Prilika Group

BACKGROUND

Please describe your company and position.

I am the CEO of Poduzetnički centar Zovnica

Describe what your company does in a single sentence.

Entrepreneurial center Zovnica offers business consulting for small entrepreneurs on strategic development planning and the use of EU funds.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Prilika Group to accomplish?

• education of entrepreneurs on marketing

SOLUTION

How did you find Prilika Group?

Referral

Why did you select Prilika Group over others?

• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Prilika Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Ante led one-day training for small entrepreneurs on branding and strategic marketing planning. Using examples from his practice, Ante showed the entrepreneurs the possibilities available to them and how to use them properly in order to position the brand.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• The training was attended by 10 entrepreneurs who began to apply what they had learned during the training itself, as they worked on their own brands during the practical work.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Ante adapted the education to the participants and the practical work was individualized, which is the greatest value of the education. The training was better than what we expected because it provided participants with real examples and practical work on their own businesses.

What was your primary form of communication with Prilika Group?

Email or Messaging App

What did you find most impressive or unique about this company?

Value for money, their experience and knowledge that they selflessly share, and a lot of experience in Croatia and abroad.

Are there any areas for improvement or something  Prilika Group could have done differently?

No, they should continue on the same path.

BACKGROUND

Please describe your company and your position there.

i'm the Operations manager at the video production company

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group?

We needed support for a conference, including web solutions and organization, and someone to take care of the venue and all the guests.

SOLUTION

How did you select this firm and what were the deciding factors?

My client, who I have been working with for over 10 years, recommended Prilika Group for another project. I was impressed with their attention to detail and how they made sure everything was taken care of, allowing for a stress-free preparation process."

Describe the project in detail and walk through their service package.

They handled speaker outreach, accommodations, and panel discussion preparation. Prilika group offered top-notch web services and conference organization, and we were able to finalize the deal with just a few emails and phone calls.

How many resources from the vendor's team worked with you, and what were their positions?

I worked on this project with the account manager and conference assistant.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

They saved us time and were always available (wapp, email, phone), never forgetting any task. Highly recommend for anyone in need of efficient and dependable support.

How effective was the workflow between your team and theirs?

We needed a company that will save us a lot of time. Our interaction was focused on their regular updates and successful completion of tasks and projects.

What did you find most impressive or unique about this company?

They were incredibly relaxed, friendly, professional, and highly-skilled. I highly recommend them for anyone looking for a stress-free and efficient partner.

Are there any areas for improvement or something they could have done differently?

At this stage, i dont have any comments.

BACKGROUND

Please describe your company and your position there.

I'm the owner of small production company and I tell stories by making movies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group, and what were your goals?

When I finished the movie Double-O, I wanted to make it visible and reach the audience. As a small production, I needed professionals to help me achieve those goals and luckily I turned to Prilika Group since they would fit my budget and deliver needed results.

SOLUTION

How did you select this vendor?

I knew that Prilika Group wanted to make a statment in media market and that they're following marketing trends. After talking to them the decision was easy, I found partners who will give my project visibility and desired placement.

Describe the scope of their work in detail, including any steps and the final deliverables.

They did the full PR, from organising the press to taking care of the premiere itself. Very reliable and they are there for you when you need them. You can ask any question and they will try to use their resources to give you more support than of agreed scope. They really streched, from communicating to other partners to giving proposals and execution of plan.

How many people from the vendor's team worked with you, and what were their positions?

I had my personal PR manager I could always contact for the questions I had.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

As a result of our collaboration, we got national coverage of my movie with national TV interview and the cover page and double page coverage in national newspapers. Plus we were the news on many portals. This opened me the new business possibilities.

Describe their project management style, including communication tools and timeliness.

They were very flexible. They follow all the trends and they give you everything you could ask for. It's really up to you how much you can get out of them. They have great attitude. They give you expertise and several possible approaches, but it's up to you to take the desired path rest assured that you've been taken care of.

What did you find most impressive or unique about this company?

How they are smart and use available resources. They make more for you because they exploit new opportunities on the way.

Are there any areas for improvement or something they could have done differently?

If they had more capital to expand the team, their management would bring the new forces. They do smart business and I recommend supporting them.

BACKGROUND

Please describe your company and your position there.

College Piramida znanja is a learning center with 10 years of experience in vocational education and training, providing formal and non-formal learning programs in health, traffic, agriculture, engineering, geriatric health care, child care, tourism and hotel industry. Piramida znanja strives to fulfill all existing requirements of our labor market, by forming strong cooperation with National employment office, different private companies and civil associations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group?

We needed someone to manage our social media account, especially Facebook and YouTube channel for us, from creating content, handling posting schedule to managing paid social ads. Our goal was to increase our audience engagement and inform local community about our project and educational programs that we provide.

SOLUTION

How did you select this vendor and what were the deciding factors?

Our cooperation was based on previous encounters in the field of advertising and education. On behalf of positive previous cooperation we didn't have any doubts about choosing Prilika Group for the next project.

