Bottle

BACKGROUND

Please describe your company and position.

 I am the Chief Executive of an arts, entertainment & music company 

Describe what your company does in a single sentence.

We are a leading audio and media business that creates and delivers trusted entertainment, music, news, and advertising solutions to audiences and brands across Ireland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

• To produce a TV/AV Commercial

SOLUTION

How did you find Bottle?

Referral

Why did you select Bottle over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Bottle were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Project Summary

We engaged Bottle to produce a flagship TV and VOD commercial supported by a full suite of digital cutdowns for online and social media use. Our objective was to create a high-impact campaign that would work across broadcast and digital platforms while maintaining a consistent creative message and strong brand presence. Bottle delivered an end-to-end production solution, from creative development through to final multi-format delivery.

Scope of Work:

1. Strategy & Creative Development

Bottle worked closely with our internal marketing and communications team to understand campaign objectives, audience targets, and key messaging. Together, we developed a creative concept that could scale across multiple durations and platforms while remaining visually compelling and strategically aligned with our brand.

They created scripts and storyboards for the primary 30-second commercial, along with creative frameworks for the 60-second, 15-second, 10-second, and 7-second cutdowns. Visual treatments were developed to define the tone, style, and pacing for both broadcast and digital executions.

2. Pre-Production

Bottle managed all pre-production planning, including:

·       Shot lists and production schedules

·       Casting and talent coordination where required

·       Location scouting and permissions

·       Production design and set styling

·       Crew and equipment planning

They ensured that every version of the commercial could be captured efficiently during production, with careful consideration given to both horizontal and vertical framing to support multi-format delivery.

3. Production

Bottle executed a professional, high-quality shoot, capturing all primary footage required for the broadcast commercial and its supporting digital assets. The production included:

·       Cinematic hero shots for the main TV/VOD spot

·       Performance-driven scenes optimised for short-form social cutdowns

·       Multiple camera setups to ensure flexibility in post-production

·       Direction of on-screen talent to achieve natural, confident performances

The team also captured extensive B-roll and alternative takes to support versioning across different formats and durations.

4. Post-Production

Editing & Versioning

Bottle edited the master 30-second commercial and produced all supporting versions, ensuring each cutdown maintained narrative clarity and creative impact. Each edit was optimised for its intended platform, with pacing and structure adjusted for TV, VOD, and social media use.

Motion Graphics & Branding

They integrated branded graphics, end cards, and messaging to ensure consistency across all formats and durations.

Sound & Music

Bottle handled professional sound design, audio mixing, and music licensing, delivering broadcast-standard audio for TV and platform-optimised mixes for digital and social.

Compliance & Delivery

Bottle ensured all final assets met broadcast and platform specifications for TV, VOD, and social channels.

Key Deliverables

Primary Commercial Assets:

·       1× 60-second commercial

·       1× 30-second TV & VOD commercial

·       1× 15-second cutdown

·       1× 10-second cutdown

·       1× 7-second cutdown

Format Versions

Each duration was delivered in:

·       16:9 (TV, VOD, YouTube)

·       1:1 (social feeds)

·       9:16 (Stories, Reels, Shorts) 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaign delivered strong performance across both broadcast and digital channels. The commercial achieved a significant increase in reach and engagement compared to our previous campaigns, with social cutdowns generating over 40% higher view-through rates.

We also saw improved efficiency in our media spend, with a reduction in cost-per-view across VOD and social placements due to the strength of the creative. The multi-format delivery allowed us to run a consistent message across TV, VOD, and social media without the need for additional production, improving overall campaign effectiveness and speed to market.

Overall, the project provided us with a versatile suite of assets that performed strongly across platforms and supported our wider brand and audience growth objectives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle’s project management was excellent throughout the project. They set out clear timelines from the start and delivered every stage of the work from concept development through to final assets on time and to a very high standard. Communication was proactive and well organised, with regular updates and a smooth approval process. 

They were highly responsive to our needs and flexible whenever changes were required. Whether it was refining creative elements, adjusting edits, or turning around new versions quickly, Bottle handled everything efficiently and with a solutions-focused approach. The entire process felt collaborative, structured, and stress-free.

