SEO, SMM, Web Redesign & Dev for Nightlife Destination
- Social Media Marketing Web Design Web Development
- $10,000 to $49,999
- June 2025 - Ongoing
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"The entire process was well planned, system oriented, and executed in a very structured manner."
- Arts, entertainment & music
- Dubai, United Arab Emirates
- 11-50 Employees
- Online Review
- Verified
Incrementors provides design and development services for a luxury nightlife destination. The team has redesigned and developed the client's website, implemented SEO, and automated their social media marketing.
Incrementors' work has resulted in a scalable digital system that has improved the client's online visibility, lead response time, and conversion efficiency. The team has been structured, transparent, and easy to work with. Incrementors is proactive, responsive, and quick to act on feedback.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of AER Club Dubai
Describe what your company does in a single sentence.
AER Club Dubai is a luxury nightlife destination that focuses on creating high‑energy parties and exclusive experiences in a stylish setting. Spread across 18,000 square feet, the club offers VIP lounges, a state‑of‑the‑art dance floor, and a mix of live performances and curated events. It’s designed to blend music, entertainment, and social connection, while serving signature cocktails and upscale dining options. The overall vibe is about elevating Dubai’s nightlife scene, giving guests a place where they can enjoy both intimate gatherings and large celebrations in a glamorous atmosphere.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Incrementors to accomplish?
- We partnered with Incrementors for a complete digital transformation of our brand. Their team supported us with website redesign and development, ensuring the site aligned with our luxury positioning while also being optimized for performance and conversions. Alongside this, they implemented SEO services to build our organic presence and improve visibility across search platforms, helping us attract more high-intent customers consistently. In addition to this, Incrementors introduced AI automation solutions, including a fully automated Instagram reservation and response system. This system instantly replies to customer inquiries on Instagram, manages reservations smoothly, and significantly improves response time and customer experience. They also took charge of social media posting and content execution, helping us stay active and consistent across platforms. Currently, they continue to support us across SEO, marketing strategy, and growth initiatives, ensuring sustained visibility, better conversions, and long-term scalability.
SOLUTION
How did you find Incrementors?
Online Search
Why did you select Incrementors over others?
- High ratings
- Pricing fit our budget
- Great culture fit
- Good value for cost
How many teammates from Incrementors were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We hired Incrementors Web Solutions to help us overcome several growth and profitability challenges that were holding our business back despite being a premium nightlife destination. At the time, AER Club Dubai lacked a consistent social and organic presence, which significantly limited our brand visibility. Lead handling was also a major issue, as customer inquiries were not being responded to quickly, resulting in lost reservations, walk-ins, and revenue. While there was interest in the brand, it was not converting into actual bookings due to the absence of a structured conversion system and a clear digital funnel.
The scope of work included building a complete digital ecosystem focused on visibility, lead management, and conversions. Incrementors worked on SEO to strengthen our organic presence and improve discoverability for high-intent audiences. They supported website improvements and redesign-related enhancements to ensure the site aligned with our luxury positioning while also being optimized for user experience and conversions. Social media execution was also part of the scope, helping us establish consistency, improve engagement, and create stronger brand recall across platforms.
A key part of the deliverables was the implementation of AI automation and AI agent–based systems to improve lead handling and customer communication. This included automated responses and workflows, especially for Instagram, allowing instant replies to inquiries and smooth reservation handling. These systems reduced response time, improved customer experience, and increased conversion efficiency. Overall, Incrementors delivered a scalable marketing and automation framework that improved visibility, streamlined operations, reduced revenue leakage, and set a strong foundation for long-term growth and consistent profitability.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Project delivered clear and measurable improvements across visibility, operations, and revenue performance. One of the most noticeable outcomes was a strong increase in online visibility and brand presence, driven by consistent SEO efforts and improved social activity. This helped AER Club Dubai attract more high-intent audiences who were actively searching for premium nightlife experiences, resulting in better quality inquiries and increased footfall.
Another key outcome was the improvement in lead response time and conversion efficiency. With the implementation of AI automation, AI agents, and structured workflows, customer inquiries were handled instantly, especially through Instagram and other digital touchpoints. This reduced missed leads, improved customer experience, and led to a noticeable increase in confirmed reservations and walk-ins.
Finally, the introduction of a scalable digital system helped reduce revenue leakage and brought more consistency to promotions, event marketing, and customer communication. With better follow-ups, structured funnels, and data-driven marketing, the club saw improved conversion rates and more predictable revenue, setting a strong foundation for long-term growth and profitability.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Incrementors’ project management has been very structured, transparent, and easy to work with. From the beginning, they clearly defined the scope of work, timelines, and priorities, which helped set the right expectations. Tasks and deliverables were planned in phases, and most items were delivered on time or within the discussed timelines. Whenever something required additional inputs or adjustments, they communicated it clearly in advance.
Their team was highly responsive to our needs and quick to act on feedback. Any changes, new ideas, or urgent requirements were handled without delays, and they were always proactive in suggesting improvements rather than just executing tasks blindly. Overall, Incrementors felt more like an extension of our internal team than an external agency, making the entire collaboration smooth, reliable, and results-driven.
What was your primary form of communication with Incrementors?
- In-Person Meeting
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
What impressed us most about Incrementors Web Solutions was their ability to combine strong SEO and digital marketing expertise with AI-driven solutions under one roof. Instead of offering generic strategies, they took the time to truly understand our business challenges and built customized solutions that focused on visibility, conversions, and long-term growth. Their approach was practical, data-driven, and aligned with real business outcomes, not just vanity metrics.
Another unique aspect was their mindset of working as a growth partner rather than just a service provider. The team was proactive, responsive, and always willing to suggest improvements, whether it was through SEO, AI automation, or workflow optimization. This hands-on involvement, combined with their experience working with global brands, made the collaboration feel reliable, strategic, and results-focused.
Are there any areas for improvement or something Incrementors could have done differently?
Honestly, we did not come across any major areas that needed improvement. The entire process was well planned, system oriented, and executed in a very structured manner.
Communication and transparency were consistent throughout the project. Timelines, deliverables, and expectations were clearly defined, which made the collaboration smooth and reliable.
Overall, the workflow, responsiveness, and execution met our expectations fully, and we did not feel there was anything significant Incrementors Web Solutions could have done differently
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS