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A Global App Product Marketing Agency

4.3
4 reviews
Bronze
VERIFIED

User Acquisition

Product Growth relies on consistent marketing efforts including organic and paid channels such as SEO, ASO, Adwords, UAC, Apple Search Ads, Facebook Ads, Ad network Advertising & Affiliate marketing. We are a global network of digital professionals with many years of experience. We are your growth partners. 

Product Marketing

The Success of your Product requires an intimate understanding of market trends, having open and effective communication with product management, including engineering and the growth team. Aligning with an expert Product marketing team, who understands all of these factors is essential for successful product growth.

App Growth Marketing

Our App Growth Marketing services include:

Paid User Acquisition Strategy

Channel selection and vendor sourcing of ad networks

Organic and ASO strategy: KW selection, icon testing, etc

Facebook User Acquisition

Analytics

App growth is only possible with in-depth analytics & data modeling. App Store Analytics, Attribution Analytics, Product Analytics & sophisticated modeling is the day to day job of our analytics team. We are experts in retention analysis and forecasting. 
Don’t just take our word for it. Make us prove it!

Our Approach

Our Approach? 2 words: Analytical and Direct. The scientific methodology, so to speak. No emotional fluff. Today, data-driven App development is the key to success. We recommend top analytics and tools to our clients and leverage that with the vast experience of our consultants to suggest the best practices and channels. Batch by Batch, user acquisition and incremental small gains, in conjunction with hypothesis development and accurate market planning will put you ahead of the competition.

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$5,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2018
Show all +
Vancouver, Canada
headquarters
other locations
  • 500 E Pike St #200A
    Seattle, WA 98122
    United States
  • Calle Mallorca 448, CP:
    Barcelona, BA 08013
    Spain

Portfolio

Key clients: 

We have done work for any projects from pre-launch phase, start-up & global growth phase to name a few: ipnos, Doist, CatchupCalendar, Sage, MindApps, Fit together, Bfery Scanner App , etc. 

We have done work for Relax melodies the #1 sleep App with 40M + Downloads in the Play Store. 

Reviews

4.3
4 reviews
Sort by

ASO for Calendar App

"They used state-of-the-art collaboration tools to stay on top of tasks and ensure proper follow-up..." 

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4.5

Quality: 
4.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Mar. - May 2019
Project summary: 

App Growth Network did ASO via keyword targeting and developed a launch plan.

The Reviewer
 
1-10 Employees
 
Hyderabad, India
Product Architect, CatchUp Calendar
 
Verified
The Review
Feedback summary: 

The app quickly achieved post-launch goals, supported by App Growth Network’s growth-mentality and comprehensive follow-up. Their focus on continuous improvement and flexibility with regards to budget considerations were particularly notable.

BACKGROUND

Please describe your company and your position there.

I’m the product architect for CatchUp Calendar. We offer a simple, easy-to-use, full-featured calendar and event scheduling app that allows users to create, send, and manage phone number based invitations and organize daily schedules.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire App Growth Network?

We hired them to help us out with ASO and launch planning in North America.

What were your goals for this project?

To launch the app so we could take advantage of the new listing in the store via a strategic methodology. We wanted to reach a minimum user base of 1,000 in 30 days after the launch.

SOLUTION

How did you select this vendor?

We did internet research to find the right partner, one that could fit our budget and was passionate to grow with us.

Describe the scope of their work in detail.

At a high level, they set up the CatchUp app for steep growth by performing ASO and keyword selection and prioritization.

What was the team composition?

The team is composed of seasoned marketing professionals and passionate and junior marketing engineers. They’re very proactive and results-oriented.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The team was very helpful, and we met our post-launch goals. AGN had a great team and was always willing to go the extra mile to deliver a solid ASO plan and product audit.

How effective was the workflow between your team and theirs?

The workflow between us and AGN was pretty smooth. They used state-of-the-art collaboration tools to stay on top of tasks and ensure proper follow-up with their internal teams and us.

What did you find most impressive about this company?

We’re a startup, and getting long-term results takes time and resources, but AGN has tried their best to cope with us and our limited resources. They grow alongside their clients and get more experience and better structure every day. 

Are there any areas for improvement?

It would be great if AGN also focused on the business aspects of their client's product and provided consulting services. That would help them become a one-stop shop for both marketing and business development.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

ASO for Relaxation and Sleep Apps

"They’re always coming up with new ideas and new ways of testing."

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4.0

Quality: 
4.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
4.0
The Project
 
Less than $10,000
 
Nov. 2018 - Apr. 2019
Project summary: 

App Growth Network developed, executed, and evaluated ASO strategy. They implemented A/B testing, uploaded optimized screenshots, and drove link building.

The Reviewer
 
11-50 Employees
 
Montréal
Mélanie Macé
Head of UA, Ipnos Software
 
Verified
The Review
Feedback summary: 

Installs increased markedly thanks to App Growth Network’s many innovative ideas. Their use of project management software allowed for both transparency and awareness of next steps. Their accessibility was a highlight of the engagement.  

BACKGROUND

Please describe your company and your position there.