What was your primary form of communication with Bottle?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Bottle was their ability to combine creative quality with operational reliability. They didn’t just produce a strong TV commercial  they delivered a complete, multi-format campaign that worked seamlessly across broadcast and digital platforms

Their team was highly collaborative and responsive, adapting quickly to feedback and always offering smart solutions. The speed at which they turned around multiple versions without compromising on quality really set them apart. Bottle felt like a true creative partner rather than just a production supplier.

Are there any areas for improvement or something Bottle could have done differently?

n/a

BACKGROUND

Please describe your company and position.

 I am the CEO of a manufacturing company 

Describe what your company does in a single sentence.

Irish manufacturer of high-quality cleaning and detergent solutions for a wide range of industrial, commercial, and domestic applications, working with distributors to deliver both off the shelf and bespoke products

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

To produce an About us video

SOLUTION

How did you find Bottle?

Referral

Why did you select Bottle over others?

Referred to me

How many teammates from Bottle were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We brought Bottle in to create a new “About Us” video that would clearly tell our story, explain what we do, and highlight what makes us different in the market. The engagement covered everything from early concept and messaging development all the way through final delivery in multiple formats.

Bottle started by helping us define the narrative we wanted to convey  including our history, values, manufacturing capability, and commitment to quality. They developed the script and storyboard with us and supported interview preparation to ensure we could communicate naturally and confidently on camera.

Filming took place on site and included interviews with key team members, production processes in motion, and supporting visual material from around our facility. Bottle handled lighting, sound, direction, and all on-location setup to make the shoot run smoothly.

In post-production, they managed editing, colour grading, audio mixing, and branding elements such as titles and graphics. We reviewed drafts collaboratively and provided feedback at each stage. The final film was delivered in multiple versions so we could use it across our website, social media, and presentations.

Key Deliverables

• A professionally produced “About Us” video telling our story and capabilities
• On-site filming including interviews, factory floor activity, and supporting visuals
• Scripting, narrative development, and full storyboard
• Editing, colour grading, sound design, and branded motion/text elements
• Final exports optimised for web, social channels, presentations, and internal use

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The completed video has already made a meaningful difference across several parts of our business. Once we shared it online and began using it in day-to-day activity, we saw clear improvements in how customers and partners understand who we are.

Website engagement increased, with visitors spending more time on the relevant pages once they watch the film.

Early sales conversations are faster, as prospects arrive with a clearer understanding of what we offer and how we work.

Distributors and partners now share the video on our behalf, helping widen awareness without additional effort from us.

Recruitment conversations improved, with candidates gaining a much clearer sense of our scale and working environment.

Our story is now told consistently, giving teams a single asset they can confidently use again and again.

Overall, the video has become a versatile communication tool that continues to support marketing, sales, and brand-building activities across the business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle’s project management was organised, transparent, and easy to work with from start to finish. They set out a clear timeline at the beginning of the project  including key milestones, shoot dates, review points, and delivery windows  and they stuck to it throughout.

All stages were delivered on or ahead of schedule, even when we had multiple rounds of internal approvals to work through. We always knew what stage the project was at, what they needed from us next, and when to expect an update.

Communication was responsive and proactive. Bottle checked in regularly, kept us informed without being prompted, and made space for feedback at every stage. Whenever we requested tweaks or additional adjustments, they responded quickly and accommodated the changes without any fuss or disruption to the overall plan.

Their organised process, combined with a collaborative attitude, made the whole experience feel smooth, supported, and stress-free.

What was your primary form of communication with Bottle?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most was the balance Bottle achieved between creative vision and practical understanding of what we needed to communicate. They took the time to properly understand our operations, our values, and the message we wanted to deliver, and that depth of understanding came through clearly in the final film.

Their ability to guide us through the storytelling process was incredibly helpful  especially when it came to translating day-to-day manufacturing work into something visually engaging and easy for a wide audience to grasp. They offered thoughtful suggestions, brought strong ideas to the table, and consistently elevated the project without ever steering it away from who we are.

On top of that, their professionalism, responsiveness, and supportive approach made the entire experience genuinely enjoyable. It felt like working with a team that was fully invested in getting the story right, rather than just completing a project. That combination of creativity, clarity, and collaboration is what impressed us most.

Are there any areas for improvement or something Bottle could have done differently?

None

BACKGROUND

Please describe your company and position.

 I am the Managing Director of an advertising & marketing company 

Describe what your company does in a single sentence.

