Rathcore Marketing

BACKGROUND

Please describe your company and position.

I am the Tattoo Shop Ownwer of a tattoo studio

Describe what your company does in a single sentence.

We create bold, custom tattoos with precision and passion, delivering high-quality ink in a clean, professional studio.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• Improve search engine visibility through targeted SEO strategies to attract more local clients.
• Increase lead generation and appointment bookings through effective PPC campaigns.
• Redesign the website to better reflect our brand, showcase our work, and convert visitors into loyal customers.

SOLUTION

How did you find Rathcore Marketing?

• Online Search
• Referral

Why did you select Rathcore Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Referred to me

How many teammates from Rathcore Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We teamed up with Rathcore Marketing to level up our online presence and bring more people through the door. The goal was to get found more easily online, run ads that actually work, and give our website a fresh look that truly shows off what we do.

 
Key Deliverables:
1. SEO (Search Engine Optimization):

Helped us get found on Google by targeting the right keywords
Cleaned up and optimized all our website pages
Fixed technical stuff like site speed and mobile-friendliness
Improved our local presence, like our Google Business listing
Sent us regular reports to track progress

2. PPC (Pay-Per-Click Advertising):

Set up and ran Google Ads to bring in local leads
Wrote ad copy and tested different versions to see what works best
Managed the budget so we weren’t overspending
Sent updates on how the ads were performing

3. Website Redesign:

Gave our website a complete makeover, modern, clean, and easy to use
Made sure it looked great on both phones and desktops
Added features like contact forms and a gallery to show off our work
Made it easy for us to update content whenever we want

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We started seeing real results not long after the project wrapped up. Our website began ranking higher on Google, so more people were finding us naturally without ads. We also noticed a big bump in traffic, especially from folks searching locally.

The ads were working better too. More people were clicking, and we were spending less per click than before. On top of that, we had more people reaching out and booking through the website, which was one of our main goals.

And honestly, the new website just made everything feel more professional. People were sticking around longer, checking out our work, and actually taking action. It all added up to real, noticeable growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was smooth and easy to work with. They kept things on track and always let us know what was coming next. Everything was delivered on time, and if we ever had questions or needed to make a change, they were quick to respond and super flexible. It felt like they really listened to what we needed and made sure we were happy every step of the way.

What was your primary form of communication with Rathcore Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really stood out to me about Rathcore was how they truly understood our business and didn’t just push cookie-cutter solutions. They took the time to get to know what we needed and tailored everything to fit us perfectly. Plus, their communication was awesome, always clear, honest, and timely. It felt like we were working with partners, not just another vendor.

Are there any areas for improvement or something Rathcore Marketing could have done differently?

Overall, we had a great experience with Rathcore, but like with any project, there’s always room to grow. Maybe a bit more regular check-ins or updates would have helped us feel even more in the loop throughout the process. Other than that, they were really responsive and easy to work with.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of Digital Mafia

Describe what your company does in a single sentence.

We sell online courses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• Get more traffic.
• Gain more conversions.

SOLUTION

How did you find Rathcore Marketing?

Online Search

Why did you select Rathcore Marketing over others?

• High ratings
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

They recreated our website and then developed a digital marketing planb that involved SEO and then Google ads. They regularly informed us about the progress of the project.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a significant increase in our organic traffic after a few months. We also saw a rise in the number of conversions that we are getting.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They managed to deliver items on time and in cases where they were unable to meet the date we agreed upon, they manage to give us a heads up on time. They respond well to all of our queries and concerns.

What was your primary form of communication with Rathcore Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

On top of being able to deliver more than what they promise, I would say the honesty with how they deal with their clients. They say when things didn't work and why. That gives me confidence that they're actually looking out for us.

Are there any areas for improvement or something Rathcore Marketing could have done differently?

Nothing. They should keep up with how they do things.

BACKGROUND

Please describe your company and position.

