9Sail is the only digital visibility agency exclusively serving law firms with integrated SEO, paid search, content marketing, digital PR, and generative engine optimization (GEO). We don't just execute campaigns—we become your firm's digital visibility architects, delivering the obsessive attention and strategic thinking that separates online dominance from mediocrity.
What Makes Us Different
While other agencies recycle generic playbooks and disappear after kickoff, we embed ourselves as true partners. We're legal industry specialists who understand the nuances of practice-specific search behavior, complex buyer journeys, and the competitive dynamics that make legal marketing uniquely challenging. Our clients view us as an extension of their team because we treat their digital presence like our own.
Our Services:
Law Firm SEO: Practice-specific optimization strategies that drive qualified traffic and convert high-intent prospects. We don't chase rankings—we architect comprehensive visibility across the entire client acquisition funnel.
Law Firm Generative Engine Optimization (GEO): Next-generation visibility for AI-powered search platforms like ChatGPT, Perplexity, and AI Overviews. We're pioneering how law firms appear in conversational AI responses—critical as search behavior evolves.
Law Firm PPC: Precision-targeted paid search campaigns designed to generate immediate, high-quality leads while complementing your organic search strategy.
Content Marketing: Strategic content that ranks, educates, and converts. We develop and optimize content that serves both search algorithms and human readers seeking legal guidance.
Digital PR: Online reputation building and link acquisition that expands your digital footprint beyond traditional SEO, creating additional pathways to your firm.
Whether you're a boutique firm or a national practice, we deliver the integrated strategy and hands-on execution that makes 9Sail the last agency you'll need.
Learn more at 9sail.com
Min project size
$50,000+
Hourly rate
$200 - $300 / hr
Employees
10 - 49
Locations
New York, NY
Year founded
Founded 2015
1 Locations
New York , NY
No have been added yet...
Pricing Snapshot
Min. project size
$50,000+
Avg. hourly rate
$200 - $300
/hr
Rating for cost
4.9
/5
What Clients Have Said
9Sail offers competitive pricing, with clients reporting annual investments ranging from $18,000 to $20,000 and monthly fees around $4,000. Clients perceive strong value for cost through effective SEO strategies and consistent communication, leading to significant improvements in web traffic and organic leads.
While 9Sail is responsive to feedback, some clients noted variability in reporting detail and consistency, suggesting an area for improvement.
Genuine Client Care and Partnership
Clients appreciate 9Sail’s dedication to understanding their business needs and fostering a genuine partnership, which enhances project outcomes.
Effective Lead Generation
Clients report a notable increase in lead generation due to 9Sail’s efforts, leading to significant business growth and higher conversion rates.
Excellent Project Management
9Sail is recognized for their organized, timely project delivery and responsive communication, ensuring client satisfaction and ongoing success.
Impressive Business Growth Results
9Sail has helped clients achieve remarkable revenue growth, with some companies experiencing increases from $750,000 to $6 million.
Proficient Team and Industry Knowledge
The team at 9Sail is noted for their expertise in SEO and digital marketing, using data-driven approaches to deliver results that align with industry trends.
9Sail provides ongoing digital marketing services for a law firm. Their work includes SEO implementation, content strategy development, content optimization, and PPC campaign planning and management.
9Sail has successfully helped the client improve their keyword rankings, domain authority, organic traffic, content production, and site speed. The team delivers high-quality work on time and is quick to adapt to changes and feedback. What stands out about 9Sail is their consistent communication.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Director of Marketing
Describe what your company does in a single sentence.
We are a full services law firm for small to mid-size businesses in Florida and Georgia.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire 9Sail to accomplish?
Search Engine Optimization (SEO)
Google Business Page Management
Content Generation
SOLUTION
How did you find 9Sail?
Referral
Why did you select 9Sail over others?