We are a full-service brand and marketing communications agency that takes campaigns from creative concept all the way through to execution  including advertising, experiential events and integrated marketing services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

• To produce a brand film for our client
• Build our credentials in the market

SOLUTION

How did you find Bottle?

Referral

Why did you select Bottle over others?

• Close to my geographic location
• Great culture fit
• Referred to me

How many teammates from Bottle were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Discovery & Story Development:

Stakeholder Alignment:

We worked closely with Bottle to define campaign objectives, key messages, and the emotional tone we wanted to convey. Together, we reviewed the engineering challenges, the local community’s experience, and our clients broader mission to transform rural connectivity.

Narrative Development:

Bottle helped us shape a documentary-led narrative that focused on:

-       The complexity of delivering fibre to the Black Valley

-       The engineers making the connection possible

-       The residents and businesses experiencing new opportunities with high-speed broadband

-       They developed scripts, interview prompts, and a visual approach that blended human stories with technical insight.

2. Pre-Production:

Location Planning:

We collaborated with Bottle to plan shooting across multiple areas of the Black Valley. This included coordinating with residents, securing permissions, and managing logistics required for filming in such a remote setting.

Interview Preparation:

We identified key contributors  residents, local business owners, engineers and leadership  and Bottle prepared structured interview guides to capture authentic personal stories.

Logistics & Scheduling

Bottle managed the full production plan, including travel, crew, equipment, accommodation, permits, and weather-dependent scheduling.

3. Production:

Multi-Day On-Location Filming:

Bottle filmed over several days in the Black Valley, capturing:

Interviews with residents and engineering teams

Fibre installation, testing, and engineering processes

Scenic landscape shots highlighting the valley’s remoteness

Lifestyle sequences showing broadband’s impact on everyday life

Aerial drone footage of the terrain and rollout infrastructure

Cinematography:

The team used cinematic visuals  including handheld, stabilised and aerial shots  to contrast the dramatic landscape with the precision of the technical work.

On-Set Direction:

Bottle handled all directing duties, drawing out compelling interviews while ensuring the messaging was accurate and aligned with NBI’s goals.

4. Post-Production:

Editing & Story Assembly:

Bottle crafted a cohesive narrative from the interviews and footage, ensuring the story communicated both the human and technical sides of the project.

Motion Graphics & Branding:

They created branded titles, supers, and graphic elements aligned with NBI’s identity, and added informational visuals to help explain the technological impact.

Audio & Music:

The team delivered broadcast-quality audio, licensed music, and accessible versions with captions for social and internal use.

Colour Grading:

Bottle applied a rich, natural grade to bring out the beauty of the Black Valley and highlight the detail in the engineering shots.

Revisions & Approval

We collaborated on several rounds of revisions with Bottle, ensuring the final film met all brand, compliance, and storytelling requirements.

Key Deliverables:

Primary Video Assets:

1× Hero Branded Film (2–4 minutes)

1× 60–90 second cutdown

Multiple 15–30 second social edits

Drone footage library for future use

Supporting Deliverables:

Captioned and accessibility-ready versions

Text-on-screen variants for silent playback

Scripts, storyboards, interview guides, and production documentation

B-roll library including:

Engineering and installation footage

Resident interviews and lifestyle content

Scenic and aerial shots of the Black Valley

Formats Delivered:

16:9 (web, presentations, broadcast)

1:1 and 4:5 (social feeds)

9:16 (Stories, Reels, TikTok)

Summary:

Working with Bottle, we produced a powerful, cinematic branded film that captured the significance of our client’s work in the Black Valley and the real-world impact of high-speed broadband on this remote community. The final suite of assets equipped us and our client with compelling content for digital campaigns, PR, internal communications, and future storytelling.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our campaign saw a significant increase in engagement, with the Black Valley film generating over 45% more social interactions than previous regional rollout content.

The video delivered a 38% higher view-through rate, showing that audiences stayed engaged with the story for longer.

The hero film became one of the top-performing pieces of brand content our client released during that period, driving strong sentiment and positive feedback from stakeholders.

The campaign contributed to expanded national media coverage, with the story being picked up by multiple outlets and used across our clients PR, digital, and stakeholder communications.

The suite of assets provided our client with a reusable content library, reducing the need for additional production and supporting ongoing rural-connectivity storytelling across multiple campaigns.

