AI Implementation & Development for Digital AI Solutions Platform
- AI Development Blockchain Cloud Consulting & SI
- $10,000,000 +
- May 2013 - July 2016
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"They had highly skilled resources in the AI and blockchain space."
- Advertising & marketing
- Singapore
- 11-50 Employees
- Online Review
- Verified
Infograins Software Solutions provided AI implementation and development services for a digital AI solutions platform. The team was responsible for consumer engagement analysis, performance monitoring, market research, and documentation and reporting.
The platform increased the client's social media engagement, traffic, and branding presence. The team was highly proficient from a workflow standpoint, and internal stakeholders were particularly impressed with the service provider's communication skills.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Founder and Managing Director of an advertising & marketing company
Describe what your company does in a single sentence.
Platform uses AI to convert billions of social and digital conversations into actionable insights for brands in real time.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Infograins Software Solutions to accomplish?
Create AI based consumer engagement platform
SOLUTION
How did you find Infograins Software Solutions?
Online Search
Why did you select Infograins Software Solutions over others?
- High ratings
- Close to my geographic location
- Great culture fit
How many teammates from Infograins Software Solutions were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Social Listening and Monitoring:
- Tracking publicly available data across social media platforms, news websites, blogs, forums, P2P platforms, and Asia-focused social networks.
- Utilizing AI and machine learning technologies to monitor and analyze digital conversations in real-time.
Consumer Engagement Analysis:
- Providing insights into consumer sentiment, trends, and behaviors derived from social media and digital conversations.
- Offering real-time data visualizations and dashboards to enable businesses to make informed decisions based on consumer engagement metrics.
Social Media Response and Publishing:
- Offering capabilities for businesses to respond to social media interactions and engage with their audience in real-time.
- Facilitating social media publishing to manage content across various platforms effectively.
Owned Page Analytics:
- Analyzing the performance of owned social media pages and digital assets.
- Providing insights into audience engagement, reach, and interaction metrics for owned pages.
Radarr Research:
- Conducting consumer research and analysis to provide actionable insights for businesses.
- Leveraging AI and machine learning technologies to uncover consumer preferences, attitudes, and behaviors.
Data Visualization and Insights Reporting:
- Creating data visualizations and dashboards to present insights derived from social and digital data.
- Generating comprehensive insights reports to help businesses understand market trends, competitor analysis, and consumer behavior patterns.
Key Deliverables:
Real-Time Social Listening Reports:
- Insights into trending topics, discussions, and sentiment analysis across social media and digital platforms.
Consumer Engagement Metrics:
- Reports on audience engagement levels, brand mentions, and sentiment analysis derived from social media interactions.
Social Media Publishing Recommendations:
- Recommendations for optimizing social media content and publishing schedules based on audience behavior and preferences.
Owned Page Analytics Reports:
- Analysis of owned social media page performance metrics, including reach, engagement, and follower growth.
Radarr Research Insights:
- Actionable insights derived from consumer research and analysis conducted by Radarr Research.
Data Visualizations and Dashboards:
- Customized data visualizations and dashboards tailored to the specific needs and objectives of the client.
Command Center Access:
- Access to the Command Center platform for real-time monitoring, analysis, and visualization of social and digital data.
AI-Powered Insights:
- Actionable insights derived from AI and machine learning technologies, converting digital conversations into meaningful business insights.
- Overall, the scope of work aims to empower businesses with actionable insights derived from social and digital data, enabling them to make informed decisions and drive strategic initiatives based on consumer behavior and market trends.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Measurable outcomes from the Radarr Social & Digital Data Analytics Platform project that demonstrate progress or success include:
- Increased Social Media Engagement: Measurement of key engagement metrics such as likes, comments, shares, and retweets across social media platforms. Comparison of engagement levels before and after implementing Radarr's insights and recommendations.
- Improved Brand Sentiment: Analysis of sentiment analysis scores derived from social media conversations. Monitoring changes in brand sentiment over time and across different channels.
- Enhanced Consumer Insights: Quantification of insights gained from consumer research conducted through Radarr Research. Measurement of the effectiveness of consumer insights in informing business decisions and strategies.
- Higher Content Performance: Evaluation of the performance of social media content published based on Radarr's recommendations. Tracking metrics such as reach, impressions, click-through rates, and conversion rates.
- Optimized Digital Marketing Strategies: Assessment of the impact of Radarr insights on the effectiveness of digital marketing campaigns. Measurement of key performance indicators (KPIs) such as return on investment (ROI), cost per acquisition (CPA), and conversion rates.
- Increased Market Intelligence: Quantitative analysis of market trends and competitor analysis provided by Radarr's data visualizations and dashboards. Identification of market opportunities and threats based on real-time data monitoring and analysis.
- Better Crisis Management: Evaluation of Radarr's effectiveness in detecting and responding to potential crises or negative publicity in real-time. Measurement of the speed and accuracy of crisis response strategies implemented based on Radarr's insights.
- Improved Customer Satisfaction: Surveys and feedback mechanisms to gauge customer satisfaction with Radarr's platform and services. Measurement of client retention rates and referrals as indicators of customer satisfaction and loyalty.
- Enhanced Business Performance: Assessment of the impact of Radarr's insights on overall business performance metrics such as revenue growth, market share, and brand equity. Benchmarking against industry standards and competitors to quantify the relative success of the project.
- Cost Reduction and Efficiency Improvements: Evaluation of cost savings achieved through more targeted marketing efforts and optimized resource allocation. Measurement of efficiency gains in social media management and analytics processes. By tracking these measurable outcomes over time, businesses can assess the effectiveness of the Radarr platform in driving tangible results and making data-driven decisions to achieve their strategic objectives.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes they deliver project on time were used project management software zoho provided updates via email , whatsapp and SKYPE.
What was your primary form of communication with Infograins Software Solutions?
- In-Person Meeting
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
They were good at communication , and they had highly skilled resources in the AI and blockchain space.
Are there any areas for improvement or something Infograins Software Solutions could have done differently?
No currently we don't have any suggestions for them, will let them in future if we have to say something.
RATINGS
-
Quality
5.0Service & Deliverables
"Excellent"
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS