Full cycle digital marketing agency

42DM is a Dedicated Digital Marketing Team (DDMT) with hands-on experience in SaaS, Fintech, IT outsourcing, mobile apps, gaming, blockchain & crypto related projects, online education, and B2B/B2C services. 

We are a team of data-driven T-shaped specialists proficient in Digital Marketing strategy development, Content marketing & SEO, ASO, PPC, Email marketing, SMM, Web-design & Web analytics.

We focus both on content and performance-based marketing approach. Dedicated team means you have the people who are involved in your project and dive deep into it. We meet deadlines, closely collaborate with you, and do our job responsibly. Let's expand your business together. 

Please follow the link to see our detailed credentials: https://docsend.com/view/gpzbpm4

 
$1,000+
 
$25 - $49 / hr
 
10 - 49
 Founded
2015
Show all +
Kyiv, Ukraine
headquarters
other locations
  • 130 W Pleasant Ave #16, Maywood
    Jersey City, NJ 07607
    United States

Portfolio

Key clients: 

Check out how we've improved our clients' marketing:

Macupdate: B2C | Marketplace | Off-site SEO, Content Image

Macupdate: B2C | Marketplace | Off-site SEO, Content

An innovative platform that acted as a marketplace for the newest updates and releases of Macintosh software that was also facing a severe and consistent drop in organic traffic. The challenge was to reverse a 46% drop in organic traffic over a two year period and to increase revenue by reducing spending on paid channels. 

To achieve this we formulated a detailed SEO strategy that would rectify current issues and

optimize the site’s visibility and market significance. Our first step was conducting an in-depth audit to diagnose technical issues and allow us to implement the latest and most effective web technologies. 

Through the process of putting combined user reviews, old versions of apps, and purchase-pages together in one place we successfully aggregated the content’s value under one single URL. The solution was highly effective, it delivered a 33.28% growth in traffic in comparison with the previous period. 

Krusche & Company: B2B | IT Outsourcing | Content Marketing, SEO, PPC Image

Krusche & Company: B2B | IT Outsourcing | Content Marketing, SEO, PPC

K&C is a software company based in Germany that is committed to delivering stable and agile web solutions, including the building of high-loaded enterprise software platforms from scratch and the outsourcing of experienced and dedicated development teams. 

Although well established and respected, they desired to find new marketing channels and expand their company’s geographical reach. Using a funnel-based approach

we adopted a clear two-stage framework. 

Firstly, we built market awareness across popular social media platforms through targeted and SEO optimized content, highlighting K&C’s expertise. We then improved conversion via remarketing, with custom content for each stage of the funnel. 

K&C received a top 10 search engine ranking for highly-competitive business keywords, 50 leads from our remarketing funnel over a one year period and 6 new clients from outside K&C’s traditional market. 

Cryptohound: B2C | Blockchain Analytics | Content Marketing, PR, SMM, Research, UX & UI Image

Cryptohound: B2C | Blockchain Analytics | Content Marketing, PR, SMM, Research, UX & UI

An industry-first AI-Powered blockchain analytics software that serves as a fully functioning platform for crypto-analysis. Already boasting novel and advanced technology CryptoHound now needed to establish themselves in the crypto community and leading media.

We ran our own investigations using the software in order to create strong and valuable content showcasing the incredible analytic capabilities of ORS

CryptoHound. Our long-reads were featured in some of the largest crypto media outlets, including Bitcoin.com, Zycrypto.com, and Bitcoinist.com.

As a result, our client has been featured in over 35 media outlets with audiences of more than 50,000 and a total of over 900,000 views. ORS CryptoHound continues to receive a steady stream of coverage in Hackernoon, Cryptocurrency Hub, Altcoin Magazine and other leading sites.

Incomlend: B2B | Fintech | Content, SEM, SMM, UI & UX, Email Marketing Image

Incomlend: B2B | Fintech | Content, SEM, SMM, UI & UX, Email Marketing

In the heavily saturated market of online multi-currency exchange platforms, Incomlend aimed to present the most secure, reliable and scalable business model.

At the launch stage, Incomlend needed to motivate private investors to invest their capital in an unknown platform, and build awareness among suppliers about an easy alternative to get access to fast funds. 

First, we attracted attention by creating a

branded video to simplify the complex financial information for our key audience. We also utilized the founder’s personal following to maximize market visibility. We then developed specific landing pages for each service and used lead ads to minimize the conversion path. 

Finally, we used CRM & marketing automation to help us convert the leads into sales. This strategy successfully generated over 130 leads in less than two months.

