AMZ Optimized

BACKGROUND

Please describe your company and position.

I am a Manager of Tory Burch

Describe what your company does in a single sentence.

Tory Burch is an American luxury lifestyle brand founded in New York in 2004. What began with a boutique in Manhattan and an e-commerce site has since grown into a global business with more than 370 stores across North America, Europe, the Middle East, Latin America, Asia and Australia. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• We hired AMZ Optimized to increase our Amazon sales, enhance our PPC campaigns, and manage our Amazon store comprehensively to improve overall performance and address listing issues.

SOLUTION

How did you find AMZ Optimized?

Clutch Site

Why did you select AMZ Optimized over others?

• Close to my geographic location
• Great culture fit
• Good value for cost

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included comprehensive PPC management, listing optimization, resolution of suppressed listings, handling account and listing violations, and providing detailed performance reports. Key deliverables were monthly performance reviews, updated product listings, and enhanced PPC strategies.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

For our PPC ads, we observed a 20% decrease in ACoS, a 35% rise in revenues, and a notable boost in listing visibility and account health.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very organized and diligent. David stayed on top of me and my team to ensure he had the resources and creative he needed.

What was your primary form of communication with AMZ Optimized?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They offer excellent services and knowledge at a fair price, particularly for a New York-based individual.

Are there any areas for improvement or something AMZ Optimized could have done differently?

NA.

BACKGROUND

Please describe your company and position.

I am the Owner of Navy Blue Restaurant

Describe what your company does in a single sentence.

A seafood restaurant in Houston's Rice Village. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?
We sought to improve our customer reviews and ratings by implementing better customer service strategies.

SOLUTION

How did you find AMZ Optimized?

Online Search

Why did you select AMZ Optimized over others?

• Good value for cost
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

David and I had a great time working on my project, and I have to admit that his knowledge of PPC administration was crucial to the success of our campaign. From the start, it was clear that David was knowledgeable about PPC campaign management, imaginative visual and video design, catalog optimization, and successful product releases. He took the time to carefully consider our project objectives and target market, making sure that every facet of our PPC campaign was optimized for maximum impact.
John Cruz used a methodical and systematic approach to SEO. He adjusted on-page components, carried out in-depth keyword research, and put good link-building techniques into practice to increase our project's exposure in search engine results. His meticulous attention to detail and proactive approach were crucial in boosting our project's overall search engine rankings and bringing in organic visitors.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I'm happy to announce that sales volume has increased dramatically, and both paid and organic traffic have played a major role in this rise. Our sales volume increased by a remarkable 30% in comparison to the previous year, which is indicative of the success of our multichannel marketing campaigns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

David and John both showed great project management abilities by meeting my needs and completing tasks on schedule. Their proactive attitude guaranteed timely completion of projects, and their promptness in responding to inquiries and criticism promoted effective communication. Their commitment and effectiveness were crucial to the project's success.

What was your primary form of communication with AMZ Optimized?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• Transparency: The company gave trust by being honest about what might or might not succeed. They promoted trust and agreement with the project's objectives by setting reasonable expectations.
• Action-Oriented: They made sure things moved quickly and adjusted as needed. Being receptive to criticism allowed for flexible decision-making and adaptations, which improved project effectiveness.
• Collaborative Environment: They listen to ideas intently and provide helpful comments on their viability. This cooperative environment promoted creativity and made sure that choices were well-thought-out and deliberate.

Are there any areas for improvement or something AMZ Optimized could have done differently?

None, maybe charged me less

BACKGROUND

Please describe your company and position.

I am the President of Critter Jungle

Describe what your company does in a single sentence.

At Critter Jungle we pride ourselves in offering the very best in pet food and supplies from the most trusted brands in pet nutrition.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• Double Amazon sales for our sustainable Pet Food and Beverage Services
• Triple our Return on Ad Spend (ROAS) on Amazon within 12 months.
• Increase brand visibility and market share on the Amazon platform.

SOLUTION

How did you find AMZ Optimized?

Clutch Site

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project included comprehensive Amazon marketplace optimization, focusing on PPC campaigns, product listing conversion optimization, and strategic e-commerce marketing initiatives aimed at maximizing our brand's online presence and sales.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Attained a 400% improvement in ROAS, a 250% rise in sales that surpassed $3 million in revenue, and a notable increase in brand visibility and consumer engagement on Amazon.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent project management was demonstrated by prompt delivery and attentive communication. It was amazing how well they anticipated and accommodated our wants.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The strategic approach and deep analytical insights provided by AMZ Optimized were exceptional, driving millions in revenue through innovative and targeted Amazon marketing techniques.

