Equinox Dynamics LDA

BACKGROUND

Please describe your company and position.

I am the CEO of Inboxio

Describe what your company does in a single sentence.

Inboxio helps e-commerce brands transform email marketing into their most profitable revenue channel through strategic planning, expert execution, and genuine partnership.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• Improve our online visibility and overall SEO performance.
• Build a predictable system for generating qualified inbound leads.
• Develop a scalable growth strategy aligned with our target markets and positioning.

SOLUTION

How did you find Equinox Dynamics LDA?

• Online Search
• Clutch Site

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Equinox Dynamics LDA were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox Dynamics handled a full SEO and growth setup for us, including a technical audit, keyword strategy, and competitive research. They optimized our website structure, metadata, internal linking, and content strategy to improve rankings and traffic. Key deliverables included a full technical SEO report, implementation plan, on-page optimizations, competitor benchmark analysis, and a long-term roadmap for scaling organic acquisition and lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first 90 days, we saw consistent improvements across key metrics: organic traffic increased by more than 60 percent, our keyword rankings moved from page two and three to multiple top-10 positions, and inbound lead volume nearly doubled as a result of better visibility and improved on-site optimization.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was organized, transparent, and easy to follow. All deliverables were completed on time, often ahead of schedule, and we always knew what stage the project was in thanks to regular status updates. Communication was fast and responsive, and they adapted quickly whenever we needed adjustments or additional support.

What was your primary form of communication with Equinox Dynamics LDA?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their combination of strategic thinking and hands-on execution - they not only planned the growth strategy, but actually implemented it with measurable impact. Their communication style also stood out: clear, proactive, and always focused on delivering real business value rather than just reporting metrics.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

Everything went smoothly, nothing to improve!

BACKGROUND

Please describe your company and position.

I am the Brand Lead of an IT staffing company 

Describe what your company does in a single sentence.

We connect global businesses with top-tier IT talent, helping them build and scale their tech teams efficiently.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• Improve our website's SEO
• Generate more leads
• Manage our online advertising

SOLUTION

How did you find Equinox Dynamics LDA?

Online Search

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Good value for cost

How many teammates from Equinox Dynamics LDA were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Comprehensive Digital Strategy: They started with a deep-dive analysis of our target audience and competitors. This resulted in a detailed strategy document outlining our new marketing goals and a roadmap for execution.

SEO Optimization: The Equinox team conducted a full audit of our website and implemented both on-page and off-page SEO optimizations. Over the course of the project, we saw a 75% increase in organic traffic and a 40% improvement in our search engine rankings for key terms.

PPC Campaign Management: They designed and managed multiple pay-per-click campaigns across various platforms. The results were impressive: we experienced a 50% reduction in our cost-per-lead and a 30% increase in qualified inquiries from potential clients.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We started spending smarter. We managed to seriously optimize our ad spending while still getting great results.

We reached the top. For our most important keywords, we are now on the first page of Google. This was one of our main goals from the start.
Our website became much more visible. The traffic coming from search engines, from people specifically looking for our services, increased significantly.

We got more leads. The number of quality inquiries—from both potential clients and candidates—went up noticeably. Our sales team definitely felt the difference.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was really impressive. They had a clear plan from the get-go and always kept us in the loop, so we knew exactly what was happening. It felt like a smooth, well-organized process. They were great about meeting deadlines. Everything was delivered on time, and we never had to worry about delays, which is a big deal for us. It made the whole experience stress-free. And their responsiveness was top-notch. Whenever we had a question or needed a quick adjustment, they got back to us super fast. It really felt like they cared about our project and our needs, not just getting the job done. They were always there to help.

What was your primary form of communication with Equinox Dynamics LDA?

Virtual Meeting

What did you find most impressive or unique about this company?

What really stood out for me was their ability to understand our business. They didn't just follow a checklist; they took the time to truly understand how our IT industry works, what our goals were, and who our audience is. This allowed them to build a strategy that was a perfect fit for us.

They didn't just feel like a vendor; they felt like a true partner. They were constantly bringing new ideas to the table, sharing their insights, and genuinely caring about the success of our project. That's something you don't find very often.

