AJ Marketing

BACKGROUND

Please describe your company and position.

I am the Communications Specialist of Transcom

Describe what your company does in a single sentence.

Transcom is a tech company specializes in delivering digital customer experiences to winning brands and clients. I work as the Communications Specialist.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AJ Marketing to accomplish?

• We worked together for an influencer activation to promote our booth of a networking event.
• We invited 3 business influencers to visit our booth at the networking event. Encouraging people to come and visit too. Influencers posted their experience visiting our booth through their social media platforms.

SOLUTION

How did you find AJ Marketing?

Linkden

Why did you select AJ Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from AJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We invited 3 business influencers to visit our booth at the networking event. Encouraging people to come and visit too. Influencers posted their experience visiting our booth through their social media platforms.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our online presence seems to increase. The influencers’ posts got over 100,000 views and it also boosted our visitors at the event.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Working with AJ Marketing was very seamless and effective.Great quality and schedulingwas great.

What was your primary form of communication with AJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most noteworthy aspect is their seamless blend of traditional and digital marketing, ensuring our brand has maximum visibility across all platforms. Highly recommend for any business looking to grow in Asia

Are there any areas for improvement or something AJ Marketing could have done differently?

Amazing agency to work with

BACKGROUND

Please describe your company and your position there.

City Pantry is an online-based restaurant. We produce food and sell them through Just Eat food delivery service. I work as the Marketing Assistant there.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing, and what were your goals?

We worked with AJ Marketing for a display advertising campaign to reach more audience and potential buyers.

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided on AJ Marketing after looking through their past experiences. They sent us a service deck which very much explains their expertise on the digital marketing industry.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The campaign was a display advertising campaign through Google Display Network. We wanted to put our creative banners on food-related blogs and websites, also re-target our audience so they make a purchase. AJ Marketing first helped us in developing creative assets such as web banners and copywriting. And then, they managed the display advertising campaign. After that, they gave us a result report at the end of the campaign.

How many resources from the vendor's team worked with you, and what were their positions?

• 1 campaign director
• 1 country manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The campaign got more than 1,000,000,000 audience reached and conversion rate was at 8%.

How effective was the workflow between your team and theirs?

AJ Marketing established a very effective workflow.

What did you find most impressive or unique about this company?

They did a great job in developing the campaign. They also ensured that the campaign reaches its objective.

Are there any areas for improvement or something they could have done differently?

AJ Marketing is fun to work with.

BACKGROUND

Please describe your company and your position there.

I am the team lead in Arteryvail Nutrition - a dietary and health management company that enables clients to find the best pharmacists, medical doctors, nurses, and caterers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing, and what were your goals?

We hired AJ Marketing for a Press Release campaign to promote the launch of our new health app and to raise awareness about the app.

SOLUTION

How did you select this vendor?

We selected AJ Marketing after they gave us a proposal. We saw that they suggested many suitable and big media. We are very impressed by their large media network.

Describe the scope of their work in detail, including any steps and the final deliverables.

To raise brand awareness and encourage people to use our health app, we wanted to create a press release campaign that will give us the best media exposure. AJ Marketing suggested great media in the health categories. They do all the writing and publish it in a total of 7 media. At the end of the campaign period, we got a report evaluation.

How many people from the vendor's team worked with you, and what were their positions?

1 account manager, 1 press release writer, 1 PR officer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

7 press releases were published to a total of 8,000,000 audience. It gave us the media exposure since a lot of leads were received after the publication of the campaign.

Describe their project management style, including communication tools and timeliness.

There were daily meetings on slack and zoom as well as daily email updates

What did you find most impressive or unique about this company?

Their media network enables us to post our stories in several media outlets at a cost-effective rate.

Are there any areas for improvement or something they could have done differently?

I am very satisfied.

BACKGROUND

Please describe your company and your position there.

Mimino is a travel agency that arranges tours focusing in the Caucasus region. We provide tour guides, holiday packages, and guide school. I work as the Operations Manager in Mimino.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing?

Mimino wanted to target Asia consumers, focusing on Japan and Korea, to promote travel in the Caucasus region. We needed a campaign strategy to target those consumers.

SOLUTION

How did you select this vendor?

We found AJ Marketing through an extensive search on Google. After contacting them, they sent us a proposal that was very creative and suitable for our campaign objectives.

Describe the scope of their work in detail.

Our campaign is targeted on the YouTube platform. To increase awareness and conversion, we worked with 3 travel influencers from Korea and Japan. Each influencer are sponsored with an all expenses paid vacation to Armenia, where they filmed their tour and highlighted amazing factors such as food, leisure, and culture.

What was the team composition?

1 account manager, 2 campaign managers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Videos gained more than 800,000 views and successfully introduced Caucasus region to Japan and Korea audience. Our analytics shows an increase on our website traffic that came from Korea and Japan.

How effective was the workflow between your team and theirs?

AJ Marketing team ensured an effective workflow. They are very communicative and helpful.

