Making People's lives better through Digital

Mubaloo is the UK’s leading, award-winning mobile consultancy and development agency. We believe in making user’s lives better through technology and delivering successful outcomes to our clients. We solve problems by creating digital products that support business strategies, enable users and deliver on their promise.

Mubaloo Innovation Lab, a division of Mubaloo, partners with clients to enable enhanced end-user engagement and business process transformation, through the deployment of market leading location-based technology and IoT solutions.

Mubaloo, an Apple mobility partner, is working with Apple to drive mobile-led business transformation and championing iOS to deliver mobile excellence to the enterprise. Mubaloo also partners with the likes of Cisco, IBM, EE and SAP as a custom mobile app developer and consultant. 

Over the past eight years, Mubaloo has created over 240 apps with organisations worldwide. 

  • Mubaloo has been recognised by Clutch at Top UK App Developer for 5 years in a row (2015, 2016, 2017 and 2018).
  • Gartner names Mubaloo specialist mobile developer in digital disruption, 2016
 
$100,000+
 
$150 - $199 / hr
 
50 - 249
 Founded
2009
Show all +
London, United Kingdom
headquarters
other locations

Portfolio

Key clients: 

Amazon, RBS, Go-Ahead Group, National Express, JD Sports, RAC, Aberdeen Asset, Bang & Olufsen, Intelliflo, Unipart, Equiniti, Mitie, Eircom, Hargreaves Lansdown and Osborne

Aberdeen Asset Management - On The Go App

Aberdeen Asset Management PLC is a global asset management company, with over £300 billion worth of assets under management.

 As one of the early mobile projects the company had initiated, Aberdeen wanted to test out a relatively simple idea to measure the value of a mobility programme.

Whilst researching mobile app developers and consultancies, Aberdeen found Mubaloo through the Clutch research rankings. After a pitch process, where Aberdeen gave a one page overview of its needs, the company chose Mubaloo based on the ideas it came back with and the way in which Mubaloo proposed to help Aberdeen with mobility.

Osborne Improvement Opportunities App

"Osborne is one of the leading construction businesses in the UK. As a family-owned business, we have the freedom and flexibility to take a different approach. We focus on creating structures and spaces that provide an environment for people to thrive in, and solutions for our customers that provide a better experience during the creation."

With such a variety of people coming into contact with its projects across the country, it was difficult for Osborne to understand where there were opportunities to improve. The challenge was to provide a method of capturing ideas from a user, regardless of where they have the idea, or spot the opportunity, in a way that is so easy to use that they would not want to do it any other way.

With the objective of establishing the easiest way to capture and share improvement opportunities, Osborne went to tender and following an RFP and presentation process, Mubaloo was awarded the contract to build a wrapped mobile app based on our...

MTR Crossrail Beacons and Mobile Apps

MTR Crossrail built TfL's Elizabeth Line. In early 2014, MTR Europe – part of MTR Corporation, the best performing rail operator in the world, operating metro systems in six major cities worldwide – contacted Mubaloo to find out more about Bluetooth Beacon technology and the potential of apps.

Over the last few months, Mubaloo and MTR have collaborated on using Beacons at Elizabeth Line stations and a range of bespoke created apps to support maintenance and security functions on location. To read the full case study, click here: http://mubaloo.com/case-study/mtr-crossrail-beacons-custom-apps/

Intelliflo PFP App

Intelliflo UK provides web-based software for companies in the financial services sector, helping them to be lean, efficient and manage risks to build a better business. Intelliflo has established links to 100+ partners to ensure that its financial adviser clients have all the tools they need to make their operations more professional and profitable.

Mubaloo created a HTML app for Intelliflo's Personal Finance Portal (PFP), a new service enhancement for its Intelligent Office offering. Read the full case study here: http://mubaloo.com/case-study/intelliflo-pfp-app/

Unipart E-Coaching App

Unipart Group is a leading provider of manufacturing, logistics and consultancy services. Unipart specialises in helping its clients improve productivity and enhance performance through the wide range of business support services it offers. 

For Unipart to extend an improve its offering, Mubaloo created an e-coaching app. Read the full case study here: http://mubaloo.com/case-study/unipart-e-coaching-app/

BP

Allianz

William Hill

Virgin Media

Reviews

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Mobile Application Development for a Public Transportation Provider

“They made sure that the UX design was good.”

Quality: 
4.0
Schedule: 
3.5
Cost: 
4.0
Willing to refer: 
4.0
The Project
 
$50,000 to $199,999
 
Feb. - Aug. 2018
Project summary: 

Mubaloo provided mobile application development services, designing and building a platform from scratch. They helped identify and clarify the objectives in order to plan the best solution for the need.

The Reviewer
 
10,001+ Employees
 
London, United Kingdom
Head of Applications, Public Transportation Provider
 
Verified
The Review
Feedback summary: 

The solution meets the required use cases and was developed to a good standard, following testing. The Mubaloo team efficiently managed the workflow and ensured that they paid attention not only to the technical side but the user experience too. They also provided useful informal marketing advice.

BACKGROUND

Introduce your business and what you do there.