I’m the head of user acquisition for Ipnos Software, a Montreal-based company that designs mobile apps to help users relax and sleep.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire App Growth Network?

We needed to implement an ASO strategy for the Play Store.

What were your goals for this project?

We wanted to boost our organic installs and revenue from specific markets.

SOLUTION

How did you select this vendor?

The vendor contacted our CEO directly.

Describe the scope of their work in detail.

After analyzing our position in targeted markets, they made recommendations to help us gain visibility including in-store A/B testing with ASO, improving screenshots, and link building. They also suggested we translate our information for other languages and combine paid and organic efforts. All these actions and performances were measured in real-time, so we could gather data and evolve. During bi-weekly calls, they presented the results to date and evaluations of next steps.

What was the team composition?

The team was composed of a project manager, a client success manager, and several specialists that filled specific mobile growth needs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Their recommendations, combined with our development team’s work and app improvements, drove a 20% increase in our installs. It also forced us to allocate more time to specific tasks that had been neglected in favor of other priorities. Now, we better know what works and what doesn't.

How effective was the workflow between your team and theirs?

We had a Slack channel that made all our communications easier. The team was really nice and proactive and they were available all the time. They also worked via Asana, so we could have a view of what was coming.

What did you find most impressive about this company?

They’re always coming up with new ideas and new ways of testing.

Are there any areas for improvement?

As we’re all in different places, maybe the communication could be better.

4.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

ASO for Journaling and Mental Health Service

"Their know-how, dedication, and almost around-the-clock availability stood out to us." 

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
4.5
The Project
 
$10,000 to $49,999
 
Mar. - May 2019
Project summary: 

App Growth Network managed an ASO campaign. They utilized various techniques and content types, including screenshots, videos, localizations, and promotional copy.

The Reviewer
 
1-10 Employees
 
Austria
Head of Marketing, Journaling App
 
Verified
The Review
Feedback summary: 

Organic growth has increased nearly four-fold thanks to App Growth Network and the best-practices they developed. Focusing on responsiveness, they ensured access to the necessary parties and industry experience.

BACKGROUND

Please describe your company and your position there.

I'm head of marketing for a journaling app focused on mental well-being and wellness.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire App Growth Network?

We needed ASO services.

What were your goals for this project?

We set out to increase our organic growth.

SOLUTION

How did you select this vendor?

We based our decision on their previous work and results.

Describe the scope of their work in detail.

We developed a plan with weekly goals and follow-ups, which happened remotely. We experimented with screenshots, videos, promo texts, localizations, descriptions, and keywords.

What was the team composition?

We worked with a project manager, an account manager, and specialists in their fields.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our presence in the app stores looks professional. With the insights from our experiments, we've managed to increase our organic growth by 300%.

How effective was the workflow between your team and theirs?

We had our own Slack channel for the project, where we had constant communication with everyone on the team.

What did you find most impressive about this company?

Their know-how, dedication, and almost around-the-clock availability stood out to us.

Are there any areas for improvement?

When it comes to legal issues, especially invoices and other paperwork, there were specific regulations for EU countries that had to be taken into account.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer

Multilingual App Store Optimization for Software Company

“I was impressed with their willingness to iterate and experiment.”

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3.5

Quality: 
3.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
2.5
The Project
 
Less than $10,000
 
Jan. - Mar. 2019
Project summary: 

App Growth Network developed a keyword strategy and ran universal app campaigns in three languages.

The Reviewer
 
51-200 Employees
 
King County, Washington
Head of Marketing, Computer Software Company
 
Verified
The Review
Feedback summary: 

App Growth Network’s efforts helped boost search rankings. Despite some communication issues, the team was innovative and willing to go the extra mile to find solutions.  

BACKGROUND

Please describe your company and your position there.

I am the head of marketing for a SaaS company that focuses on productivity and communication apps.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire App Growth Network?

We wanted to improve the discoverability of one of our apps in the Google Play and Apple App stores.

What were your goals for this project?

Our goal was to increase app discoverability and learn about effective keywords for our market.

SOLUTION

How did you select this vendor?

They were a recommendation.

Describe the scope of their work in detail.

App Growth Network reviewed our app store descriptions in English, German, and French. They developed a keyword strategy in those three languages and ran app store ads and Google universal app campaigns (UAC) ads.

What was the team composition?

I worked with the head of the company and a handful of other associates.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They helped boost our ranking for certain keywords.

How effective was the workflow between your team and theirs?

There were some challenges, but we did our best to overcome them.

What did you find most impressive about this company?

I was impressed with their willingness to iterate and experiment.

Are there any areas for improvement?

It would’ve been nice to have clearer communication. They could have provided more elaborate explanations of what was going on.

3.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 3.5 Quality
    Service & deliverables
  • 2.5 NPS
    Willing to refer
Verification

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Verification Level
Bronze
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
Canada
ID
747297083BC0001
Date of Formation
Jun 28, 2018
Client Reviews
VERIFIED CLIENT REVIEWS
4
OVERALL REVIEW RATING
4.3
Source
Clutch
LAST UPDATED
May 26, 2019