What did you find most impressive about this company?

They are able to find great deals with amazing influencers. They also came up with great content strategies based on data and audience’s interests.

Is there any area for improvement or anything that could have been done differently?

Amazing work from AJ Marketing. They will keep improving their services.

BACKGROUND

Please describe your company and your position there.

YOUSearchNow is a travel tech startup. Our ‘Things to Do’ metasearch helps shoppers find deals and compare prices on staycations, experiences, and other activities in Asia. My role is Co-Founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing, and what were your goals?

Our Travel Tech Startup was gaining strength in Hong Kong, but we were unable to navigate the South East Asia social media landscape with our small, local team. We were looking to collaborate with influencers who could produce real ROI though social media exposure. We hired AJ Marketing to identify the right strategy to appeal to Singapore millennials under covid’s travel restrictions, who were open to discover new ‘things to do’ in their city.

SOLUTION

How did you select this vendor and what were the deciding factors?

We did a good deal of Google research to find the right agency. We knew we needed someone who was strong in South East Asia, with a significant number of high caliber influencers in their database. In the end we chose AJ Marketing after a recommendation from a friend who completed a successful campaign with the company and gave fantastic reviews of their experience.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We were sent a questionnaire to better understand our needs and requirements, and then joined a video call where the agency asked some more questions to fill in the gaps. AJ Marketing proceeded to conduct competitor research on brands in our industry and analyzed their social media presence and the types of influencers they employed. We were presented a shortlist of their hand-picked options, and there was a bit of back and forth on choosing some alternates, interviewing and negotiating the terms.

All the influencers selected were very professional and adhered to the agreed terms. Each week we received a recap of all the necessary data points and had a call to check if any part of the strategy needed to be tweaked or realigned. There was a well-structured release schedule which allowed us to make the most of the campaign period.

How many resources from the vendor's team worked with you, and what were their positions?

We mainly worked with 1 Account Manager after our initial sales consultations.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Over the course of the campaign (and the time directly following) our Instagram followers grew by 15% and our website traffic grew 5% as well.

How effective was the workflow between your team and theirs?

The entire process was well managed and AJ Marketing was available for a call whenever we needed an ad-hoc meeting. The weekly reports kept everything transparent and easy to understand.

What did you find most impressive or unique about this company?

The quality and results generated by the influencers was very impressive, and I like that although we started with a campaign to target Singapore market, due to their coverage of most South East Asia countries, we can work with AJ Marketing again in the future as we continue to expand in the region.

Are there any areas for improvement or something they could have done differently?

I really can’t complain; the overall experience was seamless, and we got the results that we were looking for.

BACKGROUND

Please describe your company and your position there.

Kiwasoft Technologies is a technology & digital service company. I work as the Sales & Marketing director to reach a B2B audience.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing?

We hired AJ Marketing for social media advertising on Facebook and LinkedIn to reach more clients and businesses.

SOLUTION

How did you select this vendor and what were the deciding factors?

We reached out to them to know their offer. We selected AJ Marketing after looking at their portfolio and their past work. We were very interested in their knowledge in social media. That is why we hired them.

Describe the project in detail and walk through the stages of the project.

In order to reach more clients, we want to carry out an advertising campaign on social media, which is LinkedIn and Facebook. The project consisted of content ideation and planning, content production, and targeted distribution. Our goal is to reach more SME businesses. The project was done in a 3 weeks timeline.

How many resources from the vendor's team worked with you, and what were their positions?

1 account manager, 1 graphic designer, and 1 social media ads specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We got many new clients. It was highly effective and gained 5x the ROI. The results are amazing.

How effective was the workflow between your team and theirs?

We work very effectively together. AJ Marketing is very considerate of small details and deadlines. We also have regular meetings.

What did you find most impressive or unique about this company?

AJ Marketing is very effective. Usually with other agencies, they can be very slow in response and campaigns can take more than a month. But with AJ Marketing, communication was always fast and effective.

Are there any areas for improvement or something they could have done differently?

I am very satisfied with their work and I believe they would improve simultaneously

BACKGROUND

Please describe your company and your position there.

My company is a online media platform. Our stories contain insightful stories to support the global community. I work in marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing?

We hired AJ marketing for an influencer marketing campaign on youtube and instagram to promote an event about eco-living

SOLUTION

How did you select this vendor and what were the deciding factors?

AJ marketing is known as a leading influencer agency, therefore we contacted them. After looking at their proposal, we were very satisfied with the influencer samples and cost.

Describe the project in detail and walk through the stages of the project.

The influencer campaign is divided into 2 steps: pre-event and post-event. We worked with three Singaporean green lifestyle influencers to post on Instagram a picture to promote the event so that many people are interested to attend. We also invited those influencers as VIP guests at the event where they can update the event live and talk about the event to emphasize media coverage

How many resources from the vendor's team worked with you, and what were their positions?

