Inbound Marketing Agency HubSpot partner
Media Source Agency, Inc. Agency specialized in Inbound Marketing and Sales having a presence in the United States, Mexico, and Latin America. We apply the Inbound Marketing methodology to ourselves, guaranteeing the effectiveness and results in Marketing and Sales of our clients. We have the leading automation marketing platform worldwide with the highest number of success stories in various industries.
headquarters
Focus
Portfolio
Banamex, Gaia Design, Juan Valdez, ATT&T, Clip, Enlight, Ekomercio, Atalait, Credifiel, ION Financiera, Cofide, Planea tu Bien, Mexico Extraordinario, Global Corporate,
WebSite Design and Migration HubSpot CMS
Web Design and Migrations ION Financiera
WebSite Design, Migration and Integrations HubSpot CMS
Reviews
the project
Website Design & Digital Strategy for Financial Company
"The workflow was awesome."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
ION Financiera is a Mexican company focus on offers mortgages to individual and entreprises market in Mexico. I am a Digital Marketing Manager.
For what projects/services did your company hire Media Source - Inbound?
For developing several strategies on contents and websites designs in order to attrack potential customers since digital tactics like mailing, automatic rules on CRM and content pillars according to business profiles in ION Financiera.
What were your goals for this project?
Increase the Conversion Rate from digital sources. Decrease the Bounce Rate for website.
How did you select this vendor?
My team get in touch with Account Manager Perla Alvarez in order to know in deep way the solutions of Media Source in terms of Inbound Marketing strategies. At first, it was difficult to understand the reach of the potential of this agency but the CEO Bernardo Salazar took control of the conversation and show us the real knowledge of Media Source in digital strategies for similar financial companies.
Describe the project in detail.
For developing several strategies on contents and websites designs in order to attrack potential customers since digital tactics like mailing, automatic rules on CRM and content pillars according to business profiles in ION Financiera.
What was the team composition?
CEO, account manager, editors
Can you share any outcomes from the project that demonstrate progress or success?
A decrease in 20% of bounce rate. Increase 4x the conversion rate from digital sources.
How effective was the workflow between your team and theirs?
The workflow was awesome.
What did you find most impressive about this company?
The CEO is the most value for all the strategies in digital marketing and his team is a great back for all the diary tactics and challenges that we have to face every time.
Are there any areas for improvement?
Internal Communication and Priority Organization.
The bounce rate decreased by 20%, and conversions increased significantly. Media Source - Inbound Agency’s leadership brought significant value to the engagement.