Strataigize Marketing

BACKGROUND

Please describe your company and position.

I am an executive at MJB Studios LLC

Describe what your company does in a single sentence.

Mobile App Studio: We create and distribute mobile apps

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strataigize Marketing to accomplish?

• Grow app installs & revenue through Meta ads

SOLUTION

How did you find Strataigize Marketing?

Online Search

Why did you select Strataigize Marketing over others?

• High ratings
• Great culture fit

How many teammates from Strataigize Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The goal for this project was to increase installs and revenue for our mobile app through meta advertisements. This included creative production, campaign structure setup and management, and furthermore scaling meta ads while remaining profitable. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Scaled advertisement spend by 130% while achieving positive ROAS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They always delivered on time and are very responsive to my needs. 

What was your primary form of communication with Strataigize Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The ability to work within my budget to achieve a profitable app promotion campaign. You can definitely see how experienced they are with the meta platform specifically (that was the main channel I focused on)  Strataigize was a huge help in growing revenue for my iOS app. I had tried running ads myself with little to no success, but they stepped in, took over, and turned Meta ads into my strongest growth channel at a time when everything else was falling flat. They worked with my budget to get a mobile app promotion campaign optimized for in app subscriptions. Ian’s expertise with Meta was immediately clear during our very first session, he completely restructured my campaigns in a way that made everything click. On top of that, their creative team delivered 5 winning ads that quickly outperformed anything I had tried before.

Are there any areas for improvement or something Strataigize Marketing could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Owner of Vesperia Comics

Describe what your company does in a single sentence.

A comic book store specilizing in Japanese comics and related items.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strataigize Marketing to accomplish?

• Increase social media outreach

SOLUTION

How did you find Strataigize Marketing?

In person meeting

Why did you select Strataigize Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Strataigize Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They put together a video and small social media campaign for our store marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Have already had multiple people come in saying they heard about us from the campaign. At a recent convention many people at our booth said they recognized us from social media, most likly this campagin.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was done well and on time. Only good things to say.

What was your primary form of communication with Strataigize Marketing?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Very hands on and receptive to my input. 

Local as well which is alwways a plus and allowed for easy in person communication.

Are there any areas for improvement or something Strataigize Marketing could have done differently?

Only posatives for us. Nothing that needed improvement

BACKGROUND

Please describe your company and position.

I am the Director of MobApp

Describe what your company does in a single sentence.

App devlopers building niche apps in the health space

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Strataigize Marketing to accomplish?

• higher CRO
• Ranking on LLM searches

SOLUTION

How did you find Strataigize Marketing?

Online Search

Why did you select Strataigize Marketing over others?

• High ratings
• Great culture fit

How many teammates from Strataigize Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing Strategy & Positioning
Competitor analysis & market research
User persona development
Unique selling proposition (USP) definition
Go-to-market strategy plan
2. App Store Optimization (ASO)
Keyword research and optimization
Optimized app title and description (Apple & Google)
App icon, screenshot, and promo video strategy
A/B testing of app store creatives
3. Creative Asset Development
Social media ads (image & video formats, 6–10 variations)
App preview videos
Brand visuals & tone of voice guidelines
Landing page or microsite (if needed)
4. Paid User Acquisition Campaigns
Campaign setup on Meta (FB/IG), Google Ads, TikTok, etc.
Budget allocation plan and KPIs
Daily/weekly campaign monitoring and optimization
Reporting on CPI (cost-per-install), ROAS, etc.
5. Influencer & Content Marketing
Influencer shortlist and outreach
Sponsored content creation
UGC (user-generated content) acquisition
Blog articles or PR placements (if applicable)
6. Organic Growth & Community Building
Social media content calendar
Community engagement plan (Discord/Reddit/etc.)
Email marketing setup (onboarding drip sequences)
7. Analytics & Tracking Setup
Events tracking via Mixpanel, Firebase, or Segment
Attribution setup (via AppsFlyer, Branch, Adjust, etc.)
KPI dashboard setup
Conversion funnel optimization insights
8. Project Management & Reporting
Timeline & milestone tracker
Weekly or bi-weekly performance reports
Final performance review and post-mortem
Handoff of assets, data, and learnings

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

10,000 new installs at <$2.50 CPI.
1500 trial signups
$25,000 in direct in-app purchases

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was organised and delivered work on time. They had a clear plan for each stage, from SEO setup to launching fast, mobile-friendly pages. They were quick to respond, made changes when we asked, and kept us updated with regular reports.

They understood growth goals well — helping us build a site that loads fast, ranks well on app store, and supports both organic traffic and paid campaigns. Communication was smooth, and they made the process feel easy.

What was your primary form of communication with Strataigize Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Easy team to work with that follow through with what they say. Sincere. 

Are there any areas for improvement or something Strataigize Marketing could have done differently?

Nothing really. They were a pleasure to work with.