ONEDESIGN

BACKGROUND

Please describe your company and your position there.

I manage the business called unhide end to end. I'm responsible for its strategy, finance, marketing, recruitment etc. I enable the founder in realizing his dream.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onedesign?

We needed a social media agency to ideate, design, strategize and handle social media pages for us.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online and a few through references. Their portfolio was great and was a great fit to us for the kind of profile we were looking for.

Describe the project in detail and walk through the stages of the project.

We had a meeting to understand what we are and our mission. They helped us validate and give a form to our business. As it was the beginning phase, we wanted to fix the look and feel of the brand. We conveyed that we wanted to look premium and shared a few references. But after that they took it on them, and made the best of everything we could imagine.

We worked with them for 4months where they ran a few campaigns, designed posters, helped us ideate for the same, and strategize our next steps.

How many resources from the vendor's team worked with you, and what were their positions?

4 resources. A designer, a social media manager and a copy righter, and an operations SPOC.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

As it was the beginning phase, visual appeal's foundation was laid by them. The design, and visual aesthetics were nailed by them. We couldn't be happier. The best part was that, they were not limited by the number of posts or creatives to be worked on but the communication as a whole.

For a brand that was a couple of months, it was unseen to have a on the point graphics. Due to our budget constraints we did not have photographs so the team literally 'made' a photograph out of photoshop. Even today we receive praises for the social media handle by UI/UX designers and other creative folks we interact with.

How effective was the workflow between your team and theirs?

The communication was over whatsapp predominantly. The team used to come up with ideas and plans with the goal we have in mind and document it. We have meetings 2 times a week to agree upon and catch up, seek help, give help in the process.

What did you find most impressive or unique about this company?

Initially we had a communication gap due to which the requirement and delivery were not aligned. But, with minor intervention of the founder, Mr. Satya (Founder & Creative Director) it was resolved in no time.

They were open to work in the middle of the night irrespective of their timings and plans and were focused on brand building. Even today we have high regard for Mr. Satyapriya (Head of Brand & Visual Communications) and Ms. Vahini (Senior Copywriter) for their value addition.

Are there any areas for improvement or something they could have done differently?

The only hiccup was the miscommunication in the first month. Rest was great, I cant really think of anything that could have done differently.

BACKGROUND

Please describe your company and your position there.

I am the architect developer of a hotel management suite called that handles A to Z operations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onedesign, and what were your goals?

The key challenge of the project was to brand and market it in a way that sounds appealing and easy enough for the hotel's guests to get started without feeling very unfamiliar.

SOLUTION

How did you select this vendor?

We were looking for an Agency that understood the market we were diving into. Since Onedesign had a few hospitality clients in their portfolio, we interviewed their team about their capabilities and were convinced of the results they would deliver.

Describe the scope of their work in detail, including any steps and the final deliverables.

Initially, they had a few discovery sessions with our development team to understand the architecture, the usage, and the key selling points of the app. We had brainstorming sessions on nomenclature, the app's market positioning, and ways to market it. They handled the App's entire Visual Branding and helped us with a few guidelines to improve on the UX as well. Recently we got finished with the Branding part and will be starting to implement the marketing strategies we have ideated.

How many people from the vendor's team worked with you, and what were their positions?

Onedesign assigned us a dedicated project manager for this work. Alongside him, we worked with their Head of Branding, Creative Lead, and Graphic Designers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen a 200% boost in positive customer feedback about their hotel experience since the day we started testing the app with one of our properties. Now after implementing the suite across all our properties, managing operations, serving guests, tracking services and requests and everything else has been a buttery smooth experience.

Describe their project management style, including communication tools and timeliness.

We had weekly updates on work from our accounts manager and the Creative Lead himself. They accepted our request to communicate over a WhatsApp group chat since it was easier for us. The project took us a bit more time since we had to expand the scope of work a little further.

What did you find most impressive or unique about this company?

They have been very polite and professional all throughout the project. They're fun people to work with. It's their curiosity which I think has helped us the most in building a relationship with them and getting the quality output of the same.

Are there any areas for improvement or something they could have done differently?

We would have liked it furthermore if we could communicate faster on phone calls rather than settting up meetings.

BACKGROUND

Introduce your business and what you do there.

We’re an app development company working with enterprises. We’ve been in business for more than five years.  

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Onedesign?

We wanted to revamp our logo and branding.

SOLUTION

What was the scope of their involvement?

Onedesign developed a complete brand identity for our company, including logo design, color palettes, website design, and marketing collateral. The collateral includes company decks that cover different capabilities within our company. We provided them the content and flow, but the design part was handled by them.

What is the team composition?

Satya (Founder) was our main contact. They only had five people in the company when we first got in touch with them, and they have 15–20 members now.

How did you come to work with Onedesign?

We looked at a lot of vendors, but I found Onedesign’s profile on Instagram. I thought it looked very attractive, so I reached out to them.

How much have you invested with them?

The cost across all projects was 30–35 lakh Indian rupees (approximately $39,630–$46,235 USD). Our latest project cost 20–25 lakh Indian rupees (approximately $26,420–$33,000 USD).

What is the status of this engagement?

We started working with Onedesign in early 2018, and we’ve had multiple projects together. The latest engagement started in 2019 and ended in January 2020. It ran for 4–5 months.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The new branding and design led to significant growth in our conversions. We were able to position ourselves better. The effort put in by Onedesign was commendable, and their team has a good understanding of branding. They made sure that the designs had a unique look that would differentiate us from other brands.

How did Onedesign perform from a project management standpoint?

The project received a lot of feedback and change requests from stakeholders. We got delayed, but I wouldn’t say that it was because of Onedesign. It was more a matter of stakeholder management.

What did you find most impressive about them?

Their creativity and the value they brought to the table were most impressive. We didn’t need to handhold them on everything. They came up with a lot of good suggestions and were great at copywriting. They had this ability in-house, giving us suggestions on what kind of content we needed to create to promote ourselves. These kinds of key decisions were done by them, and that’s something that sets them apart from other companies.

Are there any areas they could improve?

They could bring a technology offering to the table. They’re limited to design and branding, and aren’t technically-enabled. They can’t provide website development.

Do you have any advice for future clients of theirs?

Onedesign can help establish a brand from scratch or to transform a brand.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Inkhigh Talent and Arts Pvt Ltd. We are in the creative education space. Our primary product InkHigh -Journeys is a mentorship program for artitsts practicing different fields of art. We design career growth impact oriented courses in partnership with established and renowned artists of various fields such as stand-up, writing, theatre, photography. Being in the performance arts space it is natural of us to also be in the event creation/management space.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onedesign?

Onedesign was elemental in helping us with develop the brands of our large scale and small scale events. They rendered enjoyable brochures, sponsorship decks, brand logos, marketing posters and social media marketing campaigns that had a solid effect on the reach of our events.

What were your goals for this project?

Our goal was to develop media collaterals that were mindful of the voice of the brand, create a lasting imapct amongst sponsors and communicate the message and beauty of our events to its consumers/attenders. The sponsors were lending their ears from the impressive brochures that set us a league apart.

SOLUTION

How did you select this vendor?

Onedesign had been strongly recommmended to me by a trusted friend. Once we got around working with them, their committment, consistency, the know-how, the robust team, the eye pleasing design work outputs, their approach towards us and their previous experience was compelling enough to go ahead with our valued projects with Onedesign being our vendors. We have previously worked with a few local firms, but we needed a big gun to hunt the beast down.

Describe the project in detail.

Dastan was to be India's first rock festival on a beach, it was destined to happen on the eastern cost, along the bay of bengal in Chennai, Tamil Nadu. It was a movement focussed to bring joy and impact to the local indie rock music scene and provide local businesses an upliftment. We were to partner with 4Ocean, an international ocean clean up NGO to take a stand on the health of the ecosystem around us. For this event, Onedesign was responsible for the creation of the brand, the print media material, the website and social media fronts. From their association with multiple events they were able to provide extremely crucial inputs to alter the positioning and with other necessary integrities. We provided the content and they packaged it like none other. Breath taking design.

What was the team composition?

