iStories is an AI-powered PR and social media agency pioneering the future of strategic communications by seamlessly blending cutting-edge technology with authentic human creativity.
Founded and led by Lee Robson, a communications expert with over 20 years' experience across Europe, the US, and APAC, we're redefining how brands connect with their audiences in today's fast-paced digital landscape.
Our Purpose
We exist to help brands tell their stories effectively and build meaningful connections with their audiences. By harnessing the power of AI whilst maintaining the irreplaceable human touch essential for authentic storytelling, we're democratising sophisticated communication strategies and making them accessible to businesses of all sizes.
Our Positioning
We stand at the intersection of traditional PR expertise and emerging technology. Unlike conventional agencies, we leverage proprietary AI-driven tools to enhance efficiency, personalise campaigns, and provide deeper strategic insights, whilst our human team ensures every story resonates authentically.
This unique combination allows us to deliver enterprise-level results for startups, scale communications for growing businesses, and refresh narratives for established brands.
Our Points of Difference
We're pioneering AI integration in PR and social media, making sophisticated tools accessible whilst consistently delivering exceptional results. Our agile, client-centric approach ensures personalised attention and rapid adaptation to market changes.
We're transparent with detailed analytics and regular reporting, passionate about the brands we work with, and dedicated to staying ahead of industry trends.
We serve diverse industries including technology, lifestyle, consumer goods, and professional services—working with everyone from innovative startups to international brands serving global customers.
We're not just keeping pace with the communications industry—we're defining its future.
iStories offers good value for cost, particularly noted by clients for fitting within budgets and delivering quality results. Specific pricing details are not disclosed, but the company is appreciated for its adaptability and efficient project management across various client sizes.
iStories is chosen by clients for its cultural fit and alignment of company values, which enhances collaboration and project success. This alignment is a key factor in client satisfaction and ongoing partnerships.
Effective Communication and Partnership
iStories excels in maintaining effective communication channels with clients, whether through virtual meetings or messaging apps. This ensures a collaborative environment and helps in achieving project goals efficiently.
Strong PR and Content Strategy Expertise
iStories is highly skilled in developing PR strategies and content plans, as reflected in its work across various industries. Clients appreciate the unique angles and ideas presented, which effectively boost brand awareness and media presence.
Efficient Project Management and Timely Delivery
Clients consistently praise iStories for its excellent project management skills, ensuring timely delivery of services. The team is described as organized, flexible, and responsive to client needs, contributing to successful project outcomes.
No Significant Areas for Improvement Noted
Across multiple reviews, clients expressed satisfaction with iStories' services, with no major areas for improvement identified. This suggests a high level of client satisfaction and effective service delivery.
PR & Content Writing Services for Job Placement Company
Featured Review
Content Writing ServicesPublic Relations
Confidential
Mar. 2022 - Ongoing
4.5
Quality
4.5
Schedule
4.5
Cost
4.5
Willing to Refer
4.5
"iStories' professionalism, depth of knowledge, and ability to provide unique angles are impressive."
Nov 27, 2025
National Marketing Manager, Job Placement Company
Anonymous
Verified
Other industries
Sydney, Australia
1,001-5,000 Employees
Online Review
Verified
iStories provides PR services for a job placement company. The team has helped the client with their PR strategy, speech writing, and thought leadership and delivered press releases, articles, and speeches.
iStories' work has increased the client's brand awareness, reach, and media placements. The team excels at project management, delivers on time, and communicates via virtual meetings. iStories' professionalism, depth of knowledge, and ability to provide unique angles in their work are impressive.
BACKGROUND
Introduce your business and what you do there.
I’m the national marketing manager a company that works with employers and governments to find job seekers long-term employment.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with iStories?
We needed help with our PR strategy, speech writing, and thought leadership.
SOLUTION
What was the scope of their involvement?
iStories has helped us with our PR strategy, speech writing, and thought leadership. The team has delivered press releases, articles, and speeches and managed media outreach.
What is the team composition?
We’ve worked with one teammate from iStories.
