Social Media Marketing & Lead Generation for Production Co
- Sales Outsourcing Social Media Marketing
- Less than $10,000
- Apr. - July 2025
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"The team took a more thoughtful, hands-on approach that felt both human and strategic."
- Advertising & marketing
- Kyiv, Ukraine
- 1-10 Employees
- Online Review
- Verified
ZRIST provided lead generation services for a production company. The team identified and segmented target audiences on LinkedIn, developed a tailored outreach plan, and optimized the client's LinkedIn profile.
ZRIST provided a steady stream of qualified leads, with a connection acceptance rate of 35% to 45% and a response rate of over 25%. The team expanded the client's network with hundreds of new relevant LinkedIn connections. Moreover, ZRIST demonstrated strong and reliable project management.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of Manifest Production
Describe what your company does in a single sentence.
Cooperation with **Zrist** and Rostyslav personally was very productive for us. They took over the full cycle of lead generation through LinkedIn - from strategy to daily communication management - and provided a steady stream of quality leads.
We especially appreciate their consistency, quick response to changes, and ability to adapt to our tone and style of communication. Rostyslav is always in touch, delves into the details of the project, and is not afraid to take the initiative when needed.
As a result, we have reached new clients with whom we have already launched pilots. We recommend **Zrist** as a reliable lead generation partner for B2B businesses.
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OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire ZRIST to accomplish?
- We hired **Zrist** to **establish systematic lead generation via LinkedIn** and reach **new potential customers in the B2B segment**. The main objectives were to: * Identify and work out the **target audience** on LinkedIn * Create an **effective communication funnel**: from the first touch to the transfer of the lead to work * Increase the number of **meetings with relevant clients** * Maintain a **steady flow of leads** without involving an internal team Thanks to Zrist, we were able to delegate the entire process and focus on sales and meeting preparation.
SOLUTION
How did you find ZRIST?
- Online Search
- Referral
Why did you select ZRIST over others?
Good value for cost
How many teammates from ZRIST were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
### 📌 **Scope of Work**
**1. Lead Generation Strategy**
* Analysis of our market, product, and ideal customer profile (ICP)
* Identification and segmentation of target audiences on LinkedIn
* Development of a tailored outreach plan aligned with our tone and objectives
**2. LinkedIn Profile Optimization**
* Audit and refinement of our LinkedIn profile (headline, summary, visuals, CTA)
* Alignment of the profile with lead generation goals and positioning
**3. Messaging Funnel Development**
* Writing of personalized scripts for connection requests, welcome messages, and follow-ups
* A/B testing of different messaging formats to improve conversion rates
**4. Outreach Execution & Lead Management**
* Daily manual outreach via LinkedIn from our profile
* Personalized messaging and ongoing conversations with new connections
* Handling inbound replies and lead qualification
* Warm lead handoff to our internal sales team
**5. Reporting & Analytics**
* Weekly reports including key metrics: outreach volume, acceptance rate, responses, qualified leads, meetings booked
* Data-driven insights and recommendations for optimization
---
### ✅ **Key Deliverables**
* Fully optimized LinkedIn profile
* Custom messaging funnel (connection + nurture scripts)
* 400+ new connections/month
* Active outreach and warm lead handoff
* Weekly performance reports with clear KPIs
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
📊 Measurable Outcomes
1. Consistent Lead Flow
We received an average of 10–15 qualified leads per month, with clear interest in our services
Each lead was properly warmed up through messaging before being handed off to our sales team
2. High Connection Acceptance Rate
Achieved a connection acceptance rate of 35–45%, indicating well-targeted outreach and quality messaging
3. Strong Engagement
Response rate on initial messages exceeded 25%, showing the communication funnel was relevant and effective
Meaningful conversations were initiated with key decision-makers from our target industries
4. Sales Pipeline Impact
Several warm leads moved into the sales pipeline, with pilot projects launched as a result
Expanded our network with hundreds of new relevant LinkedIn connections in our niche
5. Time Saved for Our Team
Zrist handled the entire outreach and first-contact process, allowing our team to focus on closing deals instead of prospecting
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Project Management & Communication
Zrist demonstrated strong and reliable project management throughout our engagement.
Timely delivery: All key deliverables — from profile optimization to message funnels and weekly reports — were delivered on time and consistently.
Responsiveness: Rostyslav and his team were highly responsive to our questions, requests, and feedback. We never had to chase them — they were proactive in communication, often flagging issues or opportunities before we even noticed them.
Transparency: We received weekly reports with clear KPIs, outcomes, and proposed optimizations, which helped us track progress and stay aligned on goals.
Flexibility: Zrist was open to iterations — whether it was testing new messaging, adjusting target segments, or refining tone of voice, they quickly implemented changes and adapted to our evolving needs.
Autonomy: One of the biggest advantages was that they managed the entire LinkedIn outreach process with minimal input from our side, yet always kept us in the loop.
What was your primary form of communication with ZRIST?
Virtual Meeting
What did you find most impressive or unique about this company?
What impressed us most about Zrist
What stood out the most was Zrist’s ability to combine structure with personalization at scale. Many lead generation services rely on generic automation — but the team took a more thoughtful, hands-on approach that felt both human and strategic.
Some standout qualities:
Founder-led involvement: Rostyslav was personally involved in every stage of the process. He wasn’t just delegating — he understood our business and tailored the strategy accordingly.
Balance of quality and consistency: They delivered a steady stream of leads, without sacrificing message relevance or tone. Every outreach felt considered, not spammy.
Proactivity: We were impressed with how often they came to us with ideas for optimization, rather than just executing a fixed plan.
Clarity & transparency: The reporting was clean, metrics were actionable, and we always understood where we stood.
Are there any areas for improvement or something ZRIST could have done differently?
Areas for Improvement
While our overall experience with Zrist was very positive, there are a couple of areas where they could continue to grow:
Scalability of outreach: At times, because of their personalized and manual approach, the volume of outreach was slightly limited. For companies looking to scale very aggressively, a hybrid model (manual + smart automation) could help increase reach without losing personalization.
Industry-specific context: Although the team was quick to learn, in niche or highly technical industries, it could be helpful if Zrist incorporated deeper onboarding or pre-research to fine-tune messaging from day one.
That said, these are minor suggestions. What mattered most — quality, reliability, and results — they consistently delivered.
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS