Lira

BACKGROUND

Please describe your company and position.

I am the Sales Director of Lovemobile Agency

Describe what your company does in a single sentence.

Lovemobile is a mobile marketing agency - we promote apps and deliver services for driving organic growth, ASO and reputation management.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lira to accomplish?

• Efficiently generate leads across diverse markets, ensuring we connected with potential clients genuinely interested in our services
• Promote our services on global markets.

SOLUTION

How did you find Lira?

• Online Search
• Referral

Why did you select Lira over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Lira were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The process began with an in-depth discovery phase, where the team assessed our market position and identified growth areas. Leveraging this data, they crafted a tailored PPC strategy. Once launched, they rigorously set up and monitored campaigns across selected platforms, adjusting strategies in real-time to maximize results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Prior to partnering with Lira Agency, our lead generation was both sporadic and inconsistent. Post-engagement, we witnessed a significant increase in qualified leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They regularly updated us on the progress of our campaigns, offered insights, and were always available to answer any queries.

What was your primary form of communication with Lira?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

From our very first interaction, it was evident that they weren't just offering a one-size-fits-all solution. They've taken the time to understand the nuances of our business and our specific challenges and goals. This allowed them to craft strategies tailored to our unique needs.

Are there any areas for improvement or something Lira could have done differently?

We are not only satisfied with Lira Agency's PPC services but are also impressed with their dedication, efficiency, and expertise. We don’t have any recommendations for improvement.

BACKGROUND

Please describe your company and position.

I am the CTO of a mobile app development company

Describe what your company does in a single sentence.

We develop mobile apps and web services for corporate clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lira to accomplish?

• We faced the daunting challenge of limited visibility and struggled to connect with our target audience effectively. We recognized that to grow our client base, we needed a powerful marketing solution. That's when we decided to partner with Lira Agency.

SOLUTION

How did you find Lira?

• Online Search
• Referral

Why did you select Lira over others?

• Pricing fit our budget
• Good value for cost
• proven results with a focus on ROI

How many teammates from Lira were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key deliverables included tailored PPC campaigns, targeted ad copies, optimized keyword lists, campaign performance reports, and ongoing campaign management. The marking tools used by Lira included Google Ads, Bing Ads, and analytics platforms for data tracking and performance measurement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our collaboration with Lira proved to be a game-changer for our company. Their expertise and tailored approach brought us a comprehensive solution that perfectly aligned with our requirements.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lira maintained effective communication. They provided regular updates and reports on campaign progress and demonstrated a proactive approach to project management, offering strategic recommendations for optimization.

What was your primary form of communication with Lira?

Email or Messaging App

What did you find most impressive or unique about this company?

The Lira Agency team’s expertise and dedication have played a pivotal role in expanding our client base. Their attention to detail, constant monitoring, and data-driven optimizations have truly made a difference.

Are there any areas for improvement or something Lira could have done differently?

Lira demonstrated overall competence and delivered satisfactory results.

BACKGROUND

Please describe your company and position.

I am the CEO of the company

Describe what your company does in a single sentence.

Design, branding and market researches

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lira to accomplish?

• PPC services

SOLUTION

How did you find Lira?

Referral

Why did you select Lira over others?

High ratings

How many teammates from Lira were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lira Agency suggested conducting a comprehensive PPC campaign using platforms such as Facebook Ads and Google Ads. Their proposal included developing a strategic plan, setting up ad campaigns, monitoring performance, and optimizing for maximum results. We agreed to proceed with their recommended strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Thanks to Lira Agency's efforts, our PPC campaign yielded remarkable results. We experienced a significant increase in client acquisition and generated a substantial number of high-quality leads for our design agency. The campaign proved to be a cost-effective and efficient way to attract new clients.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lira Agency maintained effective project management throughout our collaboration. We communicated regularly via email and had periodic video calls to discuss campaign performance, optimization strategies, and any questions or concerns. Their timeliness and professionalism were commendable.

What was your primary form of communication with Lira?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Lira Agency impressed us with their deep understanding of PPC advertising and their ability to tailor strategies that aligned perfectly with our business objectives. Their expertise in utilizing various channels and targeting techniques allowed us to reach our target audience effectively. We were particularly impressed by their commitment to generating high-quality leads at an optimal cost.

Are there any areas for improvement or something Lira could have done differently?

To our complete satisfaction, we cannot identify any areas for improvement or suggest any changes in Lira Agency's approach. They delivered exceptional results and exceeded our expectations.

BACKGROUND

Please describe your company and your position there.

I am co-founder & CMO at Insquad.com - offshore staffing platform

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

Our aim was scale our client acquisition from US/EMEA with marketing initiatives

SOLUTION

How did you select this vendor and what were the deciding factors?

Lira was recommended to us as a team of PPC specialists in global markets

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira set up and launched Google Ads with geo-targeting in English for more than 40 countries. Next, Lira worked on optimization to reduce the cost of conversions and at the same time increase the number of leads. When we found the best combination of keywords and countries, we started scaling campaigns.

