Andrei Iunisov

BACKGROUND

Please describe your company and position.

I am the CEO of NewArc

Describe what your company does in a single sentence.

NewArc empowers fashion designers to bring their ideas to life by transforming sketches and concepts into stunning AI-generated images and videos

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Andrei Iunisov to accomplish?

• Improve SEO visibility and organic search rankings
• Launch and optimize paid campaigns to acquire new customers
• Improve website conversion

SOLUTION

How did you find Andrei Iunisov?

Referral

Why did you select Andrei Iunisov over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Andrei Iunisov were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

 SEO: Managed technical SEO (site and blog audits, structure, performance), created blog content, and executed link-building strategies. Paid Acquisition: Set up and optimized campaigns on Google Ads, Pinterest, and Reddit. Conversions: Installed analytics tools, ran A/B tests on landing page design and copy, and created and optimized funnels through email sequences. Reporting: Delivered monthly reports with detailed results on conversions, A/B test outcomes, ad performance, and SEO keyword rankings. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

With SEO, we were able to secure top rankings for our target keywords like "ai in fashion", "ai software for fashion" and similar ones. As for PPC, our branded campaign generates purchases with the cost that aligns with our unit economy, while others bring a significant amount of sign ups. The small changes in the main page UI based on Microsoft Clarity session analysis done by Andrei allowed us to improve CTR of the main CTA block by 12%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Andrei consistently delivered all work on time and took ownership of both ideation and execution, often proactively leading the process. We communicated through calls and a project management tool, where he was highly responsive, typically replying within a few hours and never later than the next day. Despite working in a fast-changing environment where we frequently tested new hypotheses, Andrei remained flexible and supportive, while maintaining a structured and process-driven approach.

What was your primary form of communication with Andrei Iunisov?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Andrei’s vast experience and structured approach. He tailored proven playbooks to our needs, always tied actions to measurable outcomes, and integrated seamlessly into our team as if he were in-house.

Are there any areas for improvement or something Andrei Iunisov could have done differently?

There weren’t any major areas for improvement. The collaboration went smoothly, and Andrei consistently delivered beyond expectations.

BACKGROUND

Please describe your company and position.

I am the Founder of Snipp.net AS

Describe what your company does in a single sentence.

News aggregation, classification and subscription distribution solution.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Iunisov.Com to accomplish?

• SEO due diligence
• SEO advice
• SEO best practice

SOLUTION

How did you find Iunisov.Com?

Online Search

Why did you select Iunisov.Com over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit

How many teammates from Iunisov.Com were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with Andrei has been extremely valuable as a solopreneur of a start-up without SEO experience. Andrei first did due diligence on the website and pointed out technical SEO issues that needed improvement. Andrei has also been a valuable advisor, ensuring that what I spend time and money on is the right way—the alternative would have been going off in the wrong direction and losing precious time and money. 

Going forward, I will continue to work with Andrei for all matters of SEO to differentiate between spammy offerings and actual valuable external services. This ensures me that I each day make progress towards the goal of increasing traffic to website.

Also immensely valuable to work with someone who follows the latest trends and changes to both algorithms and technologies. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project metric was due diligence on new front-end. Andrei pointed out that several areas needed to be improved. Also ongoing consulting/advisory for what to do, and what not to do. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Andrei understands my needs and is easy to work with and very trustworthy, so he is now my go-to person for anything SEO and related marketing. Daily discussion is on messaging - online meetings when required. 

What was your primary form of communication with Iunisov.Com?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive is that he takes away the insecurity of what is right and what is wrong. That removes a lot of daily doubt about “is there a better way?”, “should I do A or B?” or “is price right?”.

Instead of SEO being endless trial-and-error, I get it right from the start.  

Are there any areas for improvement or something Iunisov.Com could have done differently?

Not that I can think of - always available and helpful pointing me in the right direction. 

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer of a software company 

Describe what your company does in a single sentence.

Salesforce Data Protection Leader for Data Lifecycle Management from Backup & Recovery to Reuse to Archive

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Iunisov.Com to accomplish?

• We engaged Iunisov.com in order to increase our organic traffic, drive more quality leads and achieve high rankings for our most targeted keywords that are related to Salesforce data management and backup.

SOLUTION

How did you find Iunisov.Com?

Referral

Why did you select Iunisov.Com over others?