Are there any areas for improvement or something AMZ Optimized could have done differently?

Even if everything went really well, having more direct strategy talks could improve teamwork and project results.

BACKGROUND

Please describe your company and position.

I am the Manager of Hudson's Bay

Describe what your company does in a single sentence.

Hudson’s Bay was the pioneer that started the retail landscape, delivering Canada exclusive fashion, beauty, home décor and accessories.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• We needed someone to provide us with Amazon paid advertising services to gain awareness and optimize our ads for convergent businesses.

SOLUTION

How did you find AMZ Optimized?

Online Search

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our main PPC and SEO provider, AMZ Optimized, works with us to develop digital campaigns and tactics that increase our online exposure. Their responsibilities include: 

• Amazon account management
• Google Ads management
• keyword optimization

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have seen a significant increase in the volume of sales, traffic, and organic ranking since partnering with AMZ Optimized.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The staff is highly communicative and keeps in regular contact, therefore we haven't had any problems with project management.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their extensive knowledge and expertise in Amazon PPC marketing is by far their greatest asset. It's been a pleasure working with them because of their open communication and flawless task execution. They also don't overpromise, which makes them very simple to work with.

Are there any areas for improvement or something AMZ Optimized could have done differently?

I can’t think of anything they need to improve, as I’m very happy with my partnership with them.

BACKGROUND

Please describe your company and position.

I am the President of MIS Electronics Inc.

Describe what your company does in a single sentence.

MIS delivers manufacturing services to companies around the world, in a wide range of industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• Launch a new product and reach profitability in shortest terms

SOLUTION

How did you find AMZ Optimized?

• Online Search
• Clutch Site

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In the shortest amount of time, the goal was to start selling yard solar lamps on Amazon and turn a profit. They created a bold launch strategy centered on increasing the amount of PPC conversions to drive organic sales. They began by spending $200 per day, gradually increasing it to $2,000 per day while monitoring conversions. With these strategies, they generated 60 percent of daily organic sales in a month, totaling 140 percent of daily volume and $1,400 in daily gross profit.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• we reached $1,400/day in gross profit in a month
• gained 60 units/day in organic sales, and 140 units both organic and paid

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AMZ Optimized's team offered weekly meetings with reports for the previous week and tasks for the next, and we worked by this schedule. At each meeting we got answers to our questions, we were satisfied by their style of communication.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

AMZ Optimizeds team are very careful with budgets, but if the situation calls for a maximum spent, they politely insist on increasing the budget. We worked with many Amazon contractors, but only AMZ Optimized's aggressive launch tactics worked.

Are there any areas for improvement or something AMZ Optimized could have done differently?

I liked everything about their work. I wish them more clients.

BACKGROUND

Please describe your company and position.

I am the Estimating Manager of Cavalier Tool & Manufacturing Ltd

Describe what your company does in a single sentence.

Cavalier builds molds for widely diverse applications, including products for the automotive, commercial, recreational, heavy truck and agricultural industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• Launch our proprietary line of plastic products on Amazon
• Acquire a sizable portion of the market quickly.
• Make sure the reputation of our brand didn't tarnish during the procedure.

SOLUTION

How did you find AMZ Optimized?

Referral

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AmzOptimized was entrusted with creating a comprehensive Amazon strategy that included everything from PPC advertising to keyword-optimized product listings for our range of Plastic Products. They made sure our goods stood out in an increasingly competitive marketplace.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our plastic moulds were among the best-selling products in their respective categories in just five months. Our monthly sales revenue exceeded our forecasts by 80%, and we observed a 4x return on our advertising investment.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AMZOptimized takes a methodical and proactive approach. They provided frequent performance insights, made adjustments in real-time to take advantage of market opportunities, and made sure that our objectives complemented their plan.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The outcomes clearly demonstrate their breadth of Amazon knowledge. We not only successfully launched our line on the marketplace with the help of AmzOptimized, but we also surpassed well-known brands to position ourselves as the go-to brand for high-quality plastic moulds. They appeared to be sincerely committed.

Are there any areas for improvement or something AMZ Optimized could have done differently?

To be honest, I thought their delivery was excellent.

BACKGROUND

Please describe your company and position.

I am the IT Consultant of CYNNIX

Describe what your company does in a single sentence.

We specialize in providing IT and cyber security services to small and medium businesses. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• We've been in business over 2 years and are well known in our market, however our Google rankings were non-existent so our competitors were getting all of the clicks.

SOLUTION

How did you find AMZ Optimized?

