TARNOVSKI Branding Studio is an independent, family-run agency based in Bucharest, specializing in brand strategy, brand identity and packaging design. For over 16 years, we’ve helped ambitious leaders create powerful brands that inspire growth and add meaning to users' lives. We call these "Live Brands™" — dynamic identities that thrive in their environment and stay relevant to users' needs.
We’ve partnered with over 100 brands worldwide, transforming many into market leaders. Our clients span industries like banking, automotive, FMCG, construction, and SaaS, and include notable names like McDonald's, Audi, and Volkswagen. We take pride in our work with complex projects from all over the world - from France, Italy, and Romania, to the Phillippines, USA, and UAE etc.
Our process combines research, analytics, and creativity to uncover deep customer insights. We start with Brand Discovery, where we dive into your business, industry, and customers to identify unmet needs. From there, we develop a unique Brand Strategy, defining positioning, vision, mission, and the entire brand platform. We then bring this to life through Design & Brand Experience, creating meaningful identities that evolve with your audience. This includes Naming & Verbal Identity, Visual Identity, Packaging Design, and Brand Guidelines to ensure consistency.
We believe in partnering with clients, not just working for them. Our team is small, with no hierarchy—just passionate experts dedicated to your project. We stand for uniqueness and creating meaningful encounters between brands and consumers. If you're ready to build a brand that stands for something, let’s create strong, dynamic brands together. Get in touch with us and let’s bring your vision to life.
Min project size
$5,000+
Hourly rate
$150 - $199 / hr
Employees
2 - 9
Locations
București, Romania
Year founded
Founded 2009
1 Locations
București , Romania
No have been added yet...
Pricing Snapshot
Min. project size
$5,000+
Avg. hourly rate
$150 - $199
/hr
Rating for cost
5
/5
What Clients Have Said
TARNOVSKI Branding Studio is noted for providing good value for cost, with clients highlighting their pricing fit and effective outcomes. Specific project costs are not disclosed, but reviews emphasize their dedication, thoroughness, and responsiveness, making them a cost-effective choice for branding needs.
The studio's attention to detail and creativity in developing brand identities, including visual and verbal elements, is frequently commended. Clients note their ability to craft unique and memorable brand presences.
Strong Brand Strategy Expertise
TARNOVSKI Branding Studio excels in developing comprehensive brand strategies, as evidenced by their work with diverse clients including tech parks and dental clinics. Their strategic insights often lead to increased brand recognition and market positioning.
Effective Communication and Responsiveness
TARNOVSKI maintains excellent communication with clients, ensuring timely delivery and responsiveness to needs. Their proactive approach to project management is consistently highlighted in positive client feedback.
Proactive Approach to Client Needs
The studio's proactive approach and genuine interest in client business growth are frequently highlighted as unique strengths, contributing to successful and impactful branding projects.
Alignment with Client Values and Culture
Clients often choose TARNOVSKI for their cultural fit and alignment with company values. This alignment fosters strong partnerships and contributes to successful project outcomes.
Limited Availability for Ongoing Services
Clients express a desire for more ongoing marketing consultancy and digital services from TARNOVSKI, indicating a potential area for expansion. Increasing service capacity could enhance client relationships.
Branding, Logo & Marketing Strategy for Dental Clinic
BrandingLogoMarketing Strategy
$10,000 to $49,999
Aug. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"TARNOVSKI Branding Studio does great work in their area of expertise."
Feb 5, 2025
Founder, Dr. Remis
Constantin Remis
Verified
Dental
Bucharest, Romania
1-10 Employees
Online Review
Verified
TARNOVSKI Branding Studio has conducted market research and helped a dental clinic reposition their brand. They've developed a new brand strategy and identity, logo, and marketing strategy for the client.
TARNOVSKI Branding Studio's efforts have resulted in a threefold increase in the client's site traffic and doubled leads within a month. The team is timely in their delivery, responsive, and proactive in their communication. Above all, their genuine interest in the client's growth sets them apart.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Founder of Dr. Remis - clinica de implantologie dentară
Describe what your company does in a single sentence.
