Voice Marketing

BACKGROUND

Please describe your company and position.

I am the Project Manager of AlterEGO

Describe what your company does in a single sentence.

IT. We design and develop custom software and web solutions that empower businesses to achieve their digital goals

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• Focus on generating more qualified leads
• Reduce customer acquisition cost (CPA)
• Replace internal campaigns that were bringing traffic but not the right audience
• Engage experts to rebuild the account structure for better performance
• Implement a growth- and profitability-driven advertising strategy
• manage our Google Ads campaigns

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Voice Marketing team conducted an in-depth audit of our Google Ads account and completely restructured it for improved performance. They introduced advanced audience segmentation, ran multiple A/B tests on ad creatives, and optimized our bidding strategy to maximize returns. On top of campaign management, they reviewed our landing pages and shared actionable UX recommendations. Weekly performance updates and clear reporting gave us full visibility into the progress. The result was a steady flow of high-intent leads and a much stronger ROI on our ad spend.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first three months, cost per lead dropped from $11.2 to $4.1, while the number of qualified leads increased by 68%. Conversion rates improved by 31%, and our overall ROAS nearly tripled. These results were consistently tracked via Google Analytics 4 and our CRM system.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent — everything was delivered on schedule and with great attention to detail. The team was proactive in suggesting improvements and very responsive whenever we needed adjustments.

What was your primary form of communication with Voice Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to combine data-driven decision-making with a real understanding of our business goals. They weren’t just running ads; they were scaling a revenue engine for us.

Are there any areas for improvement or something Voice Marketing could have done differently?

Honestly, we were impressed across the board. Nothing to add—great work and strong results.

BACKGROUND

Please describe your company and position.

I am the Sales Manager of EdWriting

Describe what your company does in a single sentence.

A copywriting agency specializing in writing any content and texts, with possible further SEO optimization.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• We hired Voice Marketing to enhance our website’s search engine rankings through comprehensive SEO optimization. Our primary goals were to increase organic traffic, improve keyword rankings, and optimize on-page and technical SEO elements to boost visibility in search results. Additionally, we aimed to strengthen our backlink profile and improve overall website performance to attract more qualified leads.

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Other

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing conducted a thorough SEO audit of our website and developed a data-driven strategy aimed at improving search engine rankings and increasing organic traffic. Their strategy included technical SEO improvements, on-page optimizations, refining our keyword strategy, and link-building efforts to maximize visibility and drive lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SEO project yielded a substantial increase in organic traffic, improved rankings for targeted keywords, and a boost in conversions. We tracked these outcomes using Google Analytics for monitoring traffic and user behavior on our website, and Google Search Console to track changes in rankings and clicks for targeted keywords. On-page optimization was analyzed using Screaming Frog to detect technical issues and optimize meta tags. For backlink analysis, we used Ahrefs and Moz to assess domain authority and the effectiveness of our link-building efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was exceptional — all tasks were completed on time, smoothly, and without delays. They were very responsive to our needs, addressing them quickly and ensuring that every aspect was handled without delay.

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their results-driven approach, which was focused on scaling our business. They made sure that all tasks were delivered on time and efficiently, with no delays. They were quick to respond to our needs, addressing them promptly and supporting the growth of our business with their expertise.

Are there any areas for improvement or something Voice Marketing could have done differently?

We have no additional comments. They delivered on all fronts and met our expectations.

BACKGROUND

Please describe your company and position.

I am the Engagement Manager of Cortance

Describe what your company does in a single sentence.

Cortance matches exceptional technical talent with businesses and startups based on their unique needs, vision, and culture and helps businesses, especially startups, launch, scale, and grow with world-class development talent. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• We hired Voice Marketing to boost lead generation via Google Ads and drive targeted traffic to our landing pages. We aimed to improve our reach in selected international markets and ensure we were attracting the right type of customers — those ready to engage or convert.

SOLUTION

How did you find Voice Marketing?

