Reporter Outreach

BACKGROUND

Please describe your company and position.

I am the CEO of (a/an) Healthcare

Describe what your company does in a single sentence.

In-person and online therapy services on Long Island. Individual therapy, group therapy & family therapy for children 7+, teens, college students, and adults with an emphasis on Dialectical Behavior Therapy (DBT). We offer:

• DBT therapy for depression
• DBT therapy for anxiety
• Borderline personality disorder treatment
• Outpatient eating disorder treatment
• Therapy for teens and adults who self-harm & have suicidal ideation
• Emotion dysregulation, Impulsivity & trauma/PTSD treatment
• Teen Counseling for school refusal & risk-taking behaviors

DBT is an evidence-based cognitive-behavioral therapy that is effective in treating Borderline Personality Disorder (BPD), Depression, Anxiety, Bipolar disorders, PTSD & Eating Disorders.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Reporter Outreach to accomplish?

• To be featured in national publications

SOLUTION

How did you find Reporter Outreach?

Online Search

Why did you select Reporter Outreach over others?

• High ratings
• Pricing first our budget
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

I'm very busy working with clients on a day-to-day basis, so I wanted help with content creation and connecting with reporters. Reporter Outreach was great at drafting content and getting my featured. Since I'm in the medical field, I still wanted the ability to review everything before being submitted. Their team was very efficient at coordinating with me on a daily basis to ensure I could review and send over any revision requests if needed.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Notable win: Featured on Insider
• Notable win: Featured on Healthline
• Notable win: Featured on Today
• Featured in 35 articles

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive to my needs when it came to wanting to review content before it was submitted to reporters. This added a step in the process, but they were very proactive and always followed up with me if I forgot to respond to them with approvals.

What was your primary form of communication with Reporter Outreach?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

I felt that the campaign was very customized. They took the time to learn about my company and me, asking questions to develop their understanding further. I could tell the content they would send me was very thoroughly researched, and in the medical industry, this is extremely important.

Are there any areas for improvement or something Reporter Outreach should have done differently?

Keep doing what you're doing!

BACKGROUND

Please describe your company and position.

I am the CEO of (a/an) Advertising & marketing

Describe what your company does in a single sentence.

We're a consulting agency that specializes in lead generation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Reporter Outreach to accomplish?

• Generate backlinks through Help a Reporter Out (HARO) outreach

SOLUTION

How did you find Reporter Outreach?

Online Search

Why did you select Reporter Outreach over others?

• High ratings
• Pricing first our budget
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Reporter Outreach with the primary goal of earning backlinks for our site. We wanted to be positioned in relevant news and blog coverage and get our name out there, while also getting the SEO value of backlinks. So far, Reporter Outreach has delivered over 30 links through HARO outreach.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We purchased 5 packages of 7 links. 30 out of 35 links have been delivered so far.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Since we purchased our first package, the links have been steadily trickling in over time. The first 2-3 weeks seemed to be a ramp-up period, but since then we've had pretty consistent results, which is why we've continued to purchase additional packages. Any time I have a question, Brandon is very quick to respond.

What was your primary form of communication with Reporter Outreach?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They actually do what they say they're going to do. I like that their model is pay for performance, meaning we purchase a set number of links, and they continue working until those links are delivered. I've worked with other companies in the past on a retainer basis, and it can be very hit or miss. Pay for performance is definitely the way to go.

Are there any areas for improvement or something Reporter Outreach could have done differently?

Not that I can think of at this time.

BACKGROUND

Introduce your business and what you do there.

I’m the chief clinical officer of Gallus Medical Detox Centers. We provide acute medical drug and alcohol detox services and are located in four different states.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Reporter Outreach?

We needed help with SEO and content writing for marketing purposes, so we hired Reporter Outreach.

SOLUTION

What was the scope of their involvement?

Initially, Reporter Outreach spent a lot of time with us understanding our perspective, vision, mission, and values. Basically, they did a lot of work to understand who we were as a company so that they could represent us and write content for us. Since then, Reporter Outreach has been helping us publish content that conveys our expert perspective on various magazines and publications nationwide.

