid advertising made the work both effective and sustainable.

Are there any areas they could improve?

If anything, introducing more structured performance reporting and KPIs earlier could have further streamlined communication, but this was refined as the project progressed and didn't impact the overall success.