Interfaz

BACKGROUND

Please describe your company and position.

I am the Regional Deputy Manager of Branches & Contact Centers of BAC

Describe what your company does in a single sentence.

BAC is an organization with more than 70 years of experience that offers financial products and services to 4.7 million clients throughout the region, who are served by more than 20,000 employees.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Interfaz to accomplish?

• Strategy and redesign of the Branch Queuing System at a regional level, with a new usability experience and renewed and standardized visual image, aimed at the different customer segments we serve

SOLUTION

How did you find Interfaz?

Previous work with the supplier

Why did you select Interfaz over others?

• High ratings
• Pricing fits our budget
• Good value for cost
• Company values aligned
• Experiencias anteriores con el proveedor

How many teammates from Interfaz were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Interface supported us in a project to redesign the queuing system in physical Branches at the Regional level, in order to define a new usability experience and standardized visual image towards our different customer segments. 

The service included:

• Analysis of the current channel, usability analysis and user interface
• Field research to identify needs, motivations and pain points
• Creation of queuing system structure including defining an architecture to determine the most important navigation flows and product configuration.
• Construction of wireframes for usability validation through user testing
• Look and feel design (interface)
• Construction of Design Systems that will allow the development team or BAC supplier to implement the project

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• NPS
• % of digitalized clients
• % of customers migrated to alternative channels
• Reduction in waiting times in the Branch

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was extremely professional and diligent. He was always open to making adjustments based on our feedback, even if this meant that the project was extended in time. Additionally, they were extremely proactive in recommending topics that perhaps were not covered in black and white within the initial scope of the project.

What was your primary form of communication with Interfaz?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Diligence, punctuality, openness to building together. Experience in previous projects with us, it was very easy for them to integrate their vision with ours. 

Are there any areas for improvement or something Interfaz could have done differently?

Ninguna

BACKGROUND

Introduce your business and what you do there. 

I’m an IT manager at an insurance services agency.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Interfaz?

We needed help with a UX design project for one of our platforms.

SOLUTION

What was the scope of their involvement?

Interfaz provided us with UX design services for a platform we call a virtual branch office, a platform that allows our commercial clients to request services and processes online. On this project, their team was in charge of mapping both our needs and our client’s needs. As for the technology stack and methodology, they used Miro, Figma, and some design thinking templates.

What was the team composition?

We worked with five people from Interfaz, including one of their CEOs, a couple of project managers, and a couple of UX experts.

How did you come to work with  Interfaz?

I worked with them in the past at a different company, so I knew their work pretty well. When this project came up, I contacted them, they made a proposal, and we decided to work with them.

How much have you invested in them?

We spent around $22,000.

What is the status of this engagement?

We started working together in January 2022, and we finished the project by mid-August 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re currently implementing the design created by Interfaz, so we don’t have any tangible results yet. Still, we’ve had very good comments from our management regarding their methodology and the UX design itself. Throughout this project, Interfaz also helped us think of the importance of developing products by prioritizing our client’s needs before ours.

How did  Interfaz perform from a project management standpoint?

Interfaz’s performance was excellent. They were always aware of our needs, and our communication was fluid, simple, and effective. We used agile methodologies to develop this product, and Interfaz used their own project management tools. We communicated via Microsoft Teams.

What did you find most impressive about them?

The importance Intefaz gave to our needs was impressive. They focused on providing a completely customized service and showed great interest in knowing all the specific needs of our project.

Are there any areas they could improve?

Interfaz could improve a bit in their billing processes. Although it’s just a minor thing, a change in time could help them improve their processes overall.

Do you have any advice for potential customers?

Give them the space they need to work and trust their proposals and criteria. They’re great at proposing ideas that might be unknown to their clients, so even if you don’t know about a specific technology, trust their ideas. Whenever they suggest something, you can be certain it is a good thing.

BACKGROUND

Introduce your business and what you do there.

I’m the manager at Agricola Biosol; we manage agricultural supplies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Interfaz?

Our company wasn’t doing social media because we didn’t think it was necessary. We’d tried it before and hadn’t succeeded, so it had been an investment we didn’t like. We decided we'd give it another shot and hired Interfaz to help us with social media marketing.

SOLUTION

What was the scope of their involvement?

Interfaz helps us with social media marketing. Initially, we asked them to do 1–2 posts a month since we didn’t want to work with social media too much. We had an initial meeting where they guided us on strategy and which products to focus on. 

The scope then expanded, and Interfaz redesigned our whole brand, including our logo. They changed our image, focusing on creating something more modern and attractive that expressed what we wanted. 

Currently, the Interfaz team puts together 3–4 complete posts a month for our social media, including copy and hashtags. They also design the art, pick the images or take product photography. We provide the products for photographing when needed. 

What is the team composition?

I’ve talked to 2–3 people from Interfaz.

How did you come to work with Interfaz?

Someone I know was applying to Interfaz; I started following them on social media and liked everything they did. Though I initially thought they were too big an agency for us, I discovered they adapt to any client. They agreed to work with us and took our agreement step-by-step. 

