For 13 years, we have been engaged in our favorite business - digital marketing and are one of the best in Ukraine - according to the IAB rating, we are among the TOP-3 best digital media agencies, repeatedly becoming finalists of the Effie Awards. Worked in 15 countries. We have always liked the transformation of companies' requests and their potential into understandable and accessible results. Our work is a process of solving marketing problems for clients. What we do best: Digital strategy Analytics and recommendations for current campaigns Media planning and placement Marketing performance Electronic commerce Creation and implementation of SMM strategies Team training / Conducting webinars on various digital marketing topics. iplace is a true marketing solution agency. We do not follow the obvious path, but find the right solution for your business. We are the cool guys and girls you want to work with. You don't have to know and understand everything, because we are there. We will help solve all digital problems! Our weekdays are non-standard challenges and complex ideas that we turn into a clear result. We will find the solution that will turn marketing into an advantage. We are trusted and trusted in marketing matters, so the average life cycle of our client is 4 years. Among our current clients are leading national and chain brands: Watsons, Varus, Yves Rocher, Luxoptisa, Coca-Cola, Agromat, Stellantis Group, Winner Imports, Polpharma, Kovalska, EVA, Bayadera Group, and others. ⠀ Five years ago, we opened a branch of our agency in Portugal, and we quite well support the specification of work in European markets. We are ready and more motivated than ever to demonstrate the quality of our work to European clients. We will be glad to have the opportunity to work on interesting projects or train your teams.
Clients appreciate iplace's competitive pricing and good value for cost, with effective service delivery. While specific project costs are not detailed, clients highlight significant outcomes like reduced advertising costs and increased lead quality, indicating strong ROI.
Clients noted significant improvements in brand awareness and purchase consideration due to iplace's efforts. Their campaigns effectively positioned brands in the market.
Friendly and Analytical Team
The team at iplace was described as friendly, analytical, and result-oriented. Their openness to learning about different industries and sharing experiences was appreciated.
Seamless Collaboration
The cooperation between iplace and their clients was described as very effective, with a common vision of goals and seamless collaboration leading to successful project outcomes.
Cost Optimization
Several reviews mentioned significant reductions in PPC costs and conversion rates due to iplace's optimization efforts. Clients appreciated the cost-effective solutions provided.
Need for Fresh Perspectives
One client mentioned the occasional need to relaunch long-term campaigns to gain fresh perspectives. This suggests an area for iplace to consider in maintaining campaign effectiveness over time.
Strategic Digital Campaigns
iplace's strategic view on creating digital campaigns was highly valued. Their expertise in digital strategy development and KPI implementation led to successful outcomes.
"They have great attention to detail and a customer-oriented approach."
Aug 29, 2022
Head of Digital Marketing, Kovalska
Oleksandr Balashov
Verified
Manufacturing
Kyiv, Ukraine
1,001-5,000 Employees
Online Review
Verified
iplace helps a building materials manufacturer manage their PPC ads and SEO efforts. Their task involves creating a media plan, conducting keyword research, performing a competitive analysis, and copywriting.
Since iplace came aboard, the client has considerably reduced their CPC rate and improved their brand awareness. The team continues to impress with their keen eye for detail, customer-oriented approach, and willingness to go above and beyond. Overall, they're a highly recommendable partner.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the head of the internet marketing department of the Kovalska company. Our company is one of the largest manufacturers of building materials in Ukraine, and a developer.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire iplace, and what were your goals?
Several brands of construction materials are constantly in operation. Each brand has its own tasks, such as brand awareness, purchase intent. In addition, there is a performance advertising campaign for our e-com. In addition, there are lead generation advertising campaigns for the sale of real estate. In accordance with the goals of each type of advertising campaign, its own metrics were chosen for tracking effectiveness.
SOLUTION
How did you select this vendor and what were the deciding factors?
I was familiar with the team's work on other projects. But still, they held a tender among five companies and chose Iplace, which offered the most thoroughly worked out proposal
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Depending on the type of advertising campaigns: preparation of a media plan, study of competitors, selection of keywords, writing of ad texts, recommendations on the format of ads, analysis of effectiveness, setting up offices, etc.
How many people from the vendor's team worked with you, and what were their positions?
Account director, account manager, and two PPC specialists
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Significantly reduced the cost of conversion in performance advertising campaigns. According to some brandsbrand awareness grew from 0 to 3 places on the market
Describe their project management style, including communication tools and timeliness.
They have great attention to detail and a customer-oriented approach.
What did you find most impressive or unique about this company?
They offer more than they got in the brief
Are there any areas for improvement or something they could have done differently?
In long-term campaigns, it is sometimes necessary to relaunch on our initiative, in order to take a fresh look at the project
RATINGS
5.0
"well done"
Quality
5.0
Service & Deliverables
"if they had a lower rating, we would not work with them"
Schedule
4.5
On time / deadlines
"are reinsured"
Cost
5.0
Value / within estimates
"decent conditions"
Willing to Refer
5.0
NPS
"already recommended
Digital Strategy for Translation & Localization Company
Conversion OptimizationDigital StrategyPay Per ClickSocial Media Marketing
$50,000 to $199,999
June - Dec. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"I was impressed with their competencies, goal orientation, and high communicative skills."