Astrology Business (NDA): B2C | PPC, Analytics Image

Astrology Business (NDA): B2C | PPC, Analytics

Detailed analysis of advertising data and metrics resulted in the formation of a data-driven plan to help a small astronomy company (NDA) capitalize on the niche market of online psychic, tarot, astrology and medium readings. 

To pinpoint the correct audience, we conducted thorough testing and analysis by geolocation to find specific groups that were the most responsive to the astronomy business strategy. 

Our

team then launched different optimization models such as CPC, CPL, and CPS, which gave promising results. Elissa Psychic was able to maintain a stable Cost Per Lead while seeing a 51.5% total ROMI from paid campaigns and 3,047 purchases. 
Duckr: B2C | Mobile App | ASO, PPC, SMM, Crowd & Influencer Marketing Image

Duckr: B2C | Mobile App | ASO, PPC, SMM, Crowd & Influencer Marketing

An application “made by hunters, for hunters”. Duckr is the ultimate waterfowl hunting app containing all the necessary information to carry out a successful hunt, whether you are a complete beginner or a seasoned veteran, stored in a convenient and lightweight app. 

For this app, we were tasked with raising brand awareness for the app among duck hunters in the USA and increasing the number of app installations with the

goal of motivating users to purchase the paid version. 

We decided to employ a digital strategy that would target specific online demographics, create unique branded content, collaborate with key social media influencers and optimize the visibility of the app in the AppStore and Google Play. 

Soon after the launch of our strategy Duckr’s app installation conversion rate increased from 2.91% to 7.89%, installation cost was reduced by 77% and the number of installs increased on both iOS and Android platforms. 

Reviews

Sort by

Market Research & Digital Ads for E-Commerce Company

"The team has been diligent in recognizing potential problems and using data to manage them."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Apr. 2019 - Ongoing
Project summary: 

42DM assists with advertising campaigns, specifically leading market research efforts. The team provides and analyzes data, and they also deliver spend sheets and lists of publishers.

The Reviewer
 
1-10 Employees
 
Dubai, United Arab Emirates
CEO, E-Commerce Company
 
Verified
The Review
Feedback summary: 

42DM’s efforts have been integral to the campaigns’ success, resulting in improved ad spend and conversion rates, as well as reduced lead costs. On top of its analytical and methodical nature, the team’s accessibility and openness have been particularly valuable throughout the partnership.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

I own a holding company that owns a number of websites that work around monetizing email data.

OPPORTUNITY / CHALLENGE

We needed an advertising agency that would be able to not only research the areas and demographics that we wanted to approach but also to scale them to the highest level possible.

SOLUTION

What was the scope of their involvement?

Their primary role is market research. 42DM does all of the research before we meet and they give me the data. I then give my opinion on what should be targeted, and we test it, look at the results, and make decisions from there.  

The team also gives us a list of potential publishers and provides us with updated spend sheets every day, as well as sites that we’re targeting for particular ad campaigns.  

What is the team composition?

We work with 6–7 teammates at any given time. 

How did you come to work with 42DM?

We initially found them on Upwork and we discovered that they were a sizeable advertising consultancy. We hopped on a call with Kate (Managing Partner & CEO) and a couple of her colleagues, and we were really impressed with what they had to say.

What is the status of this engagement?

We started working with them in April 2019, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

42DM has been instrumental in building out the campaign for us. Without their input, we wouldn’t be at the level we’re at right now. We’ve seen constant improvement in return on ad spend (ROAS), reductions in lead costs, and increases in conversion rates. They’ve been very good.

How did 42DM perform from a project management standpoint?

We have a Skype group that we use to communicate. They’re very organized and analytical. 

What did you find most impressive about them?

Their availability stands out to us. With ad campaigns, things can happen overnight or early in the morning, and 42DM always has someone there if we need to highlight something, or if something needs attention. They’re available 24/7 if we need it.

Are there any areas they could improve?

No, nothing comes to mind. In any relationship, nothing works right out of the gate, and we wouldn’t expect it to. In that regard, they needed to know how we worked and we needed to know how they worked. 

But over the first 3–6 months, we developed a style that worked for both of us. They were very open to our suggestions, and we were very open to their way of working. The team has been diligent in recognizing potential problems and using data to manage them.

Do you have any advice for potential customers?

