Andrei Iunisov

BACKGROUND

Please describe your company and your position there.

I’m the director of marketing at INCOM Reality, one of the biggest companies in Russia providing real estate services for purchase, rental, and other services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

We needed to transform several websites into a single one and hired Andrei to provide us with recommendations on how not to lose traffic from search engines.

What were your goals for this project?

We wanted to save and, if possible, increase our organic traffic from Yandex and Google. We needed a set of written technical SEO recommendations for our web developers and a final check of their implementation.

SOLUTION

How did you select this vendor?

We were looking on Yandex for the keyword "seo expert" and found Andrei's website.

Describe the scope of their work in detail.

Andrei got access to analytical tools: Google and Yandex Webmaster, Google Analytics, website logs, and our backlinks management panels. With them in hand, Andrei drew a new joint website structure and provided technical recommendations: 404 errors removal, 404 server reply codes, redirection rules, canonical tags for pagination mechanism, correct new robots.txt file, content duplication fixes, and new meta tags.

What was the team composition?

Andrei was working alone on the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’ve increased our traffic from organic search significantly and were able to unite all our separated web resources into a single website. We were also notified about the positive effect of user-generated content in Yandex searches by Andrei, and thus planned to implement external real estate objects' ads to our website.

How effective was the workflow between your team and theirs?

The workflow process was a bit like a blackbox, with Andrei taking the access and then spending two weeks on recommendation writing. However, in the end, Andrei prepared a detail presentation for me and our management where with the results of the research.

What did you find most impressive about this company?

I think Andrei is one of the top digital marketers. He knows not only how to use independent advertising platforms but can fit them into a single strategy and make them work specifically in your business area.

Are there any areas for improvement?

Could be better communication during the recommendation preparation process.

BACKGROUND

Please describe your company and your position there.

I was completely responsible for the X5 Retail Group's marketing retail project. I managed website design, visitor acquisition, and customer care. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

We needed to optimize our advertising campaigns and website conversion rates. We also wanted to analyze our Google and Yandex ad campaigns using Google Analytics and business intelligence tools.

What were your goals for this project?

We needed to improve sales without increasing our budget. We aimed to achieve this goal by optimizing PPC conversions and improving our shopping cart interface.

SOLUTION

How did you select this vendor?

We saw their performance at a conference and decided to hire them as external consultants.

Describe the scope of their work in detail.

They installed Google Analytics on our website, then set up specific codes and events to track visitor activity in our shopping cart. They gathered these statistics for three weeks. After collecting enough data, they identified the least efficient campaigns and created heatmap reports and click maps to help us redesign our shopping cart.

What was the team composition?

My deputy and I worked with their founder and his team of experts.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

By applying their recommendations, we increased our website conversion rate by 20%. 

How effective was the workflow between your team and theirs?

They were extremely effective. They managed the project by themselves, simply collecting data and presenting the final report. All we needed to do was deploy their recommendations.

What did you find most impressive about this company?

I was most impressed by their qualifications. They created a hypothesis, showed the results of their tests, and allowed the project to grow naturally. 

Are there any areas for improvement?

They could deliver more quickly.

BACKGROUND

Please describe your company and your position there.

I was the head of digital communication channels at CB Renaissance Credit, a consumer lending institution.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

We needed help fine-tuning web analytics and supervising PPC search campaigns.

What were your goals for this project?

We set out to decrease our CPA while boosting numbers on our website.

SOLUTION

How did you select this vendor?

We evaluated several competing proposals from digital consultants.

Describe the scope of their work in detail.

First, they evaluated our current set up of web analytics and proposed changes for implementation. Once that was done and user tracking was improved, their team focused on improving the results of search campaigns for deposit products.

What was the team composition?

I was primarily working with Andrei (Owner, Iunisov.Com) and a couple of other associates. I’m not sure what the team composition on the other end was.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They dug into keyword performance and strategies, driving more than a 50% decrease in CPA.

How effective was the workflow between your team and theirs?

They provided regular feedback and open communication throughout the project. Collaborating was easy.

What did you find most impressive about this company?

Their level of knowledge and expertise, bundled with the ability to communicate project steps to less experienced employees, stood out to us.

Are there any areas for improvement?

Something can always be improved, yet I was pretty satisfied with the results and delivery.

BACKGROUND

Please describe your company and your position there.

I’m the co-founder of Prime Travel. We provide travel services in Europe and Asia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

We wanted to get more installations and leads for our mobile application.