Post-campaign analytics showed a notable increase in website visits to our clients pages relating to rural deployment and fibre rollout, indicating stronger public interest and awareness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle’s project management was excellent throughout the entire engagement. They set out a clear production schedule from the beginning and delivered every stage  including pre-production materials, on-location filming, and final edits  on time and exactly as agreed. Their communication was proactive and organised, with regular updates, shared timelines, and smooth coordination between our team, our client and the contributors in the Black Valley.

They were highly responsive to our needs and incredibly adaptable, especially given the remote location and unpredictable weather conditions. Any time we needed adjustments  whether it was refining messaging, modifying the shoot plan, or turning around revisions quickly  Bottle responded immediately with practical, thoughtful solutions. Their calm, collaborative approach made the entire production process efficient, flexible, and stress-free for our team.

What was your primary form of communication with Bottle?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their team brought exceptional creativity, attention to detail, and a calm professionalism that made even the most challenging aspects  remote access, weather changes, tight timelines  feel seamless. We were particularly impressed by how well they connected with the local community and captured the essence of the Black Valley, bringing authenticity and respect to every interview and shot.

Bottle approached the entire project as true collaborators. Their willingness to listen, adapt and problem-solve set them apart, and the final film reflects a level of craft and commitment that exceeded 

our expectations.

Are there any areas for improvement or something Bottle could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Marketing of a biopharmaceutical company.

Describe what your company does in a single sentence.

We are a global biopharma company that unites science, technology and talent to prevent and treat disease and improve people’s health. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

• To produce a brand film

SOLUTION

How did you find Bottle?

Referral

Why did you select Bottle over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Bottle were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Bottle produced a high-impact brand film for us to showcase the company’s purpose, scientific innovation, and global impact. The team handled end-to-end production, including concept development, scripting, storyboarding, multi-location filming, and full post-production. 

We captured interviews with scientists and leadership, laboratory and manufacturing footage, and patient-focused lifestyle visuals to build an emotionally engaging narrative. The final film combined cinematic visuals, branded motion graphics, professional voiceover, and polished colour grading to align with our global brand standards.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved Internal Engagement 

The brand film achieved a 65% increase in internal video engagement compared to previous corporate communications videos. 

85% of employees watched the film within the first week, according to our internal analytics. 

Enhanced Recruitment Impact 

The film was incorporated into our employer branding efforts and contributed to a 23% increase in applications for roles promoted during that campaign window. 

Recruitment teams reported a notable uplift in candidate awareness of our mission and scientific focus during interviews. 

Stronger External Brand Visibility 

The social cutdowns generated a 40% increase in organic reach on LinkedIn and YouTube relative to prior brand content. 

Average watch time rose by 32%, indicating stronger audience engagement with storytelling-led creative. 

Corporate Communications Value 

The film became one of the top-performing assets used at leadership events, investor briefings, and global internal meetings. 

Our communications team gained a reusable library of footage, reducing future production needs by around 30%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle’s project management was highly organised, transparent, and reliable from start to finish. They established a clear production schedule early on and delivered every milestone  from concepts and scripts to filming and final edits  on time or ahead of deadlines. Their communication was consistently proactive, with regular updates, clear expectations, and a smooth approval process involving multiple internal stakeholders. 

They were also very responsive to our needs. Bottle handled last-minute changes, compliance requests, and evolving internal priorities with professionalism and flexibility. Whether it involved adjusting messaging, coordinating additional filming, or turning around revisions quickly, the team responded promptly and always offered practical solutions. 

Overall, Bottle made the entire process efficient and stress-free, demonstrating strong attention to detail, dependable delivery, and a genuinely collaborative approach.

What was your primary form of communication with Bottle?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Bottle was their ability to balance creative ambition with operational precision. They brought a level of storytelling craft that elevated the film far beyond a standard corporate piece, while still maintaining complete accuracy and sensitivity around our scientific and compliance requirements. 

Their team demonstrated exceptional strategic understanding of our brand and were able to translate complex scientific information into a narrative that felt human, inspiring, and globally relevant. That combination of creative insight and technical fluency is rare. We were also struck by their collaborative approach. Bottle worked seamlessly with multiple internal departments, adapting to shifting priorities and offering thoughtful solutions whenever challenges arose. Their enthusiasm, professionalism, and attention to detail made them feel like an extension of our own communications team. Overall, their mix of creativity, reliability, and genuine partnership set them apart.  

Are there any areas for improvement or something Bottle could have done differently?

