Grovention

BACKGROUND

Please describe your company and your position there.

Gubb World is a premium beauty care brand that sells beauty accessories like makeups & self-care products. I am working as Business Process Analyst at Gubb World.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention, and what were your goals?

We wanted Grovention to act as our technical consulting partner as well as boosting our traffic & visibility on Google through their digital marketing services. Our main goal was to sort out the technical glitches in the website, correct them and escalate the online sales process through better user experience. We were seeking to improve the SEO of the website through suitable and beneficial marketing strategies to enhance organic traffic and revenue generation from the site.

SOLUTION

How did you select this vendor and what were the deciding factors?

I met Shobhit Saxena, Director of Grovention at a corporate meeting and realized that, his company has intelligent & skilled brains and we were craving for such team who can analyze our website, help us in strategic planning that will help us achieving our business goals. Hence, we hired them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Our intent was to overlook our website health through technical & SEO parameters which we had stated to the Grovention team earlier in the project kick-off meeting. With respect to it, they audited the website and listed out the issues that need to be changed in the website for a better experience. Subsequently, they worked on recommendations to improve site health including a special focus on SEO methodology for organic results. Stepping on to the second phase of the project, they emphasized promoting our products and services through quality branding and did content marketing with research on the money-driven keywords for the target customers followed by writing consequential content to build trust around our products. They used the latest digital marketing tools including HubSpot, Moz, Semrush, & Google Analytics for our project.

How many resources from the vendor's team worked with you, and what were their positions?

They incorporated our project with an experienced fellow group including project manager, business consultant, digital marketer & content writer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the optimization of our website, we saw a rise in our organic traffic & improved search visibility of our website. After all the digital marketing efforts from the Grovention team, we found our brand pages started moving upward in the search engine ranking.

How effective was the workflow between your team and theirs?

Their experience helped us remove bottlenecks in the implementation phase. They were quick to the requirements and proactive during the sprint meetings. They provided a better space for communication to get locked with the project updates. We were in touch with them through Microsoft Teams for standup meetings.

What did you find most impressive or unique about this company?

Before acting on any problem, they always cross-check the issues from the root level to find the cause and try to solve it skillfully. Our project was only possible through immense patience, focus, and knowledge to crack it. This makes Grovention stands out of crowd.

Are there any areas for improvement or something they could have done differently?

There was a hiccup in the beginning related to the recommendations which turned to be a blessing for us later as we were unaware of those out of the box logics to produce desirable outcomes. It is natural but we cannot take this to place under any areas of improvement. They are best at their fields and we would love to work with them again.

BACKGROUND

Please describe your company and your position there.

Dr. Morepen is a healthcare brand that deals with supplements, personal care products, food & drinks for health growth of both men and women. I am working as Assistant Account Manager at Dr. Morepen private limited.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention, and what were your goals?

We hired Grovention regarding consultation & SEO services for our website meant for health vertical. Our intentions were clear and straight. We were in search of expert hands to look over the website’s user experience segment and revamp the structure through technical recommendations. We also had listed digital marketing in our project agenda to increase traffic of our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

Exhausted by the inefficiency of the previous workgroup, we thought of switching to another firm who can carry the project with a positive motive, meet to our budget and comparatively higher in knowledge as well as skills to achieve our goals successfully. Walking around after some of the digital growth agencies, we concluded with Grovention as they were fit in the box covering all our requirement checklists.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They began working on the project with a systematic approach. Initially, they thoroughly analyzed the website for UI/UX recommendations. They informed us about the same to focus on making the changes as a response to those recommendations. Besides that, they aligned the team on planning digital marketing activities like branding & content marketing to encourage traffic & online sales with appropriate conversion funnels and money-generic keywords.

How many resources from the vendor's team worked with you, and what were their positions?

We were in contact with the project manager, UI/UX designer. Later on, the team added digital marketing executive, content writer to the bench for SEO activities.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Coming to website recommendations, we came to see the content placements were in proper alignment with a clear presentation of the products. The efforts of the digital marketing activities reflected on our business with a very interesting figure. Organic traffic to our website doubled than earlier with 25% new consumers. We also witnessed around 40% growth in the revenue from the website through online sales.

How effective was the workflow between your team and theirs?

We had outstanding support from Grovention while implementing recommendations for the website. Their team is very patient, open-minded, and positive toward the project. They provided in-depth details on the benefits of these recommendations to us and made us aware to work on it accordingly for better results. They used to update us about the work progress through an elaborative report with respective outcomes during the project period.