How did you come to work with iStories?
My company was already working with iStories when I joined.
What is the status of this engagement?
We started working together in March 2022, and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
iStories' work has increased our brand awareness, reach, and media placements.
How did iStories perform from a project management standpoint?
iStories' project management is good; the team delivers on time. We communicate via virtual meetings.
What did you find most impressive about them?
iStories' professionalism, depth of knowledge, and ability to provide unique angles are impressive.
Are there any areas they could improve?
I don't think there's anything they can improve on.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
4.5
NPS
Brand & Content Strategy for Software Solutions Company
Content Marketing
Confidential
Aug. 2022 - Mar. 2023
4.5
Quality
4.0
Schedule
5.0
Cost
4.0
Willing to Refer
4.5
"istories were very adaptive and flexible to working to our timelines."
Apr 5, 2023
Director, Software Dev Company
Anonymous
Verified
Other industries
Australia
11-50 Employees
Online Review
Verified
A software solutions company hired istories to develop a brand and content strategy. For eight months, they created and implemented a content strategy, which included copywriting and content production.
istories delivered a content strategy and generated content ideas that met the client's expectations. They also followed a straightforward process and developed unique ideas together with the client. Their timely delivery, flexibility, and responsiveness impressed the client.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Director of (a/an) Software
Describe what your company does in a single sentence.
Design and build bespoke software solutions.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire istories to accomplish?
Help us to drive brand recognition
Support us in creating a content strategy
SOLUTION
How did you find istories?
Online Search
Why did you select istories over others?
Great culture fit
Company values aligned
Other
What was the size of istories’s team?
1 Employee
Describe the scope of work in detail. Please include a summary of key deliverables.
iStories worked with us over the course of 8mths to set out an initial content strategy and then to help us realise and roll-out various tactical activities to deliver against the content strategy. Key deliverables included:
ideation and content creation workshops
content strategy
tactical content project ideas
content diary and timeline
copywriting and content production
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Content strategy was delivered
Content ideas and diary were generated
Set number of content pieces were produced and live
Describe their project management. Did they deliver items on time? How did they respond to your needs?
istories were very adaptive and flexible to working to our timelines. They followed a clear process and helped us to develop some unique content ideas. All work was delivered on time and they were very responsive to our needs.
What was your primary form of communication with istories?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
The approach and process to helping us come up with content ideas.
Are there any areas for improvement or something istories could have done differently?
Nothing comes to mind. Through working with iStories we realised that we needed more marketing support and resources on our team full-time so we ended up hiring a full-time marketing manager.
RATINGS
4.5
Quality
4.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
4.5
NPS
PR Building for Streaming Service Startup
Public Relations
Confidential
July 2019 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
4.5
Willing to Refer
5.0
"The experience in formulating and executing PR ideas, and the contacts all impressed."
Jun 22, 2020
Co Founder and CCEO, iwonder
James Bridges
Verified
Arts, entertainment & music
Singapore
11-50 Employees
Online Review
Verified
A streaming startup hired istories to assist with building out its PR stack. This included brainstorming and executing PR activities, creating weekly and monthly mailouts, and provide advice to management.
Tracking traffic to its site, it noticed an uptick in new subscribers. The istories workflow was highly effective as their team was communicative and constantly available.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
iwonder is a streaming video service dedicated to high end documentaries and current affairs programming, and available for a monthly subscription on all devices.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire istories?
As a start up we have a very low marketing budget for paid digital and other advertising so we knew that "free" marketing such as social and PR were essential to our growth. Lee's experience in entertainment industry PR led us to hire him to build out our PR function and then execute it on an ongoing weekly basis.
What were your goals for this project?
We wanted to grow awareness of iwonder, both with consumers and within the trade, grow our subscribers and start to position ourselves as a company with a real point of view.
SOLUTION
How did you select this vendor?
Lee was one of many people in this space who reached out to us. His passion and understanding for what we were doing with documentaries, and his interest in helping start ups scale up, were crucial to our selecting istories over other options.