Clutch Site

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our involvement with AMZ Optimized includes:

• Monthly SEO -Meta Updates
• Content, Creation of up to 6 blogs per month
• Live Ranking Dash & Reporting
• Analytics/Goals
• On-Page SEO
• Ranking Dashboard Setup
• Content Strategy
• Page Speed
• Initial SEO & Technical Setup.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After partnering with AMZ Optimized, our ranks have increased dramatically! Thanks to backend and on-page SEO, blogging, and other strategies, we've gone from having absolutely no ranking presence to page one for several of our top keywords. Our website traffic has grown by 40%, and we are nearly twice as likely to convert web leads into sales.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AMZ Optimized is very responsive — whenever I reach out to them, I get an immediate response. In addition to weekly contact with our Content Manager, we get a monthly SEO report as well as 24-hour access to our live ranking site.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed by their knowledge and proven results

Are there any areas for improvement or something AMZ Optimized could have done differently?

No 

BACKGROUND

Please describe your company and position.

I am the Founder/CEO of Samara Joy

Describe what your company does in a single sentence.

We are inspired by great construction, great materials, and even greater memories. Our eco-friendly toys are sustainably made with child development at the heart sure to bring your family lots of joy.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• Listing Optimization
• Brand Management
• Marketing Strategy

SOLUTION

How did you find AMZ Optimized?

• Online Search
• Clutch Site

Why did you select AMZ Optimized over others?

• Pricing fits our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project aims to increase sales on the Amazon platform by implementing effective strategies and leveraging the expertise of a specialized agency. 

• Initial Assessment and Strategy Development
• Product Listing Optimization: 
• Advertising Campaign Management 
• Inventory Management 
• Performance Monitoring and Reporting

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Successful launch and growth over last few months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AMZ Optimized was incredibly helpful in building my storefront, crafting listings, refining branding, producing engaging videos, and creating A+ content. Plus, their expertise in managing PPC campaigns was impressive. Thanks to their comprehensive support, my products gained excellent visibility and saw a significant increase in sales upon launch.

What was your primary form of communication with AMZ Optimized?

Virtual Meeting

What did you find most impressive or unique about this company?

Their team was always available and responsive, and I’m glad I had the chance to work with them.

Are there any areas for improvement or something AMZ Optimized could have done differently?

They surpassed my expectations in managing my account, and I'm eager for them to maintain their momentum by staying updated with industry trends and continuously improving their services.

BACKGROUND

Please describe your company and position.

I am the VP of Marketing of Sarasota Green Group.

Describe what your company does in a single sentence.

Sarasota Green Group manufactures safe and effective pesticides for home gardeners and cultivators of cannabis and hemp.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

Grow our business on the Amazon channel.

SOLUTION

How did you find AMZ Optimized?

Online Search

Why did you select AMZ Optimized over others?

• Great culture fit
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AMZ Optimized had an immediate focus on improving advertising. They also optimized our product listings and helped improve SEO research, copy, and A+ content.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have loved working with AMZ Optimized from day one. We first met Pasha after launching two brands on Amazon and struggling with inventory restrictions, social proof generation, and PPC advertising within Seller Central. 

AMZ Optimized brought the highest level of Amazon expertise to the table and has delivered consistent results for our products. The team’s high level of integrity, knowledge, and responsiveness set them apart from competitors. Together, we have been able to successfully build both our brands and product rankings in the biggest online marketplace.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AMZ Optimized is a long-term partner of ours because they are always professional and highly responsive.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The level of Amazon expertise that AMZ Optimized offers, in combination with their interest in and deep understanding of our products and category, is impressive. We struggled to maneuver the ever-changing intricacies of Amazon and are glad to have a partner who is truly an ambassador of our products.

Are there any areas for improvement or something AMZ Optimized could have done differently?

We provide this feedback in real time.

BACKGROUND

Please describe your company and position.

I am the Inventory Controller of UNIQLO

Describe what your company does in a single sentence.

UNIQLO retails apparels that comes from the Japanese values of simplicity, quality, and longevity.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AMZ Optimized to accomplish?

• improve sales
• increase revenue
• new product launches

SOLUTION

How did you find AMZ Optimized?

Online Search

Why did you select AMZ Optimized over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from AMZ Optimized were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AMZ Optimized is managing Amazon ads, manages account and develops long term growth strategy including new product launches

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Growth in revenue, profit, and market share.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All work was done in timely manner and communication was perfect.

What was your primary form of communication with AMZ Optimized?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed with their communication and expertise.

Are there any areas for improvement or something AMZ Optimized could have done differently?

I don't see any area for improvement.