Ultimately, their approach was incredibly tailored and thoughtful, and that's what made the collaboration so effective and enjoyable.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

Considering the scope of our project and our partnership with Equinox, we must say that their performance was exceptional in every aspect. We couldn't identify any areas for improvement as their team's approach and commitment to excellence left us thoroughly impressed and completely satisfied.

BACKGROUND

Please describe your company and position.

I am the Founder of Emailix

Describe what your company does in a single sentence.

Emailix is a marketing agency that specializes in email automation, lead nurturing, and performance-driven campaigns for growing businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• Improve our website’s SEO and help attract more inbound leads.
• Create a cleaner, faster website structure.
• Set up proper tracking to measure campaign results

SOLUTION

How did you find Equinox Dynamics LDA?

• Online Search
• Clutch Site

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Equinox Dynamics LDA were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox began with a comprehensive technical and SEO audit, identifying issues that impacted our site’s performance. They optimized the structure, cleaned up metadata, and set up Google Analytics and Search Console to track progress. Their team also gave us practical recommendations on improving our landing pages and content flow.

Key deliverables:

SEO and performance audit

Optimized site structure and on-page improvements

Analytics and tracking setup

Report with clear next steps 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After the updates, our site began ranking higher for several target keywords. Organic traffic increased, and new leads began to come in directly through our contact forms. The pages also load faster, and we now have clear visibility into how each campaign performs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their communication was clear, friendly, and always on time. Tasks were delivered as planned, and when we needed small adjustments, they handled them fast and without any fuss.

What was your primary form of communication with Equinox Dynamics LDA?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They really care about results, not just tasks. The Equinox Dynamics LDA team took time to explain what each change means and how it helps long-term growth that kind of attention to detail is rare.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

The collaboration went smoothly overall. Maybe adding a quick monthly check-in after the project would help keep track of progress, but that’s just a small suggestion.

BACKGROUND

Please describe your company and position.

I am the Operations Manager of Tinkogroup

Describe what your company does in a single sentence.

Tinkogroup is a data processing and annotation company that transforms raw data into accurate, structured information to support business and AI projects.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• Improve our website’s SEO and visibility in search results.
• Make the site faster and easier to navigate for users.
• Set up analytics to track performance and user activity more clearly.

SOLUTION

How did you find Equinox Dynamics LDA?

Online Search

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Equinox Dynamics LDA were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox helped us review and improve our website. They ran a full audit, fixed some SEO and performance issues, and made the content easier to read and navigate. The team also set up analytics so we could track how people use the site. In the end, we got a cleaner, faster website and a simple system to monitor results ourselves.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After the updates, our site started loading faster, and we saw a clear increase in traffic. The pages began ranking higher on Google, and visitors now spend more time browsing. We also save time thanks to the new analytics setup that shows all key metrics in one place.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was smooth and well-organized. Everything was delivered when promised, and if we had questions or small changes, they handled them quickly. Communication felt easy and friendly throughout the whole process.

What was your primary form of communication with Equinox Dynamics LDA?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was how clear and open they were during the whole project. They explained every step in simple terms and really cared about making sure we understood what was happening. It felt like working with a team that actually listens.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

Everything went well overall. Maybe a few more follow-up calls after the project would have been nice, just to discuss long-term progress, but that’s a small thing.

BACKGROUND

Please describe your company and position.

I am the CEO of SHTONDA.DESIGN

Describe what your company does in a single sentence.

Shtonda Design is a creative design studio specializing in branding, visual identity, and digital experiences for modern businesses

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• SEO strategy,Attract more international clients,Optimize website performance

SOLUTION

How did you find Equinox Dynamics LDA?

• Online Search
• Clutch Site

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Equinox Dynamics LDA were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved a complete SEO setup and strategic optimization of our website. Equinox started with a technical and content audit, followed by deep keyword analysis and performance tracking setup.Key deliverables included:A full SEO strategy and implementation plan;Technical fixes to improve site speed and structure;Optimized pages and updated metadata;Clear monthly reports outlining progress and next steps.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After a few months, we saw clear improvements our website started ranking higher for several competitive design-related keywords, and traffic from organic search increased noticeably. We also began receiving more client inquiries through the website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was efficient and well-structured. Equinox kept communication open through every step, delivered on time, and quickly implemented any feedback we shared.

What was your primary form of communication with Equinox Dynamics LDA?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was how well the Equinox team understood the creative industry. They tailored their SEO and content strategy specifically to fit our niche, which made the results feel authentic and aligned with our brand.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

Everything went well overall. If anything, it would’ve been great to have a bit more visual representation in the reports — graphs or dashboards would make tracking performance even more intuitive.

BACKGROUND

Please describe your company and position.

I am the CEO of AddaxLab

Describe what your company does in a single sentence.

Salesforce/HubSpot/Odoo optimization/customization/development. and full cycle full-stack heavy web development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox Dynamics LDA to accomplish?

• Improve website visibility and ranking on search engines to attract more qualified traffic.
• Optimize on-page and technical SEO to ensure compliance with best practices and improve site performance.
• Develop and execute a content strategy focused on increasing organic reach and keyword targeting.
• Track, analyze, and report SEO metrics to measure ROI and identify areas for continuous improvement.

SOLUTION

How did you find Equinox Dynamics LDA?

Referral

Why did you select Equinox Dynamics LDA over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Referred to me

How many teammates from Equinox Dynamics LDA were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Equinox Dynamics to provide a comprehensive SEO optimization service. The scope of work included a full website audit, keyword research, and development of an SEO strategy tailored to our industry. They optimized on-page elements such as meta tags, headings, and internal linking structure, and resolved key technical SEO issues affecting site speed and indexing. The team also worked on content optimization and provided recommendations for future blog posts and landing pages.

Key deliverables included:

• Detailed SEO audit report with actionable recommendations
• Implementation of on-page and technical SEO fixes
• Keyword research and mapping for targeted pages
• Content optimization guidelines and execution
• Monthly performance reports tracking organic growth
   

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first 3 months of collaboration, we saw a noticeable improvement in our website performance. Organic traffic grew by around 25%, and several target keywords moved from the third and fourth pages to the top 20 search results. Technical optimizations reduced page load time by nearly 40%, which positively impacted user experience. We also observed a steady increase in qualified leads coming from organic search channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Equinox Dynamics managed the project very effectively. All deliverables were completed on time, and the team kept us updated throughout the entire process. Their communication was clear, proactive, and responsive; they consistently addressed our questions promptly and provided actionable recommendations as priorities shifted. We felt that our needs were understood and that the workflow was smooth and transparent.

What was your primary form of communication with Equinox Dynamics LDA?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us the most was their strategic approach to SEO: they didn’t just implement tasks but explained the reasoning behind each step. Their ability to combine technical expertise with clear communication made the process smooth and transparent. We also appreciated how proactive they were in suggesting improvements beyond the initial scope, which showed they truly cared about long-term results.

Are there any areas for improvement or something Equinox Dynamics LDA could have done differently?

Overall, we were very satisfied with the collaboration. If there is one area for improvement, it would be providing even more frequent updates with smaller progress checkpoints. While the reporting was clear and helpful, having shorter interim updates could make it easier to track every small change in real time.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Gapsy Studio

Describe what your company does in a single sentence.

We are a design studio specializing in UI/UX design, branding, and custom digital solutions for a wide range of industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox to accomplish?

• Build a long-term SEO foundation to grow organic traffic
• Launch Google Ads to generate demo signups
• Improve quality of inbound leads

SOLUTION

How did you find Equinox?

Referral

Why did you select Equinox over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Equinox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency ran an in-depth audit of our website, fixed SEO errors, and created a content strategy based on target keywords. They launched Google Ads campaigns focused on demo requests and tested different targeting and messaging angles. We also received monthly reports and proactive suggestions for improvement

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic impressions doubled in 2 months,
Cost per lead in Google Ads dropped by 34%,
Our domain rating improved from 18 to 26,
We started ranking for competitive niche keywords

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always met deadlines. Tasks were delivered in Notion with clear timelines and comments. Communication was excellent.

