Can you share any outcomes from the project that demonstrate progress or success?
50% of new sales growth driven by Facebook, 10% higher loyalty and conversion from those Facebook-driven sales, and 20% higher engagement rates from Facebook users.
How effective was the workflow between your team and theirs?
The project manager that we were assigned was very easy to communicate with and exceeds all expectations. Our weekly check-in is always a call I look forward too. Finally, their reporting is clear, diligent and pertinent, ensuring that we continued to build on our wins, and prevent us from investing in areas that did not show a return.
What did you find most impressive about this company?
From day one, they began working in earnest to post relevant social media content while simultaneously working on the broader long-term strategy.
In addition to managing all of our social platforms, creating both written and visual content and transforming our social strategy, Huntington Pacific Media initiated and maintained a strong influencer marketing program as well as brand partnership outreach.
Much of this is what we expected but Huntington Pacific Media has something special. They were available on weekends for special campaigns, held regular calls with our marketing team, excel at community moderation, and always had a positive attitude.
Are there any areas for improvement?
Huntington Pacific Media has been great. I would recommend them to any client needing their services.