I’m the group head of applications for a transports company that runs bus and rail services, mostly in the UK, but also internationally. We have operations in Germany, the Nordics, Singapore, and Ireland.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

We were trying to provide improved train service information to our frontline staff. Our current solutions were not fit for purpose; we wanted to offer a better experience.

The goal of the app is to translate a number of data feeds into service-related information, in order to allow station staff to understand where a particular train service is, relative to own location. It’s for internal use only.

SOLUTION

What was the scope of their involvement?

They provided end-to-end services, building our responsive application from the ground up, from design all the way through to development.

Through the design process, they helped us realize what our objectives were, and then identify exact use cases and a strategy, to a degree. They’ve also supported me personally in understanding what our roadmap for the platform would be after we had it built, but they didn’t provide any formal marketing services. They did share collateral with me, though, which I used internally.

What is the team composition?

They assigned around six people to the project. We had two points of contact: the project manager and the account manager, who was my key liaison at the point of estimation. The project manager worked with me on a day-to-day basis, making sure everything was being delivered as it should be.

How did you come to work with Mubaloo?

Another partner of ours referred them. We had a catch-up with our CIO and concluded that Mubaloo was a good fit to support us.

How much have you invested with them?

We spent $50,000–$200,000.

What is the status of this engagement?

The collaboration’s been on-and-off. The design work was done in fall 2017, then the development ran from February–August 2018. We’re currently ensuring that the production environment is ready for use.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The solution needed to meet a number of use cases, which were then tested with users at various points. The project’s success is based on the feedback it’s received and on Mubaloo’s ability to meet use cases.

How did Mubaloo perform from a project management standpoint?

We worked in an agile way, so we had various daily meetings and other key communications. They performed well throughout.

What did you find most impressive about them?

They were more focused on UX than other companies that we’ve engaged in the past. Other companies might achieve a specific process or meet functional needs, but then didn’t really focus on what the user experience would be. That’s something Mubaloo did: they made sure that the UX design was good.

Are there any areas they could improve?

This was one of our first engagements using an agile approach, so we had a learning curve as well, to a degree. We had to get used to the process more than anything else.

Do you have any advice for future clients of theirs?

No.

4.0
Overall Score
  • 3.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

HTML Web Dev and UX Testing for UK Commercial Bank

“Some customers have said that this is the most innovative commercial mortgage tool they’ve ever used.”

Quality: 
4.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
4.0
The Project
 
Confidential
 
Mar. 2018 - Ongoing
Project summary: 

Mubaloo developed an HTML site and worked on UX design and testing. They collaborated with the internal team as well as third-party vendors to finish the initial bulk of the work.

The Reviewer
 
10,000+ Employees
 
Edinburgh, Scotland
Digital Experience & Creative Director, Commercial Bank
 
Verified
The Review
Feedback summary: 

Mubaloo listened to project goals and requirements, building a product that met expectations. They work quickly without sacrificing quality and maintain open communication. The team is friendly and approachable, which makes them a reliable partner.

BACKGROUND

Introduce your business and what you do there.

I’m the digital experience and creative director for a large commercial, private, and personal bank. I head up the prototyping program and design team.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

We wanted to validate some internal thinking about a specific segment in commercial mortgages. We needed a partner to make a working prototype of the solution.

SOLUTION

What was the scope of their involvement?

Mubaloo built an HTML website for customers who want more information about the commercial mortgages we offer. They took components of our app and iterated them onto the website, working with a few different third-party partners to finish the task. Along with dev, they also ran UX testing. We assigned test users specific tasks and followed how easy they were to accomplish.

What is the team composition?

They provide a diverse team, which includes an account director, developers, business analysts, and strategists.

How did you come to work with Mubaloo?

I met with several companies and explained our timeline and project requirements. Mubaloo seemed to best understand our strategy, purpose, and framework, so I hired them.

What is the status of this engagement?

We’ve worked together since March 2018, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Some customers have said that this is the most innovative commercial mortgage tool they’ve ever used. The code is high quality, and Mubaloo made a product that was commercially viable.

How did Mubaloo perform from a project management standpoint?

I’m a demanding client, but they provide a great team, and we work well together. The bulk of our work was finished in a tight deadline, but they did a good job. They use Jira to manage the project.

What did you find most impressive about them?

They collaborate well and listen to our wants and needs in order to produce something that meets our expectations. They adapted to our workflow, even though it can be difficult to work with a commercial bank. The entire team is friendly and approachable.

Are there any areas they could improve?

I’m satisfied with their work and would definitely start another project with them again.

Do you have any advice for future clients of theirs?

Clearly explain what you want but also consider their practices and suggestions. Find an effective middle ground that satisfies both teams.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

Full Stack iOS & Android Dev for FinTech Startup

“They’re cheaper than other mobile development agencies, yet they offer so much more.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Jan. 2018 - Ongoing
Project summary: 

Mubaloo helped design and develop native applications for both iOS and Android. They worked through a series of frontend iterations to create an attractive UI/UX. Their involvement is ongoing.

