Magazines + Marketing Services

Spotlight Media is a publishing and marketing agency location in Fargo, North Dakota.  Spotlight owns and operates 5 magazines and provides marketing services to over 200 companies per year. 

 
$5,000+
 
$50 - $99 / hr
 
10 - 49
 Founded
2009
Show all +
Fargo, ND
headquarters
  • Fargo, ND
    United States

Portfolio

Key clients: 

Scheels, Royal Jewelers, Catalyst Medical Center, Hebron Brick

Reviews

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Digital Marketing for Sports Bar

“They're very creative when it comes to producing video content.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
May 2015 - Ongoing
Project summary: 

Spearheading a digital marketing campaign, Spotlight produced two videos, designed a logo, and assisted with branding. They also manage social media and PPC campaigns and oversee SEO.

The Reviewer
 
11-50 Employees
 
Fargo, North Dakota
Owner, Sports Bar
 
Verified
The Review
Feedback summary: 

The website gives the business more credibility and customer engagement is on the rise. Spotlight understood and met all needs, while their expertise, creativity, and commitment made them stand out among competitors. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the owner of a sports bar.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Spotlight?

I wanted to increase customer engagement and drive more traffic to my website, so I was looking for a vendor to help me. 

SOLUTION

What was the scope of their involvement?

Spotlight did a full-scale digital marketing campaign for us. After we had some investigative meetings, Spotlight produced a 30-second commercial and a video for our social media. They also helped us with branding, handled all the graphic design for our website, and created a logo. In addition, they manage print advertising for us as well as Facebook, Twitter, and Instagram accounts. They continue to produce content for the website and oversee SEO and PPC campaigns.

What is the team composition? 

I work with two members of their team directly, but there are more people working on our project.

How did you come to work with Spotlight?

I met them through networking. 

How much have you invested with them?

We've spent a little over $10,000.

What is the status of this engagement? 

We started working with Spotlight in May 2015, and the relationship is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The new website gives us more credibility and the videos that Spotlight produced truly capture our image. The traffic to our website has been steadily increasing, so we're happy with the outcome. 

How did Spotlight perform from a project management standpoint? 

They met our needs and stayed within our timeline. Also, they're easy to work with.

What did you find most impressive about them?

They're very creative when it comes to producing video content.

Are there any areas they could improve?

We'd like to have a better understanding of how we can utilize the content and the high-end strategy ourselves. 

Do you have any advice for potential customers?

Trust them and give them the freedom to be creative. As an owner, you might have an image of your brand that is different from how your customers see your brand. 

5.0
Overall Score They understood our goals and helped us accomplish them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We didn't have set deadlines, but they managed their time very well.
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    They exceeded my expectations, especially when it comes to the video and the logo design.
  • 5.0 NPS
    Willing to refer
    I've already recommended them.