Recommendations

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing handled the full setup and ongoing optimization of our Google Ads campaigns. They performed a detailed audit, restructured our account, created new ad variations for A/B testing, and set up conversion tracking. Their scope also included landing page recommendations, geo-targeting adjustments, and custom reporting dashboards.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first two months, we observed a 45% drop in cost per conversion and a sharp increase in ad engagement. Leads coming from Google Ads became more relevant, and our sales team reported higher conversion rates from ad-driven inquiries. We also saw a measurable lift in brand visibility across key regions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was proactive and dependable. Tasks were delivered on schedule, and the team provided regular updates without us needing to follow up. Their responsiveness was excellent — any questions or adjustments were handled quickly and professionally.

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to think strategically while executing with precision. They weren’t just “launching ads” — they were clearly invested in understanding our business model, audience, and goals. That mindset made a huge difference in results.

Are there any areas for improvement or something Voice Marketing could have done differently?

Nothing specific comes to mind — the process was smooth, and the collaboration exceeded our expectations. We’re continuing to work with them and see this as a long-term partnership.

BACKGROUND

Please describe your company and position.

I am the CEO of Muraha

Describe what your company does in a single sentence.

Muraha is a Ukrainian digital marketing agency established in 2016. More than 450 businesses have grown with us in Ukraine, Europe, and the United States.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• We brought in Voice Marketing to test a fresh approach to our lead generation efforts. Our theory was that an external, experienced team with an unbiased perspective could optimize our advertising campaigns more effectively. They took over the management of our Facebook and Instagram ads, experimenting with different strategies and fine-tuning our targeting. As a result, we saw an improvement in lead quality and overall ad performance.

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing handled everything related to our targeted advertising on Facebook and Instagram. They started with audience research to find the right people for our offer, then set up and managed ad campaigns, testing different approaches to see what worked best. Their team created ad creatives, wrote engaging copy, and constantly optimized the campaigns to improve results. They monitored performance, adjusted budgets, refined targeting, and provided regular updates on what was working and what needed improvement.

Thanks to their efforts, we saw an increase in quality leads and better ad performance, making our investment in advertising more effective.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with brought clear, measurable improvements to our advertising results. We saw a noticeable increase in quality leads while keeping acquisition costs under control. Conversion rates improved as more leads turned into actual customers, and thanks to continuous optimization, we managed to lower the cost per lead. Our ads reached the right audience, resulting in better engagement, more clicks, and meaningful interactions. Overall, Voice Marketing helped us make our advertising more efficient, delivering strong results without unnecessary budget waste

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They managed the project efficiently, ensuring that all tasks were completed on time. They were highly responsive to our needs, quickly adjusting strategies and making necessary changes based on performance data. Communication was smooth, with regular updates and clear insights into campaign progress. Whenever we had questions or new requests, they addressed them promptly, providing solutions that aligned with our goals

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Voice Marketing stood out with their strategic approach and responsiveness. They didn’t just run ads—they constantly optimized, tested, and adapted to ensure the best results. Their focus on real outcomes rather than just metrics made a big difference

Are there any areas for improvement or something Voice Marketing could have done differently?

We have nothing more to add. They handled the work efficiently and met our expectations

BACKGROUND

Please describe your company and position.

I am the Partnership Manager of ArtiLab

Describe what your company does in a single sentence.

Artilab is the go-to custom WordPress development company and is loved by clients.  We create high-quality, marketing-ready websites, allowing our clients to focus on their business goals without worrying about the technical side of the business.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• We turned to Voice Marketing to improve the effectiveness of our Google Ads campaigns and increase the number of targeted leads. It was important for us not just to expand our reach but to attract the right audience—those ready to make a purchase. We were looking for a performance marketing expert who could deeply understand our niche and provide strategic solutions for growth.

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing conducted a full audit of our existing Google Ads campaigns and developed a data-driven strategy to enhance performance. Their approach included restructuring our account, optimizing ad creatives, refining targeting settings, and implementing advanced bidding strategies to maximize ROAS.

