Fello Agency

BACKGROUND

Please describe your company and your position there.

Campfire provides a software solution for remote teams to have a virtual space for social gatherings and fun interactions. I'm a co-founder

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

We needed collateral for our outbound sales channel including graphics assets and video content which we hired InHouse Creative for. The scope was creating attractive graphics to be used in cold emails, as well as on social media for some inbound traction. The video content was to be used for existing customers to help them understand and use the product better.

SOLUTION

How did you select this vendor and what were the deciding factors?

InHouse Creative was referred to me by a credible source, and we decided to go with them after seeing their portfolio of previous services. Their extensive background in B2B SaaS, passion, and focus on excellence for the output made it an easy decision.

Describe the project in detail and walk through the stages of the project.

Deliverables:

• Creative assets for outbound cold emails - 8 infographics to use the data collected in a comprehensive and easy to understand way
• 4 videos for the first 4 weeks of a customer's onboarding period

How many resources from the vendor's team worked with you, and what were their positions?

• 1 graphic designer
• 1 video editor
• 1 project manager

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our demo booking conversion from the cold emails increased 1.6% which was a big boost! Our customer retention and activation during the first four weeks also improved by 20% due to the videos being shared with them.

How effective was the workflow between your team and theirs?

Very effective. Regular meetups to make sure the project was going as planned, and weekly deliverable review sessions.

What did you find most impressive or unique about this company?

Their attention to detail and ability to go above and beyond were impeccable! in terms of their due diligence when it came to execution.

Are there any areas for improvement or something they could have done differently?

Nothing comes to mind

BACKGROUND

Please describe your company and your position there.

A software developer for the water industry and I am the event marketing manger

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative, and what were your goals?

to create a post event recap video from a tradeshow

SOLUTION

How did you select this vendor and what were the deciding factors?

through mutual connections, great price, value and relationship with in-house

Describe the video(s) and the process in detail, including the project steps and all stages of production.

discovery call with in-house team, project deliverable discussions and then storyboarding and creative vision then once the video was created we had 2 rounds of edits calls and then they delivered a final version

Who did you work with and what was the feedback process like?

Zach, Ronski, and Nurlan -- They had an amazing process from start to finish.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Views on the video was up 70% of other content produced

Describe their project management style, including communication tools and timeliness.

really well communicative using slack and email to get messages across

What did you find most impressive or unique about this company?

they treat you like you're part of the family

Are there any areas for improvement or something they could have done differently?

scale the company so we can do cool stuff together

BACKGROUND

Please describe your company and your position there.

I'm the CEO and co-founder at DeckLinks, a platform that empowers sales teams to create a more personal buying experience with video sales decks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

Content strategy for socials.

SOLUTION

How did you select this vendor and what were the deciding factors?

I came across some of their work on LinkedIn. We connected and had a few calls where we brainstormed some content strategies. Zach has became a power user of our platfrom and he knew exactly what we have to do to create brand awareness and amplify our voice on social media.

Describe the project in detail and walk through the stages of the project.

We created a content strategy together and identified some key partnership opportunities. Zach and his team are super creative and knowledgeable, and they are also super fun to wok with.

How many resources from the vendor's team worked with you, and what were their positions?

We had a dedicated strategist who worked with me and my team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our social engagement increased by 220%.

How effective was the workflow between your team and theirs?

We had a few brainstorming sessions initially and then had regroup calls every Friday.

What did you find most impressive or unique about this company?

Super impressed by their talented team and their approach. They came up with unconventional solutions, and that's exactly what startups need to stand out in today's world. And they truly cared about our success.

Are there any areas for improvement or something they could have done differently?

We had great outcomes and I wouldn't change anything in their process.

BACKGROUND

Please describe your company and your position there.

I am the Founder and Director of Performance at Emergent. Emergent is a High Performance Consulting firm that works with elite athletes, executives, and organizations on building the mental skills needed to optimize learning, engagement, wellness, and overall performance. I’m responsible for the creation and delivery of all curriculum, as well as the direction of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

To manage our social media presence, specifically Instagram and LinkedIn

SOLUTION

How did you select this vendor and what were the deciding factors?

InHouse was referred to me from a friend, and after meeting with them, I was sold!

Describe the project in detail and walk through the stages of the project.

They’ve been able to create a consistent brand and voice for Emergent- something that absolutely did not exist earlier. They provide monthly updates as to the success of the campaign, the reach, etc. We’re really happy with not only the content, but the overall process and communication throughout.

How many resources from the vendor's team worked with you, and what were their positions?

We’ve been mostly working with Zach and Evan.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The amount of impressions, followers, and interaction have climbed substantially and the growth has continued month over month

How effective was the workflow between your team and theirs?

The InHouse team communicates consistently and effectively- from just checking in, to gaining clarity when needed, to asking questions and getting to know our brand.

What did you find most impressive or unique about this company?

Their creativity and passion for our success have been impressive!

Are there any areas for improvement or something they could have done differently?

Maybe sharing the monthly post plans, but that seems nitpicking! They’ve been great.

BACKGROUND

Please describe your company and your position there.

I own this company and did filming for it

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative, and what were your goals?

Video my goal was a video producer that can execute my vision

SOLUTION

How did you select this vendor and what were the deciding factors?