None 

BACKGROUND

Please describe your company and position.

 I am the Head of Marketing of an information technology company 

Describe what your company does in a single sentence.

We're a software and services company specialising in geographic information systems (GIS)
solutions for organisations on the island of Ireland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

• To produce a suite of mixed media animation and live video explainers

SOLUTION

How did you find Bottle?

• Online Search
• Referral
• Word of Mouth from peer clients

Why did you select Bottle over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned
• High Calibre Video Production versus competitors

How many teammates from Bottle were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

For this project, we engaged Bottle to produce a suite of mixed-media explainer videos that
would help us communicate complex GIS concepts in a clear and engaging way. The scope
covered the full production process end-to-end, from early strategy and concept development
right through to final delivery.

Bottle began by working closely with our team to understand our messaging priorities, target
audiences, and the specific outcomes we needed each explainer to achieve. They developed
scripts, storyboards, and visual treatments that blended live-action footage with animation,
motion graphics, and GIS-inspired visualisation. This approach allowed them to accurately
represent our technology while keeping the content accessible for non-technical viewers.
The team handled all on-site filming, including interviews and B-roll, and created custom
animated sequences that showcased our software in action. They led the entire post-production
phase editing, compositing, sound design, and colour grading ensuring the final videos were

visually consistent, on-brand, and polished. Throughout the project, Bottle maintained a
collaborative workflow with regular check-ins and opportunities for review, making it easy for us
to steer the content where needed.

A suite of mixed-media explainer videos combining live-action interviews, 2D animation, and
motion graphics: 

Scriptwriting, narrative development, and full storyboard creation
On-site production, including interviews and supporting B-roll
Custom animations and GIS-aligned visual storytelling
Complete post-production: editing, sound design, compositing, and colour grading
Multiple output formats suitable for web, social media, presentations, and internal use
Versioned cuts where required for different audiences and platforms

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The explainer series delivered clear, measurable improvements across several of our key communication and engagement metrics. After launching the videos on our website, social channels, and event platforms, we saw a significant uplift in how effectively we were able to communicate complex GIS concepts to both technical and non-technical audiences.

Increased engagement: Video views and average watch time on our core product pages rose noticeably, with users spending significantly longer engaging with the content compared with previous text-based
resources.
Higher event and webinar conversion rates: The explainers became core assets in our event and webinar campaigns, helping drive stronger registration numbers and improved attendee preparedness, resulting in more productive sessions.
Improved sales enablement: Our commercial teams reported that prospects had a clearer understanding of our offerings earlier in the sales cycle, reducing time spent in initial education and helping accelerate conversations.
Greater internal alignment: The videos provided a consistent, on-brand way for teams across the
organisation to describe our technology, improving the clarity and consistency of our messaging.
Expanded reach on social channels: The mixed-media format performed well in social campaigns,
generating above-average engagement rates and increasing visibility with new audiences.
Overall, the video suite became a highly effective communication tool across marketing, sales, and
customer education, with measurable improvements in audience understanding and engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle’s project management was excellent throughout the engagement. They established a clear
production roadmap from the outset, outlining timelines, milestones, and review stages so we always
knew what to expect. All deliverables were provided on or ahead of schedule, even when the project
involved multiple moving parts from on-site filming to animation and iterative content reviews.
Communication was consistent and proactive. Bottle checked in regularly, provided progress updates
without being prompted, and made it easy for us to share feedback at each stage. Whenever we had new  requirements or needed adjustments, they responded quickly and accommodated changes without  disrupting the overall timeline.
Their ability to balance creativity with organisation made the entire process smooth and predictable. We always felt listened to, supported, and confident that the project was moving forward exactly as planned.

What was your primary form of communication with Bottle?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Bottle was their ability to translate highly technical GIS concepts into content that felt clear, engaging, and visually compelling without ever oversimplifying our technology. They demonstrated a deep willingness to understand our products, our customers, and the nuances of our industry and they brought that understanding into every stage of the creative process.
We were particularly impressed by the blend of creativity and technical literacy they brought to the
project. Their team could move seamlessly between location filming, animation, product-driven visuals,
and narrative development, all while maintaining a consistent style and a strong grasp of the subject
matter.

Beyond the creative output, their professionalism, responsiveness, and collaborative approach made
them feel like an extension of our own team. They listened closely, refined quickly, and consistently
elevated our ideas with thoughtful recommendations. That combination of creative quality, technical
understanding, and reliable delivery is what truly set them apart.