What were your goals for this project?

We wanted to have at least 800 installations with a $1 cost per install (CPI) maximum.

SOLUTION

How did you select this vendor?

We received a referral and researched their website.

Describe the scope of their work in detail.

Andrei (Owner, Iunisov.Com) and his team performed Google Play Store optimization, working with our app icons, descriptions, and tags. They also did review generation and uploaded screenshots to make the app more attractive. Andrei then launched advertising campaigns through Google Ads.

What was the team composition?

We worked with Andrei and Anastasia (Assistant, Iunisov.Com).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’ve already received 1000+ installs for less than $0.50 per install. Our order conversion rate (searches for tour through the app) is 3%, which makes our cost per lead extremely effective.

How effective was the workflow between your team and theirs?

It was absolutely transparent thanks to a system called worksection.co. We were able to see all the tasks Andrei was working on.

What did you find most impressive about this company?

It was really good to work with an individual who is much better than a huge agency. He can dig deep inside your business and generate cost-effective results in a very competitive market.

Are there any areas for improvement?

We haven’t seen any issues so far.

BACKGROUND

Please describe your company and your position there.

I am the founder and managing partner of Korpus Prava, a law firm that specializes in tax, corporate, and commercial law. We have offices in Russia, Cyprus, and Hong Kong, and at the time of this project, we had additional locations in Latvia, Ukraine, and Malta.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

We hired them to improve our online presence. 

What were your goals for this project?

Our goal was to increase leads through multiple digital channels.

SOLUTION

How did you select this vendor?

We selected them after a review of their referrals. 

Describe the scope of their work in detail.

They provided a host of marketing services, including website optimization and social network advertising. They also helped us establish a Google Ads campaign. We tried and tested several various website promotion strategies over the course of three months, eventually launching the most efficient solution.

What was the team composition?

The team consisted of a digital marketing manager and Korpus Prava’s marketing director. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Search engine traffic skyrocketed from zero to several hundreds of visitors per day. We also began generating more leads from our website. 

How effective was the workflow between your team and theirs?

The workflow was effective, speedy, and transparent. 

What did you find most impressive about this company?

Iunisov.Com’s founder possessed deep expertise and knowledge of our firm’s products and services. He also understood the marketing problems legal businesses face. 

Are there any areas for improvement?

I can think of nothing that should have been done differently. 

BACKGROUND

Please describe your company and your position there.

I am the marketing director at a commercial global software company, headquartered in Switzerland. We help our customers protect, backup and recover their data. We also provide specialized support services and training. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

Our company is a leader in backup software; however, our digital marketing strategy was lacking and needed urgent attention. We approached Iunisov.Com to create a cutting-edge strategy and to complete the associated daily workload required for this project.

What were your goals for this project?

We needed to increase sales via digital marketing by increasing visitor volume to our corporate website, lifting our lead numbers, and vastly improving the look and feel of our web site. We also needed a comprehensive digital marketing strategy, including improved SEO performance, automated marketing campaigns, automated lead nurturing, and social media advertising.

SOLUTION

How did you select this vendor?

Another professional in the industry recommended Iunisov.Com to me.

Describe the scope of their work in detail.

Iunisov.Com is entirely responsible for all digital marketing strategy, ideas, activities, and execution. Specific areas include website visitor traffic, digital advertising, SEO performance, budget management, digital marketing campaigns, lead nurturing, and more.

What was the team composition?

Iunusov.com provided a team to carry out all digital marketing responsibilities. They also have direct access and contact with all our company employees. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since 2016, our website traffic has tripled, our lead generation has more than tripled, and our sales opportunities have grown exponentially. As a result, our growth targets have been achieved, and the company is profitable.

How effective was the workflow between your team and theirs?

The workflow between Iunisov.Com and our team is especially good. They are very responsive and dependable, completing all tasks promptly.

What did you find most impressive about this company?

Iunisov.Com demonstrates not only the ability to deliver but also creativity, persistence, and a positive mindset. These qualities are essential for successful digital marketing.

Are there any areas for improvement?

If there are any areas for improvement, then Iunisov.Com seeks them out for themselves, identifying new topics to address with a mindset for continual improvement. The results they have achieved speak for themselves, and we are very happy with Iunisov.Com.

BACKGROUND

Please describe your company and position.

I am the CEO of PsyTechVR

Describe what your company does in a single sentence.