How much have you invested with them?

We pay them a monthly retainer of a little less than $70. In total, we’ve spent around $1,700 so far. 

What is the status of this engagement?

We started working together in November 2020, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Thanks to Interfaz, we’re more noticeable on social media than before. Customers hadn’t been interested in our social media presence in the past, and now we have more followers, more people sharing our posts, and more messages and comments. Our clients have also given great feedback about our new image and social media posts.

Whenever we request changes for social media posts, they’re very quick and open to feedback. Plus, we’ve loved the new logo design ever since their first proposal. We really like the line Interfaz has worked in and how the whole project has flowed.

When we brought them on, we were curious to try social media but still unsure. Now, we’re really happy with Interfaz, like what they do, and hope to work with them forever. Their team is very talented and they've exceeded our expectations. 

How did Interfaz perform from a project management standpoint?

They’ve done well with project management. The team is very responsible; everything is always on time, so I don’t have to worry about it.

We communicate via email and Whatsapp. They’ve also given us access to Miro to go through their work progress and comments. 

What did you find most impressive about them?

I’m impressed by Interfaz’s design skills; the visuals and art they’ve created for us are pretty awesome. We follow similar businesses to ours on social media, and our image is very good compared to theirs.

Additionally, the balance between what they charge us and what they provide is excellent. We’d had a bad experience before where we paid a lot of money and didn’t get results. Meanwhile, with Interfaz, we spend less than half of that and receive better services.

Are there any areas they could improve?

I can’t think of anything they need to improve; everything has been great.

Do you have any advice for potential customers?

My advice would be to go for Interfaz and not be afraid of the investment because it’s worth it. Also, don’t be scared to speak your mind; Interfaz is very open to feedback, so you’ll have many options with them.

BACKGROUND

Please describe your company and position.

I am the Communication Manager of Fundación Curridabat

Describe what your company does in a single sentence.

Non profit organization that provides education for people outside the educational system.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Interfaz to accomplish?

• Brand Lift
• Website desing

SOLUTION

How did you find Interfaz?

Referral

Why did you select Interfaz over others?

Referred to me

How many teammates from Interfaz were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Interface first made a diagnosis of our corporate image, then a brand lift and they guided us on how we should use our networks and design to attract more users. Additionally, they designed a new website for our organization and taught us how to use the platform, so we could be the ones to update it in the future.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Better network interaction statistics. New website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They always delivered everything on time and answered our questions super efficiently.

What was your primary form of communication with Interfaz?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We loved their passion and the way they taught us to communicate our mission with the same passion.

Are there any areas for improvement or something Interfaz could have done differently?

We loved the experience.

BACKGROUND

Introduce your business and what you do there.

I'm an administrative assistant at an environmental services company.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Interfaz?

We hired them to help us with a brand redesign. We had a logo that had a very old style, so we wanted to update it to match our digital presence.

SOLUTION

What was the scope of their involvement?

Interfaz has done branding and social media content development for us. We started by initially discussing our references, including other brands we liked, etc. After that, they did a presentation so we could choose the guidelines we were following for the project and ensure we understood the process.

What was the team composition? 

We've worked with around four members of their team, including a marketing manager, two designers, and a brand creative.

How did you come to work with Interfaz?

Someone referred Interfaz to us, and we decided to reach out to them and started working immediately.

How much have you invested in them?

We spent around $800 on the site and currently invest $60 monthly for social media content.

What is the status of this engagement?

We started working together in April 2021, and the engagement is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our customers and service providers have positively commented on Interfaz's work and shared our publications because they find them valuable and beautiful, which didn't happen in the past. Our logo and general image weren't clicking with our clients, and Interfaz helped us understand and change that.

How did Interfaz perform from a project management standpoint?

We communicate via Microsoft Teams, and they share their boards on Miro so I can see their editing process for the designs and other content.

What did you find most impressive about them?

I'm delighted with how our image and social media posts perform.

Are there any areas they could improve?

Some things take longer than others, but they meet our expectations, so it's a part of the process — I'm delighted with their work.

BACKGROUND

Please describe your company and your position there.

Im the CEO of a business consulting firm related to TICs

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Interfaz, and what were your goals?

We hired Interfaz for a marketing strategy in order to make ourselves known among ICT companies

SOLUTION

How did you select this vendor and what were the deciding factors?

We hired them for the speed with which they handled our queries, the clients they serve, and the quality of service provided.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

A strategic marketing plan was requested and they presented a plan in stages, so that by monitoring the results month by month, adjustments can be made in order to meet the objectives to be achieved.They recommended the communication channels that fit the company's plan, indicating the advantages and disadvantages of each one.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a creative strategist from Interfaz.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The campaign so far has fulfilled the initial objective. There is already an initial contact.

How effective was the workflow between your team and theirs?

We had meetings almost every week. With Interfaz team we review the campaing for every month in order to make any changes they suggest us or we suggest them. The communication is fluid.