High ratings
Referred to me
Specializes in our profession
How many teammates from 9Sail were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
9Sail functions as a full-service SEO, content, PPC support, and digital strategy partner. Their responsibilities span four broad categories:
1) SEO STRATEGY, EXECUTION & TECHNICAL SUPPORT
Ongoing SEO Management: Weekly, monthly and quarterly tracking and reporting & Maintain and update keyword tracker and all keywords
Landing Page & Webpage Creation (utilizing established templates)
Uploads and adds to attorney bio pages
3) PRESS, PR SUPPORT & AWARDS MANAGEMENT
Press & PR Work
Awards & Recognition Support
4) PPC, DATA ANALYTICS & REPORTING
PPC Campaign Planning
Reporting
Reports include: blog posting and optimization summaries, webpage optimizations performed, backlink outreach, traffic to Contact Us page, Traffic source breakdown, UTM clicks and performance, blog performance rankings, keyword movement and volatility, website health scores and competitive comparisons
Below is a consolidated list of what 9Sail is explicitly responsible for delivering:
Weekly tracking of keyword rankings and SEO checklist completions.
Monthly and quarterly SEO performance reports.
Updated and maintained keyword tracker.
Technical audits, site speed audits, UX audits, and site architecture fixes.
Location-specific SEO and GBPs.
SEO editing and optimization of blogs and press releases.
Uploading/posting all content to the website.
Creating new landing pages and service pages.
SOP for blog/press upload workflows.
Drafting and posting press releases.
Award research, submission prep, and execution where assigned.
Press list management
PPC campaign buildout.
PPC keyword research and competitor analysis
Sharing PPC documentation and recommendations.
Monthly KPI dashboards (traffic, UTMs, top blogs, keywords, backlinks).
GBP updates for all markets
Monthly GBP posts
Apple Maps/Google Maps updates
Blog feed corrections.
Website content author cleanup.
Removing outdated pages from website
Updating attorney bios and adding new pages when attorneys are hired
Maintaining internal link structure and redirect maps
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
1) Keyword rankings- Increase in total number of tracked keywords and improved rankings for core areas
2) Authority & Competitiveness- Climbing domain authority relative to local/regional competitors, growth of backlink volume and referral domains
3) Organic Traffic- MoM and QoQ improvements in organic sessions, new users, webform submissions, traffic to key service pages
Describe their project management. Did they deliver items on time? How did they respond to your needs?
9sail's project management style is flexible and quick which I appreciated as an in-house marketer growing a department. They always delivered on time with high-quality. Any time I had an issue or special request they got it done ASAP. Overall, they're reliable and great partners!
What was your primary form of communication with 9Sail?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
I really appreciated their Client Success Manager who checked in with me throughout the year and gave me the space to provide feedback on my account team. I've worked with a lot of agency's in my tenure, but 9sail was the first ever agency that had a team dedicated to ensuring client satisfaction. In addition to their Client Success Manager, I could always get ahold of the COO or CEO which I also appreciated knowing how busy they are.
Are there any areas for improvement or something 9Sail could have done differently?
I’ve noticed some variability in the level of consistency from the account team over the course of our partnership. Early on, we received thorough recap emails after each call, but that practice tapered off. Similarly, when I requested more detailed reporting, the level of detail was provided one month but not always maintained in subsequent months. To their credit, whenever I raised these concerns, the team responded quickly and adjusted.
"9Sail continues to impress me with their organized approach. They continually deliver items on time."
Jul 19, 2023
Marketing Manager, Hansen & Rosasco
Shannon Quinn
Verified
Legal
Hauppauge, New York
11-50 Employees
Online Review
Verified
9Sail handles a law firm's SEO initiatives. Their work includes conducting keyword research and competitive analysis and optimizing the titles and meta-tags within the client's site.
The client is enjoying significant improvements in their traffic, leads, and search engine rankings. An organized team, 9Sail delivers on time and promptly attends to the client's questions and requests. Their competitive attitude and eagerness to deliver beyond the scope of their work stand out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Marketing Manager of Hansen & Rosasco
Describe what your company does in a single sentence.
9/11 Victim Law Firm
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire 9Sail to accomplish?
Increase position in organic search results (Google)
Become the "go-to" law firm for 9/11 Victims
Increase conversions by providing helpful content to potential clients
SOLUTION
How did you find 9Sail?
Referral
Why did you select 9Sail over others?
Good value for cost
Company values aligned
How many teammates from 9Sail were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
9Sail provided us with comprehensive keyword research and a competitor analysis to be able to define our strengths and expand on areas that needed some work. They worked with our web developers to create a sitemap analysis and website audit with schema recommendations to build us a brand new website. 9Sail redid all of our title and meta tagging along with the old site redirects.