Describe the project in detail and walk through the stages of the project.

After initial meeting we created advertising plan that suites our needs in project, defined target audience and choose to carry our project on Facebook and YouTube. Through the project Prilika Group created visual for the campaign, rerecorded, edited and posted video and audio materials needed for better visibility of our project in social media. According to campaign results for every set of ads they recommended future course of action so we could reach more audience and get more engagements.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with account manager, social media marketing specialist and graphic designer/ photography and video specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Through our cooperation on this project we created new YouTube channel that represented our company on new social media platform. We had excellent Facebook coverage of the project and most of the students that participated in project reported that they heard about the project from Facebook. It helped us greatly in successfully finishing project objectives.

How effective was the workflow between your team and theirs?

We had great communication through messaging apps, email and directly over phone. Deadlines were respected according to plan. They'd also give us reports every month that track what was done that month with ads analysis and suggestions for improvement for the next month.

What did you find most impressive or unique about this company?

They were extremely professional, and they respected deadlines. They were also creative and supportive. They proposed multiple variations on same subject which are the features of a company that takes their job seriously and with dedication to the project.

Are there any areas for improvement or something they could have done differently?

Not much. It is great when you find company that really strives to be excellent in their job.

BACKGROUND

Please describe your company and your position there.

I am the owner of Durdov Media, a small company for video and graphic design.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group, and what were your goals?

I was working on my visual and internet identity and needed help to reach more people and customers. Prilika Group got me an enormous reach and impression from their creative add making and business advice.

SOLUTION

How did you select this vendor and what were the deciding factors?

It was quite easy. At first, the company name was catchy, as I found them on the internet and saw everything they are doing on their own it was worth giving them a try, I didn't regret my choice! Their access to the case and myself as an owner is purely friendly and cosy, it was not like you were working, it all was like on a good coffee with someone you had known a long time. I sure will get to them again soon to reach and grow even more.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, we wrote down my goals and expectations, afterwards talked about some better, more efficient solutions, and set up a budget. After that, it all went smoothly. Google ADDS, Facebook/Instagram marketing, introducing me to the metrics and what they mean, Mailchimp... they really know what they do and everything looks so easy.

How many resources from the vendor's team worked with you, and what were their positions?

At least 3 of them. Two of them are digital marketing specialists, PR experts, and the third one is a graphic designer who helped me to get some things clearer on my website.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The reach was phenomenal, thousands and thousands of people viewed my page, I've got a few hundred inquiries through the whole year, for someone as small as me for now, that is quite a lot for their first "big" year.

How effective was the workflow between your team and theirs?

They are available almost all the time on Viber and through e-mail. As I was at first living in another town they came to my hometown for some in-person meetings, but soon I moved to their hometown and after that, we could do in-person meetings much easier and more often.

What did you find most impressive or unique about this company?

They gave 200% effort on everything. They really did care about us like we were in their own team. For me, that is priceless. 

Are there any areas for improvement or something they could have done differently?

Who knows, they always develop and learn something new. They are on the right way.

BACKGROUND

Please describe your company and your position there.

The Croatian Chamber of Commerce is an independent professional and business organisation, which promotes, represents and protects the common interests of its members in the country and abroad for over 165 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group, and what were your goals?

The emergence and global spread of the coronavirus pandemic has posed major socio-economic challenges to the world. The results of those challenges is temporary ban and reduction of economic activity with an aim to minimize social interaction among people in order to slow down the spread of the disease.

Apart from the fact that the pandemic has resulted in a global health and economic crisis, as economic activity in many industries has been disrupted, it has also opened up other opportunities and alternative ways of doing business. Given that digital marketing enables two-way communication and activities without direct human interaction, we recognized it as an important opportunity to continue doing business, especially in a pandemic.

SOLUTION

How did you select this vendor and what were the deciding factors?

The Prilika Group proved its serious approach to business in the conditions of the pandemic, when it used the time of "closing" as an opportunity to restructure and complete its business as a marketing agency.

Thanks to the successful long-term cooperation in the social media segment with the only communication agency from Lika region, we decided not to cancel the largest annual gathering of women entrepreneurs in December.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The challenge was demanding because, in addition to the standard management of public relations and the administration of the campaign on social networks, it also included the transmission of events with a continuous duration of approximately 4 hours.

During the broadcast, some of the participants were physically present, and some of the panelists who were in other cities and countries had to be connected by video link. Through a series of professional advice and a gathered professional production team, the Agency has shown the necessary breadth of knowledge of its work.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a director of Prilika Group, a social media marketer and a PR marketer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In this way, we were able to spread information and messages from the event to a much larger target customer base. Following all the activities that were carried out, achieved significantly greater reach and lasting visibility, as the recording of the event can be viewed again on the new YT channel International Conference. The livestream was followed by about 600 people on the Youtube channel.

How effective was the workflow between your team and theirs?