What did you find most impressive or unique about this company?

The humble and polite conversation of the team members impressed us to a large extent. They are diligent to their work and have a fine blend of website knowledge and SEO tactics for business growth.

Are there any areas for improvement or something they could have done differently?

We did not notice any glaring issues. There was a deadline extension in some milestones due to the ongoing covid situation but they were able to manage it on time and handed us the results as per our requirements.

BACKGROUND

Please describe your company and your position there.

Fayon Kids is a kids wear brand that endeavors to acknowledge fashion trends to the kids through thematic ethnic, western, and cultural outfits. I am working as an Executive Assistant at Fayons Kids.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention, and what were your goals?

We hired grovention for web design & development along with digital marketing to elevate our conversion and tweak up the sales. Our existing website was inefficient in maintaining the requirements of our business outline. Hence, we were in search of an agency that can develop a website with easy-to-maintain, mobile-first and solitary features to increase our sales online. Besides that, we also needed to boost our reach in the online marketplace through strategic offsite and onsite marketing campaigns for our fashion space.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched various marketplaces including clutch to lookout for an agency with expertise in web design, development and marketing segment according to our budget. We concluded our search with Grovention as they matched our requirements. Further, we had an impressive meet regarding the project. So, we decided to hire them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Based on the earlier discussions, they designed the layouts of different page sections of the new website based on the hierarchical analysis of keywords and market trends. Moving ahead, they finalized the content portion for the webpages to make the site searchable and SEO-friendly. We also had a prolonged series of interactions for the graphic design and image content that was meant to make the site lucrative and user-friendly.

With the final touch to the design, the site was ready-to-go with the requisite contents and images. With consent on the final design from our side, they published the site. Post publishing, they are working on optimizing the web performance gradually through technical and off page SEO activities including paid campaigns for increasing organic traffic to the site to enhance sales process.

How many resources from the vendor's team worked with you, and what were their positions?

The team involves project manager, web developer, and digital marketing executive on board for the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Even after massive content and high-definition images, the page load was significantly faster. After the site gone live, we witnessed around 27% hike in our revenue statement. Beyond this, our site response was good due to the optimum and quality design. Through analytics, we came to know that, the user involvement session was around 23% with comparative growth in the session duration.

How effective was the workflow between your team and theirs?

We had a transparent channel of communication during the website design regarding changes in iterations through mails and meets. They kept our feedbacks on the frontline and prioritized them in making the project work an effective one.

What did you find most impressive or unique about this company?

I appreciate their structured approach and productivity levels. Another thing I must add is they give priority to client satisfaction through regular follow ups and work ethics.

Are there any areas for improvement or something they could have done differently?

We did not encounter any areas for them to improve yet. We are still working with them on the project and enjoying their team's companion.

BACKGROUND

Please describe your company and your position there.

Gaj to Acres is a property search website that chains property owners with buyers and also with tenants who are searching properties for rental purposes. I am working as a Real Estate Consultant at Gaj to Acres.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention?

We hired Grovention for website design and development services to build a website for our property business.

SOLUTION

How did you select this vendor and what were the deciding factors?

We got a reference from one of our business partners as they were in contact with Grovention. They highly recommended reaching out to Grovention for this project. We wanted a platform where both owners and buyers can be involved efficiently and productively in buying and selling. We needed a team on whom we could rely for planning structured and ethical page content according to the industry demands and could put the ideas into frames through an enhanced and user-interactive website for gearing up our business.

Describe the project in detail and walk through the stages of the project.

In the first meeting, we talked about the scope of the project, feasible technologies for web design, and other financial discussions to push the project ahead. Proceeding further, we finalized the mockup design which was prepared according to the guideline through mutual interaction and intermittent changes.

They started planning & developing the sections, page types, user funnels, and other elements of the site to deliver an aesthetically consistent user experience. Undergoing quality analysis testing, they looked over the usability of the site and covered the bugs, and landed with a bug-free & search crawler-friendly website with smooth functionality features. Further, they also maintained the site for better performance.

How many resources from the vendor's team worked with you, and what were their positions?

In the beginning, the meeting was with the project consultant. But gradually we exchanged contacts and communication with the web designers as well for the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

It was more convenient for our customers to get engaged on our website which was built up through a WordPress environment. The site design was responsive and we were able to see our goals getting shape after the website went live. We got a consistent increase in traffic and user involvement on the website.