Other

How many teammates from Iunisov.Com were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed a partner to help us scale our content marketing efforts, optimize the existing content, improve technical SEO state of the website, and generate high-quality backlinks within the Salesforce or CRM tech niches. Iunisov.com performed a technical WordPress-based website SEO audit, consulted our web developers during the audit implementation process and verified that results have improved after the implementation. They also found a quality, low-cost copywriter with backup & recovery industry expertise that was able to scale content production (blogs, ebooks and others) while maintaining the company's tone of voice. They identified the content gap vs. the target keyword list and created 4-5 new blog articles each month. In addition, they have done linkbuilding outreach using PRNews platform and were able to generate links from niche publishers with high domain authority.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results were outstanding for such a short timeframe. We saw a 30% increase in organic traffic YoY (2024 vs. 2023). We also secured top rankings for our target keywords, incl. "salesforce data backup", ""salesforce data management", "salesforce data lake" and others. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The collaboration was seamless. We had weekly strategy calls, monthly and ad-hoc performance reports, and real-time updates through project management tools like Slack. Their team was proactive, responsive, and always aligned with our business goals.

What was your primary form of communication with Iunisov.Com?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their client-centric approach and ability to adapt their work processes based on our internal requirements. They don’t just execute tasks using their generic workflows, but instead, they act as strategic partners, consistently bringing innovative ideas to the table and being extremely flexible during their implementation.

Iunisov.com deserves 5/5 for its flawless execution of the SEO strategy, adaptive approach, proactive communication, and outstanding results – organic traffic growth and top rankings for target keywords.

Are there any areas for improvement or something Iunisov.Com could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Business Development Manager of TAPCLAP

Describe what your company does in a single sentence.

Founded in 2010, TAPCLAP is one of the top developers of mobile and social games. Games like “Candy Valley” and “Pirate Treasures” have won over tens of millions of users around the world.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Iunisov.Com to accomplish?

• Complete a Comprehensive SEO Audit
• Evaluate Potential Points of Growth
• Formulate SEO Strategy

SOLUTION

How did you find Iunisov.Com?

Referral

Why did you select Iunisov.Com over others?

Referred to me

How many teammates from Iunisov.Com were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The key deliverables include:

• In-depth competitor strategy assessment
• Identification of technical SEO issues
• On-page optimization opportunities
• Prioritized action plan to enhance our website’s performance and rankings in the casual gaming niche

The end result was a detailed list of recommendations and a strategic plan for further SEO improvements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Following the audit and strategy phase, we’ve compiled a comprehensive list of technical SEO issues and gained valuable insights into competitor strategies. This has empowered us to develop a strategic plan aimed at enhancing our website’s performance and positioning within the casual gaming market.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Communication was efficient, ensuring that inquiries were addressed promptly and updates were provided on project progress. 
• Deliverables consistently met the agreed-upon timeframes, reflecting a commitment to meeting deadlines.

What was your primary form of communication with Iunisov.Com?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The depth of insights and extensive experience demonstrated in the work. Iunisov.Com's thorough analysis and strategic recommendations showcased a nuanced and up-to-date understanding of SEO.

Are there any areas for improvement or something Iunisov.Com could have done differently?

-

BACKGROUND

Please describe your company and your position there.

Levstal Group is a steel construction family company with a yearly turnover of 30 million euros. Since 1991, the company has expanded its services and product range. Today, Levstal is working on large scale projects and has become the market leader in steel structures manufacturing in Estonia. I am PA and administrative staff and i was responseble for SEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com, and what were your goals?

We hired Andrei for search marketing, mainly for SEO. We wanted to launch SEO for our brand new website in several regions incl. Sweden, Finland, Norway and Denmark. Later we expanded the project to Germany and the UK and corresponding languages. We wanted to improve our rankings in these locations for specific keywords, like "steel structures", "sheet metal welding", etc. Also we wanted to get more quality traffic and leads.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected Andrei because he was recommended by our website development team as the professional in multilingual SEO. We also interviewed several other providers but Andrei made the most compelling offer with a detailed plan and his case studies. The deciding factor was his experience and other successful projects in local SEO.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The project started with an in-depth technical SEO audit and also with the E-A-T audit according to Google standards. Also Andrei collected all the possible keywords and setup the rank tracking for them. After the audits Andrei issued a set of technical recommendations and general commercial recommendations to improve website's authority and trustworthiness.

The next steps were interatative, we took several keywords each month, analyzed search intent and worked with a copywriter which Andrei provided on a relevant blog post for this keyword. After being published we worked on off-page link building for these keywords. We did this job in several iterations and it worked well for the ranking dynamics.

How many people from the vendor's team worked with you, and what were their positions?

Only Andrei .

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

These activities gave significant results in only 12 months for all the languages. The overall organic traffic grew from 20 to 230 daily visits and we reached the first page in Google for the mentioned keywords. Also by adding relevant call-to-actions we boosted the number of leads from this traffic to >20 per week.

Describe their project management style, including communication tools and timeliness.

Andrei managed the project always in time with tools like Zoom or MS Teams. He was using emails to communicate and also orchestrated our communication with website developers when it was needed. We requested some growth in 6 months which was delivered and in 12 months we saw a significant improvement.