Key Deliverables:

- Google Ads Account Restructuring: Segmentation of campaigns for better control and performance.
- Keyword and Audience Optimization: Identifying high-intent keywords and refining audience targeting to increase conversion rates.
- Ad Creative Enhancements: A/B testing of ad copies, visuals, and CTAs to improve engagement and CTR.
- Landing Page Recommendations: Suggestions for UX improvements to increase lead conversion.
- Performance Tracking & Reporting: Regular reports with insights and recommendations for continuous optimization.

As a result, we saw a significant increase in targeted leads and a noticeable improvement in campaign efficiency.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Google Analytics 4 and CRM. Number of leads. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent—everything was delivered promptly, efficiently, and without any delays. They were highly responsive to all my needs, addressing them quickly and ensuring every detail was taken care of immediately.

What was your primary form of communication with Voice Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Focus on results and scaling my business

Are there any areas for improvement or something Voice Marketing could have done differently?

We have no comments. They did their job well. 

BACKGROUND

Please describe your company and position.

I am the Marketer of Elit-Web

Describe what your company does in a single sentence.

Digital Marketing Company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• We turned to Voice Marketing because we wanted to scale our customer acquisition without endlessly increasing the budget. Our in-house attempts with Facebook and Instagram ads were bringing mixed results, so the goal was to build a system that could consistently attract new clients while keeping costs reasonable.

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The team from Voice Marketing started with a deep dive into our target audience and previous campaigns. They created several advertising funnels tailored to different customer segments, prepared both static and video creatives, and tested multiple approaches in parallel. We received clear reporting on how campaigns were performing and regular recommendations on what should be improved. They reallocated budgets depending on performance and continuously refined the targeting settings. Over time, this systematic testing and optimization noticeably increased the number of qualified leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The biggest win was the stability of results. Compared to our previous campaigns, we not only reduced acquisition costs but also attracted leads that were much more likely to convert into paying customers. We also noticed higher engagement on the ads themselves and stronger CTR, which translated into a healthier sales pipeline.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, everything was handled on schedule. Reports came regularly, and any request for change was answered quickly. They always explained why a certain adjustment was necessary, which helped us better understand the advertising process.

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their systematic and transparent way of working. Voice Marketing didn’t rely on guesswork—they built strategies based on data, tested them properly, and scaled only what worked. That gave us confidence in the process and the results.

Are there any areas for improvement or something Voice Marketing could have done differently?

At this stage, we’re satisfied. The cooperation was smooth, and the results fully matched our expectations.

BACKGROUND

Please describe your company and position.

I am the СОО of VYO Agency

Describe what your company does in a single sentence.

SMM with soul, humor, and drive

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• When we started working with Voice Marketing, our goal was very clear: we needed a partner who could turn our advertising spend into real business results. For a long time, we were running Google Ads that generated traffic but not enough quality leads. Voice Marketing was brought on board to completely re-think our advertising strategy, focus on performance, and help us attract customers who were ready to buy, not just browse.

SOLUTION

How did you find Voice Marketing?

Referral

Why did you select Voice Marketing over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The work with Voice Marketing covered the entire advertising funnel. They started by reviewing our account and pointing out inefficiencies where money was being wasted. From there, they designed a new structure that allowed us to separate audiences by intent and allocate budget more strategically. Ad variations were tested regularly, with winning creatives scaled and weaker ones replaced. Voice Marketing also introduced advanced bid adjustments that maximized return on ad spend. Each week, we received clear reports with actionable insights and recommendations. As a result, we saw a steady increase in leads, a noticeable drop in acquisition cost, and stronger campaign profitability overall.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

By the end of the engagement, Voice Marketing helped us achieve a higher volume of qualified leads. Conversion rates improved, cost per lead dropped, and ROI grew steadily. Both GA4 and CRM data confirmed a significant upgrade in the quality of traffic and leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Voice Marketing managed the project with precision. Every milestone was hit without delays, and the team remained responsive throughout the entire process. If we had new requests, they quickly adapted the campaigns without disrupting performance.

