Digital content marketing to upscale your brand
Content Smith is a multicultural digital marketing consultancy that helps you, business owners (and their teams) understand, create and improve your content and overall marketing lifecycle.
We know it’s not always easy to establish and maintain a digital presence for your business. In fact, it can be challenging to find the hours or the know-how to make it happen.
As a business owner, you have about a million things to do every day, but managing your digital marketing, and creating authentic content doesn’t have to be one of them.
We’ve helped people who are about to launch a business, public figures who need to maintain their personal branding online, and marketing teams from large brands who need a fresh perspective on their marketing content.
Our Founder Stephanie Waters is dedicated to helping businesses and individuals unlock the power of digital marketing and technology to help clients grow.
What makes Stephanie stand out from the crowd is that she’s been there. From business ownership to operation for a pureplay eCommerce business, her experiences with the love for good marketing guide her process.
We treat our clients with respect and kindness, which is why 95% of our work comes through referrals and recommendations.
Recommended Providers
Focus
Portfolio
Austrade Landing Pads Program, City of Melbourne, Sally Capp, Lunch Lady Magazine, Murray River Organics, Little Alfie Photography, Sabina Read Psychology, McGrath Estate Agents, Bloom Cosmetics, Kush Diamonds, MIL Design, Cynch, VACC, MIT Australia.
Stephanie Waters
Founder, Content Smith
Austrade, Landing Pads Program
Digital Ad banners used on the Smart Company website.
Lunch Lady Magazine
Digital Marketing Audit and Implementation, Email Marketing and Facebook Advertising
Sally Capp, Lord Mayor of Melbourne
Social Media Management
MIL Deisgn, Malaysia
Social Media Management
Sabina Read, Media Personality, Psychologist
Social Media Management
Kush Diamonds
Social Media Management
Reviews
the project
Marketing & Advertising for Organic Food Products Company
"We have felt incredibly supported by the Content Smith team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the content and communications manager at Murray River Organics. We have a range of organic ingredients available nation wide in all major retailers.
For what projects/services did your company hire Content Smith?
After launching a new brand in June 2020, we were ready to pump some investment into Facebook Ads to: • Increase Awareness for our new product amongst targeted audiences • Direct traffic to our website
How did you select this vendor?
Having worked with Stephanie before on various projects I was more than confident to bring her and her team on to manage paid media at Murray River Organics. Stephanie had a very simple and straightforward approach which was helpful for us!
Describe the scope of their work in detail.
The team helped us set up always on ads in addition to one-time-only promotions and giveaways. They have managed multiple ad sets for us, each designed to hero a specific product or range.
What was the team composition?
With Stephanie overseeing, we worked closely with Rosemary and Jacinda to manage our ads and work on the details with us.
Can you share any outcomes from the project that demonstrate progress or success?
We have been able to reach close to 2 million targeted users in less than 12 months. This is a huge feat for us with brand awareness being our biggest hurdle.
How effective was the workflow between your team and theirs?
We have felt incredibly supported by the Content Smith team, as a small inhouse marketing department, knowing we have experts like Jacinda and Stephanie in our corner has meant we have been able to achieve far more than we expected.
What did you find most impressive about this company?
There were incredibly adaptive and understood the needs and wants of a small business. They were super comfortable with change and excited to test and learn with us!
Is there any area for improvement or anything that could have been done differently?
We were well supported and received timely replies and feedback, there is nothing I think the team could have done differently.
the project
Digital Asset Design for Gov Trade Assoc
"They were open to suggestions and delivered the products as planned."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Austrade is a Trade and Investment Agency of the Australian government. My role is Marketing adviser for the Landing Pads program, a platform to support Australian startups and scaleups
For what projects/services did your company hire Content Smith?
We engaged Content Smith to design a new set of digital assets for our marketing campaigns.
What were your goals for this project?
To improve quality and numbers of applications to the Landing Pads program
How did you select this vendor?
Through a recommendation from our network.
Describe the project in detail.
Content Smith produce digital artworks for our online campaign.
What was the team composition?
Their team has 2 members working on this project
Can you share any outcomes from the project that demonstrate progress or success?
the designs were used in our campaign.
How effective was the workflow between your team and theirs?
Discussions between us and the Content Smith team were smooth. They were open to suggestions and delivered the products as planned.
What did you find most impressive about this company?
The level of creativity and ease of doing business with them
Are there any areas for improvement?
No