The Reviewer
 
1-10 Employees
 
London, United Kingdom
CEO, Yolion
 
Verified
The Review
Feedback summary: 

Mubaloo consistently delivers high-quality code that stands up well to QA testing. They go above expectations to challenge established procedures, suggest alternative approaches, and implement actionable solutions. Their management staff ensures a communicative and transparent experience.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Yolion. We’re fintech startup that uses open banking to help UK families get the most out of their money. We advise customers to save money by switching service providers or by finding better deals within the services they’re using.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

As a startup, time and money are our biggest constraints. While we developed our app, Mubaloo joined the project to design and build the frontend part of the value proposition. The biggest challenge was that they had to quickly design the frontend while the backend was still being constructed.

SOLUTION

What was the scope of their involvement?

Mubaloo built our native applications for both iOS and Android. The iOS version was developed using Swift. They also handled the frontend design and development while we created the APIs using RESTful JSON with Node.js on top of it. We also made a series of prototypes using Proto.io and InDesign that we continued to iterate over five rounds of testing. Mubaloo was highly involved in producing those prototypes and implementing test phases with our product owner.

We started working with them during the project’s early stages and even before wireframing. We collaborated with them to conduct research, identify problems, establish a list of tasks, design mock-ups, and refine the platform’s value propositions. After testing the prototypes, we moved onto developing the UI/UX. The initial concepts differed significantly from the final product, and this speaks to their flexibility. As a result, the application changed quite a bit before the wireframes were finalized.

After cultivating a practical design, Mubaloo worked on the product’s front- and backend architecture. Their developers quickly integrated themselves with our internal team. The project was moving at full-speed within three days. Their architecture team made valuable suggestions of aspects our backend developers needed to implement. A lot of architecture work went into designing the required APIs and making sure that each backend and frontend were working harmoniously.

What is the team composition?

They provided a full-fledged frontend team. The only thing we contributed was a strong product owner. Their allocated resources include an architect, a scrum master, and a project manager. There’s also a couple of developers, UI/UX designers, and QA testers.

How did you come to work with Mubaloo?

I’d heard about them in the past and had seen their work. After meeting Mubaloo and walking through their approach, we decided to hire them.

How much have you invested with them?

We’ve spent £350,000 (approximately $460,000) with them for phase one, and we’re hoping to continue the collaboration.

What is the status of this engagement?

We started working with Mubaloo in January 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The platform hasn’t launched yet, and we haven’t conducted end-to-end testing at this time. However, the QA results have been reliable thus far. I’ve looked at the code and can confidently say that both developers from Mubaloo are valuable resources. They don’t take shortcuts when it comes to providing stable systems, and I like that approach. Our product will likely become redundant before the technology does. That’s quite a testament to the quality of Mubaloo’s services.

From a product design point of view, we’ve had multiple people say that they’ve delivered incredible work. Each person participating in feedback asked, without being prompted, when the product would be going live. After achieving a 100% acceptance rate, we closed testing and moved forward.

It’s in their best interest to prolong development and to charge us a lot of money. Instead, they’re more concerned with building the best product possible. We’re going to put a lot of money towards this project and they’ve made sure that we’re not making something that no one’s going to use. They’ve safeguarded our investment well. As a result, I feel comfortable with what we’re bringing to market.

How did Mubaloo perform from a project management standpoint?

Mubaloo doesn’t tend to work with startups, but they’ve accommodated to us immensely. We started the project and immediately realized that we needed more management resources. We requested adjusting the time allocation of several key people and they shifted things around for us. I found that to be refreshing.

Mubaloo delivers a lot of value to us and that’s largely due to their incredible project manager. She’s there when we need her, she communicates efficiently, and she works well with our head of products. We’ve invited their project management team and scrum master to get involved in our backend estimations as well. That exemplifies how well our teams work together.

What did you find most impressive about them?

I’ve been building digital products for nearly 10 years, and I was impressed with how swiftly their team understood the project’s goal. Their biggest strength is being unafraid to challenge us and not rushing to deliver an incomplete project. It’s easy to go out to market and find a development agency that wants to rush the client into a build because it’s in their best interest to do so. Mubaloo consistently ensures that their best interest aligns with our own. I appreciate their ability to design products, but they’ve given us much more than just development work. They’ve confronted us, pointed out issues, and raised flags that ultimately benefit us as a startup.

Are there any areas they could improve?

Adopting some new QA technologies would be an improvement. However, I’m not saying that they’ve underperformed on this front. Their team is receptive and can take charge when necessary.

Do you have any advice for future clients of theirs?

It’s good to have an idea of what needs to be built before engaging with a third-party service provider. Let Mubaloo challenge ideas and pitch better solutions. They’re great developers and strategists.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    They’re cheaper than other mobile development agencies, yet they offer so much more.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I’d recommend them to anyone looking to build a mobile app with a potential to grow.

iOS Dev for Idea-Sourcing App for Construction Company

"Engage with them with and get them to help evolve the product even more; they're really good at it." 

Quality: 
5.0
Schedule: 
4.5
Cost: 
3.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jun. 2016 - May 2017
Project summary: 

Mubaloo developed iOS and Android apps, primarily for phones, with a web-based backend. They used an iterative process to create the app’s wireframes and connected the system to an existing database.

The Reviewer
 
501-1000 Employees
 
Surrey, United Kingdom
Mark Hogben
Head of Applications, Osborne
 
Verified
The Review
Feedback summary: 

Users appreciate the apps’ functionalities and are eager to see them expanded. Mubaloo was sensitive to personnel performance and didn’t hesitate to implement changes. They proved eager communicators, keeping everyone abreast of updates, and didn’t hesitate to offer suggestions for improvement.