As for ongoing work, they continually provide us with optimized content for SEO, backlink opportunities, and Google My Business and website enhancements. They report all findings on a weekly and quarterly basis using Google Analytics, Search Console, and CallRail.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Increase in organic traffic, increase in leads/clients via organic search, increased website authority, "Snippets" at the top of Google searches and overall Google search positions being higher.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
9Sail continues to impress me with their organized approach. They continually deliver items on time and keep our law firm on track for approving things. They're always on top of the to-do list, and free to answer any of our questions in a moments notice. 9Sail will go above and beyond by scheduling last minute meetings that may be out of their scope of work, recommending incredible vendors, and fulfilling urgent requests that may come after hours.
What was your primary form of communication with 9Sail?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
The staff at 9Sail is top-notch. Every single member I've worked with is as good as the next. The team continues to impress me with their knowledge, competitive attitude, and successful results.
Are there any areas for improvement or something 9Sail could have done differently?
N/A
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
"I always say I'd choose 9Sail to share my marketing bunker with me!
SEO for PR Firm
Content MarketingSearch Engine Optimization
Confidential
June 2022 - Ongoing
4.5
Quality
4.5
Schedule
4.5
Cost
4.5
Willing to Refer
4.5
"I am so glad to have met Joe and found this resource for our clients."
Apr 12, 2023
Owner, Nina Dietrich LLC
Nina Dietrich
Verified
Advertising & marketing
Glen Rock, New Jersey
1-10 Employees
Online Review
Verified
9Sail provides ongoing SEO services for a PR firm's customer, a medical malpractice and private investigator law firm. The team has created a strategy to guide the client in creating and updating web pages.
The client's SEO improved within the first month of the partnership, and the results have been positive since then. 9Sail's expertise is impressive, and the team is easy to work with; they respond well to client needs, execute tasks on time, and communicate effectively with the end customer.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Owner of Nina Dietrich LLC
Describe what your company does in a single sentence.
A public relations firm providing media relations and marketing communications services to professional services, finance, healthcare, tech, publishing, education and other clients.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire 9Sail to accomplish?
Address law firm's website SEO
Update and improve website content
SOLUTION
How did you find 9Sail?
Other
Why did you select 9Sail over others?
Other
What was your primary form of communication with 9Sail?
Virtual Meeting
Email or Messaging App
Describe the scope of work in detail. Please include a summary of key deliverables.
9Sail works with my client, a med mal/PI law firm, to develop a strategy to significantly improve the firm's SEO. After conducting thorough research, 9Sail presented a comprehensive plan for the law firm which had not turned its attention to SEO in any meaningful way until this time. 9Sail developed a, informed and strategic content calendar so that we could develop new pages and update existing web site pages with their SEO strategy in mind.
Within the first month, the law firm saw impressive results and continues to do so. The team at 9Sail is wonderful at explaining the process to the client, telling them what they need to hear and being vigilant about staying on top of the plan to keep it moving forward. At the same time, I have found this team just lovely to work with, responsive and very knowledgeable and I have referred them to other clients. I am so glad to have met Joe and found this resource for our clients.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
improved SEO in just one month and consistently thereafter
Describe their project management. Did they deliver items on time? How did they respond to your needs?
They are responsive and committed to meeting all deadlines
What was your primary form of communication with 9Sail?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
A trustworthy team that is extremely knowledgeable
Are there any areas for improvement or something 9Sail could have done differently?
na
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
4.5
NPS
SEO for WordPress Design & Dev Company
Search Engine Optimization
Confidential
Aug. 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They value clear communication, timely delivery, and premium service."
Apr 12, 2023
Managing Partner, State Creative
Garrett Goldman
Verified
Business services
Oakland, California
1-10 Employees
Online Review
Verified
9Sail provides SEO services for a WordPress design and development company. The goal of the ongoing partnership is to improve search engine rankings.
The client is pleased with the engagement. 9Sail leverages their knowledge and technical expertise to ensure quality results. Effective communication and organization are hallmarks of their work. The team collaborates well with the client and consistently meets deadlines.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Managing Partner of State Creative
Describe what your company does in a single sentence.
Design, Develop and Maintain WordPress websites
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire 9Sail to accomplish?