What did you find most impressive or unique about this company?

Andrei is unique in his forecasting expertise (i.e. what is needed to rank for a particular keyword), he understands Google guidelines much more than other SEOs that we worked with. He is always on top of the latest trends in SEO and watches Google search executives literally every week. He has deep expertise in understanding the intent of each keyword and of Google's algorithms.

Are there any areas for improvement or something they could have done differently?

All good.

BACKGROUND

Please describe your company and your position there.

I'm the marketing director in SaaS project witch allow to find and track business subscriptions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

Our company was quickly growing which meant our team members needed to focus on bus growth opportunities. We hired this vendor to get more organic traffic. This included SEO audit, grow strategy (by semantic core and search ranks), content plan, monthly reports.

SOLUTION

How did you select this firm and what were the deciding factors?

We considered multiple SEO agencies, looking at their services, price structure, and communication style. After giving them a test assignment, we chose this vendor because he has real skills and professional approach that is felt from the very first day.

Describe the project in detail and walk through their service package.

We wanted to get into the TOP10 Google search results for the semantic core of commercial and informational key phrases. The first month we made a lot of changes that were indicated in the audit. New meta data and site structure and texts. We also planned a content plan both in our help center and for the purchase of external links.I have been working in IT for 8 years and during this time I have worked with many SEO specialists. This was my best experience Highly recommended.

How many resources from the vendor's team worked with you, and what were their positions?

we worked directly with mr. Iunisov.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

Monthly detailed reports on the results of the work showed a significant increase in organic traffic in the second month of our cooperation. For half a year, we entered the TOP 10 for the main keywords in Google search results in the USA (considering that there is a lot of competition and big players in this market). I can note that the vendor is very responsible for his work. He helped us save organic traffic when moving to another domain and in fact did more work than was originally stated and paid for.

How effective was the workflow between your team and theirs?

The vendor is very demanding on the customer's team.

What did you find most impressive or unique about this company?

He requires tasks to be completed on time and can work on weekends or late at night. I think that his professionalism and diligence does not give him the opportunity to relax)

Are there any areas for improvement or something they could have done differently?

No) I would have liked to have hired him for more hours per month, but we were on a budget.

BACKGROUND

Please describe your company and your position there.

I'm CMO in Viewst. Viewst is one workspace that allows you to create, collaborate and launch ads at scale. Viewst allows design and marketing teams to multiply creative volume and variety, go to market faster, and out-market competition.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com, and what were your goals?

The main goal was lead generation as we've just started working on sales.

SOLUTION

How did you select this vendor and what were the deciding factors?

The main deciding factor was a recommendation from a respected person that we would get excellent guidance and further execution of all SEO tasks.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The scope of work:

• SEO audit with a further plan of adjustments
• SEO blog planning and maintenance in writing and posting
• link building through articles - press release distribution 
• permanent changes according to keywords and their rankings
• monthly reports

How many people from the vendor's team worked with you, and what were their positions?

We've worked with Andrey, the CEO of the company.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Viewst has grown several times for 8 months working with Iunisov.Com’s work. The main lead generation channel for today is SEO, that's fantastic.

Describe their project management style, including communication tools and timeliness.

If I need to rate the project management I would give it the highest rate. Every task was set in task tracker and executed in time.

What did you find most impressive or unique about this company?

It's difficult to work with contractors because we tend to have different visions, but we achieved that together. And that is awesome. I would definitely advise others to work with Andrey.

Are there any areas for improvement or something they could have done differently?

Nope

BACKGROUND

Please describe your company and your position there.

I am the Director Marketing for Virto Commerce, which is a digital commercial player that enables B2B companies to create an open ecosystem that allows manufacturers and distributors to build complex digital commerce solutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

Iunisov.Com's provides digital advertising and SEO services. They assist Virto Commere to generate leads via LinkedIn and Google ads and also support us to improve the SEO ranking and keyword ranking.

What were your goals for this project?

We aim to use digital advertising and SEO optimization to generate more qualitative leads, increase traffic to our website and also to improve the SEO ranking and keyword ranking.

SOLUTION

How did you select this vendor?

Iunisov.Com's had already been engaged by our company for previous digital marketing projects and had been recommended through an internal referal to be responsible for this project.

Describe the project in detail.

Based on some exploratory meetings, it was agreed to work on the one hand on a revision of the keywords and on the other hand to promote the lead generation via Google Ad and LinkedIn campaigns, where clear targets were agreed upon. The progress of the project is reported on a weekly basis.

What was the team composition?

We work directly with the owner who comes across as very professional and works with us on the basis of clear communication.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We see a clear increase and optimization of our SEO and keyword ranking. In addition, qualitative leads are generated on a weekly basis and constantly adjusted where necessary.

How effective was the workflow between your team and theirs?