To achieve our media placement, Reporter Outreach uses a panel where reporters and journalists ask for experts’ perspectives and insight on a particular topic. On there, they pitch our content to those reporters and journalists. Whenever they get us quoted in a publication, that quote generates a backlink to Gallus Detox.

What is the team composition?

I’ve worked with 4–5 teammates from Reporter Outreach. Brandon (Founder) is my main point of contact.

How did you come to work with Reporter Outreach?

Our CEO found them, but I don’t know how since I wasn’t part of that process.

What is the status of this engagement?

We started working together in October 2022, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Since the fall of 2022, Reporter Outreach has secured around 70 media mentions in important publications. Additionally, we’ve seen an increase in our web traffic and our ranking in Google search results when people search for detox-related topics.

Ultimately, Reporter Outreach has achieved what we expected. They’ve improved our visibility and established us as a trusted and reliable source of information. What they do works, so whatever we pay them is worth it — they’re crushing it! 

How did Reporter Outreach perform from a project management standpoint?

Reporter Outreach’s project management is great. We’ve gone through a couple of process iterations to find the one that works best for us, and they’ve bent over backward to fit our needs. For example, they used to send me a lot of things every day to review and provide feedback, but I’m a very busy person, so they adjusted that process to make it work for me.

As for communication, we communicate via text messages because it works best for us. In our industry, it’s uncertain when things will happen; everything moves around quickly, and things are time-sensitive. Thus, they usually text me because that’s the easiest way to get a hold of me. Additionally, we’ve used email to communicate and Google Docs to manage the content, where I can make edits and suggestions.

What did you find most impressive about them?

Reporter Outreach’s ability to write and understand our perspective, point of view, mission, and values is impressive. I’ve worked with 4–5 blog and content writers, and Reporter Outreach is, by far, the best company I’ve worked with. Their ability to write is head and shoulders above their competitors, and it feels like they’ve blended themselves into our point of view.

Are there any areas they could improve?

I don’t have any constructive feedback for Reporter Outreach. I’ve been more than happy with their service, and I enjoy working with them.

Do you have any advice for potential customers?

Figure out the best way to communicate with Reporter Outreach and the process you require. Be open and direct about what will work best for you, and set the right expectations.

BACKGROUND

Please describe your company and position.

I am the Mental Health Practitioner of Drug and Alcohol Treatment Center

Describe what your company does in a single sentence.

It is our mission to lead people struggling with a substance use disorder to to long-term recovery.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Reporter Outreach to accomplish?

• We wanted our brand to be featured in major publications.

SOLUTION

How did you find Reporter Outreach?

Online Search

Why did you select Reporter Outreach over others?

High ratings, Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

So far, we've purchased four packages of 15 links for a total of 40 links. We are nearing the completion of the fourth package. The team at Reporter Outreach identifies relevant media queries on a daily basis and puts together content for us to review and approve. The approved content is then submitted to reporters who are writing articles.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They have delivered 35 links so far.
• The sites we've been featured on have high Domain Ratings.
• The sites we've been featured on have high monthly organic traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We've been able to count on them to consistently send us content to review. We started getting featured in articles within a couple of weeks of launching the project, and there has been a steady flow of inbound links ever since.

What was your primary form of communication with Reporter Outreach?

Virtual Meeting, Email or Messaging App

What did you find most impressive or unique about this company?

Their copywriting abilities are top-notch. Writing for the medical industry can be difficult, but their content is always well-researched and professionally written. We rarely request revisions.

Are there any areas for improvement or something Reporter Outreach could have done differently?

I can't think of anything!

BACKGROUND

Please describe your company and your position there.

ResumeBlaze, LLC was built to solve a simple problem: creating a clean resume in PDF format. My position is Founder and my position entails developing a marketing plan, managing finances, seeking opportunities for growth, and overseeing various aspects of the company's operations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Reporter Outreach?

HARO is a platform that connects journalists with sources for stories they are working on. Getting featured in articles through HARO can help increase our website's backlinks, which can improve our website's search engine rankings and drive more traffic to our site. We found Brandon at Reporter Outreach and he has delivered above and beyond our expectations.