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with the project manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lira helped us get a stable number of leads from our target countries, which allows us to develop our business and make plans. For us, it is of strategic importance to have a managed and predictable channel for attracting leads

Describe their project management style, including communication tools and timeliness.

We are in constant contact with the team. Lira gathers information on the quality of the attracted leads weekly to make adjustments to its operational work.

What did you find most impressive or unique about this company?

The guys really know how to work for global markets, it’s as easy as one-two-three for them

Are there any areas for improvement or something they could have done differently?

I think Lira is doing its job well and I probably have nothing to add here

BACKGROUND

Please describe your company and your position there.

Lashoestring.com — e-commerce shop of antique home wares from the UK. I am co-founder and investor in Lashoestring.com

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

I’ve been an online store owner for a long time, my business was bringing in small but stable sales. Growth was very slow and at some point I set my mind on faster development. I realised that the great growth potential of my eCommerce business lied in digital marketing.

SOLUTION

How did you select this vendor and what were the deciding factors?

I have known the founder of Lira Artem for a long time, he was one of the first people to whom I turned for advice. I did a little research among other freelancers and agencies, but the final choice was Lira.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira set up Merchant Center, Google Analytics, Google Ads, and Microsoft Ads and integrated them all with my website. After launching campaigns, we could see from which specific channels customers come and make purchases. We fully understood the return on advertising. Moreover, the guys from Lira have set up advertising automation, now it is learning from its success and independently strives to bring more and more leads that reach the purchase stage.

How many people from the vendor's team worked with you, and what were their positions?

Our team includes an advertising specialist and an account manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lira helped us increase sales x3, with an average ROAS of 700%.

Describe their project management style, including communication tools and timeliness.

Lira seeks to understand my business in order to effectively perform the tasks. They have a flexible plan for the month, which is broken down into weeks. We communicate mainly via Zoom and Telegram.

What did you find most impressive or unique about this company?

Excellent knowledge of advertising automation tools. They had a high-level knowledge of advertising systems and the latest technologies of machine algorithms. It learns from our data and brings clients.

Are there any areas for improvement or something they could have done differently?

I can only wish you success in your future development and remain professionals in your field.

BACKGROUND

Please describe your company and your position there.

I'm manager of Dashly - is a communication platform for online businesses and their customers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

We started a global expansion, and we were primarily interested in the US market. Google Ads was one of the lead generation channels we wanted to test in the market.

SOLUTION

How did you select this vendor and what were the deciding factors?

Lira was recommended to us as an agency with extensive experience in working with Google Ads in the US market.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira prepared a lead generation strategy. The strategy included a roadmap with a final valuable product at the end of each stage, from settings, first launches and tests to scaling of effective channels. Today we are at the stage of testing advertising formats and semantics, at the same time some channels have been already bringing us leads.

How many people from the vendor's team worked with you, and what were their positions?

We work with a manager and a performance marketing specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lira manages to attract targeted leads using Google Ads. In addition, this is a very professional and result-oriented team. It is a pleasure to do business with the experts.

Describe their project management style, including communication tools and timeliness.

Lira focuses on the number and cost of leads to optimize advertising campaigns. They provide us with weekly and monthly KPI reports.

What did you find most impressive or unique about this company?

Lira showed us the real PPC management that is based on full transparency and close to business goals. Our goal was just to get leads, but together with Lira we set up the transfer of offline conversions, which allowed us to attract high-quality leads.

Are there any areas for improvement or something they could have done differently?

Stay as proactive and determined to win.

BACKGROUND

Please describe your company and your position there.

Resort Real Estate company in Thailand I am Founder & CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

We launched a large hotel construction project in Phuket and wanted to invite investors from all over the world to buy apartments and invest to get passive rental income. Lira Agency became our PPC management partner in Google Ads and Facebook Ads, our primary lead generation channels.

SOLUTION

How did you select this vendor and what were the deciding factors?

Lira Agency was recommended to us, we liked the reviews and their proven record of success in our industry.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira was in complete charge of preparing and implementing the strategy for Google Ads and Facebook Ads and its implementation. Lira launched advertising campaigns from scratch and started delivering impressive results in the second month. Not only they managed to get us the first investors, but the advertising costs started to pay off as well. This success at the start was repeated in the following months and years of our work together.

How many people from the vendor's team worked with you, and what were their positions?

We were in touch with the project manager, and the advertising and analytics were covered by two PPC specialists.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lira successfully generated leads for renting and investing in our apartments.

Describe their project management style, including communication tools and timeliness.

Lira was in touch with us through work chats and video calls. We had weekly reports for current results and final monthly reports.

What did you find most impressive or unique about this company?

Their involvement and dedication to their work achieved stable results on the project.

Are there any areas for improvement or something they could have done differently?

I can only wish them to stay on the same professional level.

BACKGROUND

Please describe your company and your position there.

I'm the CEO of startup which provides Influencer marketing analytics for enterprise customers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

We were getting low-qualified leads from Google Ads and that was a problem. We hired Lira to fix that.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found Lira through a recommendation, one of my friends has a SaaS business and has worked with them before.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira helped to implement advertising channels analytics, which let us see which channels weren’t effective. For the next steps, we switched off everything that underperformed and started working on keywords and campaigns that generated quality leads. This approach helped us to allocate advertising budgets correctly and meet the required lead quality.