BACKGROUND

Introduce your business and what you do there.

I’m the head of applications for Osborne, a construction and infrastructure business that builds university buildings and maintains roads and railway lines. We also have a sister company that manufactures panels to use as pre-fabricated walls in houses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

We had a manual, in-house, online form to gather opportunities for improvement from our employees, suppliers, customers, and subcontractors, and we wanted to create an app that would allow our construction teams, which are often off-site, to do the same. The app had to be intuitive, available to both internal staff, through our current active directory system, and suppliers, contractors, customers, and members of the general public, who could register by assigning themselves to a current customer or company within our database.

SOLUTION

What was the scope of their involvement?

We explained that this was our first foray into the mobile app world and Mubaloo worked with us to flesh out the design. They provided iterations of wireframes that we would narrow down through working groups.

The apps were built for iOS and Android and were primarily designed for phones, but they can also be used on tablets. There’s also a web-interface on the backend. In the app, users see two textual boxes: one for a description of the problem and another for their proposed solution. They then go through several classification screens so we can understand where the best ideas are coming from. All the information is then sent to our database, where we process it through the backend.

What is the team composition?

At the moment, we’re dealing with an account manager and a developer, who’s my main point of contact. There are also other people within the business that know our product and infrastructure that deal with us on a regular basis.

How did you come to work with Mubaloo?

We searched quite a few companies that did this sort of work and put the work out to tender. Our tender document included what we wanted to achieve, our timescale, and approximate cost. Of those that responded, we had a few come in and provide interviews and demonstrations as to why they wanted to work with us and what they could provide for us. Mubaloo proved to be the best option for us.

How much have you invested with them?

We’ve spent $75,000.

What is the status of this engagement?

We worked together from June 2016 until May 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've processed or captured around 5,000 ideas through the app to date. There’ve been no technical problems, and in terms of feedback, our users think it’s brilliant. In fact, they like using it so much that they want it to include even more functions.

How did Mubaloo perform from a project management standpoint?

Our project manager wasn’t the best when we started—it was a personnel problem, not a Mubaloo problem—but that was identified and changed. From then on, our project managers, technical staff, and account manager were brilliant. They met our timelines and always resolved problems at the time they were raised. I can’t complain.

Communication was pro-active and fantastic. They controlled everything and kept everyone up to date on what was going on. We had weekly project meetings, generally via video conferences, but we also used phones if we needed to. There were also a few face-to-face meetings when Mubaloo came to our offices to interview staff members about how they judged the app’s usability at certain points in the development cycle.

What did you find most impressive about them?

They were proactive in moving our product forward and engage with us on other ideas or aspects or features that they thought could provide value and reduce time, effort, and costs in the long run. They also kept us up to date about the latest movements of their clients that are doing similar things to us. If they thought something would be of interest to us, they let us know, so we could move the product along quickly to be the best that it could be.

Are there any areas they could improve?

That’s difficult. I don’t think so.

Any advice for potential customers?

Listen to what they have to say. They have a lot of knowledge in the market and they have a lot of ideas. As a prospective client, you might have fixed ideas of what you want to achieve but be open-minded and listen to what Mubaloo offers. Engage with them with and get them to help evolve the product even more; they're really good at it.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 3.5 Cost
    Value / within estimates
    This is the first mobile app we've developed, but from our perspective, we're extremely happy what we got.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Custom Software Dev for Global Marketing Company

“Mubaloo was willing to go the extra mile to deliver a successful product.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
July 2017 - Nov. 2017
Project summary: 

Mubaloo created a trial version of a voice-enabled technology system by translating the device’s code from its hardware into a custom piece of software. The team helped integrate this solution into a programmatic advertising campaign.

The Reviewer
 
1001-10,000 Employees
 
London, United Kingdom
Head of Innovation, Marketing Firm
 
Verified
The Review
Feedback summary: 

Mubaloo’s trial system drew nearly 2 million participants, recorded positive engagement rates and responses, and resulted in notable increases in purchase consideration and product recommendation rates. The team’s dedication and innovation exceeded all expectations.

BACKGROUND

Introduce your business and what you do there.

I am the head of innovation for a global media and marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

One of our clients tasked us with launching their voice-enabled home technology system. It’s a very innovative device, but at that time there wasn’t much awareness or understanding of its capabilities across the market, specifically in the UK, and there wasn’t a way for the public to test the actual system. We knew it would be hard to convince consumers to buy the product, so we wanted to create a technology solution that could translate the physical system’s experience into an advertising experience that we could launch as a media marketing campaign.

SOLUTION

What was the scope of their involvement?

Mubaloo deconstructed the voice-enabled home technology’s AI system and separated it from the device’s hardware. They integrated the liberated code into a custom software solution that we could assimilate into an advertising unit to demonstrate the device’s range of voice control capabilities. The team designed the UI strategies and provided all of the reporting, coding, and testing necessary to guarantee that the software met both our technical and advertising requirements.

