Power-UP: Marketing Performance Agency

BACKGROUND

Please describe your company and your position there.

I am a marketing manager at an investment company that, among other things, is engaged in the construction of premium-class residential complexes and cottage communities in Kyiv and the Kyiv region, Ukraine.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Power-UP: Marketing Perfomance Agency, and what were your goals?

We were looking for a company that would be able to advertise our complexes on Google, Facebook and Instagram, analyze the results and improve them by using new digital tools, improving campaign settings, etc. As a result of their work, we consider not just an increase in sites' and pages' visits , but mainly an increase in potential customers, calls and meetings.

SOLUTION

How did you select this vendor and what were the deciding factors?

After conducting a tender and meeting with the most suitable agencies, we decided to choose this one based on their approach, advice, professionalism, previous clients and cost.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We provided the agency with our advertising materials, explained the basic principles of the companies. We received a long-term Google advertising strategy from the agency and started working on its implementation. Over time, we began to involve the agency in working with social networks (namely, advertising campaigns). During wartime in Ukraine, the agency continues to work with us, developing short-term advertising campaigns.

How many resources from the vendor's team worked with you, and what were their positions?

We work with the project manager, keep in touch with the director.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We cannot disclose the figures, but I can say that the awareness of the audiences has grown significantly, we have reached the planned level of sales of apartments and houses. During wartime, our results, namely calls, increased 5 times compared to when no ads were running.

How effective was the workflow between your team and theirs?

We conduct weekly calls with the project manager, and also address questions and requests when necessary between them. They are very prompt in responding to inquiries whenever possible. We are satisfied with their work.

What did you find most impressive or unique about this company?

The agency completely covers our advertising needs in Google, Facebook and Instagram for all three of our properties.

Are there any areas for improvement or something they could have done differently?

We resolve all minor comments immediately and are now completely satisfied.

BACKGROUND

Please describe your company and position.

I am the Owner of Car-Link

Describe what your company does in a single sentence.

Our product is a ready-made catalog for car dealers, which we connect to the car dealer, which gives him an additional flow of leads.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Analytics funnel setup
• Lead generation

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Referral

Why did you select Power-UP: Marketing Performance Agency over others?

• High ratings
• Expertise in similar projects

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Power-UP delivered outstanding results in web analytics configuration and targeted marketing for our used cars sales plugin. Their deep-dive approach and attention to detail exceeded our expectations, especially in identifying and correcting critical areas in our sales analytics. For B2B lead generation, their methodical testing and clear communication provided valuable insights for scaling our SaaS solution for car dealers. We were particularly impressed with their structured plans, transparent processes, and the quality of their media planning. Highly recommend Power-UP for businesses seeking reliable and sophisticated digital marketing expertise.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

CPA, Quality of the lead, number of leads 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

If you’re looking for a reliable marketing partner who takes analytics and planning seriously and operates transparently at every step — Their project management was highly structured and responsive. Deliverables were consistently on time, and they adapted quickly to real campaign performance.

What was your primary form of communication with Power-UP: Marketing Performance Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

They were proactive in addressing our needs, with clear planning, transparent analytics, and actionable insights that helped us understand what truly works.

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

We have no significant criticisms. 

BACKGROUND

Please describe your company and position.

I am the Digital Director of BACKSTAGE

Describe what your company does in a single sentence.

Backstage is a beauty salon chain based in Kyiv, Ukraine. With 13 locations across the city and over 15 years of experience, we’ve served more than 100,000 clients. Our brand is known for high-quality service, expert professionals, and a modern approach to beauty and self-care.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Google Ads (PPC)
• Analytics Setup

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Other

Why did you select Power-UP: Marketing Performance Agency over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Power-UP supported us with the launch and management of Google Ads campaigns, as well as setting up analytics to track performance accurately. The entire process was well-organized and delivered on time. Communication was smooth and proactive throughout the engagement. As a result, we successfully optimized our advertising spend and reduced the cost of customer acquisition by 25% compared to our previous campaigns. Their team consistently provided insightful reporting and valuable recommendations. We’re happy with the results and can confidently recommend Power-UP as a reliable digital marketing partner

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As a result, we successfully optimized our advertising spend and reduced the cost of customer acquisition by 25% compared to our previous campaigns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The entire process was well-organized and delivered on time. Communication was smooth and proactive throughout the engagement.
Their team consistently provided insightful reporting and valuable recommendations. We’re happy with the results and can confidently recommend Power-UP as a reliable digital marketing partner.

What was your primary form of communication with Power-UP: Marketing Performance Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was Power-UP’s structured and transparent approach. They not only met all deadlines but also provided clear, actionable insights that directly impacted our marketing performance. Their ability to balance strategic thinking with hands-on execution truly set them apart.

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

Overall, the collaboration was smooth and results-oriented. If anything, we would have appreciated slightly more proactive suggestions in the early stages of campaign setup — though this was quickly balanced out as the project progressed.

BACKGROUND

Please describe your company and position.

I am the CMO of Bank KD

Describe what your company does in a single sentence.