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive thing about Voice Marketing was their mindset. They didn’t just see themselves as an ad agency—they acted like a business partner. They explained why certain changes were necessary, backed everything with data, and made sure we understood the logic behind their decisions. That level of involvement is rare in this industry.

Are there any areas for improvement or something Voice Marketing could have done differently?

Overall, the collaboration went smoothly, and there were no real shortcomings. If anything, we would have welcomed even more in-depth long-term planning sessions at the start, but this didn’t affect the results. Voice Marketing exceeded our expectations and delivered excellent value.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Valtorian

Describe what your company does in a single sentence.

We develop websites, web and mobile apps with no-code and flutter

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?

• to improve the overall efficiency of our paid advertising
• to unlock new growth opportunities through Google Ads
• to increase visibility among decision-makers in our target market and convert that attention into tangible, qualified leads.

SOLUTION

How did you find Voice Marketing?

Recommendations

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing conducted a full account overhaul, from auditing our historical data to building new campaigns from the ground up. They launched segmented campaigns tailored to specific user intents, created new ad assets, and refined our keyword and bidding strategies. They also offered landing page suggestions that aligned with ad messaging to improve conversion flow.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first few weeks, we observed a drop in cost-per-lead and an increase in both volume and lead quality. Our GA4 dashboards showed improved engagement and conversion rates, and we saw greater alignment between ad clicks and actual CRM-qualified leads. Overall, campaign ROI improved significantly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was efficient and flexible. Voice Marketing adapted quickly to our timelines, provided structured updates, and proactively flagged issues before they became blockers. Communication was smooth and highly collaborative throughout the engagement.

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to combine technical expertise with strategic thinking. Voice Marketing didn’t just optimize our campaigns—they helped us rethink how we approached digital growth overall. Their insights went beyond the numbers.

Are there any areas for improvement or something Voice Marketing could have done differently?

We were very satisfied with the collaboration and have no suggestions for improvement. Voice Marketing was professional, insightful, and results-driven from start to finish.

BACKGROUND

Please describe your company and position.

I am the Business Manager of DizArm

Describe what your company does in a single sentence.

DizArm is a design company renowned for its innovative approach, blending creativity with functionality to craft exceptional and aesthetically captivating solutions

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Voice Marketing to accomplish?
We partnered with Voice Marketing to enhance the performance of our Google Ads campaigns and drive high-quality leads. Our priority was not just expanding our reach but attracting a highly targeted audience—potential customers ready to convert. We needed a performance marketing expert with deep industry knowledge who could develop strategic solutions for sustainable growth.

SOLUTION

How did you find Voice Marketing?

recommendation

Why did you select Voice Marketing over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Voice Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voice Marketing conducted a comprehensive audit of our Google Ads campaigns and implemented a data-driven strategy to enhance performance. Their approach included restructuring our account for better segmentation, optimizing ad creatives through A/B testing, refining audience targeting, and applying advanced bidding strategies to maximize ROAS. They also provided UX recommendations for landing pages and delivered regular performance reports with strategic insights. As a result, we saw a significant increase in high-quality leads and a noticeable improvement in campaign efficiency

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Voice Marketing’s strategic approach led to measurable improvements tracked via Google Analytics 4 and our CRM. We saw a significant increase in the number of high-quality leads, along with enhanced campaign efficiency and ROAS. The data-driven optimizations resulted in better audience targeting, improved conversion rates, and overall stronger performance across our Google Ads campaigns

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Voice Marketing’s project management was outstanding—every task was delivered on time, efficiently, and without delays. They were highly responsive, quickly addressing all our needs and ensuring every detail was handled with precision

What was your primary form of communication with Voice Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Voice Marketing’s focus on results and scaling our business was evident from the start. They implemented a strategy that drove measurable growth, significantly increasing the number of high-quality leads while improving overall campaign efficiency. Their optimizations helped us scale effectively, driving a noticeable boost in performance and ROI

Are there any areas for improvement or something Voice Marketing could have done differently?

We have no additional comments—the team did an excellent job, delivering everything as expected with great results