Gambit Agency

BACKGROUND

Please describe your company and position.

I am the CEO of PlanItOut

Describe what your company does in a single sentence.

AI-based platform that generates detailed roadmaps to build any business

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rost Media to accomplish?

• Achieve low CAC
• Achieve scale

SOLUTION

How did you find Rost Media?

Online Search

Why did you select Rost Media over others?

High ratings

How many teammates from Rost Media were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Rost Media provided a detailed strategy and ongoing management and optimization of our Google Ads account, including keyword research and daily scrutiy of our campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our CAC dropped significantly, meeting our exact goals and beyond, pursuant to lower CPC costs, and higher converston rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All work from Rost Media was always on time, as agreed, and always met or surpassed our expectations. Service was always professional, very communicative and effective.

What was your primary form of communication with Rost Media?

Virtual Meeting

What did you find most impressive or unique about this company?

We're impressed by the absolute professionalism coupled with excellent communication and openness to an ongoing discussion on strategies. A perennial "Can Do" attitude on the part of Bagdat, always pushing forward with new ideas to optimize our performance

Are there any areas for improvement or something Rost Media could have done differently?

I sincerely cannot think of any!

BACKGROUND

Please describe your company and position.

I am the CEO of webtofly GmbH

Describe what your company does in a single sentence.

We are a Web design and marketing agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rost Media to accomplish?

• Increase of revenue
• Acquisition of new customers
• ROI improvement

SOLUTION

How did you find Rost Media?

Online Search

Why did you select Rost Media over others?

• High ratings
• Great culture fit

How many teammates from Rost Media were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Our collaboration with Bagdat at Rost Media encompasses a comprehensive scope of work, primarily focused on enhancing our digital marketing strategy with a keen emphasis on Google Ads and e-commerce optimization. The partnership is designed to bolster our online presence, increase sales, and maximize the efficiency of our marketing spend. Below is a detailed description of our scope of work and key deliverables: 
Google Ads Management and Optimization: 

• Campaign Strategy Development: Crafting tailored Google Ads campaigns that align with our business goals, including increasing brand awareness, driving traffic, and boosting conversions. 
• Keyword Research and Selection: Conducting extensive keyword research to identify high-impact search terms for targeting potential customers effectively. 
• Ad Copywriting: Creating compelling ad copy that resonates with our target audience, encouraging clicks and conversions.
• Bid Management and Optimization: Adjusting bids to ensure we are maximizing ROI on our ad spend while staying within budget. 
• Performance Analysis and Reporting: Regularly analyzing campaign performance to identify areas for improvement and providing detailed reports on metrics such as click-through rates, conversion rates, and overall ROI. 

E-Commerce Strategy Enhancement: 

• Platform Optimization: Reviewing and optimizing our e-commerce platform to improve user experience, streamline the checkout process, and increase conversion rates.
• Product Listing Ads (PLAs): Developing and managing PLAs to showcase our products directly in search results, improving visibility and sales. 
• Marketplace Expansion: Exploring and implementing strategies for expanding our product listings into new online marketplaces to reach a broader audience. 
• Social Media Integration: Leveraging social media platforms to drive traffic to our e-commerce site through targeted ads and social commerce features. 

Key Deliverables: 

• A comprehensive Google Ads strategy designed to increase visibility, traffic, and conversions. 
• Detailed monthly reports on campaign performance, including actionable insights and recommendations for further optimization. 
• A streamlined and optimized e-commerce platform that provides a seamless shopping experience for customers. 
• Expanded product visibility through PLAs and new marketplace integrations. 
• Enhanced integration of social media strategies to support e-commerce growth. 

This scope of work is structured to address our specific marketing challenges and goals, leveraging Bagdat’s expertise in digital marketing to drive significant improvements in our online sales and visibility. Through our partnership with Rost Media, we aim to achieve a sustainable competitive advantage in the digital marketplace.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Google Ads Performance Enhancement: 
  • 30% Increase in Revenue: The most significant outcome was a year-over-year revenue increase of 30%, directly linked to the optimized Google Ads campaigns. 
• Improved Conversion Rates: The conversion rate for our Google Ads campaigns saw a 25% improvement, indicating that our ads were more effectively reaching and resonating with our target audience. 
• Lower Cost per Acquisition (CPA): By refining our bid management strategies and optimizing ad performance, we managed to reduce the CPA by 15%, enabling us to use our advertising budget more efficiently. 
• E-Commerce Platform Advancements: 
  • Enhanced User Experience: Optimizations to our e-commerce platform resulted in a 20% improvement in user engagement metrics such as time on site and pages per session. This suggests a more compelling and navigable user interface. 
  • Increased Conversion Rate on E-Commerce Site: Following the platform enhancements, we witnessed an 18% increase in the conversion rate on our e-commerce site, stemming from a more user-friendly shopping experience. 
  • Expanded Product Visibility: The implementation of Product Listing Ads (PLAs) and the optimization of our e-commerce platform contributed to a 40% increase in product views, which significantly boosted our online product visibility. 
• Overall Impact on Digital Marketing Efforts: 
  • Higher Overall Traffic: The comprehensive optimization of our Google Ads campaigns and the improvements made to our e-commerce platform led to a 35% increase in overall website traffic. 
  • Increased Efficiency in Ad Spend: The strategic improvements in ad targeting and execution allowed for not only better performance metrics but also a more efficient allocation of our advertising budget.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management approach employed by Bagdat and the team at Rost Media was exemplary, characterized by its responsiveness, punctuality, and adaptability. Below is a detailed description of their project management effectiveness, punctuality in deliverable submissions, and responsiveness to our needs: 