SEO
Improve technical search performance
SOLUTION
How did you find 9Sail?
Referral
Why did you select 9Sail over others?
High ratings
Great culture fit
Referred to me
Company values aligned
What was the size of 9Sail’s team?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
9Sails is an important partner for our agency because they provide a necessary service for our customers and they do it very well. We've worked with 9Sail on multiple projects over the year and in all cases, they take our custom websites and make them rank high in search.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
9Sail understands the web and search like no other firm. They are not only on top of the latest trends and algorithm updates, but everything that they do is data driven. When it comes to identifying keywords or ranking for a key phrase, 9Sail has all of the tools and they follow best practices to ensure their clients come out on top.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
They are great communicators. They clearly and respectfully respond quickly to messages and requests. They do not shy away from the truth and we find a lot of value in that. They hit deadlines, are extremely well organized and their experience comes through all of their interactions.
What was your primary form of communication with 9Sail?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
s
Are there any areas for improvement or something 9Sail could have done differently?
9Sail works a lot like our company and that's why we're such big fans. They value clear communication, timely delivery, and premium service. I suppose the one place for improvement would be grow larger so that they can service even more clients.
RATINGS
5.0
"They are extremely knowledgable and respectful which creates an incredible experience."
Quality
5.0
Service & Deliverables
"High quality deliverables. They get excellent results."
Schedule
5.0
On time / deadlines
"They meet their deadlines because they communicate clearly and know their stuff."
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
"9Sail is our go-to for professional service (especially law firm) SEO
SEO for Digital Marketing Company
Search Engine Optimization
$10,000 to $49,999
Mar. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"9Sail's team is one of the most communicative and transparent that I've encountered."
Jun 7, 2021
Founder, Marketing Agency
Amanda Sexton
Verified
Advertising & marketing
Denville, New Jersey
1-10 Employees
Online Review
Verified
9sail is optimizing a marketing agency website to gain salience and authority on search engines. This includes initial strategy, content development, and on-site technical aspects.
The client praises 9sail for making it incredibly easy to build a site that is being primed for SEO. The team's project style has been described as being communicative and transparent. They are also on top of all their deadlines and set clear expectations.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the owner of a marketing agency focused on helping professional services firm with copywriting, social media advertising, and email automation.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire 9Sail, and what were your goals?
We were in the process of redesigning our website and wanted to make sure it was optimized to its fullest potential, while ensuring any new copy was positioned for SEO. We hired 9Sail to help us with our initial strategy, including content and on-site technical aspects.
SOLUTION
How did you select this vendor and what were the deciding factors?
We had known 9Sail through previous client interactions and knew that a stellar reputation for providing white-glove service for their clients. We wanted a partner who would really get to know our business and help us focus on the revenue-generating pages while keeping a big picture focus.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Our engagement started with an initial onboarding form. Then we had a discovery call, and they came prepared with information and research based on what we had submitted in our form. We went into a deep dive into our services and goals, and from there they then put together a detailed strategy plan for us. They help put together a significant content plan, focused on the services we were aiming to promote, recommendations for site optimization and opportunities for backlinks.
How many people from the vendor's team worked with you, and what were their positions?
We worked with two people on their team. We were assigned a highly proficient digital strategist who oversaw the majority of the research and strategy, while we also worked with someone else on their team during the high-level discovery and strategy delivery calls.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Working with 9Sail made it incredibly easy to build a site that we knew would be primed for SEO. With their recommendations, we had no question about the particular pages we should focus on, what we needed to do in order to create the content search engines wanted to see and most importantly, how to do it.
Describe their project management style, including communication tools and timeliness.
9Sail's team is one of the most communicative and transparent that I've encountered. They're on top of all of their deadlines and set clear expectations about when things would be over to us - then delivered on it.
What did you find most impressive or unique about this company?
Their entire team was clearly very knowledgeable about all things SEO, but combined with their responsiveness and willingness to go above and beyond to deliver a great product and experience really stood out.
Are there any areas for improvement or something they could have done differently?
I couldn't have asked anything more out of our experience with them. They delivered excellent quality and came to the table prepared, engaged and ready to work hard.
RATINGS
5.0
"Would work with them again in a minute - was a fantastic experience"
Quality
5.0
Service & Deliverables
"Detailed, thorough and presented in a way that was easy to understand"
Schedule
5.0
On time / deadlines
"Their team scheduled meetings with enough lead time that we were able to easily fit it into our calendars."