May 3, 2023
CEO, TheWordPoint
Gennadii Fedorenko
Verified
Other industries
Kyiv, Ukraine
11-50 Employees
Online Review
Verified
iplace provided digital strategy services for a translation and localization company. This included content creation, PPC campaign optimization, social media management, creating buyer personas, and reporting.
Thanks to iplace, the client increased their website traffic, sales, and social media engagement and reduced their PPC cost. The service provider demonstrated excellent project management, delivering all tasks on time. Their responsiveness, competencies, and goal-oriented approach were impeccable.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of TheWordPoint
Describe what your company does in a single sentence.
Translation and Localization Services
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire iplace to accomplish?
to attract new customers
to build awareness about TheWordPoint
to optimise the costs of digital advertising
SOLUTION
How did you find iplace?
Online Search
Referral
Why did you select iplace over others?
High ratings
Pricing fits our budget
Good value for cost
Referred to me
Company values aligned
What was the size of iplace’s team?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Campaign strategy and planning, identifying the target audience and creating buyer personas, selecting digital channels, ppc campaign optimization, reporting and analysis. Creative assets, content creation, social media and community management.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Increase website traffic, sales, social media engagement, ppc cost reduction.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Effective management, on-time delivery, fast response, and deep involvement in the process at every project stage.
What was your primary form of communication with iplace?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
I was impressed with their competencies, goal orientation, and high communicative skills.
Are there any areas for improvement or something iplace could have done differently?
Nothing in our case, all the approaches offered by Iplace worked well and delivered planned results.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Digital Marketing for Automobile Business
Other Digital Marketing
$200,000 to $999,999
Jan. 2021 - Feb. 2022
5.0
Quality
4.5
Schedule
5.0
Cost
4.0
Willing to Refer
5.0
"Their strategic view on creating digital campaigns was impressive."
iplace was hired by an automobile business for their digital marketing service. The team was in charge of creating and implementing online promos for premium car brands. They also set the KPIs for this project.
Thanks to iplace's efforts, the client saw a 20% increase in terms of quality leads. The vendor gelled seamlessly with the client's team, allowing for a smooth and collaborative experience. iplace also utilized their knowledge and expertise to come up with effective online campaigns.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Winner Imports Ukraine Ltd is an official importer of Jaguar, Land Rover, Volvo, Porsche, Bentley, MG and Ford in Ukraine. We run ongoing digital campaigns to stimulate cars and service sales, generate awareness of the brands and increase purchase consideration of the brands in Ukraine. We work with iPlace on the premium brands (Jaguar, Land Rover, Volvo, Porsche) promo.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire iplace, and what were your goals?
We hired iPlace to support us in online promo of Jaguar, Land Rover, Volvo, Porsche and their supporting services.
SOLUTION
How did you select this vendor and what were the deciding factors?
Based on the tender results, reputation, reliability and cost offer the agency was selected.
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
Digital strategy development
digital instruments selection and groups selection
KPI identification and implementation.
How many resources from the vendor's team worked with you, and what were their positions?
Around 5 people were involved:
Team Lead
Account Manager
Designer
Analytics
Media planner
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Overall results for the brands - increased quality leads up to 20% vs 2019
How effective was the workflow between your team and theirs?
The cooperation with iPlace team is very effective, we have common vision of goals and aim for the set KPIs.
What did you find most impressive or unique about this company?
Their strategic view on creating digital campaigns was impressive.
Are there any areas for improvement or something they could have done differently?
I just can recommend them as a great team to work with.
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
Digital Mktg Services for Pharmaceutical Manufacturing Co.
Other Digital Marketing
$200,000 to $999,999
Jan. 2019 - Ongoing
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They are friendly, analytical, result-oriented, open to learning about pharmaceuticals, and ready to go the extra mile."
Aug 16, 2022
Head of Digital & Innovations, Polpharma UA
Elena Pogurska
Verified
Other industries
Kyiv, Ukraine
51-200 Employees
Online Review
Verified
iplace provides digital marketing services for a pharmaceutical company. They are currently managing the client's online campaigns and analyzing the sales impact.
So far, the client's sales are constantly increasing, thanks to iplace's help. The team is receptive, and the project workflow has been effective. The client enjoys their ongoing partnership, and their overall work ethic impresses the client.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Pharmaceuticals, HQ in Poland with LLC office here in Kyiv, Ukraine - Polpharma Ukraine LLC. Head of Digital&Innovations
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire iplace, and what were your goals?
To continue raising awareness of Bobotic&Herbalor OTC brands through digital media resulting in sales growth
SOLUTION
How did you select this vendor and what were the deciding factors?
The agency BD approached us, we had a couple of meetings, and business case studies.
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
Too long desctription. The agency provided full scope of digital services to perform digital marketing media campaigns &analyze their effectivenness and impact on sales.
How many resources from the vendor's team worked with you, and what were their positions?
Owner
Business Development
Client Servise Director
Strategist
Account Managers
PPC Managers
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
yes, that's constant sales increase with clear evidence of digital media effect, as it is main promo instrument
How effective was the workflow between your team and theirs?
Always effective, periodically we have some points/items to be improved, the agency members are always open and ready to change and impement impovements. Our client-agency relationships can be described as
What did you find most impressive or unique about this company?
They are friendly, analytical, result-oriented, open to learning about pharmaceuticals, and ready to go the extra mile. open to share experinces from other business agency is in charge with.
Are there any areas for improvement or something they could have done differently?
better visualization of campaign results
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
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