PsyTechVR is a mental health and wellness application in virtual reality for various forms of anxiety

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Iunisov.Com to accomplish?

• SEO
• Marketing
• AI SEO

SOLUTION

How did you find Iunisov.Com?

Referral

Why did you select Iunisov.Com over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Iunisov.Com were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started with marketing and SEO that turns to web page optimization, AI SEO, conversion optimization and more. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are listed on the first page of Google, Bing, etc. also we are higly rated in ChatGPT, grok, co-pilot we are very happy to work with him.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always on-time, always on schedule, very proactive

What was your primary form of communication with Iunisov.Com?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

How effective they are at what they do. It's an absolute pleasure working with them. 

Are there any areas for improvement or something Iunisov.Com could have done differently?

Nothing

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of The Silver Piece

Describe what your company does in a single sentence.

Design, manufactures and sells high end silver Judaica

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Iunisov.Com to accomplish?

• Google Ads
• SEO

SOLUTION

How did you find Iunisov.Com?

Clutch Site

Why did you select Iunisov.Com over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit

How many teammates from Iunisov.Com were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Digital marketing strategy: describe the next steps concerning my limited budget.
• Google Ads: Review my current campaigns, make changes and add Display campaign.
• SEO: Rank higher

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Digital marketing strategy: I was given a strategy that includes both Google ads and SEO reccomendations, highly detailed.
• Google Ads: Reccomendations and ammendments were made, Diplay campaign was added.
• SEO: Given a short list for technical issues to help rank higher.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Andrei was very helpful. He addressed the issues step by step. Iunisov.Com is always available and very pleasant to work with. He adjusted his recommendations to match my budget. He is extremely communicative.

What was your primary form of communication with Iunisov.Com?

Email or Messaging App

What did you find most impressive or unique about this company?

I feel I'm talking to a real person who's expert in marketing instead of a "marketing machine".

Are there any areas for improvement or something Iunisov.Com could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Attorney and Owner of law firm in New York City

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

I was looking for someone to work on my online presence as it relates to Eastern europe market

What were your goals for this project?

I wanted to increase online presence and work more with clients abroad who may need my services

SOLUTION

How did you select this vendor?

I did a lot of research concerning companies who could provide me the services I was looking for and Andrei's company came veyr highly rated and after speaking to him and hearing his thoughts and ideas and seeing how thorough he was prepared even for our initial phone call, I decided to work with him and am very glad that I did.

Describe the scope of their work in detail.

Implementing website technical improvments, conducting audits, content optimization, created new website content to target keywords, tracking website ranks in yandex and google, created backlinks, etc.

What was the team composition?

Andrei is very hands on and gives regular updates and suggesting. I worked closely with him on my website and continue to do so.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Andrei fixed some viruses he found as he was working on my site. In only few months rankings have improved and he has made very good suggestions on how to continue improving my site and content.

How effective was the workflow between your team and theirs?

Andrei is very knowledgeable and is very easy to work with.

What did you find most impressive about this company?

What most impressed me is that unlike many other companies who constantly need a push for them to start working, Andrei has always been on top of everything. If anything, he is the one who would let me know on things we should do to improve and he would follow up with me on those issues. He cares about his job and doing right by his customers and being in business for myself, I value that and hope to continue working with him and his company.

Are there any areas for improvement?

It is too early to tell if there are any improvements as we have only been working together for about 3 months. So far I can say, that he goes above and beyond which is very impressive.

BACKGROUND

Please describe your company and your position there.

Rusonyx.ru webhosting service provider. I worked as Director during 2007 - 2010

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Iunisov.Com?

Help us to manage SEO / SEM

What were your goals for this project?

Improve conversation rate of our website and online store. Educate our customers about SEO/SEM

SOLUTION

How did you select this vendor?

Recommendation from friends

Describe the project in detail.

I worked with Andrey during 2007-2010 period. He was helping us to do SEO and SEM for our website www.rusonyx.ru The results were very impressive. Also, Andrey is excellent presenter. We arranged seminars for our customers and invited Andrey to teach them about SEO/SEM. These seminars were very successful. In addition to his professional skills, Andrey is a great person who helps others to solve problems and overcome challenges. It was a great pleasure to work with Andrey and I would recommend him and his company to any business.

What was the team composition?

Andrey Yunisov

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Conversation of prospects to paying customers significantly increased

How effective was the workflow between your team and theirs?

Very effective

What did you find most impressive about this company?

Focus on end result

Are there any areas for improvement?

N/A