We used the software in two programmatic advertising campaigns that showcased the device’s potential uses in a kitchen or a living room setting. Participants could test various commands ranging from turning on lights to ordering food. We deployed the ad through a banner with additional editorial content that included embedded coding from Mubaloo and information about the physical home technology system and its benefits.

What is the team composition?

We worked with the CTO, a project manager, UX/UI designer, several developers, and a team of QA specialists.

How did you come to work with Mubaloo?

Initially, we reached out to a number of various service providers, design agencies, vendors, and even coders to come up with a solution, but none of them could help us.

I’m part of IPG Mediabrands, which is a global network of brands and agencies focused on dynamic marketing. We found out that they had recently acquired Mubaloo and sent over a brief of the project. The team was confident that they could create an MVP that could meet all of our needs. They were the only company that was confident enough to take on this project.

What is the status of this engagement?

We worked on this project form July–November 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Mubaloo’s software solution, our advertising campaign drove 1.98 million participants per unit, which corresponded to minimal cost per engagement rates. Each user engaged with an average of 2.5 demos and spent, on average, one minute and 55 seconds on the trial experience. Analytical research after the trial campaign showed a 40% increase in purchase consideration rates, 48% increase in product recommendation rates, and a participant satisfaction rate of 81%.

How did Mubaloo perform from a project management standpoint?

We had an amazing experience with Mubaloo. On a scale of one to ten, I would rate them a ten for their project management skills. We mainly communicated via email and Slack channels and tracked the project on Box.

What did you find most impressive about them?

Mubaloo was willing to go the extra mile to deliver a successful product. We did run into problems when we implemented the software, but that was because a project like this had never been done before. Their technical capabilities and genuine interest in our project were key to our success.

Are there any areas they could improve?

Overall, it was a really great experience. I can’t think of any particular aspects they could have better addressed.

Any advice for potential customers?

I recommend clients provide Mubaloo with a set of requirements, then give them enough space and time to plan a strategic approach to each task. They won’t jump directly into development, they want to have a clear and comprehensive approach first. This process will also give them the opportunity to make valuable suggestions and solutions to on improve the original project.

5.0
Overall Score We had a very positive experience. I was really surprised.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They completed the project within a pretty tight deadline.
  • 5.0 Cost
    Value / within estimates
    They gave us a cost estimate and they stuck to it.
  • 5.0 Quality
    Service & deliverables
    This type of project has never been done before and they made it happen.
  • 5.0 NPS
    Willing to refer
    We’re working with them on other projects and I’ve already referred them.

App Development for Healthcare Market Project

“We could tell that user experience was one of their strengths.”   

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Mar. 2016 - June 2016
Project summary: 

Mubaloo developed an app that helps users with home-based healthcare. The team designed the app’s user interface and related website, adding features like user dashboards and chatbots.

The Reviewer
 
10,001 + Employees
 
United Kingdom
 
Verified
The Review
Feedback summary: 

User experience design was one of Mubaloo’s strengths, which helped them develop an app within the projected budget and timeframe. The developers understood the requirements of a novel industry and implemented revisions quickly. However, Mubaloo should improve their user testing process.

BACKGROUND

Introduce your business and what you do there.

I’m the senior product innovation manager for an industrial gas company. I work for their global innovation team within the healthcare industry.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

We first came upon them when we needed to explore an app option for a particular part of our U.S. home care health market. The second time we used them was when we were trying to find an innovative way to solve a particular business problem.

SOLUTION

What was the scope of their involvement?

Initially, Mubaloo went through a design sprint with us for the iOS mobile app. In the second phase, we worked on a combination of a website for the app, including dashboards and chatbots.

How did you come to work with Mubaloo?

Our normal process involves getting 3 competitive quotes and picking the one we think fills our criteria. Mubaloo wasn’t the cheapest option we could find globally, but they offered more than just development and came with many ideas up front. We could tell that user experience was one of their strengths.

How much have you invested with Mubaloo?

The cost of their work was around £35,000 [$46,000].

What is the status of this engagement?

The first project, for the mobile app, started in March 2016. It was completed relatively quickly, within 3 months. However, the launch was delayed from our end because we didn’t have a process in place for this.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

We haven’t fully released the app globally, so I can’t mention usage stats. The best result from our point of view was that we didn’t go over budget. Normally, it’s very difficult to stay within the time and cost in development. From that perspective, the results were well-received on our side.

We have tested the app with a few patients. Generally speaking, there were no issues with the user interface or any other bits designed by Mubaloo. There were some additional features that we wanted to change, but it was easy to do so.

How did Mubaloo perform from a project management standpoint?

The collaboration with them was quick. They delivered what they needed to deliver on time and within budget.

What did you find most impressive about Mubaloo?

Mubaloo had the unique ability to come in and conduct a sprint for an unfamiliar company and industry. I haven’t seen this quality in any other partner. Normally, this process is done within a company’s offices, but they were able to come in and do it within a week.

Are there any areas Mubaloo could improve?

It would always be good to have more developers available when we need them.

What tips or recommendations could you share that might increase the likelihood of success with Mubaloo?

It’s best to do user testing while the project is live. It’s much easier to get changes done while the development is occurring, rather than waiting until the project is over. We would have benefited from doing both in parallel.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I have already referred them.

