Awove

BACKGROUND

Please describe your company and position.

I am an executive at Sprudel

Describe what your company does in a single sentence.

Plastic-free drinking water dispensers for corporate offices, hotels and restaurants.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Awove to accomplish?

• New Brand Identity
• New Website
• New Documentation

SOLUTION

How did you find Awove?

Referral

Why did you select Awove over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Awove were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Awove were engaged to lead the full development of a new brand identity for Sprudel, covering strategy, creative direction, execution, and post-delivery support.

The project began with an in-depth brand DNA discovery phase, including a three-hour discovery session and internal workshop to understand the founder journey, company evolution, market positioning, audience, tone of voice, and long-term vision. Based on this, Awove developed initial brand directions and concepts, supported by mockups and example brand applications.

Following concept selection, Awove finalised the chosen brand direction and delivered a complete identity system. This included logo and logomark design, logo animation, typography, colour system, visual language, brand guidelines, and supporting brand assets. They also produced marketing collateral templates and social media assets to ensure consistent rollout across channels.

As part of the scope, Awove designed and developed a custom website, including responsive layouts, initial copywriting, imagery selection, custom graphics, and WordPress development. Initial SEO setup and site launch support were also included.

In addition to delivery, Awove provide twelve months of post-launch support across branding and website-related matters, supporting the ongoing rollout and application of the brand across different touchpoints.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The most immediate outcome was the successful delivery of a complete brand and website within a compressed timeline, allowing us to roll out the new identity across multiple channels without delay. The speed and clarity of execution significantly reduced internal decision-making time and removed ambiguity around brand usage.

Internally, the new brand system created clear alignment across teams, providing a single reference point for design, messaging, and presentation. This has improved consistency across sales materials, marketing assets, and digital touchpoints.

Externally, the refreshed brand has led to noticeably stronger engagement and perception. We have received unsolicited positive feedback from clients, partners, and peers, and the new brand has already been referenced in new business conversations as a differentiator.

The quality of the work and the ongoing post-delivery support have also led to direct referrals. We have already recommended Awove to other founders looking to refresh their brands, which is a clear indicator of satisfaction and confidence in the outcome.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Awove’s project management was structured, proactive, and efficient throughout. Timelines were clearly set from the outset, and deliverables were consistently met or delivered ahead of schedule. The pace of execution was notably fast without compromising quality.

Communication was clear and responsive at every stage. Feedback loops were tight, revisions were handled quickly, and there was a strong sense of momentum throughout the project. When input or decisions were required from our side, this was clearly flagged, which helped keep the project moving smoothly.

Awove were highly attentive to our needs and adapted quickly as the project evolved. They were comfortable challenging assumptions when needed, while remaining pragmatic and focused on outcomes. The ongoing post-delivery support has further reinforced the feeling of a long-term partnership rather than a transactional engagement.

What was your primary form of communication with Awove?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was the depth of thinking combined with speed of execution. Awove invested the time upfront to properly understand the founder, the business journey, and the long-term ambition, which meant decisions later in the process were clear and decisive.

They are comfortable leading, not just executing. The team challenged assumptions where needed, provided confident direction, and avoided unnecessary complexity. This resulted in a brand system that feels considered, restrained, and built to last rather than trend-driven.

The inclusion of twelve months of post-delivery brand support is also rare at this level. It demonstrates confidence in their work and a genuine commitment to long-term outcomes rather than a one-off handover.

Finally, the overall experience felt like working with a strategic partner rather than a typical agency engagement, which is not common in this category.

Are there any areas for improvement or something Awove could have done differently?

There were no major areas for improvement. The process was well structured, delivery was fast, and the outcome met or exceeded expectations.

If anything, the only challenge was keeping up with the pace of delivery on our side, as decisions and feedback were required quickly to match their speed. 

Overall, the experience was extremely positive and I would not change the approach or outcome.

BACKGROUND

Please describe your company and position.

I am the owner of a real estate deal flow company 

Describe what your company does in a single sentence.

We created off market deal flow for brokers and investors in real estate

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Awove to accomplish?

• Branding
• Website Design

SOLUTION

How did you find Awove?

Online Search

Why did you select Awove over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Awove were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Branding and positioning
UX|UI Design
Website Design

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

2 Distinct Brands
2 Completed Websites
1 Completed MVP for Software

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Incredibly reponsive and items were clearly communicated and fufilled.

What was your primary form of communication with Awove?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The genuine caringness of the leadership of the company and their team members. There is soul to this company and their leadership and they are true experts in everything they do.

Are there any areas for improvement or something Awove could have done differently?

Have more time in the day to keep creating more with our team :)

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of Cut Inside, an SEO services company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Awove?

We needed help with branding, logo design, website design and development, and content creation.

SOLUTION

What was the scope of their involvement?

Awove designed and developed our website and logo and created content for us. The website featured animations and Lottie files.

What is the team composition?

We worked with two teammates from Awove.

How did you come to work with Awove?

We chose them because they were professional.

What is the status of this engagement?

We worked together from July 2024–February 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Awove delivered a functioning website that worked well on mobile and desktop. We received good feedback about the website.

How did Awove perform from a project management standpoint?

Awove delivered on time and responded well to our needs. We communicated via WhatsApp.

What did you find most impressive about them?

We were impressed with Awove’s attention to detail; they cared about the project.

Are there any areas they could improve?

It would have been better if Awove had been a little more punctual on delivery timelines.