• Timeliness and Punctuality: 
  • On-Time Deliveries: All project milestones and deliverables were met on time, if not ahead of schedule. Bagdat's commitment to adhering to the agreed timelines contributed significantly to the project's smooth progression and success. The team's ability to manage time efficiently ensured that we could implement and leverage the optimizations without any delays, which was crucial for capitalizing on market opportunities promptly. 
• Responsiveness and Communication: 
  • Proactive Communication: The team at Rost Media, led by Bagdat, maintained open and frequent communication throughout the project. They proactively updated us on progress, anticipated any potential issues, and addressed them before they could impact the project timeline. This level of communication fostered a transparent and trusting relationship between our teams. 
• Adaptability to Needs: Their response to our needs was remarkably swift and effective. Whenever we had new requirements or requested changes, Bagdat was quick to reassess the situation and adapt the strategy accordingly. This adaptability was instrumental in ensuring the project remained aligned with our evolving business objectives and market conditions. 
• Collaborative Problem-Solving: 
  • Engagement with Challenges: Bagdat and his team approached every challenge with a solution-oriented mindset. Their willingness to engage with and solve complex problems ensured that potential obstacles were transformed into opportunities for optimization and growth. This collaborative approach to problem-solving significantly contributed to the overall success of the project. 
• Feedback Incorporation: 
  • Valuing Client Input: The team was exceptionally receptive to feedback, viewing it as an opportunity for improvement. They incorporated our input seamlessly into the project, which not only enhanced the deliverables but also ensured they were perfectly tailored to our needs and expectations. 

In summary, the project management style of Bagdat and Rost Media was a cornerstone of our project's success. Their punctuality, responsiveness, and collaborative approach not only facilitated a smooth and efficient project flow but also fostered a productive and positive working relationship. Their ability to deliver on time, coupled with their proactive and adaptable response to our needs, underscored their professionalism and commitment to excellence.

What was your primary form of communication with Rost Media?

Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive and unique aspect of working with Bagdat and Rost Media lies in their exceptional blend of technical expertise, strategic foresight, and genuine customer-centric approach. This combination is not commonly found to the extent it is manifested in their operations and has significantly contributed to their standout performance and the success of our collaboration. Here are the key elements that set them apart: 

• Deep Technical Expertise: Bagdat and the team possess profound knowledge and skills in digital marketing, especially in Google Ads and e-commerce optimization. Their ability to navigate complex algorithms and leverage cutting-edge techniques for our benefit was remarkable. This expertise was not just theoretical; it was applied with precision and creativity to drive tangible results. 
• Strategic Foresight: Rost Media distinguishes itself through its strategic foresight. They don't just execute tasks; they anticipate future trends and prepare strategies that ensure long-term success. Their proactive suggestions and adjustments were always informed by deep market insights and a keen understanding of digital marketing dynamics. This forward-thinking approach helped us stay ahead of the curve and seize opportunities more effectively. 
• Customer-Centric Approach: What truly sets them apart is their customer-centric approach. Bagdat and his team went above and beyond to understand our business, goals, and challenges deeply. This dedication to truly partnering with us meant that their strategies and efforts were always closely aligned with our needs and aspirations. Their responsiveness, adaptability to feedback, and commitment to our success felt very genuine and greatly valued. 
• Collaborative Partnership: The collaboration with Rost Media felt like a partnership in the truest sense. They fostered a transparent and inclusive environment where ideas could be freely exchanged, and feedback was actively sought and valued. This level of engagement and mutual respect in the collaboration process is rare and was deeply appreciated. 
• Innovation and Creativity: Lastly, their innovative and creative approach to solving problems and maximizing opportunities was impressive. Whether it was finding new ways to enhance ad performance or optimizing our e-commerce platform in ways we hadn't considered, their fresh perspectives and inventive solutions consistently delivered superior outcomes.

