Film & Video Production for Nonprofit Organization
- Video Production
- $10,000 to $49,999
- Aug. - Sep. 2020
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"They are movie-makers with a soul."
- Other industries
- India
- 51-200 Employees
- Online Review
- Verified
Shadow Puppet Films was hired by a non-profit organization to develop multiple film projects. The team created films for fundraisers, case studies, and social enterprise presentations.
The non-profit organization won an award from a festival for their social films. They have raised cash from multinational companies, and social media engagement on film posts soared by 110%. Overall, Shadow Puppet Films delivered quality results that satisfied the client.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the Founder-President of SAFA and NGO working In India on women Livelihoods & Education. We are working since 2009 in over 170 slums in Hyderabad and currently work of 20 projects with over 90 employees. We have created innovative social enterprise models & work collaboratively with multiple stakeholders across projects.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Shadow Puppet Films?
Our organisation works in a hybrid model which is a combination of a not for profit & for profit . We also work with the most marginalised communities & are about breaking stereotypes with positive stories of impact. We get many opportunities to showcase our work with multi national corporates in Hyderabad.
For this purpose we get extremely short time slots & we usually go for short films which only skilled & clued in movie makers can do. Also we are active on social media & capturing the essence of some of our most striking women stories does get a lot of traction.
The trick remains to tell a compelling story in a short span & with the soul of the story remaining intact. We have hired Shadow Puppet many times as listed below :
- Organisation Vision film
- Fund raiser films - 3
- Case study of a lac bangle worker
- Showcase of a social enterprise- Community kitchen
What were your goals for this project?
- Organisation vision film - It was for the website to depict our vision & has been used repeatedly as we give our organisation introduction/ orientation to guests, prospective partners, volunteers.
- Fundraiser - Raising funds for educating children from underprivileged homes
- Fundraiser - To raise awareness on the importance of basic adult literacy
- Fundraiser - To raise funds for sewing machines for illiterate women as a source of income for their families
- Case study - To showcase the life of an expolited lac bangle single mother & her transition to another source of livelihood
- Social enterprise showcase- We run a kitchen as a livelihood for underprivileged single women & the same is an innovative concept as we are catering to on line food/party orders .
The uniqueness is the authentic traditional cuisine women are trained to make. We were doing a soft launch on a Face book Foodie group which has over 125000 members and a short film was done to introduce the concept & brand the program
SOLUTION
How did you select Shadow Puppet Films?
We were introduced to Shadow Puppet through a common collgeue who had used their services .
Describe the video(s) and the process in detail.
There were a number of meetings in which the vision of the founders & the organisation were exchanged. Field trips to the area of work / interactions with beneficiaries & their children , the pulse of the community & the dynamics there were all understodd in details with maximum investment of time.
Interviews of concerned teams who worked on the project were also conducted. The entire process began with a deep & engaged understanding of the objective we were trying to achieve. The viewers & their expectations were also discussed.
Post the understanding a choice of 2-3 themes was given in a short script format & was also discussed. Initially we selected the themes but after more interactions & result oriented engaging films ,we let the movie makers use their creativity.
What was your vendors' project management or feedback process?
A 4-5 person filming crew with the high end equipment was allocated & as we usually have restrictions on budgets ,suggestions were given to us around how adding on more resources could capture better footage or what could be eliminated to match our budgets.
The entire process was transparent & engaging for us with creative inputs coming in all the time . The engagement of the decision maker in the company was at all levels and his discerning eye for detail is praise worthy. Aspects that we missed were redone by them.
Most of the times we worked on tight short notice films & their schedules to fulfill the time lines & deliver were appreciable. We have also asked for pro bono work on short notices to which they have obliged by sharing ideas and doing some work out of their interest as they love the art of story telling through films.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We have won an award at the RIFF film festival (California USA) for the year 2017 in the category of social films. We have raised Rs900000 for the fundraisers all at one go in a span of 30 minutes from employees of a multinational known company. Engagement on social media platforms raised 110% on movie posts.
How effective was the workflow between your team and theirs?
The understanding was perfect Time was invested in understanding the need for the film Objectives of the film were throroughly reviewd multiple times Schedules given on time Preparation for the shoot & readiness on ground understood & planned perfectly TIMELINES adhered to always Follow ups & reviews taken frequently
What did you find most impressive about this company?
The skills & commitment to the art & craft of movie making & their commitment to create value for the client is the most impressive. they are movie-makers with a soul & go about their work professionally.
Their creativity & connect to the film is seen once the movie is completed. Comprehending situations & objectives, audience mind set is also at the forefront.
Are there any areas for improvement?
We got the results that we were looking for & more than that we now know whom to go to when we need a impactful film ! Their marketing efforts for their growth have been lacking as I feel that they can amp it up .
RATINGS
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Quality
5.0Service & Deliverables
"We would rate it as one of the best existing as their attention to details and punctuality in delivering has been better than most existing here."
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Schedule
5.0On time / deadlines
"Structured and well prepared team with understanding of on ground terrain"
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Cost
5.0Value / within estimates
"Reasonable bordering on to low as per industry standards"
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Willing to Refer
5.0NPS
"we have already done many referrals & for people who need a result oriented film they are the go to people
