Please describe the scope of their involvement in detail.
Early on, we wanted to evaluate and optimize how doctors go through their process. They have to address 700-plus questions and we needed to get them through those as efficiently as possible, making it easy for them to collect data, without losing any information along the way.
Five Pack was engaged from a UX standpoint first of all. We sat down with them and went through the entire existing mobile web app. We thought about how we could make an improvement and iterated with them for several months on the UX aspects alone. There were no design elements or architecture discussions at this point; the sole focus was to make the app better and more optimized, from a UX perspective.
After finishing this stage, we worked with them from a design standpoint. We started figuring out how we could use colors in order to convey messages, making a rich experience for our providers. Once we completed this stage, we started the development process.
We work with three in-house engineers, and we also use one from Five Pack in order to offset the work, which was significant.
At my previous company, we used significantly more of their resources. We used them for design work but, more importantly, we needed a lot of help from a development standpoint. We employed anywhere from three to five engineers who helped us build our features and improve the application.
My former dating company was an early adopter of iOS apps. We were banned from the store when Apple enforced its in-app purchase policy. My company didn't want to share profits with Apple, so we were forced out of the store. Eventually, we realized that we wanted to get back in. When this happened, we were left with having to build the whole application, from top to bottom. Five Pack was engaged in order to bring out its resources and expertise in the mobile field, helping us built the app within a quick timeline. We were able to build five of their engineers and three of our local developers, building the app in approximately four months. Everything was made from the ground up and, after launch, it became one of the top in-app purchase apps, outside of gaming ones. It's still in the top five in terms of profit. We were able to leverage their resources and our in-house talent, getting the app out of the door quickly.
How did you come to work with Five Pack?
We considered a couple of other options. At my previous company, there was a thorough process for evaluating different vendors. We looked at multiple avenues, from cost to location and interviewed different candidates from each company. Five Pack brought in the best talent. We didn't care whether they'd be able to come to our office. There was a tight window for getting the work done, so we were looking for the best possible talent with which we could work quickly. At the end of the day, they had the best talent and were able to ramp up quick.
One of their founders had helped us with our very first iPad app. At that point, the company was still early to the game and the iPad had just been launched. We were also building a Windows Phone app when that operating system was new. There was a need for making a quick app, so we brought him in as a contractor. He worked with us for a bit more than a year. As we started to ramp up the app, we started looking at avenues for getting resources and wanted to bring him in as a contractor again.
What is the status of this engagement?
Our app has been launched. At the moment, we're not using any of their resources. We're in maintenance mode, but we have a couple of other upcoming projects. When they reach the point of UX/UI [user interface] design and actual development, we will consider offsetting some of our resources and will determine whether we will use Five Pack again. We would prefer using their company, given that we've been pleased with our past experiences in terms of professionalism and quality provided.