The relationship is professional and pleasant. They are very responsive through all channels and also very punctual in carrying out the agreed tasks.

What did you find most impressive about this company?

In addition to the good results, the knowledge and professionalism with which they collaborate is excellent. Furthermore, they take the time to explain in a professional way and to transfer their knowledge.

Are there any areas for improvement?

To date, we have nothing to report regarding the excellent service they provide and consider them to be a reliable and flexible partner with whom we enjoy working.

BACKGROUND

Please describe your company and your position there.

I’m the Head of market entry projects at German-Russian Chamber of Commerce in Moscow. Our main task is to support German companies by setting up and doing their business in Russia. Market entry projects, for which I’m responsible, help German companies to organize effective sales process in Russia without founding their own legal entity.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

I wanted to find the most appropriate digital marketing method to promote the service, the one I am responsible for, without any large budget for the digital promotion and without any experience in this field. Andrei analyzed our services, market situation, competitors and recommended me to begin with SEO first of all.

What were your goals for this project?

I wanted to increase the number of targeted visits to our website, in particular to the page of the service I am providing on our website.

SOLUTION

How did you select this vendor?

I applied to one of the most popular schools of digital marketing in Moscow. After telling them that my target audience is only German companies in Germany, they said that the general courses would not suit me and provided me with the contact of Andrei Iunisov. I didn't consider any other option and was happy to have such a rare contact – bilingual (Russian/German) and competent specialist.

Describe the project in detail.

We started with meetings. As a beginner I needed some basic information about appropriate instruments in SEO field. Andrei asked me for the detailed information about my projects, target audience, main task for our cooperation – target visitors and new leads. Andrei did the technical and content analysis of our website and gave me some content development advices. We rewrote some texts paying attention to keyword density and user intents, changed some technical settings of the server (redirects, page speed, etc.), added new articles to the blog and created additional supportive pages. We also implemented some technical changes of the SEO on our website. We were constantly watching for changes in the ranking of the site by keywords to see our improvement.

What was the team composition?

We worked only with Andrei Iunisov as he is an independent specialist. The project also involved the CEO of our company who took part in the initial discussion.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We improved our SEO ranking dramatically, many of our target keywords rank on the first page in google.de in Germany right now - https://screencast.com/t/RDO1ycoQn4jR. We have more target visitors on our pages because of these actions. Our main keyword “geschäftspräsenz in russland” is now on the first place.

How effective was the workflow between your team and theirs?

Always fast, informative, productive. By email and phone.

What did you find most impressive about this company?

As for German organization in Russia for us it’s always difficult to find bilingual specialist. Without knowing German language it’s impossible to help us in our marketing processes, because our main target audience is German speaking people. Andrei has the deepest digital marketing knowledge and he is a true professional. He has an excellent analytical thinking. He managed to deal with all the nontrivial services of the organization and found the most appropriate marketing tools. Apart from SEO, I am sure there will be more projects with Andrei in the nearest future. There was not a single question to which he could not give us an answer. With Andrei you can definitely count on an individual approach and actions that will bring great benefit to your business.

Are there any areas for improvement?

I don't have any advice. I can only say thanks to him for the great job.

BACKGROUND

Please describe your company and your position there.

I am a business advisor for IT companies of different range and industries, helping to define go-to-market strategies, to open new markets, identify blind spots and difficulties within the company, that interfere with the company's growth.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

I needed help and expertise in SEM for online EduTech client for a short-term lead generation campaign.

What were your goals for this project?

The goal of this campaign was to check the possibilities in requiring leads for online school education over SEM and SMM efforts.

SOLUTION

How did you select this vendor?

I know Andrew for a long time already, as we worked together in the past. Since then he is my first and foremost contact to get in touch regarding any e-commerce and e-marketing questions I may have. His opinion is no doubt valuable to me.

Describe the project in detail.

The goal was to start both search and display campaigns in Google Adwords and Yandex Direct, adding advertising in social networks later. We started of with the meeting to familiarize them with our brand, the situation on the market, and our goal, defining all the assets that the team would need to get the access to.

Then they prepared the linguistic SEM field from scratch, and we started our activities in search engines just in a few days. Also Andrew helped us with improving landing pages and other assets required for better conversions, finetuned stats and metrics to work correctly.

What was the team composition?

I worked directly with Andrew.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

With our semantic and ads we had great positions among other ads on the page (#3-4) in a very competitive area, CTR was about 10% while CPC just 40 RUB ($0.60).

How effective was the workflow between your team and theirs?

It was very effective, getting responses to each of our requests in a timely manner. Also, we could ask for any comments or advice regarding the status at any time and get informative feedback.

What did you find most impressive about this company?

Their professionalism and knowledge stand out of the most.

Are there any areas for improvement?

Nothing comes to my mind