You need to know what you want to achieve because it’s your business at the end of the day. It doesn’t matter how good they are, if you don’t know your KPIs then it’s never going to work.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO Consulting & Web Dev for Online Casino

"They’ve had great creative ideas with research as well as deep expertise in technical SEO and UX."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Sept. 2018 - Dec. 2019
Project summary: 

42DM provided SEO consulting for an online casino. Their services also included server architecture redesign, SEO audit and network structure update, and design consulting.

The Reviewer
 
11-50 Employees
 
Vilnius, Lithuania
Stanislav Georgiiev
Project Manager, OUTER TEAM, ltd
 
Verified
The Review
Feedback summary: 

42DM's work helped the client's website traffic increase within six months. They always delivered on time and on budget. Prooving to be knowledgeable in their industry, they knew what they were doing during each step of the campaign. They remained involved in the client's business.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

A network of entertaining websites (100+ websites) in a gambling niche. The company was established in 2015. The project was started in July 2018. I worked on the project as a project manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 42DM?

SEO consulting for the 100-website network to increase the cumulative organic traffic and drive users engagement.

What were your goals for this project?

Boost organic traffic and users engagement.

SOLUTION

How did you select this vendor?

We had a few companies to go with. 42DW was one of them. We checked their experience and case studies. On top of that, they were recommended by another company.

Describe the project and the services they provided in detail.

They provided us with such services: - Server architecture redesign - On-page SEO audit & network structure update - Keywords research & clusterization - Competitors analysis - Design consulting including the UI/UX strategies to improve users behaviour - Creative ideas development to improve the average time spent on the page and users engagement

What was the team composition?

We worked with a team of 5 digital marketers: - Project manager - Digital marketing strategist - Content marketing team lead - Senior SEO professional - UX/UI designer

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Website traffic grew up several times in 6 months among different locations. Our intentional goal was achieved. This was possible because of workable solutions and recommendations provided by 42DM.

How was project management arranged and how effective was it?

Delivery was on time and on budget. 42DM knew what they were doing on each stage of the campaign. We were happy to collaborate with them.

What did you find most impressive about this company?

42DM were really involved in our business. They’ve had great creative ideas with research as well as deep expertise in technical SEO and UX.

Are there any areas for improvement?

No, we were happy to cooperate with 42DM. We would be happy to work with them again. We certainly recommend them as a reliable and professional team to work with.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Content Marketing & Strategy for a FinTech Company

“They tried to understand our business and find the best strategy.”

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jul. 2018 - Feb. 2019
Project summary: 

42DM provided content marketing and strategy services. Focusing on the fintech business, they developed press releases, articles, reviews, and social media content in order to promote the business online.

The Reviewer
Dima Dimenko
Marketing Director, Optherium Labs
 
Verified
The Review
Feedback summary: 

The team produced excellent deliverables, improving the company’s online profile and brand thanks to good content and well-conceived digital strategy. They were invested in the work, taking a comprehensive approach that maintained good communication and delivered results.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing director at Optherium Labs, a fintech company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 42DM?

We needed a marketing agency to help us with our strategy.

SOLUTION

What was the scope of their involvement?

We began with a few sessions to go over what we are, what we want, and where we want to be in the future. They created everything from there. They helped with our fintech strategy as well as content development and distribution with crypto connect media like Cointelegraph, CCM, crypto wallets, and Bitcoin. With their help, we also launched our product, VivexPay.

The content included press releases, articles, and reviews about us, as well as text and visuals, and content for our social media. The main thing was PR and content development for PR and distribution.

What is the team composition?

My main point of contact is a project manager. There was also a content writer, designer, and a native speaker for proofreading.

How did you come to work with 42DM?

Five years ago, I worked in marketing strategy with the CEO and she later created her own business, 42DM. When we needed help, I several agencies and found 42DM’s offer to be the best—they offered publications and would create content as well.

What is the status of this engagement?

We worked together between July 2018–February 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our brand became stronger due to the digital assets they produced.

How did 42DM perform from a project management standpoint?

We started with a one hour call every day to go over all the project details, and then reduced the communication to twice a week.

What did you find most impressive about them?

They dove deep into the project, which was very good. They tried to understand our business and find the best strategy.

Are there any areas they could improve?

No, it’s one of the best things we’ve worked on.

Do you have any advice for potential customers?

Be open and describe things carefully, and you’ll get greater results.

5.0
Overall Score I feel I’ve become more experienced with them.
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Pitch Deck for Energy Technology Provider

"Even though the engagement was short, 42DM genuinely cared about our success. "

Quality: 
4.0
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Sept. - Nov. 2018
Project summary: 

42DM created a pitch deck and developed a corresponding website landing page.