Mobile App Dev & Digital Consultancy for Investment Firm

"Mubaloo was refreshing to have for this initiative; their insight, approach, and knowledge was invaluable."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
July 2015 - Ongoing
Project summary: 

Mubaloo developed a native iOS and Android app for investment managers to provide for their end investors. The app features a glossary and investment charts. Mubaloo also consults on the digital space.

The Reviewer
 
51-200 Employees
 
London, United Kingdom
Solutions Director, SEI
 
Verified
The Review
Feedback summary: 

Mubaloo offers remarkable insight into the trends shaping the mobile space. Approachable and eager to help, they constantly strive to push the technology to the next step. They meet deadlines and stick to budgets by keeping in constant communication during the process.

BACKGROUND

Introduce your business and what you do there.

SEI provides outsourced investment processing technology for leading private banks and wealth management firms through the SEI Wealth Platform.

My role as solutions director involves developing new services to support the needs of our clients.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

SEI supports major wealth and investment managers on the SEI Wealth Platform. SEI was looking to enhance their services by offering a white label native mobile app that would allow our clients to deliver a digital service to their end investors.

This provides our clients with a speed to market opportunity and benefit from any investment SEI makes without the overhead of managing the development and maintenance process.

 

SOLUTION

What was the scope of their involvement?

The application is primarily read-only at the moment. We do have plans to extend it to transactions, to provide the end customers the ability to transact on their wealth management accounts. The app currently has charting facilities to enable users to see how investments change over time. The customers are able to contact our help desk through email or phone. The app also has our glossary of terms, diagrams and pie charts, and a breakdown of customers’ investments.

We worked with a consultant, who led a lot of the work and then handed it over to a project manager. The project manager had a business analysis do the documentation and created the work order based on the requirements spec that we agreed on between us. They then assigned out to different developers for the iOS and Android platforms. They brought in specific resources for the test phase. I was primarily engaged with the project manager once the project was underway. We did visit their office and met with the development team.

The engagement originally started with the build-out of the mobile app, and they were excellent in the way they delivered it. They understand what a good app looks like and what a good user experience would be. They essentially drove out the designs of the UI for us with their expertise. Since then, we’ve been using them for a wider purpose, as more of a digital consultancy. We’ve been working with them to map out a longer-term vision and digital roadmap. Some of that won’t be delivered by them from a product perspective but will help us shape the direction we’re taking for our web products as well as the mobile app. Our web products are delivered in-house, but they’re helping us to shape the future roadmap for those products. Over the last four months, they’ve become more of a digital consultant partner rather than just a product software specialist.

How did you come to work with Mubaloo?

They’re well-known in the U.K., so we heard about them from the industry. They built a successful app for one of the leading financial services providers in the U.K., which won awards, so we reached out to them to see how they could help us.

What is the status of this engagement?

The mobile project ran from July to December of 2015. We spent 2016 launching and marketing the product. We then engaged with clients about how they can use the app and tried to sell it as a service. In 2017, we started using them as a consultancy and our relationship is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

I think their expertise and knowledge in the mobile space is second to none. Whenever I need insight into what ‘good’ looks like, they’re always able to help, advise, and consult. They’re approachable and always happy to help.

Mubaloo was refreshing to have for this initiative; their insight, approach and knowledge was invaluable to the success of our project.

Once build commenced, we were fully involved and continually invited to sit with their development teams to ensure the product was progressing in line with our expectations.

How did they perform from a project management standpoint?

Their delivery was excellent, on time and budget and we have continued to use their development services to enhance the product ever since.

We have also leveraged their mobile enterprise consultancy skills to help develop out our thinking across other areas within our business. They provide a unique and successful framework to tease out the pains and gains such that real value can be identified and taken forward.

What did you find most impressive about them?

They deliver on time and on budget. We’re very happy with the product’s design. We got a lot of insight from them on the user experience. They’re not just a software company; they really have good insight into how mobile products should be built and what customers want. They continually try to push us to build new technology into the app. They come to us with what consumers want. They understand the market and trends. They try to help us with our thinking, and having that insight is invaluable.

5.0
Overall Score Mubaloo has a great team, which has added real value to our business.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Mubaloo delivered to plan and budget, and their team is always available to support us in our thinking when required.
  • 5.0 Cost
    Value / within estimates
    Mubaloo delivers on budget and time.
  • 5.0 Quality
    Service & deliverables
    The app was built with limited initial defects out of development, and since launch, we have had no defects identified.
  • 5.0 NPS
    Willing to refer
    I have already recommended Mubaloo and will continue to refer their services to others across all industries.

App Development for Logistics and Consulting Company

"Mubaloo has worked hard to collaborate with us and build a relationship."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
2015
Project summary: 

Mubaloo developed an iOS application from scratch for a logistics and manufacturing firm. The app provides training for internal staff on consultancy propositions.

The Reviewer
 
5,000-10,000 Employees
 
Oxford, United Kingdom
Alex Neill
Innovation Director, Unipart
 
Verified
The Review
Feedback summary: 

The app has an exceptionally clean user experience, and the backend bugs that plagued older versions have been eradicated. Mubaloo's vast experience in the app development field created a dependable relationship that put the client's mind at ease.