 I am the Marketing Manager of an arts, entertainment & music company 

Describe what your company does in a single sentence.

professional tattoo studio specializing in custom designs, bringing art to life on skin with creativity and precision

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• Increasing Brand Awareness
• Attracting New Clients
• Boosting Revenue
• Building a Social Media Presence

SOLUTION

How did you find Rathcore Marketing?

Referral

Why did you select Rathcore Marketing over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Rathcore Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work
1. Brand Development & Awareness
Creating a unique brand identity that reflects the shop’s artistic style and values.
Designing a cohesive brand voice, logo enhancements (if needed), and marketing materials.
Establishing partnerships with local influencers or artists to increase brand reach.
2. Digital Marketing & Social Media Management
Managing social media platforms (Instagram, Facebook, TikTok, etc.) to engage and attract customers.
Creating and scheduling regular content, including photos, videos, and client testimonials.
Running targeted ad campaigns to increase appointment bookings and shop visits.
3. Website & SEO Optimization
Designing or updating a website for an improved user experience and online booking.
Implementing SEO strategies to rank higher in local searches for tattoo services.
Managing Google My Business and other directory listings to enhance online visibility.
4. Advertising & Lead Generation
Running Facebook, Instagram, and Google Ads to target potential customers.
Analyzing ad performance and adjusting strategies to maximize return on investment.
Implementing retargeting campaigns to re-engage past visitors and potential clients.
5. Client Engagement & Retention Strategies
Developing loyalty programs or referral incentives to encourage repeat business.
Managing online reviews and customer feedback to maintain a positive reputation.
Creating email and SMS marketing campaigns for promotions and event announcements.
Key Deliverables:
✔️ Social Media Strategy & Monthly Content Calendar
✔️ Professionally Edited Photos & Videos for Marketing Use
✔️ Google My Business & SEO Optimization Report
✔️ Paid Advertising Campaign Setup & Performance Analytics
✔️ Monthly Marketing Performance Report

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Increased Online Visibility – Higher Google rankings, more website traffic, and increased Google My Business engagement.
2. Stronger Social Media Presence – More followers, higher engagement, and wider content reach.
3. More Clients & Bookings – Increased appointment requests, new leads, and repeat customers.
4. Improved Ad Performance – Higher ROI from paid campaigns with better conversion rates.
5. Better Brand Reputation – More positive reviews, testimonials, and word-of-mouth referrals.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rathcore Marketing demonstrated strong project management throughout the engagement. They delivered key items on time, including content calendars, ad campaigns, and performance reports. Their team maintained clear communication, promptly addressing any concerns or adjustments needed. They were responsive to our needs, adapting strategies based on performance data and feedback to ensure optimal results. Their proactive approach made the collaboration smooth and effective.

What was your primary form of communication with Rathcore Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Rathcore Marketing’s most impressive quality was their deep understanding of the tattoo industry and their ability to create highly engaging, visually compelling content that resonated with our target audience. Their strategic approach to social media and advertising has delivered real results, helping us attract more clients and build a stronger brand presence. Their responsiveness and commitment to our success made them a valuable partner.

Are there any areas for improvement or something Rathcore Marketing could have done differently?

Overall, Rathcore Marketing delivered great results, but there are always areas for improvement. They could enhance real-time communication by providing more frequent updates on campaign performance. Additionally, more data-driven insights with detailed analytics could help refine strategies even further. Expanding efforts into newer marketing trends, such as influencer collaborations or interactive social media content, could also boost engagement.
 
4o

BACKGROUND

Please describe your company and position.

I am the Assistant Manager of a business services company.

Describe what your company does in a single sentence.

Our company provides small to medium-sized businesses with a project management tool that increases team productivity

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• We hired Rathcore to increase our brand's visibility and recognition within our target market.

SOLUTION

How did you find Rathcore Marketing?

• Online Search
• Clutch Site

Why did you select Rathcore Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Rathcore Marketing were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Rathcore Marketing was hired to improve our online visibility and performance through SEO, website development, and a comprehensive digital marketing strategy, including planning and ongoing reporting

SEO Services

• Keyword research report.
• On-page optimization report.
• Technical SEO audit report.
• Link-building strategy document.
• Monthly SEO performance reports.