Around 4 people were in touch with us. Each taking care of one thing such as branding, design, marketing and consultation on the creation of this unique event. Generally over the year we received poster services for our small scale events.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to raise 15 lakhs and the sponsors mentioned the exquisitiness of the sponsorship deck and the presentation. Our social media engagement for every implemented campaig by Onedesign had over 45,000 impressions in a week.

How effective was the workflow between your team and theirs?

It was seemless. They were working in an organized manner, regular timely updates were always provided. Tranparency was practiced if at all any delays occurred, which was only twice with a very valid reason. The efficieny was applaudable. A lot of experience was shown in the way the deliverables were brought out.

What did you find most impressive about this company?

The quality of the work and deliverables, the authenticity - they were always clear of plagiarism, the consistency in their work, their commitment towards the project and the customer relationship handling methods were very warm like their designs.

Are there any areas for improvement?

No. We were simply overjoyed.

BACKGROUND

Please describe your company and your position there.

I am the founder of Sesen Healthcare Private Limited. Our business is about marketing pro-health medicines

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Onedesign?

Our company hired Onedesign to design the entire branding of our company, the website, collateral design and our product packaging as well.

What were your goals for this project?

We were very specific about what we wanted from this engagement - distinct visuals, recognizable identity and a very approachable packaging.

SOLUTION

How did you select this vendor?

I have had previous knowledge about Onedesign & it's services from a friend of mine. My board members went through their amazing profile and were impressed by the work they have done in the Healthcare sector and we were sure that it had to be them.

Describe the project in detail.

The scope of the project was to design the entire branding, identity, collaterals, website design and development and packaging design of our entire range of products. I was in constant touch with the team of Onedesign and have provided them with necessary information about our company's legacy, our vision and our product range. The team from Onedesign precisely understood my views and thoughts and tabulated a wonderful moodboard representing the same. They did provide a strategy to enter the market alongside the basic deliverables. Their support was fluid, right from the starting discussions to the final launch of our products in the market.

What was the team composition?

The team assigned to us contained a Product Manager and two Graphic Design Experts. The team brilliantly carried out the task and continued with us till the end.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Post launch our sales have been very bright. Our product is correctly identified and the identity has left a mark in the audience's mind. This was exactly how we had envisioned. All board members were incredibly impressed and we felt that we received the correct value for money.

How effective was the workflow between your team and theirs?

Communication between both end points was pretty fluid and clear. Their team used to take a lot of notes and at the end of every meeting, they used to send us the key brief of that day's discussions and we were all in sync and on the same page. They used WhatsApp to manage all proceeds.

What did you find most impressive about this company?

Onedesign's thinking and user research really helped us take the right decision for our brand. They are cool, young and unique and their design isn't just another work on Computer but is 80% research and market study. We were heavily impressed by the results they drew from the market regarding our competitors. This we hadn't seen in other agencies in the past.

Are there any areas for improvement?

They are perfect.

BACKGROUND

Please describe your company and position.

I am the Founder of ATC

Describe what your company does in a single sentence.

E-commerce retail of cosmetics

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ONEDESIGN to accomplish?

• Branding strategy
• Brand design

SOLUTION

How did you find ONEDESIGN?

Clutch Site

Why did you select ONEDESIGN over others?

• High ratings
• Previous work

How many teammates from ONEDESIGN were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

- Brand strategy including customer research - Brand design: Logo, packaging, collateral - Company collateral

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

- Brand strategy would be thorough & comprehensive, as well as align with the brand vision I had

- Brand Design would align with my brand vision and target market needs 

- Product packaging would be functional and align with market needs

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our requirements were met and the work was satisfactory. We particularly liked the end result of the packaging design. 

However, we were promised that the project would be completed in 4 months but it took 15 months in total. That is a significant delay in giving deliverables, and resulted in major opportunity losses and incurring other costs. The team needs to work on their time management. They tend to promise a lot more than they can deliver, and this is something key while setting expectations with a client. It's not just about time management, but also about transparency. 

Also, communication with client needs improvement- it's hard to get in touch with them sometimes as they can be slow to respond at times. That might be another reason for the delay as well.

What was your primary form of communication with ONEDESIGN?