Cost
4.5
Value / within estimates
"While potentially higher than others, the saying you get what you pay for applies here. Worth every dollar!"
Willing to Refer
5.0
NPS
"Their expertise can easy be applied to verticals of all kinds.
SEO Dev for National Boutique Healthcare Law Firm
Search Engine Optimization
Confidential
Mar. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They’ve always been responsive, and they help us navigate tricky situations."
Apr 5, 2021
Director of Marketing, National Boutique Healthcare Law Firm
Anonymous
Verified
Legal
Pine Brook, New Jersey
51-200 Employees
Phone Interview
Verified
9Sail provides SEO services for a law firm's site. They also perform keyword research and propose topics that the firm can write. So far, the team has helped implement a personal injury type of campaign.
The client's traffic and site inquiries have dramatically soared, thanks to 9Sail's efforts. Helpful and understanding, they streamline communication and provide detailed reports to enable successful partnership. They work hard to provide the best support by growing the client's connections.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the director of marketing and business development for a boutique national healthcare and life sciences law firm. We’ve been in existence for about 20 years. We deal with pharmacy and healthcare law issues — anything that falls under these two broad categories. We also have a small division that deals with personal injury.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 9Sail?
Recently, we underwent a website redesign process. Essentially, a large part of our business comes from our website.
One of the bigger challenges that we had was that we were ranking organically, but we weren’t always ranking top for ads. As a result, we wanted to integrate SEO into the website, and we hired 9Sail because we wanted a company that would be strategic about it.
SOLUTION
What was the scope of their involvement?
I brought 9Sail onboard to serve as my right hand since I’m very busy marketing a number of different practices. Their other purpose is to make it easy for my attorney to understand SEO.
They already finished implementing a personal injury type of campaign for the Countermeasures Injury Compensation Program (CICP). It was a COVID-19 pandemic death claim, and 9Sail helped us bring in new clients for that program using Google.
Overall, they’ve taken over our Google account, and they also help us create keywords. Moreover, they also conduct a little bit of research and come up with organic topics that we can write about.
What is the team composition?
I only work with one person the majority of the time, but we also have a person in charge whenever we need specific Google research.
How did you come to work with 9Sail?
I knew Joe (Founder & CEO) from a previous company that I had worked with. As a result, when I landed in my new role, I immediately contacted him and his team. What convinced us to engage with them was their amazing proposal.
What is the status of this engagement?
We started working together in March 2020, and we’ve been collaborating ever since.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Our traffic site and website inquiries have increased exponentially. 9Sail has been wonderful to work with, and I’ve never had issues with them.
How did 9Sail perform from a project management standpoint?
We have monthly meetings with 9Sail’s account representative and during our meetings, we run all over our status reports. We also have weekly meetings where we discuss new practice areas that we’re going into and bring up any pages we’ve launched. That’s also the time where I ask them for any clarifications. The check-ins that we have with their team have been helpful.
They’ve always been responsive, and they help us navigate tricky situations.
What did you find most impressive about them?
I like that they’re an entrepreneurial kind of company; they’re always looking to make connections for us and with us. On top of that, they’re constantly looking at how they can develop our brand and business while utilizing their connections.
Moreover, they want to learn and understand our business so that they can craft more solutions for us. That speaks volumes and confirms that 9Sail truly wants to be a partner to us.
Are there any areas they could improve?
No, there’s nothing that they can improve.
Do you have any advice for potential customers?
Make sure you know your market and industry so that you can explain it to the 9Sail team. By providing that, you can definitely help them.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
SEO Services for HR Consulting Firm
Search Engine Optimization
Less than $10,000
Jan. 2016 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“The services 9Sail gives to their clients is bar none.”
Apr 2, 2021
Senior Consultant, Red Clover
Eric Mochnacz
Verified
Other industries
Fairfield, New Jersey
1-10 Employees
Phone Interview
Verified
9Sail helped an HR consulting firm update and optimize their website. Now, they provide SEO guidance, do keyword research, find backlink opportunities, and support blog writing efforts to drive organic traffic.