We had in-person meetings twice a month to go over a campaign performance and used email to communicate on daily basics. Whenever we had a question about something, they responsive to our needs.

What did you find most impressive or unique about this company?

They were professional and supportive all the time and we believe that this long-term business cooperation has been successfully raised to an even higher level.

Are there any areas for improvement or something they could have done differently?

The cooperation is complete and correct, and we are hereby free to recommend the Prilika Group Agency to all entities that need this type of service.

BACKGROUND

Please describe your company and position.

I am the Vice Dean for Development of Faculty of Tourism and Hospitality Management at the University of Rijeka

Describe what your company does in a single sentence.

Education and research

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Prilika Group to accomplish?

• education for VR technology
• VR headset implementation

SOLUTION

How did you find Prilika Group?

Other

Why did you select Prilika Group over others?

High ratings

What was the size of Prilika Group’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We had a very good colaboration with Ante, Bruno and Ana. They send us all informationin in a short time and they give us efucation about VR headset.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We bought VR headset
• We implemented VR technology in education for teachers and students

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They responded immediately, very fast and they are all friendly and professional.

What was your primary form of communication with Prilika Group?

Virtual Meeting

What did you find most impressive or unique about this company?

They were very helpful and passionate about their work.

Are there any areas for improvement or something Prilika Group could have done differently?

For the moment they are very professional.

BACKGROUND

Please describe your company and your position there.

Director of the Festival. The Jewish Film Festival Zagreb Association (JFF Zagreb) is a non-profit, non-government association, established in 2008, that aims to perform all activities related to the program preparation and the organization of the Zagreb Jewish Film Festival.

In addition to presenting high-quality films with Jewish subject matter, exchange of modern film achievements and cultural activities in general, the Association encourages multicultural dialogue, volunteer work and meeting of film lovers, both professionals and amateurs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group?

We hired Prilika Group for conducting a social media campaign we developed as part of our project activities and in cooperation with UNHCR Hrvatska, aiming at welcoming refugees and creating an open society

SOLUTION

How did you select this vendor and what were the deciding factors?

Upon recommendation within the industry.

Describe the project in detail and walk through the stages of the project.

Social media campaign and its goals were developed with UNHCR Hrvatska. Main goal of the campaign was raising awareness and building an open and welcoming society for all refugees. Visual identity for the campaign was done by Klasja & Zita, young artist duo while content of the campaign as well as target and budgeting were detailed through working with Prilika Group.

The campaign started on November 16th - World Tolerance Day and was active until December 12th - Human Rights day. It was accompanied by a media release and was conceptualised around educational activities of the Festival.

How many resources from the vendor's team worked with you, and what were their positions?

We have worked with the director and social media expert.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The campaign had an overall reach of 239 k

How effective was the workflow between your team and theirs?

We held live and online meetings. During the campaign the team was very responsive and cooperative.

What did you find most impressive or unique about this company?

Fast and effective communication.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

President of MS tim Hrvatska

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group, and what were your goals?

For public relations and media buying. The goal was better reach for campaign World MS day.

SOLUTION

How did you select this vendor?

By recomendation and results of my own reserch and experience in public relations.

Describe the scope of their work in detail, including any steps and the final deliverables.

• writing press materials
• checking adrema
• sending press relase
• cheking the media and calling editor
• help with materials for media
• photo and video from event
• sending press relase agter the event
• calling the editors after events
• send us links where campaign was published
• call us before and after the event with information and consulting

How many people from the vendor's team worked with you, and what were their positions?

3 - general manager/owner, PR consultant, photographer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to Prilika Group, we had the best media reach in 8 years. The results was 42% better then best year before.

Describe their project management style, including communication tools and timeliness.

Team was very approachable, communicative, responsible. They know how to recognize a topic and make excellent use of media tools. I was impresed with their approach to this sensitive event for people with multiple sclerosis

What did you find most impressive or unique about this company?

Results was most impressive and their quick reactions in reel time. PR campaign was very successful and our event was in prime time in all national TV media.

Are there any areas for improvement or something they could have done differently?

In this campaign no, they did everything what we expect and more.

BACKGROUND

Please describe your company and your position there.

I'm the owner of company that sells products for ecological and conventional agriculture production.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Prilika Group?

We needed someone to manage our social media accounts for us. Facebook, instagram, youtube...

SOLUTION

How did you select this vendor and what were the deciding factors?

Another business owner recommended them to us.

Describe the project in detail and walk through the stages of the project.

We game them open hands with our social media.

How many resources from the vendor's team worked with you, and what were their positions?

3 team members, CEO, CTO, PR manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had rapid sales increase after we started working with them.

How effective was the workflow between your team and theirs?

We were in contact by email or phone for about three times per week.

What did you find most impressive or unique about this company?

Their competence, knowledge, precision, and ideas are impressive.

Are there any areas for improvement or something they could have done differently?

Nothing comes to mind.