Are there any areas for improvement or something Rost Media could have done differently?

Not at all!

BACKGROUND

Please describe your company and position.

I am the Brand Owner of Avocadology

Describe what your company does in a single sentence.

Avocadology is an affiliate website that promotes ecological products from amazon.co.uk

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rost Media to accomplish?

• Market research - marketing strategies
• Creating advertising campaigns across different platforms

SOLUTION

How did you find Rost Media?

Online Search

Why did you select Rost Media over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Rost Media were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Ros Media has implemented these steps to research the market and drive traffic to my website: researched and gathered data from the potential audience, assessed competitors’ strategies, strengths and weaknesses. It has clearly identified advertising objectives and implemented the advertising campaigns according to the planned strategies and timelines. RossMedia ha monitored and measured the performance of the campaigns including reach, engagement and conversion metrics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from this campaign demonstrated significant progress and success. The campaign achieved a 25% increase in website traffic, resulting in a 15% rise in leads generated. Additionally, brand awareness improved, with a 10% increase in social media engagement and a 30% growth in brand mentions across various platforms. These outcomes clearly indicate the campaign's positive impact and effectiveness in reaching the target audience and achieving the set objectives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent throughout the entire process. They diligently adhered to the timelines and delivered all the required items on time, showcasing their commitment to meeting deadlines. Moreover, their responsiveness to my needs was commendable. They actively listened to my requirements, provided valuable insights, and promptly addressed any concerns or adjustments I requested.

What was your primary form of communication with Rost Media?

Virtual Meeting

What did you find most impressive or unique about this company?

Their responsiveness to my needs and willingness to accommodate my requests made them stand out as a reliable and client-focused partner. Their ability to maintain efficient communication and deliver high-quality results throughout the entire collaboration was truly unique and greatly contributed to the success of my project.

Are there any areas for improvement or something Rost Media could have done differently?

At this time I am completely satisfied with their job and don’t see any necessary improvements.

BACKGROUND

Please describe your company and your position there.

i'm the co-founder of a proptech startup.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rost Media, and what were your goals?

We wanted someone to manage our paid channels and work with us to build out the strategy (and xecute)

SOLUTION

How did you select this vendor and what were the deciding factors?

Recommendation.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, we went through the current activity and the goals. Received an in-depth document with recommendations.

How many resources from the vendor's team worked with you, and what were their positions?

One

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The CPA dropped significantly during the project and we test a lot of great campaign ideas etc. Very pleased with the results.

How effective was the workflow between your team and theirs?

Very, we had weekly catchups, always provided with a weekly doc and meet in person once.

What did you find most impressive or unique about this company?

They seemed to really care about our startup and worked hard to come up with new ideas and strategies.

Are there any areas for improvement or something they could have done differently?

n/a

BACKGROUND

Please describe your company and your position there.

I am the Co-founder of Klicker and I am over all products involving getting traffic.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rost Media, and what were your goals?

We hired Rost Media to run PPC campaigns for many clients. Our goals were to get our clients qualified leads at a low cost.

SOLUTION

How did you select this vendor and what were the deciding factors?

I was recommended Rost by an old co-worker. We trialed him on a small project which he had great success. Then we hired him to run all our PPC.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Manages every aspect of PPC for all our agency clients.

How many people from the vendor's team worked with you, and what were their positions?

1. Rost handles it all.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

He gets my clients leads for cheap and they have a massive ROI on ad spend. What else could you want?

Describe their project management style, including communication tools and timeliness.

They're very timely, professional, and communicative.

What did you find most impressive or unique about this company?

His results are consistent.

Are there any areas for improvement or something they could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

I am the owner operator of Tobacco Motorwear where we make and sell protective motorcycle apparel

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rost Media, and what were your goals?

We had a challenging time seeing the return on ad spend that we needed to get to be profitable.

SOLUTION

How did you select this vendor and what were the deciding factors?

Rost Media showed competence at helping with our CRO efforts so we started by having them work on our Google ad spend and then eventually all of our ad spend.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

the scope of work for this project is to manage all adspend and to ensure a healthy return on that ad spend.

How many resources from the vendor's team worked with you, and what were their positions?

Bagdat is handling everything by himself.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Ads have been able to achieve and maintain a healthy return, throughout all the various different campaigns we have run.

How effective was the workflow between your team and theirs?

Incredibly. Rost Media is very responsive and able to be flexible with us.

What did you find most impressive or unique about this company?

the breadth of talent. Rost Media is able to consult on everything from the top of the funnel of the ads to the website and conversion rate.

Are there any areas for improvement or something they could have done differently?

nope