9Sail’s work has driven impressive results, including a 300% increase in organic traffic over the past year. The team takes advantage of industry trends and delivers quick turnarounds. They make SEO easily understandable, and they enthusiastically work on helping the client grow.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m a senior consultant at Red Clover. We’re a strategic human resources and change management consulting firm based in New Jersey.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 9Sail?
Our main goal for working with 9Sail was to generate more leads through our website and content creation, within the context of SEO.
SOLUTION
What was the scope of their involvement?
9Sail has helped us improve our website. In May 2020, they helped us create all of the content to update our website. Now, they guide us on our blog writing to drive more organic traffic to our site and, hopefully, convert that into business.
Joe (Founder & CEO) and I worked closely on the website project; he developed the site map for me. We worked with an external partner on the web design, but Joe worked with me page-by-page and gave me SEO guidance from beginning to end.
Bryan (Director of Operations) helps us with backlink opportunities. He actively searches for backlinks for us so that we can get published across the internet by reputable sources. That way, people are drawn back to our website after reading about industry-relevant topics. At the beginning of this year, he got me a spot on a TV interview for a news station.
Then, we regularly work with the 9Sail team to create our content calendar and leverage current HR topics that we can quickly convert into content to drive traffic. For example, when a celebrity was accused of a toxic work environment, they were able to do a quick turnaround on that keyword search.
We write the content, and 9Sail gives us keyword guidance. Currently, we’re focusing on trying to improve the search traffic of all of our team members because a lot of the blogs that are getting traffic are written by me. We have three other team members who also need to get attention, and Ben’s really focusing on helping us do that.
What is the team composition?
We mainly work with Joe, Bryan, and Ben (Digital Strategist).
How did you come to work with 9Sail?
Our founder met Joe at a business networking event. They’ve worked together for quite some time and ended up sharing an office. Ultimately, Red Clover needed help with SEO, and 9Sail needed help with HR. They’re a client of ours and vice versa.
What is the status of this engagement?
I’ve been working with Red Clover for two and a half years, but the companies began working together around the start of their operations in 2016.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Over the last year, our organic web traffic has been consistently improved by 300% year over year.
The services that 9Sail gives to their clients are bar none. When I had an idea to improve our traffic when people were searching the celebrity’s toxic workplace, Ben was able to turn that research around pretty quickly. They approach the work that they do with their clients as a good partnership.
How did 9Sail perform from a project management standpoint?
They provide really strong feedback as we're working through the project. They commit to monthly meetings, so we get an hour of Ben's time where he walks us through what we're doing, which is effective. He always sets goals for the next meeting.
They meet with us and provide a breakdown of our web traffic year over year and month over month. They're readily available. If I pick up my phone and call them, I know they'll answer and give me the answer I need.
What did you find most impressive about them?
9Sail makes SEO really understandable. SEO is not a tangible product that you can sell; they're not selling me an object. Rather, they're selling me a technological concept that not a lot of people understand, so they can't see the value in it. They make it really easy to understand, and they get really excited about what they do. They want to help businesses grow, and that comes across in every interaction I have with their team members.
Joe is really focused on creating a company culture that people want to work for. He's committed to remaining competitive in the market, attracting top talent, paying them above market average, and giving them incentives to perform well and serve their clients. As an HR consultant, I work with a lot of different businesses who probably make a lot more money than 9Sail does, but they don’t treat their employees as well as they do.
Are there any areas they could improve?
9Sail works really hard, and they just need to continue growing their team. I know that’s a goal they have, but it’s hard to find the right talent. They’re trying their best, and they’re offering a great job experience.
Joe is really committed to scaling up the organization, finding good talent, and retaining that talent. He wants to build the next group of SEO and search engine marketing superstars. He does that by having a strong culture, but also by recognizing the influence that pay has on people's desire to work somewhere. His employees have an opportunity to work and grow at a really great firm. There’s really no other area of improvement. I enjoy working with them — they’re great. They just need to keep pace.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Design, Content Marketing, & SEO for Contracting Company
"As things get updated, they constantly come to us and tell us the best course of action."
Feb 17, 2021
Marketing Director, Tandem Contracting
Bryan Crawford
Verified
Other industries
Morris Plains, New Jersey
11-50 Employees
Phone Interview
Verified
9Sail was approached by a general contracting firm to revamp their website's design. They also provide SEO services and monthly blog writing. They're currently in the process of rebuilding the website.