Describe the scope of their work in detail.
- building out the PR stack for iwonder - brainstorming and executing large PR activity around tent pole titles (such as filmmaker interviews, live streaming events, etc.) - weekly and monthly mailouts to press highlighting new titles and interesting potential storylines - high level advisory to the management team
What was the team composition?
We worked directly with Lee, the istories principal, from the beginning of the project.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We secured interviews and reviews in major print and online news outlets for films about Harvey Weinstein, climate change, the war in Syria and others. We could directly track traffic to our site from these sites and saw an uptick in new subscribers each time.
How effective was the workflow between your team and theirs?
Highly effective. I love when someone we commission to do work is chasing us to provide them the tools they need to be most effective, rather than standing by and waiting. Lee was on 4 x weekly calls with the Singapore team and never more than a Whatsapp away.
What did you find most impressive about this company?
The experience in formulating and executing PR ideas, and thecontacts.
Are there any areas for improvement?
None
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Film Production Company
Public Relations
$10,000 to $49,999
Sep. - Nov. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Lee gets results on challenging materials."
Nov 11, 2025
Managing Director, Bonsai Films
Jonathan Page
Verified
Arts, entertainment & music
Sydney, Australia
1-10 Employees
Online Review
Verified
iStories provided PR services for a film production company's movie. The team collaborated with the filmmakers to build a story to pitch to the media and generate long and short-lead-time press and reviews.
iStories achieved the goals and delivered more than expected, including mainstream consumer profiles, interviews, and reviews. The team delivered items on schedule and was flexible, working with various partners. They were also efficient and organized, getting results on challenging material.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Managing Director of Bonsai Films
Describe what your company does in a single sentence.
Release movies to cinemas, braodcasters, streamers, etc
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire iStories to accomplish?
Publicise the theatrical launch of the movie, "Fwends".
SOLUTION
How did you find iStories?
Referral
Why did you select iStories over others?
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me
Describe the scope of work in detail. Please include a summary of key deliverables.
Lee had to:
work with the filmmakers to build a story to pitch to media
generate long lead time press, short lead time press, reviews, etc
Particularly challenging for a small film, with no recognisable cast and limited budget.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Mainstream consumer profiles, interviews, and reviews (more than expected!)
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Lee defintiely delviers on time to a schedule. And is flexible working with the various parties. He's very efficient and organised.
What was your primary form of communication with iStories?
Email or Messaging App
What did you find most impressive or unique about this company?
Lee gets results on challenging materials
Are there any areas for improvement or something iStories could have done differently?
I'm really happy thanks
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 1-4 of
4 Reviews
Our Story
We're a strategic communications agency on a mission to help brands tell their stories effectively across traditional and digital platforms by leveraring the power of AI.
We envision a world where sophisticated communication strategies are accessible to businesses of all sizes, by harnessing the power of AI whilst maintaining the irreplaceable human touch essential to authentic storytelling.
We're not just keeping pace with the industry—we're helping to define its future, one story at a time.
Meet the Team
Lee RobsonDirector
iStories is powered by Lee Robson, a PR and communications expert with 20+ years' experience across Europe, the US, and APAC. Lee blends traditional PR expertise with advanced AI proficiency to deliver high-impact campaigns for brands and startups.
What Sets Us Apart
AI-Powered Human Creativity
We uniquely blend cutting-edge AI technology with authentic human storytelling. Our proprietary AI-driven tools enhance efficiency and provide deeper insights, whilst maintaining the personal touch essential for genuine brand connections and impactful campaigns.
Innovation Meets Accessibility
We're democratising sophisticated PR and social media strategies. By pioneering AI integration in communications, we make advanced tools and data-driven insights accessible to businesses of all sizes—from startups to global enterprises—delivering measurable results.
Client-Centric
Our collaborative culture and agile approach ensure personalised attention and rapid adaptation to market changes. We're transparent with detailed analytics, passionate about our clients' success, and committed to building engaged communities that drive real business growth.
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