How effective was the workflow between your team and theirs?

Every project comes with great outputs when you have an effective communication on both the sides and in this case, they were great. They were punctual to the deadline and focused on the requirements that we needed on the website. We usually get to them through mail & calls regarding the requirements and the timeline meets.

What did you find most impressive or unique about this company?

Their team was quick and responsive toward the requirements. They had designed a dedicated and maverick website with all sorts of features on a reasonable budget.

Are there any areas for improvement or something they could have done differently?

We did not get any opportunity to find the issues. As we were limited to web design & development, we have no idea about their digital marketing services. Looking upon the outcomes of our project, we hope they must be excelling in the digital marketing field too.

BACKGROUND

Please describe your company and your position there.

Homes By Kikkli is a Home Décor brand that designs and sells crockeries to its customers for interior designing. I work as Senior Business Development Manager at Homes By Kikkli.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention, and what were your goals?

We hired Grovention for consultation, website design and SEO services for our exclusive and premium crockery store Home By Kikkli.

SOLUTION

How did you select this vendor and what were the deciding factors?

We approached a lot of vendors & Grovention was one of them. We evaluated the quotations and work experience of all the vendors and finalized Grovention.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Aiming for a bug-free website and better performance, initially, the team analyzed the whole website, and the design, and listed all the UX issues, and bugs they found. To be on the same page, we had back-to-back meetings with Grovention’s team to understand the issues and successfully implement them on the website.

They also analyzed our site for SEO issues; they created and shared several recommendations with us. They also made us understand what will be the result of implementing those technical improvement recommendations on the website.

How many resources from the vendor's team worked with you, and what were their positions?

We were in contact with a project consultant, web designer and a digital marketing executive.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Within a few months of implementing their recommendations, fixing bugs, and improvising UX issues the website started ranking better on google, traffic got boosted and flow of business increased.

How effective was the workflow between your team and theirs?

It was a smoother atmosphere for us to work around. We were in frequent touch with the team and used to discuss the project periodically. They were clear about our requirements and hence we got the results accordingly.

What did you find most impressive or unique about this company?

The team they assigned to us had in-depth knowledge of the project requirements, were good listeners, always took our feedback positively, corrected us when we were wrong, and provided us with a much better plan every time.

Are there any areas for improvement or something they could have done differently?

We did not find any issues but we realized that they can yield high results if opted for the long run.

BACKGROUND

Please describe your company and your position there.

I am the founder and we provide an API marketplace. API marketplace includes KYC, KYB API with digital fraud detection services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention, and what were your goals?

Website development and designing. We have worked on marketing projects as well.

SOLUTION

How did you select this vendor and what were the deciding factors?

We made a list of vendors and selected them based on their quality, timeline, and pricing.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick-off meeting after finalizing the pricing and timeline. - Mockups - development divided into a few milestones - Testing - Final product delivery

How many people from the vendor's team worked with you, and what were their positions?

There were 4 members who worked from their team: - The Founder - Marketing - Content Writer - Developer and tester

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Design: It was a much better design than the last and the best part was that the website was bug-free. Content: This helped us to present our offering in a better way.

Describe their project management style, including communication tools and timeliness.

We used a few tech tools to manage the milestones and delivery.

What did you find most impressive or unique about this company?

I'm impressed with their dedication and communication.

Are there any areas for improvement or something they could have done differently?

Process can be better but that will come with time.

BACKGROUND

Please describe your company and your position there.

I am the CEO at SkyHair which is an online store for hair care products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Grovention?

We hired Grovention for creating our web store and impressed from their services we opted for the marketing plans too.

What were your goals for this project?

We wanted a smoothly working and user friendly website .

SOLUTION

How did you select Grovention?

We were searching a web developing company in our known circle when we found out about Grovention. Their quotation had everything we needed .

Describe the project in detail.

As we decided to launch our website in pandemic so all of the meetings were done online and everything was done smoothly and efficiently.

What was the team composition?

I had a direct contact and still have with the company's director . During the whole process there were a graphic designer and two more developers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have started to see results from our first month from our e commerce store.

Since we are still connected with the company I can see growth after each month because of their amazing marketing skills.

How effective was the workflow between your team and theirs?

All of the members were easily communicable and they all had very humble and patient attitude towards us.

What did you find most impressive about this company?

The thing that impressed us the most was the director's participation and his humble and polite attitude towards our problems .

Are there any areas for improvement?

We are very satisfied with their work ethics and everything .