Are there any areas for improvement or something Bottle could have done differently?

None. 

BACKGROUND

Please describe your company and position.

 I am the Marketing Director of a retail company 

Describe what your company does in a single sentence.

Health and beauty retailer

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bottle to accomplish?

to produce a suite of marketing videos

SOLUTION

How did you find Bottle?

Referral

Why did you select Bottle over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Bottle were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Bottle partnered with us to produce a suite of marketing videos to support nationwide digital, social, and in-store campaigns. The goal was to elevate our’ brand storytelling, highlight key product ranges, and create versatile, high-quality content that could be deployed across multiple platforms and audience segments. Bottle managed the full production lifecycle from concept development to delivery of a complete set of polished video assets.

Scope of Work

Discovery & Pre-Production

• Collaborated with our’ marketing team to define campaign goals, brand requirements, and content strategy.
• Developed creative concepts, moodboards, scripts, and storyboards for all video formats.
• Coordinated talent casting, studio and retail locations, shooting schedules, and full production logistics.

Production

• Delivered a multi-day shoot capturing hero footage, product close-ups, lifestyle sequences, and on-camera demonstrations.
• Filmed in both retail environments and studio setups to showcase skincare, cosmetics, and wellness products.
• Managed all on-site direction, cinematography, lighting, audio, and crew operations.

Post-Production

• Edited all videos with cut-downs for multiple placements and social platforms.
• Designed custom motion graphics aligned with our’ brand guidelines.
• Delivered professional VO, audio mixing, music licensing, and beauty-grade colour grading.
• Completed multiple rounds of revisions and coordinated with our’ brand and compliance teams.

Key Deliverables

• 1× hero brand video (60–90s)
• 3× product-focused videos (30–60s)
• 3× how-to/demonstration videos (30–45s)
• 2× testimonial videos (45–60s)
• Full set of cut-downs in 16:9, 1:1, and 9:16 formats
• Accessible versions with subtitles/text-on-screen
• B-roll library and all production documentation (scripts, storyboards, style guides)

Outcome

Bottle delivered a cohesive suite of premium marketing videos that we deployed across social media, digital advertising, and in-store screens. The assets improved brand consistency, strengthened campaign impact, and provided us with a versatile library of content for ongoing use.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased social engagement by 42% and tripled view-through rates.
• Lowered paid social cost-per-view by 28% and increased average watch time by 35%.
• Drove a 16% lift in CTR to product pages and 12–18% growth in add-to-basket actions for featured products.
• Reduced future content production effort by 40% through delivery of a reusable video asset library

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bottle demonstrated strong, highly organised project management throughout the entire engagement. They established a clear production timeline from the outset and consistently delivered all milestones on or ahead of schedule  including scripts, storyboards, shoot days, and final edited assets. Their communication was proactive and transparent, with regular check-ins, progress updates, and a centralised channel for approvals and feedback.

They were highly responsive to our needs, adapting quickly whenever priorities shifted or new requirements emerged. Whether it was adjusting creative elements, turning around revisions, or accommodating additional content requests, Bottle approached every change with flexibility and a solution-oriented mindset. Their ability to manage multiple deliverables, coordinate talent and locations, and navigate internal brand approvals made the process smooth and stress-free.

Overall, Bottle’s project management was efficient, communicative, and dependable  ensuring the entire video suite was delivered on time, on brief, and to a high standard

What was your primary form of communication with Bottle?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Bottle was their combination of creative excellence and operational reliability. It’s rare to find a production company that brings such a high level of storytelling, visual polish, and brand understanding while also being incredibly organised and easy to work with.

Their attention to detail from the way they planned each shoot to how they refined every cut and graphic was exceptional. They also demonstrated a deep understanding of retail and beauty marketing, which helped them create content that was not only visually compelling but strategically aligned to our goals.

Another standout quality was their flexibility and problem-solving mindset. Any time a change came up whether due to internal approvals, product updates, or shifting campaign needs Bottle handled it calmly and quickly, always offering solutions rather than obstacles.

Above all, their team brought a level of collaboration, enthusiasm, and professionalism that made the entire process enjoyable. They felt like an extension of our internal team, not just an external supplier.

Are there any areas for improvement or something Bottle could have done differently?

none