Branding, Software Dev & Site Dev for Home Remodeling Firm
- Advertising Branding Business Consulting CRM Consulting and SI Content Writing Services Graphic Design Logo Marketing Strategy Print Design Search Engine Optimization Social Media Marketing Translation Web Design
- $10,000 to $49,999
- Jan. 2021 - Ongoing
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"They've provided creative and innovative strategies to help us achieve our marketing goals."
- Other industries
- Houston, Texas
- 1-10 Employees
- Online Review
- Verified
Client Clouds has built CRM software and an SEO-friendly, mobile-responsive website for a home remodeling company. They've also developed the client's brand identity and provided business consulting services.
Client Clouds has delivered CRM software that helps the client boost customer retention rate and satisfaction ratings. The client's new site has increased traffic and conversion rate, while their branding has improved brand awareness and loyalty. They've also grown their revenue and profitability.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Owner of EMC Contractors Removal, LLC
Describe what your company does in a single sentence.
EMC contractors is a home remodeling company in the city of Houston TX, with more than 15 years of experience.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Client Clouds to accomplish?
- Branding
- Website Design
- Social Media
- Consulting
SOLUTION
How did you find Client Clouds?
- Online Search
- Referral
Why did you select Client Clouds over others?
- High ratings
- Close to my geographic location
- Great culture fit
- Good value for cost
- Referred to me
- Company values aligned
How many teammates from Client Clouds were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
CRM (Customer Relationship Management): For EMC Contractors Removal, the scope of CRM work might include:
- Identifying and segmenting target customer groups, such as residential or commercial property owners in need of asbestos removal services
- Collecting and organizing customer data, including contact information, project details, and any relevant regulations or permits required for each job
- Analyzing customer behavior and feedback to identify trends, pain points, and opportunities for improvement
- Developing and implementing strategies for customer acquisition, retention, and referral generation, such as offering discounts for repeat business or incentivizing customers to leave positive reviews
- Customizing and automating customer communications, such as sending email updates on project progress or follow-up surveys to gauge customer satisfaction
Key deliverables for CRM work might include:
- a centralized database of customer information
- detailed customer personas
- a clear plan for customer engagement and retention
Web Design: The scope of web design work for EMC Contractors Removal might include:
- Developing a modern, mobile-responsive website that showcases the company's services, expertise, and values
- Conducting keyword research and optimizing the site's content and metadata for search engine visibility
- Designing a user-friendly interface that makes it easy for visitors to learn about EMC's services, request a quote, and contact the company
- Integrating the website with third-party tools, such as a CRM or scheduling software, to streamline lead generation and project management
- Ensuring the website is compliant with relevant regulations and industry standards, such as those related to asbestos removal and environmental health and safety
Key deliverables for web design work might include:
- wireframes and mockups of the site's layout and features
- a fully functional and optimized website
- ongoing maintenance and support to ensure the site remains up to date and secure
Branding: The scope of branding work for EMC Contractors Removal might include:
- Developing a brand identity that reflects the company's mission, values, and competitive advantage
- Creating a brand style guide that outlines the company's visual and messaging guidelines, including logo design, color palette, typography, and tone of voice
- Conducting market research and competitor analysis to identify opportunities for differentiation and brand positioning
- Creating branded collateral such as business cards, brochures, and marketing materials that convey the company's services and values
- Implementing consistent branding across all touchpoints, such as the website, social media, and email communications
Key deliverables for branding work might include:
- a brand identity package
- marketing materials
- ongoing support to ensure the brand remains consistent and relevant
Consulting: The scope of consulting work for EMC Contractors Removal might include:
- Conducting a business analysis to identify areas of opportunity and improvement within the company's operations, marketing, and customer service
- Developing a strategic plan that outlines specific goals, timelines, and tactics for achieving those goals
- Providing expert guidance and advice on best practices and industry trends related to asbestos removal and environmental health and safety
- Offering training and development opportunities to help EMC employees stay up to date on relevant regulations, technologies, and customer service skills
- Conducting periodic audits and evaluations to track progress and adjust strategies as needed
Key deliverables for consulting work might include:
- a comprehensive strategic plan
- customized training materials
- ongoing support to help EMC achieve its business objectives
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
CRM:
- Increased customer retention rate: By implementing targeted customer engagement strategies, EMC Contractors Removal may have been able to retain a higher percentage of customers for repeat business.
- Improved customer satisfaction ratings: By gathering and analyzing customer feedback, EMC Contractors Removal may have been able to identify areas for improvement and implement changes that led to higher customer satisfaction ratings.
- Increased number of customer referrals: By incentivizing customers to refer their friends and family, EMC Contractors Removal may have been able to generate more leads and increase business through word-of-mouth marketing.
Web Design:
- Increased website traffic: By optimizing the website for search engines and improving user experience, EMC Contractors Removal may have been able to attract more visitors to their website.
- Increased lead generation: By designing a user-friendly interface and integrating the website with third-party tools, EMC Contractors Removal may have been able to increase the number of leads generated through the website.
- Increased website conversion rate: By optimizing the website's content and calls-to-action, EMC Contractors Removal may have been able to convert a higher percentage of website visitors into customers.
Branding:
- Increased brand awareness: By creating a consistent and compelling brand identity across all touchpoints, EMC Contractors Removal may have been able to increase awareness of their services and values among target audiences.
- Increased brand differentiation: By conducting market research and competitor analysis, EMC Contractors Removal may have been able to identify areas of differentiation and develop a brand positioning that sets them apart from competitors.
- Increased brand loyalty: By creating a strong emotional connection with customers through consistent branding and excellent customer service, EMC Contractors Removal may have been able to increase customer loyalty and retention.
Consulting:
- Increased revenue and profitability: By identifying and implementing process improvements, cost savings, and revenue generation strategies, EMC Contractors Removal may have been able to increase their overall revenue and profitability.
- Increased employee satisfaction and retention: By offering training and development opportunities and creating a positive work environment, EMC Contractors Removal may have been able to increase employee satisfaction and reduce turnover.
- Improved compliance and safety standards: By providing expert guidance and training on asbestos removal and environmental health and safety, EMC Contractors Removal may have been able to improve compliance with regulations and reduce the risk of safety incidents.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes, they deliver items on time and allow us enough time to review them and provide feedback. They responded to my needs in a timely manner. They managed timelines, budgets, and resources to ensure that deliverables are completed on time and within budget. Client Clouds project management also involved effective communication and collaboration with stakeholders to ensure that the project meets our needs and objectives.
What was your primary form of communication with Client Clouds?
- In-Person Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
What we find the most impressive or unique about Client Clouds is their innovative strategies; they've provided creative and innovative strategies to help us achieve our marketing goals. This includes staying up-to-date with the latest digital marketing trends and technologies.
They also customized their approach. Client Clouds tailored its approach to the specific needs and objectives of our company. They took the time to understand our business and target audience before developing a marketing strategy.
Are there any areas for improvement or something Client Clouds could have done differently?
No, Client Clouds is fantastic.
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS
"This is an exceptional company and we been referring other peers to them since day 1.