BACKGROUND

Introduce your business and what you do there.

Unipart is a logistics, manufacturing, and consultancy business across the UK, Europe, and the rest of the world. I am the propositions and innovations director of the company. I am responsible for our knowledge management systems, in relation to our operational system.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mubaloo?

We had an in-house app that wasn't performing well enough. We needed help redesigning it.

SOLUTION

What was the scope of their involvement?

Mubaloo built our new iOS app from scratch. We had developed the initial version through our internal IT department, but they didn't have the skillset for this task. Our app is meant for what we call electronic coaching. It helps provide on-site training for people in support of our consultancy proposition. We use the app internally, but also license it to other parties.

Mubaloo helped us determine what the right platform would be for our app, what direction it should take, and what its design would be. They also helped produce some material for the internal pitching process. It was the first app our company had built, and persuading people to spend money on new ventures can be quite challenging. Mubaloo wasn't involved in external marketing.

We interacted with an account director, a project manager, a lead developer and another, more creative development resource from Mubaloo.

How did you come to work with Mubaloo?

We found Mubaloo through a network provider in the UK with whom we are working. We weren't looking for a proper partner at the time but had talked to a few companies superficially. We were very impressed with Mubaloo, so we got on with it.

How much have you invested with Mubaloo?

The cost of Mubaloo's work was around $70,000.

What is the status of this engagement?

The project had a four-month runtime, between September 2015 and January 2016.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The app developed by Mubaloo is fantastic. We had already built version one so we had a good idea of what we wanted, but they helped us take it to the next level, particularly around the user experience. Aside from the look and feel, Mubaloo also improved the backend stability and usability. There were hundreds of bugs in the in-house version, but Mubaloo got rid of them for the new one.

How did Mubaloo perform from a project management standpoint?

The experience of dealing with people developing apps, software packages, and so on can be painfully frustrating at times. In contrast, working with Mubaloo was refreshing. They laid out a plan, reported on an ongoing basis, hit deadlines, and stayed within budget. They delivered what they said they would on time. I'm very impressed in this respect.

What did you find most impressive about Mubaloo?

There wasn't one particular thing, but Mubaloo was obviously a professional outfit. They've done this kind of work many times in the past and know what's involved. Beyond the backend system, we have to have a good user experience, look and feel, and so on. They've done a good job with that. Mubaloo has helped us understand where we can go and how we can move forward with app development in general, outside of this particular one. Mubaloo has worked hard to collaborate with us and build a relationship.

 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

App Development for Facilities Management Company

"Mubaloo very quickly became part of our team."

Quality: 
4.5
Schedule: 
4.0
Cost: 
3.5
Willing to refer: 
4.0
The Project
 
$200,000 to $999,999
Project summary: 

Mubaloo developed a mobile app, extending the client’s existing desktop solution and database offerings for their customers.

The Reviewer
 
5001 - 10,000 Employees
 
United Kingdom
IT Lead, Facilities Management Company
 
Verified
The Review
Feedback summary: 

Mubaloo was chosen for their clear understanding of both the client and their customer’s needs. The client has seen improvement in performance on all contracts where they have begun to implement the mobile app.

BACKGROUND

Please describe your organization.

We are a facilities management company. 

What is your position?

I lead the customer facing IT department within the integrated facilities management division.  

 

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Mubaloo?

We wanted to get data out to our clients and the other people that work on the front line.  We wanted to create a community and interaction around that data that we have. 

 

SOLUTION

Please describe the scope of their involvement in greater detail.

We had an existing desktop offering which we use for our clients.  Mubaloo’s work was extending that offering - taking data from our data warehouse and creating an API for it to work in the mobile world.

How did you come to work with Mubaloo?

We went to 10 agencies with an RFP.  The real differentiator for Mubaloo was the fact they had a set design provision.  They had a vision of an app that would really be usable by the people we wanted to target.

Could you provide a sense of the size of this initiative in financial terms?

This was a $200,000 plus project.

 

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

We have about 100 users out there.  We’re in the beta phase at the moment, but the app is being used in the way we intended it to.  Some of our large contracts are using the app now so we’re creating a community and interaction around the data as we intended.  We’re seeing improvement in performance on all of those contracts.

What distinguishes Mubaloo from other providers?

Mubaloo very quickly became part of our team.  We integrated well.  They weren’t afraid to tell us that we may not be going down the right route and offer the proper way we should do something.  This was particularly true when it came to user-interface design and understanding how a potential user would interact with our app.

Is there anything Mubaloo could have improved or done differently?

I think they struggled a little bit to understand our industry and what we were trying to achieve in some elements.  I think they got the core requirements, but it was some of the nuances that stuck out.

 

4.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 3.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

Mobile App for Investment Management Corporation

"We've had a very small defect list. Anything bigger, we were able to resolve really quickly."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

After designing and developing a management company's mobile iOS app, Mubaloo provided ongoing development resources. They also planned an Android app.

The Reviewer
 
1001-10,000 Employees
 
London, United Kingdom
Head of Corporate Applications Team, Investment Management Corporation
 
Verified
The Review
Feedback summary: 

Pilot users love the app, and other initial responses on functionality and design have been positive. Mubaloo was able to make substantial changes to information organization on request, and added a promotional video into their scope without any additional cost.