We're a dental clinic specializing in advanced dental implantology
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire TARNOVSKI Branding Studio to accomplish?
Increase brand trust
Increase brand awareness
Lead generation
Brand identity update
SOLUTION
How did you find TARNOVSKI Branding Studio?
Referral
Why did you select TARNOVSKI Branding Studio over others?
Great culture fit
Good value for cost
Referred to me
How many teammates from TARNOVSKI Branding Studio were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The clinic was facing a growth plateau and decided to partner with TARNOVSKI Branding Studio for support. TARNOVSKI conducted market research and identified a promising niche in dental prosthesis on implants. However, they noted that enhancing credibility in this area was crucial. To address this, they focused on repositioning the brand, developing a new strategy and identity, which laid the groundwork for a successful performance marketing campaign. This campaign not only generated a significant number of leads but also transformed the business within a few months. The collaboration continues, with TARNOVSKI providing ongoing marketing and brand consultancy.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Working with TARNOVSKI Branding Studio led to some notable improvements. The new brand strategy and brand identity helped us gain more trust with our audience. They also helped our product stand out by creating a trademark (it was the first time we heard of product branding), making it more memorable and unique in the market.
In about a month, we saw a threefold increase in website traffic and double the leads. The next year, our revenue and profits both grew by three times. Growth still continues. The partnership with TARNOVSKI Branding Studio was an important step forward for our business.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Everything was delivered on time, the communication was good, they were responsive.
What was your primary form of communication with TARNOVSKI Branding Studio?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
I found it most impressive that TARNOVSKI Branding Studio was so proactive in their approach. What stood out was their genuine interest in our business growth, which was a unique aspect that we hadn't experienced before. It was refreshing to see that they shared the same level of care and dedication as the founder.
Are there any areas for improvement or something TARNOVSKI Branding Studio could have done differently?
TARNOVSKI Branding Studio does great work in their area of expertise - branding and marketing strategy. One area where they might grow a bit more is in exploring ways to expand their services while staying true to what they do best. For example, they could consider adding performance marketing and consultancy more formally to their offerings, since they’ve already shown they can adapt and succeed in those areas. They might also benefit from being a bit clearer upfront about what they specialize in, so clients have a shared understanding from the start, as they seem to be undepromising / underselling their experience and abilities.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding for Furniture Manufacturer
BrandingLogoMarketing Strategy
$10,000 to $49,999
Aug. 2022 - Feb. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We were surprised by the structured approach they take to branding."
Feb 4, 2025
Director, TANDEM Home
Anonymous
Verified
Consumer products & services
Bucharest, Romania
201-500 Employees
Online Review
Verified
TARNOVSKI Branding Studio provided rebranding services for a furniture manufacturer. The team conducted brand and market research, developed a brand strategy, and refreshed the brand identity with new visuals.
TARNOVSKI Branding Studio's efforts significantly increased brand recognition, making the client more visible and respected in the market. This change drew more customers and improved customer satisfaction scores. The team's project management was well-structured and straightforward.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am a Director of TANDEM Home.
Describe what your company does in a single sentence.
Furniture manufacturing.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire TARNOVSKI Branding Studio to accomplish?
Brand Strategy (repositioning)
Visual Brand Identity
Verbal Brand Identity
Brand Research (including brand audit and consumer research)
Cultural research
SOLUTION
How did you find TARNOVSKI Branding Studio?
Referral
Why did you select TARNOVSKI Branding Studio over others?
Great culture fit
Good value for cost
Referred to me
Company values aligned
How many teammates from TARNOVSKI Branding Studio were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
After 21 years of activity, we needed a more mature brand that would help us gain trust and help us grow. We hired TARNOVSKI Branding Studio to help us position the brand as a leader in the home furniture market, and understand what we were doing right or wrong with our brand.
