Ooze Studios

BACKGROUND

Please describe your company and position.

I am the Director of Data Agility

Describe what your company does in a single sentence.

Data Agility are The Data People. We are an Australian data analytics firm providing data analytics, information management, project delivery and managed services. We are driven to help organisations make better business decisions through the application of their data.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Ooze Studios to accomplish?

• Data Agility is focused on targeting a niche target market with specific pain points and aspirations. This includes specific government agencies and large corporations. We needed a solution that would help increase our visibility and attract more prospective clients. Therefore our marketing goals were to increase our brand presence and attract high-quality leads.

SOLUTION

How did you find Ooze Studios?

Referral

Why did you select Ooze Studios over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Ooze Studios’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Ooze Studios provided the following services:

• Thought leadership content creation and publication
• Macro content strategy targeting lead acquisition, lead nurturing, and client advocacy 
• Create and execute lead generation campaigns via ads, LinkedIn content, and other channels 
• Increase visibility across many platforms and channels, including PR releases, partnership studies, email marketing campaigns, eBook campaigns, and more. We have been working with Ooze Studios since October 2019 and continue to go from strength to strength in our partnership. We developed a comprehensive LinkedIn strategy to help the organisation increase its visibility and draw more qualified leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Senior manager’s personal linkedin network tripled in size to over 5,000 
• Company page’s linkedIn followership quadrupled to 4,000. With many followers being in exec level positions. 
• Weekly relevant new leads acquired for the BDM to contact and start conversations with 
• Joint study with Flinders Uni, aiia, and Data Agility being launched 
• Consistently high newsletter engagement I highly recommend the Ooze Studios team. We’ve been working together for 3.5 years and will continue to work together as the work quality and consistency is always high.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

On time delivery and responsiveness are key characteristics of the Ooze project management approach.

What was your primary form of communication with Ooze Studios?

Virtual Meeting

What did you find most impressive or unique about this company?

Clear strategic thinking and high-quality operational delivery are key to their and our success.

Are there any areas for improvement or something Ooze Studios could have done differently?

They have developed and maintained a high level of understanding of our organization. However, on-boarding new people onto their team and into our account has proved challenging at times. Ooze understand this challenge and seek to mitigate it

BACKGROUND

Please describe your company and position.

I am the Co Founder of Arkade / Omneo

Describe what your company does in a single sentence.

Provide a CX SaaS platform and services for omnichannel retailers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Ooze Studios to accomplish?

• Increase platform awareness
• Increase leads

SOLUTION

How did you find Ooze Studios?

Referral

Why did you select Ooze Studios over others?

• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Ooze Studios were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Ooze Studios provided us with the following services: 

• Conduct in-depth ideal buyer research to understand our audience's interests, pain points, and aspirations 
• Develop quarterly themes and content every month to create a consistent message 
• Increase brand visibility through weekly LinkedIn posts, fortnightly newsletters , long-form articles, and ebooks. 
• Create videos and ebooks that showcase our expertise

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ever since partnering with Ooze Studios in 2020, we have seen significant improvements in our content strategy and overall brand awareness. Increase reach on linked in.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive and efficient, often pushing us to make sure we're not slowing them down

What was your primary form of communication with Ooze Studios?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were very collaborative and open to new approaches to achieve the results we were after.

Are there any areas for improvement or something Ooze Studios could have done differently?

Broaden the platforms we were using to reach our audience