What did you find most impressive or unique about this company?

We are impressed with their teamwork and speed in responding to queries or requests for changes.

Are there any areas for improvement or something they could have done differently?

No.

UPDATED REVIEW

This review was published on February 23, 2022. 

CEO, INTIC

Consulting

1-10 Employees

San Jose, Costa Rica

$10,000 to $49,999

Jan 2021 - Ongoing

Project summary:

Interfaz has provided branding services for a consulting finance firm. The team has designed the client's platform, established the company's brand identity, and created its logo.

Feedback summary:

Thanks to Interfaz's efforts, they've thoroughly created a work plan, to which the client has agreed. They've executed design prowess and vision to provide the appropriate message for end clients. The team has been professional, communicative, and responsive throughout the workflow.

BACKGROUND

Please describe your company and your position there.

I am a CEO of a consulting finance firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Interfaz?

Development of my firms brand, logo and website

SOLUTION

How did you select Interfaz and what were the deciding factors?

I received a recommendation. It said Interfarz had very professional staff members. I saw their web page and I decided to give them a try.

Describe the project in detail and walk through the stages of the project.

They asked me to tell them about my project and the services it will offer. The type of clients I want to reach and the image I want to project. As a second stage, they presented me with a market study and based on it their logo and color proposals. In the third stage, I was presented with the draft of the website and we worked together on the type of message that I wanted to convey and its impact on our market.

How many resources from the Interfaz team worked with you, and what were their positions?

In total we worked three people, my self and two staff members of Interfaz

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The feedback was continuous. We looked at each proposed change, discussed it, and agreed to it. They contributed their vision and expertise in giving the right message to our potential clients. Communication was very fluid and professional.

How effective was the workflow between your team and theirs?

Working with Interfaz was very efficient and professional. When I requested a change, they did it immediately. There were no communication barriers and any discrepancies were handled very professionally.

What did you find most impressive or unique about this company?

The market study that they presented to me. It was not a request from me, it was an initiative from them, and I've loved the professionalism of how they handled the data and the conclusions in the final. That helped my firm not only for the theme of the website, but also to learn a little more about the market niche I am entering.

Are there any areas for improvement or something they could have done differently?

No, there is nothing I would like to change.

Star Ratings

Overall rating: 5 Professional, responsible, punctual and concerned with understanding the business to offer a product that meets each and every one of my firm's needs.

Quality: 5 Professional, fast, compromised.

Cost: 5 Very competitive

Schedule: 5 Very easy to get in contact with them.

Willing to refer: 5 I would recomend Interfaz to all my colleagues and friends

BACKGROUND

Please describe your company and your position there.

CINDE is a nonprofit organization that is responsible for attracting foreign investment to the country. At the moment, I am working as IT Manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Interfaz?

Interfaz was in charge of the development of the itinerary control system for our executives, which was integrated with our CRM.

SOLUTION

How did you select this vendor and what were the deciding factors?

Interfaz was selected due to their experience in this type of integration with CRM, which was key to our decision-making.

Describe the project in detail and walk through the stages of the project.

Basically, the itinerary control system consists of the entry of the different agents of our executives with the clients, in which control of hours, visits, observations, and any attached document regarding the agenda must be considered. The process as such took place with several interviews to meet our specific needs, development of a prototype, and its implementation.

How many resources from the vendor's team worked with you, and what were their positions?

Our first contact was with their CTO and Analyst.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The implementation of the system provides the quantitative metric of the total number of agents, which is part of the performance indicators of the department.

How effective was the workflow between your team and theirs?

There has always been fluid communication between our needs and development possibilities.

What did you find most impressive or unique about this company?

His customer service approach and technical ability.

Are there any areas for improvement or something they could have done differently?

None, for this implementation everything happened in a timely manner.

BACKGROUND

Please describe your company and your position there.

Grupo Mutual is a financial company in Costa Rica and I am in charge of the Marketing Department

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Interfaz?

Consulting on Digital Transformation

SOLUTION

How did you select this vendor and what were the deciding factors?

Professional experience and attractive value proposition for the implementation of the digital transformation project

Describe the project in detail and walk through the stages of the project.

Direct advice with the General Management and Board of Directors. Consulting with senior executives of the company, in areas of:

• IT Processes
• Human Resources
• Marketing and Sales
• Workshops to define value proposals
• business model
• Advice to agile teams for the implementation of tools related to agility

How many resources from the vendor's team worked with you, and what were their positions?

A specialist in digital transformation

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Formation of 6 agile teams. Adoption of agile tools such as Scrum. Change process in business culture to adapt concepts of agility, data-driven decisions, customer-centricity

How effective was the workflow between your team and theirs?

There was a lot of interaction and availability to address doubts and knowledge tranfer

What did you find most impressive or unique about this company?

Their availability, updates, and clarity to transmit knowledge is appreciated.

Are there any areas for improvement or something they could have done differently?

Go deeper into the business process pillar