What was your primary form of communication with Equinox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They've approached our small SaaS business like a high-priority client. Extremely data-driven and results-focused.

Are there any areas for improvement or something Equinox could have done differently?

More A/B tests on ad creatives would be great in future months.

BACKGROUND

Please describe your company and position.

I am the CEO of ValsyDev

Describe what your company does in a single sentence.

We are a company specializing in custom business solutions, particularly in the areas of automation, SaaS, CRM, mobile and web applications, as well as AI automation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox to accomplish?

• Build a professional website, attract job applicants via paid advertising, and increase brand visibility.

SOLUTION

How did you find Equinox?

Clutch Site

Why did you select Equinox over others?

Strong experience in HR/recruitment marketing and site + ads + analytics.

How many teammates from Equinox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox developed a WordPress website with landing pages for each type of job opening. They integrated contact forms, job application forms, and set up conversion tracking. The team also launched Google Search campaigns targeting employers and Facebook lead generation campaigns targeting job seekers. Weekly reports and testing of ad creatives helped optimize the results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website conversion rate reached 8%, over 300 leads generated in 2 months, cost per lead decreased by 32% by the third month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are always available, fast to act, and provide detailed plans and recommendations each week.

What was your primary form of communication with Equinox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to combine performance marketing with well-structured web development both technical and creative aspects were handled professionally.

Are there any areas for improvement or something Equinox could have done differently?

No major issues would be nice to expand to Instagram influencer campaigns in the future.

BACKGROUND

Please describe your company and position.

I am the CEO of MySpace Real Estate

Describe what your company does in a single sentence.

We are a real estate agency. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox to accomplish?

• SEO & Digital Marketing Management
• Website Development
• Comprehensive Ad Campaigns

SOLUTION

How did you find Equinox?

• Referral
• Other

Why did you select Equinox over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Equinox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox managed the online presence for our agency. They created a custom Weblium website with a focus on conversions and then launched multichannel advertising. They produced keyword strategies, ran ongoing A/B tests, and managed YouTube content and targeting. For both projects, they oversaw SEO optimization, including audits, content creation, technical tweaks, and semantic core development.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We reached a stable lead generation flow soon after launch. SEO results showed steady organic traffic growth and ranking improvements. YouTube campaigns brought in targeted traffic with measurable conversions. ROAS improved month by month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very organized. Tasks were tracked, reports shared, and new ideas offered without waiting for input.

What was your primary form of communication with Equinox?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Equinox is a full stack digital partner. They cover everything: strategy, execution, analytics, and growth. Their YouTube Ads execution, including creative input and audience targeting, was particularly strong.

Are there any areas for improvement or something Equinox could have done differently?

None. We’re still working together over a year later.

BACKGROUND

Please describe your company and position.

I am the Mortgage Broker of Canadian Reverse Mortgage Advisors Inc.

Describe what your company does in a single sentence.

We provide financial services focused on reverse mortgage solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Equinox to accomplish?

• Design and develop a mobile-friendly website from scratch on Weblium Launch and manage a Google Ads campaign. Generating high-quality leads for our business.

SOLUTION

How did you find Equinox?

Referral

Why did you select Equinox over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Equinox were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Equinox led the project end-to-end. They researched our niche, created a logical conversion-focused site structure, designed the site on Weblium, and produced SEO-friendly content. After launch, they managed Google Ads and continuously improved the website based on behavioral insights from analytics tools like Google Analytics and Clarity. Updates included restructuring blocks, optimizing CTAs, and refining copy to increase conversions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The website generated 5–10 qualified leads per week right after launch. The Google Ads campaign achieved a 4.5%+ conversion rate and reduced cost-per-click by ~30% compared to our previous efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent. The project manager was always in control, tracking progress and coordinating feedback. We always knew what stage the project was in.

What was your primary form of communication with Equinox?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are fast, proactive, and data-driven. Their ability to turn data into actionable improvements set them apart. It felt like working with a strategic partner, not just an agency.

Are there any areas for improvement or something Equinox could have done differently?

None. Everything exceeded expectations.