BIG FISH PR provides public relations services for innovative enterprise and consumer brands and companies. A top PR firm in 2026, BIG FISH is an award-winning PR agency that helps its clients redefine industries through thoughtful storytelling and strategic earned media PR campaigns. By integrating traditional PR with corporate communications and digital media relations, BIG FISH PR captures greater mindshare and market share for consumer and enterprise clients. BIG FISH PR's has consumer PR and enterprise PR practices with a focus on Tech, Travel, Social Impact, Sustainability, Safety, Security, AI and consumer goods, among others. BIG FISH manages U.S. national tech PR, lifestyle PR, enterprise PR, and consumer PR programs for clients based in the U.S., Europe, and APAC. BIG FISH PR is a top PR agency in the USA, and earned media coverage is BIG FISH PR's core specialty. Top brands, including airlines, lifestyle, and technology companies, trust BIG FISH to manage their PR. As one of the best PR frims in 2026, BIG FISH PR also understands that earned media goes far beyond short-term headlines. In today's landscape, placements in top-tier outlets, trusted reviews, and trade publications build the digital footprint that fuels discoverability in generative AI search tools like ChatGPT, Gemini, and Claude.
BIG FISH PR services include: Earned Media Relations Strategy + Planning Corporate Narratives and Storytelling Messaging and Positioning Press Releases Company and Product Launches Generative AI Earned Media Results Product Reviews Gift Guides Media Training Press Tours + Desksides Thought Leadership and Speaking Programs Awards and Industry Recognition Brand Positioning Executive + C-Suite Visibility IPO Communications Reputation + Crisis Management
Min project size
$10,000+
Hourly rate
$150 - $199 / hr
Employees
10 - 49
Locations
Boston, MA
Year founded
Founded 1999
Languages
Timezones
3 Languages that we service
English
French
Spanish
1 Timezone that we service
EST
Eastern Standard Time (EST)
4 Locations
Boston , MA
Los Angeles , CA
New York , NY
Boston , MA
No have been added yet...
Pricing Snapshot
Min. project size
$10,000+
Avg. hourly rate
$150 - $199
/hr
Rating for cost
4.7
/5
What Clients Have Said
BIG FISH PR offers competitive pricing, with monthly costs ranging from $3,000 to $250,000, depending on client needs. Clients highlight the agency's strong value for cost, effective project management, and creative strategies, making them a favorable choice for both startups and established companies.
While generally well-received, some clients suggest that BIG FISH PR could expand their strategic counseling role and improve media request filtering. These areas present opportunities for the agency to enhance their offerings.
Strong Media Outreach
The company excels in securing high-value media coverage and mentions in major outlets. Clients have noted increased brand awareness and media presence as a result of BIG FISH PR's efforts, demonstrating their effectiveness in media relations.
Expertise in Diverse Industries
BIG FISH PR has demonstrated proficiency across various industries, including technology, education, healthcare, and consumer products. Their ability to understand and navigate different sectors is a significant asset to their clients.
Client-Centric Approach
Clients appreciate BIG FISH PR's client-centric approach, where they act as an extension of the client's team. This approach fosters collaboration and ensures that the agency's efforts are closely aligned with client goals.
Creative and Strategic Thinking
BIG FISH PR is recognized for their creative approaches and strategic thinking. They push clients to think outside the box and offer fresh, compelling ideas that enhance storytelling and media engagement. Their strategic contributions are a highlight of their service.
Proactive and Responsive Team
The team at BIG FISH PR is described as proactive and highly responsive, providing clients with timely updates and addressing needs efficiently. This responsiveness is a key factor in their successful client relationships.
BIG FISH PR provides PR services for a university. The team highlights the client's most prolific innovators and develops a proactive media engagement approach.
BIG FISH PR has helped the client gain media mentions. The team is highly responsive and delivers work on time. They communicate via virtual meetings. Their leadership was impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Vice Provost for Innovation of Tufts University
Describe what your company does in a single sentence.
We are a major university.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire BIG FISH PR to accomplish?
Bring attention to our most prolific innovators
Develop a proactive media engagement approach
SOLUTION
How did you find BIG FISH PR?
Referral
Why did you select BIG FISH PR over others?
Great culture fit
Company values aligned
How many teammates from BIG FISH PR were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Big Fish supported six of our University's most prolific innovators by connecting them with media and drawing attention to their work at the national level. The key deliverables were media engagement.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Media mentions
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Yes. And very responsive.
What was your primary form of communication with BIG FISH PR?
Virtual Meeting
What did you find most impressive or unique about this company?
Their leadership is impressive.
Are there any areas for improvement or something BIG FISH PR could have done differently?
Nope
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Smart Water Cooler Brand
Public Relations
$50,000 to $199,999
Aug. 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They're responsive and extremely good at managing our PR deliverables, which were always ahead of schedule or on time."
Mar 2, 2023
Associate Director, Bevi
Anonymous
Verified
Other industries
Boston, Massachusetts
51-200 Employees
Online Review
Verified
BIGfish PR provides PR services to help a smart water cooler brand increase their brand awareness. They generate content and coverage for the client.
BIGfish PR has secured over 2 placements in major media outlets per quarter, more than five press briefings per month, and a 50% SoV versus their competitors. Their team understands the client's brand and goals, enabling them to provide fresh and creative ideas. They also deliver outputs on time.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am an Assoc Director at Bevi
Describe what your company does in a single sentence.
Bevi is a smart water cooler that offers still, sparkling, and enhanced water on-demand, without the waste.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire BIGfish PR to accomplish?
Solidify Bevi’s position in the smart water cooler space
Boost expansion into new verticals
Generate content and coverage to drive brand awareness
SOLUTION
How did you find BIGfish PR?
Online Search
Clutch Site
Why did you select BIGfish PR over others?
High ratings
Close to my geographic location
Great culture fit
What was the size of BIGfish PR’s team?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Increase awareness of Bevi as the leading smart water cooler for office and commercial spaces.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
2+ placements in major media outlets per quarter
5+ press briefings per month
Achieve 50% Share of Voice (SoV) v competition
Describe their project management. Did they deliver items on time? How did they respond to your needs?
They're responsive and extremely good at managing our PR deliverables, which were always ahead of schedule or on time.
What was your primary form of communication with BIGfish PR?
Virtual Meeting
Email
Messaging App
What did you find most impressive or unique about this company?
BIGFish really took the time to understand our business and our goals. They are an extension of our team and always coming up with fresh creative ideas on their own.
Are there any areas for improvement or something {provider_name} could have done differently?
Nothing I can think of! We love working with them
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 21-22 of
22 Reviews
Our Story
BIG FISH began by accident when founder David Richard, fresh from building a telecom that pioneered video call tech, started advising startups with their PR and marketing. Inspired by the novel Big Fish, he built an agency rooted in bold storytelling. Today, BIG FISH PR is a top PR firm that delivers great press coverage and generative AI results for enterprise and consumer brands like Amazon, Ring, and Formlabs.
Meet the Team
David RichardCEO
As CEO and founder of BIG FISH PR, David is responsible for guiding the agency’s overall business operations, growth, and success. He founded BIG FISH PR in 1999, and built it into the PR agency of excellence it is today.
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