SOLUTION

How did you select this vendor and what were the deciding factors?

Reporter Outreach had a very simple to navigate website with a simple pricing model. Their reviews on Google were a big plus as everyone had great things to say about Brandon and his team. I also researched his featured clients and decided that Brandon was a good fit for our HARO needs. I made the purchase the day before Thanksgiving and got an email from him telling me they would start right away. He has delivered on all of the promises he has made.

Describe the project in detail and walk through the stages of the project.

We have used Reporter Outreach for 3 projects. The first project was link insertions, or getting our link on existing blog posts and then referencing back to our deep landing pages. The second two projects were using the HARO database to get our website, www.resumeblaze.com featured in new blog posts and news releases.

The process is simple, you set-up an email account for their team to communicate with reporters and the they reach out to the reporters on our behalf.

How many resources from the vendor's team worked with you, and what were their positions?

I work directly with the founder, Brandon.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have about 30-links and mentions for our new resume builder that was launched last September. Its pretty impressive we have gotten so much traction so quickly. We are in a crowded market place and the HARO links are instrumental to break into the top 3-pages of SERP results.

How effective was the workflow between your team and theirs?

The integration with their team is seamless. We communicate exclusively through email and the interaction is pretty hands-off. I am not much of a micromanager, so I have a link to a Google Spreadsheet that keeps me posted on their progress. The proof is on the spreadsheet with links to the content referencing our resume builder: www.resumeblaze.com.

What did you find most impressive or unique about this company?

He is quick to respond and quick to action. I have used other firms that take weeks to respond and forever to produce sub-par results. Reporter Outreach is quick and delivers maximum impact for the money spent. If you want high-quality backlinks, no other provider can deliver on this quality and scale.

Are there any areas for improvement or something they could have done differently?

No, they are great!

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Levy's Fine Jewelry

Describe what your company does in a single sentence.

Levy's Fine Jewelry carries a vast selection of vintage, modern and antique jewelry, diamonds, rare colored gemstones and engagement rings.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Reporter Outreach to accomplish?

• Get attention from HARO

SOLUTION

How did you find Reporter Outreach?

Online Search

Why did you select Reporter Outreach over others?

Good value for cost

How many teammates from Reporter Outreach were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Brandon performed excellently, even when circumstances put me behind on my end of our deal for several months. As soon as we had things ready to go, he was always quick and open with communication and delivered high quality results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

High quality brand mentions and backlinks from very high authority websites and news publications

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In an industry that takes a lot of time to see results, I have been very pleased with their turnaround time.

What was your primary form of communication with Reporter Outreach?

Email or Messaging App

What did you find most impressive or unique about this company?

The communication with Brandon was very refreshing. Circumstances led to us having to put the project on hiatus for several months following initially getting started, and then when we were finally ready to go, he hit the ground hard and running. In times when other people would probably not want to return my email, he always did so quickly and positively. Will definitely work with them again.

Are there any areas for improvement or something Reporter Outreach could have done differently?

Nothing I can think of

BACKGROUND

Please describe your company and position.

 I am the Digital Marketing Manager of a software company 

Describe what your company does in a single sentence.

Our company provides software for software engineering teams to better understand, manage, and optimize their cloud costs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Reporter Outreach to accomplish?

• Media Mentions

SOLUTION

How did you find Reporter Outreach?

Online Search

Why did you select Reporter Outreach over others?

• Good value for cost
• Company values aligned

How many teammates from Reporter Outreach were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Reporter Outreach helped us attract media mentions in high ranking publications.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Quality of the media publication's website and content, as well as Domain Rating and how much monthly traffic the publication receives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was satisfactory. Deliverables are always on time.

What was your primary form of communication with Reporter Outreach?

Virtual Meeting

What did you find most impressive or unique about this company?

The team effortlessly attracts and builds high-quality media mentions for our website without much-needed oversight, which allows me to focus on other areas of our business.

Are there any areas for improvement or something Reporter Outreach could have done differently?

No.