How many people from the vendor's team worked with you, and what were their positions?

We worked with a team of two people, a Project Manager, and a Specialist who deal with analytics and setting up ad campaigns.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Thanks to working with Lira, we managed to increase the flow of high-qualified leads. We enjoy working with professionals who know their craft.

Describe their project management style, including communication tools and timeliness.

Lira uses a planned approach in project management. They have a flexible weekly action plan with tasks for each week. If we need to sync up or discuss anything, they are always available and often take the initiative.

What did you find most impressive or unique about this company?

I like that they have a solid understanding of our goals and an ability to reach them using Google Ads.

Are there any areas for improvement or something they could have done differently?

Everything’s great, I wouldn’t change a thing.

BACKGROUND

Please describe your company and your position there.

I am the CEO & Founder of b2b SaaS startup Elly Analytics. We create full-funnel cross-channel marketing dashboards

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

The goal was to generate qualified leads from the PPC channel: 1. Test different keywords, targeting, and ads copy 2. Get the first sales-qualified leads 3. Optimize cost and gradually increase the number of leads

SOLUTION

How did you select this vendor and what were the deciding factors?

I read Lira's blog for 5 years and know Lira's founder for 2 years. I considered two other teams, but Lira had more experience with PPC for b2b SaaS in the US

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira's team tested several channels (Google Ads, Bing Ads), different placements (paid search, display network), keywords, and targeting. In the end, Googe Search Ads worked best for us. Also, they provided valuable feedback on how to improve conversion rates on our website. We already had Google Analytics installed, and they linked it with Google Ads account.

How many people from the vendor's team worked with you, and what were their positions?

There were 3 people working with us: A senior PPC specialist, a PPC specialist, and assistant

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After several iterations, we've got the first sales-qualified leads from Google Ads and now gradually improving CAC and increasing the number of leads. I consider this result a huge success

Describe their project management style, including communication tools and timeliness.

We mostly use email for communication (weekly reports + questions and answers by request) and weekly video calls. They are fast, and communication is crisp and clear

What did you find most impressive or unique about this company?

Their professionalism, knowledge in PPC for b2b saas, direct communication with experts (without a manager in the middle), and proactivity. I feel that they really care about the results. And not just closing tasks, but achieving our goal

Are there any areas for improvement or something they could have done differently?

Not really. They show great progress, so my focus is on other areas now

BACKGROUND

Please describe your company and your position there.

I am a Head of performance marketing. We are a company that provide such services as - banking, invoicing, expense management for entrepreneurs, SMEs and companies under registration

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lira, and what were your goals?

We hired Lira to launch and develop our PPC channels: Google Ads and Microsoft Ads. The goal was to attract qualified leads for our sales funnel with a fixed cost per lead and a fixed budget.

SOLUTION

How did you select this vendor and what were the deciding factors?

We knew about Lira’s good reputation as a member of a professional community of digital agencies, and as a referred partner of the clients they previously worked with, so we knew who we were going to in advance.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lira takes full care of our Google Ads and Microsoft Ads (ex Bing Ads) channels. They attract qualified leads from the bottom of our sales funnel. They use Google & Microsoft Search, Display, Retargeting, Google Performance Max, YouTube Ads, Google UAC, Google Analytics, and value-based bidding strategies like Target ROAS or Maximize conversion value, optimizing them for online and offline conversions, based on end-to-end analytics.

How many people from the vendor's team worked with you, and what were their positions?

Lira’s team has a Project Manager and two Performance Marketing Specialists. We communicate frequently and easily with each team member.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We’ve been working with Lira for 3 years (and still are). All this time our business has been booming. We had to change our marketing objectives several times, and Lira has always been a reliable strategic partner, who didn’t just launch ad campaigns for us but aligned them with our business goals.

Lira has successfully completed our strategic tasks of expanding to other countries with highly competitive financial services markets: Germany, France, and Italy. We managed to take up our market share while meeting the goals of the number of leads and the cost of customer acquisition. Lira managed to solve the difficult tasks of entering new markets, scaling and optimizing current ad campaigns, while maximizing ROMI. That’s why Lira has been one of our most reliable partners for a long time.

Describe their project management style, including communication tools and timeliness.

Our work with Lira is absolutely transparent. We meet weekly for synchronizing and discussing further steps. We always have a plan and see the progress on all tasks. We also have access to our KPI reports. and this lets us make decisions based on data. We also have a chat where we can discuss any questions at any time of day. As a startup, we need to have this level of communication, and Lira is excellent at providing it.

What did you find most impressive or unique about this company?

Their engagement, initiative, and genuine desire to be useful are astonishing, as well as their ability to deliver results no matter the challenges. Lira has demonstrated in action that they’re a team of excellent professionals, fully dedicated to their work.

Are there any areas for improvement or something they could have done differently?

I can only say that they do their work very well and fulfill all of our tasks. This team inspires us to set ambitious goals and motivates us for growth.