Web Development

• Website design mockups.
• Functional website.
• CMS training documentation.
• Website testing report.

Digital Strategy

• Market analysis report.
• Digital marketing plan document.
• Content strategy document.
• Social media strategy document.
• Monthly digital marketing performance reports.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

If we saw a 40% increase in organic traffic to our website within the first six months. Our target keywords, such as 'Project Management,' moved from the third page to the first page of Google search results. Additionally, our website loading speed decreased by 2 seconds, which resulted in a 15% improvement in conversion rates. Also, our social media engagement increased by 25% within 3 months of the new strategy implementation

Describe their project management. Did they deliver items on time? How did they respond to your needs?

When unexpected issues arose, they were proactive in finding solutions. For example, they quickly resolved a technical issue with the website's loading speed.

What was your primary form of communication with Rathcore Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're mostly impressed by Rathcore's data-driven approach. They didn't rely on guesswork; every strategy and decision was backed by thorough research and analysis.

Are there any areas for improvement or something Rathcore Marketing could have done differently?

While the reports were detailed, providing more specific recommendations for action based on the data would have been more valuable

BACKGROUND

Please describe your company and position.

I am the Owner of a hair and nail salon

Describe what your company does in a single sentence.

Migrant family-owned hair and nail salon.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• Average of 250 Customers Monthly
• $50,000 Monthly Revenue
• x16 ROAS

SOLUTION

How did you find Rathcore Marketing?

Met Zach personally

Why did you select Rathcore Marketing over others?

• Pricing fit our budget
• He was very accommodating and spoke like he shared my dream

How many teammates from Rathcore Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Met Zach in a conference in Florida back in 2016 when I was starting my business with my Wife. We're a Migrant family who just immigrated and we decided to spend every cent of our savings to start a Salon. 

After talking to Zach about my plans and my goals, he offered to take care of my marketing. What started with a $500 budget grew to a monthly marketing budget of $3000 as he kept bringing back very high results. 

He fixed the SEO of my website and ran Google ads, which brought in hundreds of customers monthly. 

Zach and his team was able to enable my business 10 times over every single month and 16x what I pay him with no fail. 

After close to a decade, I've now sold my business and will now focus on other investments. If it wasn't for him, I would've never reached such a high in my life.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I always refused his idea of online booking. So we measured outcomes on the number of sales I logged in-store.

From the logs, I would spend $3000 on marketing and I would end the month with $50000 generated from sales. I think this demonstrates success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zach emailed me almost every week with reports. He would also call me randomly every other week to catch up on how the business is doing. He had project managers through the years and they were pretty much there to email me updates.

This team basically beat me to everything I felt. If I felt that the month is slow, they already knew and would contact me to talk about it. 

What was your primary form of communication with Rathcore Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They feel human. I don't feel like I'm being sold anything or I'm being robbed or choked. I feel like a friend hopped on to my company and helped me through the journey.

Are there any areas for improvement or something Rathcore Marketing could have done differently?

The project managers and, eventually, the account manager are different people compared to Zach. It's not a problem until one comes up with an idea without consulting the rest and all hell breaks lose. 

BACKGROUND

Please describe your company and position.

I am an executive at TotTax

Describe what your company does in a single sentence.

Financial services for small businesses 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rathcore Marketing to accomplish?

• SEO
• Website

SOLUTION

How did you find Rathcore Marketing?

Referral

Why did you select Rathcore Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Rathcore Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Website, digital marketing, SEO

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

clients, leads, traffic 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, great communication. On time deliverables 

What was your primary form of communication with Rathcore Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

This company is huge on transparency. I used to work with other marketing companies and you they couldn't tell how something is performing and what is the ROI

Are there any areas for improvement or something Rathcore Marketing could have done differently?

No, love working with them. Big help for my business