The TARNOVSKI team came up with a plan which included the following key deliverables:
1. Brand Research
They did an in-depth market research to understand the competitive landscape, target audiences, and market trends in the furniture industry (there were some nice insights based on mega trend reports and on a qualitative consumer survey they conducted).
2. Brand Strategy
They also developed our new brand strategy, which included the standard items – brand vision, brand mission, brand positioning, brand personality, brand values, and (this surprised us) a detailed communication strategy per each consumer segment.
3. New Brand Identity
They worked on both the verbal and visual brand identity – came up with a new logo and design system, detailed visual guidelines, templates and so on, but also created for us a new tagline, a detailed description of the tone of voice, brand messaging, etc.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
We almost instantly noticed a significant increase in brand recognition. TANDEM Home became more visible and respected in the market. This positive change in visibility both drew more customers and also led to a noticeable shift in consumer behavior, as they became less sensitive to price. Customers began to perceive the brand as more valuable than before, reflecting a strong belief in the quality and design offered by TANDEM Home.
Customer satisfaction scores also saw an improvement, which in turn led to an increase of positive reviews from customers.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
The project management was well-handled. Since the deadlines were fairly generous, there was no rush, but whenever we had questions or needed something, the team was always quick to respond. This made the process easy and straightforward for us.
What was your primary form of communication with TARNOVSKI Branding Studio?
In-Person Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
We were surprised by the structured approach they take to branding. We used to believe it's a creative work, but with their unique method they proved us that good strategy is a mix of analytical and thinking, with good insights, which in turn allow them to get the creative work done without too much friction. We love their approach to branding. The agency seems a bit underpriced to me to be honest.
Are there any areas for improvement or something TARNOVSKI Branding Studio could have done differently?
We had hoped for more ongoing marketing consultancy after the project, and while their availability of about 25 hours per month was acceptable, we wish they could have doubled the time allocated.
RATINGS
5.0
"Better than expected – really enjoyed (finally) having our needs understood. It was definitely worth working with TARNOVSKI."
Quality
5.0
Service & Deliverables
"This marks the first time in 21 years that we have been completely satisfied with the strategy delivered by a branding agency."
Schedule
5.0
On time / deadlines
"In line with our agreement."
Cost
5.0
Value / within estimates
"After seeing the results, I think I would have been willing to pay even more if they had asked for it."
Willing to Refer
5.0
NPS
"Have already referred them to our partners.
Branding, Web Design & Development for IT Service Company
BrandingLogoWeb Design
Confidential
July - Sep. 2023
4.5
Quality
4.5
Schedule
4.5
Cost
5.0
Willing to Refer
4.0
"They replied in due time and were keen to adjust their work according to our feedback."
Mar 7, 2024
Head of Business Ops, IT Services Company
Anonymous
Verified
Other industries
Romania
11-50 Employees
Online Review
Verified
An IT services company hired TARNOVSKI Branding Studio to define their brand identity. Moreover, the team designed and developed the client's website.
TARNOVSKI Branding Studio's efforts were met with positive acclaim. They completed the project on time, replied promptly, and adapted their work to the client's feedback. The team communicated via virtual meetings, email, and messages. Overall, TARNOVSKI Branding Studio was easy to work with.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Head of Business Ops of an it services company
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire TARNOVSKI Branding Studio to accomplish?
Build a new website
Build a new brand identity
SOLUTION
How did you find TARNOVSKI Branding Studio?
Online Search
Why did you select TARNOVSKI Branding Studio over others?
Company values aligned
RESULTS & FEEDBACK
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Andrei and his team have been constantly open to our needs, they replied in due time and were keen to adjust their work according to our feedback.
What was your primary form of communication with TARNOVSKI Branding Studio?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
They are easy to work with.
Are there any areas for improvement or something TARNOVSKI Branding Studio could have done differently?
It would be nice if they also had SEO services included. Also, we provided full content, it would have been nice for them to come up with potential improvements/ suggestions.
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