1 Account manager, 1social media expert

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

It contributes up to 60% of the ticket sales. The event was a huge success and content reached out to more than 800,000 audience.

How effective was the workflow between your team and theirs?

We worked very effectively together. It was executed very fast and neatly.

What did you find most impressive or unique about this company?

We can leave it all to them for all related to marketing and everything is up to our expectations.

Are there any areas for improvement or something they could have done differently?

AJ MArketing did a great job

BACKGROUND

Please describe your company and your position there.

I work as a Search Engine Optimization Specialist. We offer IT services for clients such as website building and development in Indonesia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing, and what were your goals?

We worked with AJ Marketing for a local SEO campaign for one of our long-term clients that want to create a new website for their branches in Japan and Korea. Because we are not experts in other languages, we reach out through AJ Marketing for writing SEO articles in Japanese and Korean.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found AJ Marketing through Google and found out that they also have local offices in Indonesia, Japan, and Korea. This will make communication very much easier. Our deciding factors were how they proposed very interesting article ideas. They are English-friendly and their local team is helpful. They also offer the services on a suitable budget.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The SEO campaign is to rank these websites dedicated to Japanese and Korean audiences in 3 months. Since we only offer services in Indonesia, AJ Marketing helped to write SEO articles for Japan and Korea websites.

The project took 3 weeks in total. The first week is campaign ideation, 2nd week is content production, and 3rd week is content distribution. We decided to produce up to 5 articles for each website location.

How many resources from the vendor's team worked with you, and what were their positions?

1 account manager, 4 local content writers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The SEO campaign succeeded in helping those websites to rank based on our targeted keywords. We reached 1st page on Google after the second month and those articles are all ranking on Google.

How effective was the workflow between your team and theirs?

Very effective. AJ Marketing made sure everything is based on the agreed timeline.

What did you find most impressive or unique about this company?

AJ Marketing was very creative in content ideation. They are able to produce very insightful articles that drive a large amount of clicks.

Are there any areas for improvement or something they could have done differently?

They did a wonderful job. I am so satisfied with them.

BACKGROUND

Please describe your company and your position there.

I am a digital marketing manager at Diginimbus. Diginimbus is a performance marketing company in India. We do digital marketing activities but not including social media and influencer marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing, and what were your goals?

We worked with AJ Marketing to collaborate on a digital marketing campaign. AJ Marketing helped us work with influencers to support our marketing campaign.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found AJ Marketing through Clutch. We visited their website and looked into their portfolio. It says that they have a broad network of influencers, which made us interested in hiring them. They also proposed an amazing content strategy within our budget for price.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The digital marketing campaign is to promote a certain online business, involving Google Display Ads and social media influencer marketing. Since we do not provide influencer marketing services, we reached out to AJ Marketing to help us work on the field. AJ Marketing contacted 3 micro-influencers in India to post a product review on Instagram.

How many resources from the vendor's team worked with you, and what were their positions?

1 account manager, 2 social media experts

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The influencer campaign was a huge success, we gained higher ROI than we expected. It was definitely a support for the whole digital marketing campaign.

How effective was the workflow between your team and theirs?

The workflow was very effective, we scheduled approval and meetings weekly to share progress and control campaigns.

What did you find most impressive or unique about this company?

How they work so closely together. AJ Marketing synchronized with each other perfectly. The process between the teams and influencers was very effective and clear.

Are there any areas for improvement or something they could have done differently?

Amazing work! Thank you AJ Marketing

BACKGROUND

Please describe your company and your position there.

I work as marketing manager in Anthem. Anthem is a private healthcare facility from the US but slso have brances in Asia including Philippines.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AJ Marketing?

We hired AJ Marketing to created targeted Facebook marketing campaign, which involves content creation, Facebook ads, and micro influencer marketing.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected AJ Marketing after searching from Google. It says that they have broad network of influencers and great portfolio,which made us book a consultation. The first meeting went well, we explained our problems and they gave us creative solution within our budget.

Describe the project in detail and walk through the stages of the project.

We wanted to gain awareness as the first healthcare solution for our customers. Our main social media is Facebook. With AJ Marketing, we created several Facebook contents that are educational in regards to our products, covid facts, vaccinations, etc. We also worked with 4 micro-influencers in Philippines to review our facility. Lastly, some of the post are convented as Facebook promoted post to boost audience reach.

How many resources from the vendor's team worked with you, and what were their positions?

We worked 1 account manager who is an expert in social media, 1 content creator and 1 graphic designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The influencer campaign reached morethan 500,000 audience. Our Facebook page followers also reached by 8,000

How effective was the workflow between your team and theirs?

Very effective. AJ Marketing made sure everything is based on timeline. They also always wait for our approval before publishing everything. Everything is fast-executed.

What did you find most impressive or unique about this company?

The AJ Marketing team was amicable, which made the work fun and not stressful. They are also very fast in responding in messages, very creative, and they deliver great results in good price.

Are there any areas for improvement or something they could have done differently?

Very happy with how the campaign turned out.