Virtual Meeting

What did you find most impressive or unique about this company?

- Design focus is quite good, for an agency their size. I am happy with the logo design, packaging design and other aspects of the brand.

Are there any areas for improvement or something ONEDESIGN could have done differently?

- Time management needs to be improved significantly.

- Communication and availability 

BACKGROUND

Please describe your company and position.

I am the Websites of BRAJ GOPIKA SEVA MISSION

Describe what your company does in a single sentence.

Non profit charity

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ONEDESIGN to accomplish?

• Websites

SOLUTION

How did you find ONEDESIGN?

Referral

Why did you select ONEDESIGN over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from ONEDESIGN were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Branding, Website design, and development

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Nice website delivered on time

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, it was on time, and they incorporated all that we asked them to. 

What was your primary form of communication with ONEDESIGN?

Virtual Meeting

What did you find most impressive or unique about this company?

Design aesthetics 

Are there any areas for improvement or something ONEDESIGN could have done differently?

No idea

BACKGROUND

Please describe your company and position.

I am the Founder of a beverage company.

Describe what your company does in a single sentence.

Providing unique experience of refreshment with a punch of Fizz! 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ONEDESIGN to accomplish?

• Strategy
• Design
• Placement

SOLUTION

How did you find ONEDESIGN?

Satya Shubham Rout

Why did you select ONEDESIGN over others?

Close to my geographic location

Describe the scope of work in detail. Please include a summary of key deliverables.

Packaging Design  Brand Manifesto  Brand Strategy  Product Formulation  Product Ideation 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Packaging Design was captivating 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, more or less, I got the deliverables on time 

What was your primary form of communication with ONEDESIGN?

In-Person Meeting

What did you find most impressive or unique about this company?

Designing Depth

Are there any areas for improvement or something ONEDESIGN could have done differently?

Product Market Fit 

Deeper Analysis 

Presenting Data 

Strategic Pricing 

Self Validating before presenting to the client ( checking the font size ) 

Communication 

Meeting Time Punctuality 

BACKGROUND

Introduce your business and what you do there.

I’m the founder of a company that manufactures and sells apparel.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ONEDESIGN?

We needed help with our strategy.

SOLUTION

What was the scope of their involvement?

ONEDESIGN helped us with our business and brand strategy. The team handled everything from conceptualizing to creating our brand ethos. ONEDESIGN also helped us develop our value proposition, brand statements, and brand strategy. 

What is the team composition?

We worked with four members of ONEDESIGN’s team.

How did you come to work with ONEDESIGN?

Someone referred ONEDESIGN to us. We chose them over other options because they offered better pricing.

What is the status of this engagement?

We worked together from January–March 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

ONEDESIGN delivered good market insights, best practices, and a great strategy. The team’s work was expressive and very detailed.

How did ONEDESIGN perform from a project management standpoint?

ONEDESIGN delivered on time. We communicated via email and WhatsApp.

What did you find most impressive about them?

ONEDESIGN’s team was diligent and diverse.

Are there any areas they could improve?

ONEDESIGN could have delivered faster.

BACKGROUND

Please describe your company and position.

I am the Ceo/Founder of Beauty Bakerie Cosmetics

Describe what your company does in a single sentence.

Beauty Bakerie is a cosmetics brand.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Onedesign to accomplish?

• We wanted to go into the market with multiple service lines and needed to rebrand ourselves, focusing on messaging, tone, and positioning to reposition ourselves within our market.

SOLUTION

How did you find Onedesign?

Referral

Why did you select Onedesign over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Onedesign were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In both projects their commitment to me was discovery, branding, creating the logo and marketing materials, and website. The final product is a recognizable logo and memorable branding. Unique and different from any others.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

AWESOME. We have such beautiful logos and generally the rebranding is truly recognizable by the public.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were consistently on time and shown a high level of professionalism. They undoubtedly went above and above to ensure that my company remains competitive, The management was excellent.

What was your primary form of communication with Onedesign?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their commitment and clear focus to further build a brand from a simple idea.

Are there any areas for improvement or something Onedesign could have done differently?

None, it was a great experience working with them