Was referred

Describe the video(s) and the process in detail, including the project steps and all stages of production.

7 episodes

Who did you work with and what was the feedback process like?

Nurlan was excellent.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

No

Describe their project management style, including communication tools and timeliness.

I structured everything to execute timelines we’re met and communication was excellent

What did you find most impressive or unique about this company?

Communication and Professional people that know how to get it done

Are there any areas for improvement or something they could have done differently?

Nope I’m happy

BACKGROUND

Please describe your company and your position there.

I'm the Owner and chef or Matt's Smokehouse. A BBQ restaurant and food business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

InHouse Creative came in to help give my menu items a really story and taste into my passion for my food. They styled the photos and worked on bringing them to life.

SOLUTION

How did you select this vendor?

After talking to a few different companies, InHouse Creative was the most responsive and focused company I came across.

Describe the scope of their work in detail.

After sitting down and meeting we discuss a game plan. They outlined what the work would be and what the goal of it was.

What was the team composition?

I worked closely with the Co-Founder who was very transparent and helpful all the way through helping me understand best ways of working of this project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

This project really grew my social media platform and grew my online presence for my business which in turn brought many more customers. I am extremely happy with the work done.

How effective was the workflow between your team and theirs?

They were extremely on top of communicating and updating me at all steps.

What did you find most impressive about this company?

Their work ethic and passion towards every project they do. I almost felt as if they were apart of the Matt's Smokehouse team.

Is there any area for improvement or anything that could have been done differently?

N/A

BACKGROUND

Please describe your company and your position there.

Maple is a virtual care platform that allows Canadians to see a doctor online within minutes. I manage all-things user engagement and specialties marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative, and what were your goals?

We were in need of an engaging video content asset that we can leverage to drive awareness for our mental health offering.

SOLUTION

How did you select this vendor and what were the deciding factors?

I came across InHouse Creative through their organic LinkedIn content and was highly intrigued with their work. Their content was very creative and innovative which translated well into their work for us as well.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

The team provided the concepts, storyboards, and helped us finalize the assets as well as editing.

Who did you work with and what was the feedback process like?

Zach was our main POC. He’s a great communicator and takes feedback very well.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video hasn’t been used in market yet but we’re very excited to launch it with our mental health product launch.

Describe their project management style, including communication tools and timeliness.

There were no issues at all throughout the entire process. The team was highly responsive.

What did you find most impressive or unique about this company?

Their ability to be nimble on changes and finding solutions to problems.

Are there any areas for improvement or something they could have done differently?

No. 

BACKGROUND

Please describe your company and your position there.

I am co-founder of Egg Club

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative, and what were your goals?

rasing brand awareness and brand storytelling. Introduction of us and letting audience know who we are and why we chose to go on this journey

SOLUTION

How did you select this vendor and what were the deciding factors?

Word of mouth.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We have a phone meeting -Physical meeting - production. Simple and quick but, amazing.

Who did you work with and what was the feedback process like?

All of their team members. Great, hardworking people who understand the concept of branding and how they can help their clients.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

• Building Emotional connection with customers
• Creating our brand fans
• Building a community

Describe their project management style, including communication tools and timeliness.

It was simple/efficient/productive. Since they already know what they are doing and how the process should go. All we had to do was following their lead.

What did you find most impressive or unique about this company?

Their genuine care for help not money.

Are there any areas for improvement or something they could have done differently?

Nothing much. It was wonderful to work with those guys and I would do it all over again because I trust them with all my heart.

BACKGROUND

Please describe your company and your position there.

I'm the CEO of a social enterprise building a homesharing platform that pairs homeowners who have spare bedrooms with people looking for budget-friendly places to live.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

We were looking for instagram post ideas

SOLUTION

How did you select this vendor and what were the deciding factors?

Inhouse approached us and offered to provide this work as a free service. We saw their portfolio and were impressed with their work so naturally we gave them the go ahead to work with us.

Describe the project in detail and walk through the stages of the project.

We shared an overview of our brand and what type of content we would be interested in releasing. Inhouse then took that input and created a set of 9 posts which we reviewed together and provided some feedback. They improved the posts with feedback in mind.

How many resources from the vendor's team worked with you, and what were their positions?

I believe there were around 3 resources from the team in total.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We haven't released the posts yet - but we're planning (and excited) to put them out there.

How effective was the workflow between your team and theirs?

We interact via slack channel which helped speed up much of the back and forth. Overall the workflow was smooth.

What did you find most impressive or unique about this company?

They were very down to earth and receptive to all feedback provided.

Are there any areas for improvement or something they could have done differently?

Nothing.

BACKGROUND

Please describe your company and your position there.

CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire InHouse Creative?

UX Design for user interface for a start up concept in retail.

SOLUTION

How did you select this vendor?

We worked with In-house in the past on various projects.

Describe the project in detail and walk through the stages of the project.

Research, idea generation and great output.

How many resources from the vendor's team worked with you, and what were their positions?

2. Ceo and UX designer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Ux design is being used as basis for software dev and fundraising

How effective was the workflow between your team and theirs?

Fab. Communicated weekly ok progress.

What did you find most impressive or unique about this company?

Excellent ideas beyond the brief. Thinking outside the box

Are there any areas for improvement or something they could have done differently?

Everything went perfectly. Will use them again and again!