BACKGROUND

Please describe your organization.

We're a global asset management company, with over 300 billion British Pounds worth of assets under management. We invest that money primarily in equity, fixed income property, and alternative investment solutions. We have over 2700 employees based around the globe, and well over 30 offices.

What is your position?

I am head of their corporate applications team, within business systems. We're responsible for various applications used throughout the business, such as Sharepoint production management, business process management, and various other tools.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Mubaloo?

We work closely with other development teams in-house, and also with external providers. Depending on wherever the project might be, and the problem we're trying to solve, we might build something in-house, where we have the expertise and resource availability, or, ideally, we will take an off-the-shelf product that meets our requirements. Mubaloo supports us when we cannot develop something with our internal resources.

We know that there are massive opportunities in the mobile space, that we really haven’t taken advantage of. We used "Good Technology" to provide access to email whilst on the road. People could have remote access logins, from a home laptop, using a token method to get in; this is fairly clunky and painful a lot of the time.

With the massive migration to mobile devices, we wanted to test the water in that field. The idea that we came up with was an on-the-go application, which would very quickly provide access to key information while on the road. You could technically look up someone's phone number through the old system but it was so painful, that I think anyone would have given up by the time they'd actually gotten to it.

So, our app provides very simple functionality, but is very useful and really effective, as well. You've always got access to anyone's phone number and other contact details, any time that you need them, anywhere in the world. It also caches the information, so there's no need for a persistent connection.

The app also provides office locations. We have quite a lot of offices, and a lot of travel between them. In the old days, you used to have to print off some maps, and navigate your way if you visited another one. You don't need to do that anymore, our app integrates with the native location functionality on the phone.

It has business continuity information as well. In the event of any sort of disaster, all our staff has the key information on whom they need to contact, disaster recovery locations, fire assembly points, etc. 

SOLUTION

Please describe the scope of their involvement in greater detail.

They provided design and development. We had a rough idea; we didn't come to them with a hundred page document of requirements. We came to them with one page of sketched-out ideas, and we were able to turn the ideas for the problems that we had in mind into real designs. They produced a couple of design options for us, and we were able to sign those off with very little difficulty. The steps involved were very clear from the start and any delays in the timeline were certainly on our side, rather than Mubaloo's. They developed and delivered it for us and it's worked really well.

How did you come to work with Mubaloo?

I think it might have been through Clutch. Someone forwarded me a report they’d seen. There might be a Gartner Magic Quadrant for their space as well. That's pretty much our starting point for any software or vendor selection process. We took our research from there, and ended up with a short list of three different vendors. They were all based around Soho, in London, so we then visited all of them, presenting our one page of badly thought-out ideas. We got their ideas, timelines, cost, etc., and, based on those factors, we scored them against each-other. Mubaloo were the winners.

Could you provide a sense of the size of this initiative in financial terms?

The iOS portion, on its own, would range at the lower limit of 50,000 to 200,000 US dollars. Adding the Android development takes us to above 50,000 US dollars.

What is the status of this engagement?

We originally built the iOS portion, and thought we would see how it goes from there; how popular it would be, what sort of appetite there is for it, etc. We have a dependency of moving out to the new version of Good, which has slowed us down a little from doing a full roll-out as yet, but all our pilot users love it. Just this week, we have commissioned Mubaloo to create an Android version for us as well. We're very much imagining that this is the first of many mobile apps we'll be building in the future. 

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

At this point, only a handful of users have it while we wait for our Good environment to be upgraded (that is where people are actually going to be accessing the Android app from). It's not out there yet with any meaningful user stats against it. It's in more of a pilot phase, so I don't have any statistics as such. It's rather general feedback.

How did Mubaloo perform from a project management standpoint?

The application works great. Everyone who saw it has given really positive feedback on Mubaloo's work. We've had a very small defect list. Anything bigger, we were able to resolve really quickly.

What distinguishes Mubaloo from other providers?

One example was that if you look up a staff record on the mobile device, you can see who the line manager is, and you can click through to him. In testing, we realized that not all of the names of our staff are unique (which should have been obvious), which caused some conflict.

At the last minute, we decided that the only way to get around it was to produce another unique identifier for people, which was a change to the data model and the code. I've been in situations like that with other vendors, where they said it was fine, but that's a change request, and they would be charging us extra. Mubaloo turned it around really quickly, without any charges, which was refreshing to say the least.

Also, the other week, one of our senior managers wanted to implement a particular promotional video. I asked Mubaloo if that was something they could help us with, and they were on it, without asking for any additional cost. I'm really happy with how it's working, and they could not have been more helpful.

Is there anything Mubaloo could have improved or done differently?

When we presented our data to Mubaloo in the first instance, and set up our web services to make it available to them, perhaps I didn't make it as clear as I should have, that this was just a first stab, and we could change it if necessary. Had we scheduled enough time for initial discussions, we might have made a few efficiencies. It's very minor, and I'm certainly not putting the blame on Mubaloo for that one.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    I have no complaints at all.
  • 5.0 NPS
    Willing to refer
    I've already recommended them to another department which is looking for something for our customers, rather than for our staff. They have been in contact, discussing possibilities.