How did you select this vendor?
We’d already developed visuals and a strong tone-of-voice, so we needed a partner that understood the product’s specifications, audience, and main value. and action’s team and portfolio looked much better than those of other references we received.
Describe the video(s) and the process in detail.
We provided and action with a general script vision and asked them to validate it. Then, they dove into storyboarding, basing their concepts on the visual guidelines, illustrations, and other brand images we’d already developed. We chose the approach that worked best for us, analyzed proposed animations and illustrations, and started production. Once the videos were done, we gathered feedback from the client and had and action implement it.
What was your vendors' project management or feedback process?
They had a lean team. Khrystyna (CEO, and action) helped us identify the best approach during the discovery process while Vitalii (Co-Founder, and action) handled communication. Despite us being a little bit slow with feedback (there were a lot of stakeholders within our process), and action was responsive and proactive.