The Reviewer
 
11-50 Employees
 
Muscat, Oman
Khalid Alawad
Marcom Manager, Mubashir
 
Verified
The Review
Feedback summary: 

The pitch deck attracted new business at a major international industry event. Those results, as well as the 40% jump in web traffic, reflected 42DM’s dedication. The team was innovative and provided extensive support throughout the engagement.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the marketing and communication manager for Mubashir, a technology provider that creates solutions for retail fuel stations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire 42DM?

We needed a pitch deck and website landing page to showcase at a major industry event. Our team hired 42DM to do the research and build the presentation.

What were your goals for this project?

The pitch deck needed to attract business partners and potential investors.

SOLUTION

How did you select this vendor?

Our sister company had hired them for a different project and recommended them to us for the job.

Describe the scope of their work in detail.

After we agreed on the project scope and details, we had intensive communication calls, emails to transfer our business knowledge to their team. They onboarded a subject matter expert to fast track the project. 42DM drafted content and developed the landing page, which reflected the final pitch deck.

What was the team composition?

We worked directly with the project manager. There was a larger team working behind the scenes.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was a great success because the showcase attracted investors. What’s more, web traffic increased by 40%. Those positives resulted led to new projects with 42DM.

How effective was the workflow between your team and theirs?

The team was very professional. We had weekly calls to assure clear communication and smooth project management. They thought out-of-the-box.

What did you find most impressive about this company?

The team was supportive and service oriented; a dedicated resource for the latter benefited the partnership. Even though the engagement was short, 42DM genuinely cared about our success.

Are there any areas for improvement?

The deliverables could have been set more clearly. Next time, we’ll work to make expectations more transparent.

4.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Digital Marketing & Web Dev for Financial Services Company

"42DM has played a significant role in our success. We couldn’t have done this without them."

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2017 - 2018
Project summary: 

42DM designed and developed a website for a burgeoning financial services company. They also coordinated SEO and PPC campaigns, launched social media pages, and wrote copy for blog posts.

The Reviewer
 
Singapore
Dimitri Kouchnirenko
Co-Founder, Incomlend
 
Verified
The Review
Feedback summary: 

42DM delivered a high-quality website and attracted new client leads through their digital marketing efforts. The team quickly understands business objectives and is equipped to make thoughtful suggestions for product improvement. They are responsive and organized, making for a smooth workflow.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am a co-founder and the director of Incomlend. We provide invoice finance services on a marketplace basis on a global level.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 42DM?

Once we began our company, we engaged 42DM to build our website and devise a digital marketing strategy to attract new client leads.

SOLUTION

What was the scope of their involvement?

We entirely relied on 42DM to design and develop our website and implement our logo, images, branding, and color preferences. They have arranged the website so that it is SEO-friendly, and they launched Google keyword campaigns. They incorporated a blog and have written articles for us to post on our site and third-party pages. 42DM also launched our company’s Facebook and LinkedIn accounts and coordinated posts and content on those platforms.

What is the team composition?

Kate (CEO/Co-Founder, 42DM) led our team, which also included a project manager, a PR specialist, a designer, and copywriters.

How did you come to work with 42DM?

Once we started our company, we worked with a marketing agency in Ukraine that I knew from previous jobs to produce two videos. I was satisfied with their work and floated the idea of working together on a website. However, that firm said they didn’t have that specific skill set, but they introduced us to 42DM and assured us that we’d be treated well.

How much have you invested with them?

We spent between $40,000–$50,000 with 42DM.

What is the status of this engagement?

We worked together in earnest from 2017–2018. We are not currently working with them, but we are still in contact with their team and look forward to working with them again if necessary.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

42DM created a first-class website for us. Their SEO and digital communications efforts have raised our profile in Google rankings, and we’ve received many qualified leads as a result. 42DM has played a significant role in our success. We couldn’t have done this without them.

How did 42DM perform from a project management standpoint?

Our project manager was always available and responsive when we required them. We received regular updates and held productive meetings through conference calls and Skype.

What did you find most impressive about them?

I appreciated their capacity to thoroughly understand the business and propose solutions that fit our business needs.

Are there any areas they could improve?

I imagine that it’s not easy for digital marketing agencies to dive into a very complex project, but it’s important for us to have a partner with knowledge of financial products. In that regard, 42DM could improve.

Do you have any advice for potential customers?

Digital marketing agencies can be a great asset, but they need clear direction on what their clients need. Future clients of theirs must be prepared when entering into the engagement.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer