Cogniflow DGTL

BACKGROUND

Please describe your company and position.

I am the Owner of CraftCode AG

Describe what your company does in a single sentence.

Founded in 1989 in Switzerland, CraftCode is a globally active IT company committed to designing, building, and supporting digital systems that drive transformation and sustainable growth. With over three decades of experience, we’ve earned a reputation for delivering innovative, secure, and high-performance technology solutions tailored to a wide range of industries and markets. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cogniflow Digital to accomplish?

• Conference Preparation Process – built a process to scrape/aggregate conference attendee data, enrich it, match it to our ICP, and run multichannel (email + LinkedIn) outreach before the event.
• On-Site Sales Representation at GITEX – provided a trained sales rep to work from our booth, qualify walk-in traffic, run short demos, host pre-booked meetings, and push all conversations straight into our CRM with the right tags and next steps. This ensured zero lead leakage during the event.

SOLUTION

How did you find Cogniflow Digital?

Referral

Why did you select Cogniflow Digital over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Cogniflow Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1.Data Analysis & Segmentation

• Analyzed 31,000 attendee profiles from the official GITEX B2B matchmaking platform.
• Applied ICP filters (industry, company size, role relevance) to define 8,573 potential leads aligned with CraftCode’s focus sectors — retail, FMCG, finance, system integrators, and technology.
• Conducted additional enrichment using LinkedIn and company websites to ensure data accuracy and contextual relevance.

2. Lead Qualification & Prioritization

• Shortlisted 2,022 highly qualified leads representing 740 target companies with a clear potential for collaboration.
• Submitted a final shortlist of 35 top-tier companies to the GITEX organizers with a request to facilitate pre-arranged meetings.

3. Outreach

• coordinated the team to outreach 2000 targeted people we have to be matchmaking platform
• Implemented automated outreach campaigns using Lemlist to engage 506 high-priority contacts through both email and LinkedIn.
• Personalized sequences for each persona (CIO, COO, Tech Director, Partner Manager) to maximize engagement and booking rates.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The team was fully prepared for the conference — all members received clear instructions, messaging guidelines, and outreach frameworks to engage prospects confidently and consistently.
Pre-event lead generation was completed, with thousands of potential contacts analyzed and prioritized, giving the team a strong starting pipeline even before the event began.
The conference investment was maximized — instead of relying on walk-in traffic, CraftCode arrived with pre-scheduled meetings, structured outreach, and a defined follow-up plan.
The company built a qualified lead base ahead of the conference, ensuring that booth time was spent on relevant, high-value conversations.
Internal coordination improved significantly, as marketing, sales, and leadership operated with unified data, scripts, and CRM processes.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cogniflow demonstrated excellent project management throughout the engagement. All deliverables were completed on time and according to the agreed schedule, despite the tight preparation window before GITEX.

The team maintained clear communication and strong organization, providing regular updates, progress reports, and transparent tracking of each project phase — from data analysis to outreach automation and sales team coordination.

What was your primary form of communication with Cogniflow Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Team spirit 

Are there any areas for improvement or something Cogniflow Digital could have done differently?

No

BACKGROUND

Please describe your company and position.

I'm an executive at VITech

Describe what your company does in a single sentence.

Software & data engineering solutions for healthcare giants and midsize businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cogniflow to accomplish?

• We hired Cogniflow to define and execute a comprehensive marketing foundation for our healthcare-focused software services. Our main objectives included identifying the right market niche, defining our customer profiles, building clear service positioning, and launching a marketing MVP that would enable lead generation, partnership development, and brand visibility.

SOLUTION

How did you find Cogniflow?

Referral

Why did you select Cogniflow over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Cogniflow were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Cogniflow led a multi-phase engagement, covering strategic research, positioning, and marketing execution. 

Key deliverables included:

• Strategic Foundations: Company assessment, market niche research, competitor analysis, and customer personas tailored to the healthcare industry.
• Marketing MVP: Developed a new website (services, expertise, case studies, blog, about page), company presentations, social media setup, and go-to-market stories (project writeups, testimonials).
• Content Strategy: Defined core messaging and implemented distribution across platforms — including articles, presentations, and website content.
• Lead Generation: Created and tested LinkedIn outreach messaging and tactics, with performance tracking.
• Partnerships: Outlined partnership directions with clients, tech providers, and business collaborators.
• Team Setup: Assembled a full marketing team including a consultant, specialist, designer, and developer roles.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Launched a modern, fully structured marketing website.
• Finalized service positioning for VITech's healthcare vertical.
• Created professional marketing assets used in client outreach and sales.
• Defined and validated LinkedIn messaging sequences with measurable engagement metrics.
• Developed clear documentation of customer personas and GTM strategy, enabling internal alignment across teams.
• Established the core marketing team and operational workflows for ongoing execution.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cogniflow DGTL was highly organized, flexible, and responsive throughout the engagement. They managed the project in well-structured phases, aligning regularly with our team to adjust priorities based on real-time feedback. Deliverables were provided on time, and the communication was transparent, proactive, and solutions-oriented. Their ability to move quickly while maintaining strategic depth was a major asset to our team.