At Bank Clearing House, we provide a full range of banking services - we work with individuals, corporate business, small and medium-sized businesses. Founded in 1996, the Bank started its journey on the initiative of the National Bank of Ukraine and today we are a modern private bank that is confidently moving forward with you.   We offer convenient and reliable solutions: deposits in national and foreign currencies, account opening, loans for businesses and individuals. We provide support for contractual obligations through bank guarantees and rental of safe deposit boxes, etc. We conduct currency exchange operations and provide cash services and collections.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Lead generation and optimization of customer acquisition costs.
• Increasing brand awareness

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Other

Why did you select Power-UP: Marketing Performance Agency over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Full-cycle management of advertising activities on Google, Meta, and Telegram. Over the course of our collaboration, we’ve significantly increased the number of leads while maintaining — or even reducing — their cost.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Reduction in customer acquisition cost. Increase in the number of leads. Growth in reach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Power-UP team is always available. They work proactively without the need for reminders and consistently meet deadlines.

What was your primary form of communication with Power-UP: Marketing Performance Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They offer a personalized approach to campaign planning, which is uncommon among agencies that typically rely on templated strategies

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the CEO of Trucker Guide

Describe what your company does in a single sentence.

Trucker Guide is a company that provides GPS navigation solutions specifically tailored for truck drivers. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Increase app installs
• Increase B2B registrations

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Sugestions

Why did you select Power-UP: Marketing Performance Agency over others?

Referred to me

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PPC

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Installs
• Registrations

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Power-UP: Marketing Performance Agency has effective management and professional people.

What was your primary form of communication with Power-UP: Marketing Performance Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

That they have reach experience

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

All good

BACKGROUND

Please describe your company and position.

I am the project lead of Move & Clean

Describe what your company does in a single sentence.

We provide moving and cleaning services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Professional search for new clients

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Referral

Why did you select Power-UP: Marketing Performance Agency over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

From the start they maid a lot of changes and corrections in our site, google information, data, else. Company, which we worked before was not good, so it took time for making corrections and new plan. After they started to work and helped us to find a lot of new clients and customers. We still working and all going very good.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We had closely to 0 clients from Google with previous company. Now we have and this amount rises every single month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Punctuality, responsibility and man of their word - this is 100% true about them.

What was your primary form of communication with Power-UP: Marketing Performance Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

Not complicated, they provide very understandable information or goals, so it’s very adaptive to customer.  They’re very client focused, motivated, and smart. 

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

All we should be better and improve ourselves every single day!

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of the company

Describe what your company does in a single sentence.

Online lending

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• Attracting customers
• Increase conversions

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Referral

Why did you select Power-UP: Marketing Performance Agency over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Monthly media plan, management of advertising companies, weekly/monthly indicators

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Clicks, CTR, Install (Apps), Conversion CPA

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Services are provided on time and at a high level

What was your primary form of communication with Power-UP: Marketing Performance Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

Their individual approach, good communication, and professionalism are impressive

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

We currently have no comments or suggestions for improving Power-UP. Everything suits

BACKGROUND

Please describe your company and position.

I am the COO of DS Partners

Describe what your company does in a single sentence.

Affiliate marketing company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Performance Agency to accomplish?

• PPC
• Brand awareness
• Analytics

SOLUTION

How did you find Power-UP: Marketing Performance Agency?

Referral

Why did you select Power-UP: Marketing Performance Agency over others?

High ratings

How many teammates from Power-UP: Marketing Performance Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I liked the guys' proactivity and focus on results! they offer breakthrough solutions in the field of digital marketing. a reliable partner!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

CPA, CPL, CPC

Describe their project management. Did they deliver items on time? How did they respond to your needs?

the team is ahead of our requests, being the first to recommend the right actions to optimize the project

What was your primary form of communication with Power-UP: Marketing Performance Agency?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

involving the funder in the project

Are there any areas for improvement or something Power-UP: Marketing Performance Agency could have done differently?

development of new services such as: seo and website development

BACKGROUND

Please describe your company and position.

I am the Marketing Lead of MarTech Platform

Describe what your company does in a single sentence.

A fast-growing SaaS company operating in the MarTech domain.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Power-UP: Marketing Perfomance Agency to accomplish?

• We sought a reliable partner to develop a retargeting strategy, scale our online events on LinkedIn, increase brand awareness among our target audience, and generate more meetings via advertising on Google and LinkedIn.

SOLUTION

How did you find Power-UP: Marketing Perfomance Agency?

Referral

Why did you select Power-UP: Marketing Perfomance Agency over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Initially, the agency provided us with an advertising proposal that included the budgets. Once we agreed on it, the agency created ad accounts and campaigns, as well as set up analytics. From there, they focused on optimizing campaigns to achieve our goal of obtaining the highest number of leads/sales while keeping customer acquisition costs low.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Cost Per Lead
• Engagement Rate
• Conversions (Event registrations / Website form submissions)

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management is excellent; everything has been delivered on time, and they're responsive to our needs. Overall, we had a very positive experience.

What was your primary form of communication with Power-UP: Marketing Perfomance Agency?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

What I found most impressive about this company is their exceptional flexibility and ability to adjust to different budgets and initiatives, while still generating non-standard solutions along the way. Their willingness to adapt to unique project requirements and constraints is a testament to their creativity and resourcefulness, which sets them apart from others in their field.

Are there any areas for improvement or something Power-UP: Marketing Perfomance Agency could have done differently?

It may be beneficial to periodically reassess our priorities and ensure that we remain goal-oriented in our approach.