What was your primary form of communication with Cogniflow?

• In-Person Meeting
• Virtual Meeting

BACKGROUND

Please describe your company and position.

I am the COO Consultant of halynahyrka.com

Describe what your company does in a single sentence.

Consulting and coaching services for CEOs who want to build business-oriented teams.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cogniflow Digital to accomplish?

• Lead generation strategy for consulting and coaching services
• Established lead generation process via LinkedIn via Expandi and Sales Navigator tools.

SOLUTION

How did you find Cogniflow Digital?

Referral

Why did you select Cogniflow Digital over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Cogniflow Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired agency to develop and implement a lead generation strategy for our consulting and coaching services. The goal was to establish a predictable, automated client acquisition process using LinkedIn outreach and AI-driven tools, ensuring a steady flow of qualified leads aligned with our target audience.

They helped us structure our sales funnel, define clear ICP criteria, and set up an optimized multichannel outreach system leveraging Expandi and LinkedIn Sales Navigator. Their team’s deep understanding of B2B go-to-market strategy and marketing automation allowed us to transform manual outreach into a data-driven, scalable process.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration with agency delivered measurable improvements across our lead generation process and overall client acquisition strategy. Within the first three months:

• Automated LinkedIn outreach reduced manual prospecting time by 60%, allowing more focus on client work and consultations.
• Connection and response rates increased by 45%, driven by targeted ICP segmentation and personalized messaging.
• Established a predictable lead generation funnel, ensuring a steady flow of qualified prospects every week.
• Implemented a scalable automation system using Expandi and Sales Navigator, now fully integrated into daily operations.
• Improved visibility through campaign analytics and performance dashboards, supporting ongoing optimization.

Overall, the project transformed a manual outreach process into a data-driven, repeatable system that continues to generate measurable business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They managed the project efficiently and met all agreed deadlines. The team maintained clear communication, provided regular updates, and quickly adapted to our feedback. 

What was your primary form of communication with Cogniflow Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're proactive in suggesting improvements and always responsive to our needs, ensuring that each stage of the lead generation setup and optimization was completed smoothly and on time.

Are there any areas for improvement or something Cogniflow could have done differently?

...

BACKGROUND

Please describe your company and position.

I am the COO of P2H Inc.

Describe what your company does in a single sentence.

Founded in 2005, P2H Inc., is a globally-operating digital engineering group supporting regulated and high-growth sectors. We build and maintain mission-critical solutions with proven expertise in real-time data pipelines, distributed cloud-native architectures, and compliance-first platforms.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Congnifow to accomplish?

• Technology partnership partnership framework
• Select partnership opportunities aligned with the company's strategic goals.
• Hire Senior Partnership Manager

SOLUTION

How did you find Congnifow?

Referral

Why did you select Congnifow over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Congnifow were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The main aim for the project, was creation of P2H Partnership Program. It was designed to expand P2H delivery capabilities and market position of P2H.

Through a structured network of 100 strategic technology and delivery partners, this program enables P2H to close all customer requests while keeping quality, communication, and accountability within one trusted ecosystem. The initiative blends strategic sourcing, partner onboarding, workflow integration, and co-marketing — ensuring that P2H becomes a single, unified entry point for all client technology needs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Understand P2H’s current capabilities and identify the gaps between client demand and internal expertise.
• Define the strategic goals, governance structure, and success criteria for the partnership program.
• Identify, vet, and shortlist 100 qualified partners across technology and domain areas aligned with client needs.
• Signed 55+ partners for Partnership Program

Describe their project management. Did they deliver items on time? How did they respond to your needs?

P2H’s project management was timely, responsive, and adaptive — characterized by disciplined planning, proactive communication, and consistent delivery.

They not only met deadlines but also showed genuine commitment to understanding evolving needs, offering recommendations that improved the final outcome rather than simply executing the initial brief.

What was your primary form of communication with Congnifow?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was their ability to understand our business fast and turn insights into concrete actions. Their team combined strategic thinking with operational precision, which made their consulting truly valuable.

Are there any areas for improvement or something Congnifow could have done differently?

The collaboration was great, though more structured follow-up and clearer communication on next steps would make the process even stronger.