9Sail has tremendously improved the company's online visibility. The website is now more organically discoverable and is getting 300–400 hits on a daily basis. The team is highly-communicative and collaborative to ensure the client is happy and the project is progressing efficiently.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I work for a company called Tandem Contracting. We are a general contracting firm that works in northern New Jersey. My position is Marketing Director and I handle all the marketing, as well as sales administration and client relations. I also work with outside vendors such as 9Sail to maintain our website and SEO.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 9Sail?
The website we had built for us when we first got off the ground was very basic. 9Sail is helping us completely overhaul the design of that.
SOLUTION
What was the scope of their involvement?
They have facilitated redoing the website. They’re updating and upgrading it, which rolled into extensive work with SEO. They also provide two blogs every month, which has been a tremendous success. WordPress is what we use to host and edit our website. In the beginning, we also did some Google AdWords with them for about a year.
We’re actually talking about rebuilding our website again at this point and really taking us to the next level.
What is the team composition?
It depends on the project but overall, we mostly deal with a project manager. We’ve dealt with the owner a handful of times in the beginning until he turned us over to one of the project managers.
How did you come to work with 9Sail?
Our owner met Joe(Owner) at a networking event. They hit it off and started talking about some stuff.
How much have you invested with them?
So far, we probably spend anywhere between $18,000–$20,000 a year with them.
What is the status of this engagement?
We started working with them in January 2018 and it’s still ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We manage everything through Google Analytics. They give us monthly reports that show key highlights that we’re looking at. Part of the reason we’ve continued to use them is because of the growth and success we’ve had. COVID-19 obviously changed everything, but we got extraordinarily busy again around May or June of last year.
Our phones are still catching up from November and December. It’s because of them that we are now more organically found on a regular basis. We don’t pay a dollar for Google anymore, and we’re getting 300–400 hits on our website every single day — and for a small business, we’re ecstatic about that.
How did 9Sail perform from a project management standpoint?
Unbelievable. 10 out of 10 every time. They’re always in contact with us to make sure we’re satisfied with what’s going on. They check in regularly to ensure that the project is moving along to their expectations.
What did you find most impressive about them?
What I like about them is that they’re progressive. They don’t just see what’s happening today and stick with that plan for 12 months. Trends change and as things get updated, they constantly come to us and tell us the best course of action.
It seems like they work with a lot of small businesses in similar capacities. They network with us so we get to see what’s working for everyone in the industry, and how it’s impacting us as a whole. We’ve now created relationships with these other businesses because of 9Sail.
They’re very trendy — I know it’s almost too cliche, but they are, and they’re really on top of everything that’s going on in the industry. As things change concerning Google or social media, they’re on top of it and they change with it.
Are there any areas they could improve?
I joke with them all the time that I wish that their personal social media presence was a little better. As a company that preaches about SEO and how they are able to do an unbelievable job with it, they really underutilize their own social media.
Do you have any advice for potential customers?
Be responsive because they are quick to get you the information that you request. When they want to set up a meeting to talk about your monthly request, do it because it’s unbelievably educational and informative. It’s changed how we’ve looked at some of our online marketing and if it wasn’t for 9Sail, I don’t think we’d be nearly as productive and successful as we are right now.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
"The cost was a little high at first, but considering what we’re getting out of it, I think the value outweighs it."
Willing to Refer
5.0
NPS
"I’ve done it several times already.
Organic SEO for Roofing & Siding Company
Search Engine Optimization
$50,000 to $199,999
July 2017 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They have a great overall marketing knowledge.”
Feb 16, 2021
Owner, Blue Nail Roofing and Siding
John Hogan
Verified
Other industries
Montville, New Jersey
1-10 Employees
Phone Interview
Verified
9Sail provides organic SEO services for a residential roofing and siding company. The team works on backlinks, keyword research, and other marketing.
9Sail helped their client’s revenue go from $750,000 to $6 million. The team offers helpful marketing guidance and consistently drives qualified leads. They’re honest with their clients about their progress and take time to rectify issues.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the owner of a residential roofing and siding company.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 9Sail?
We needed help with organic SEO. We wanted more leads through Google.
SOLUTION
What was the scope of their involvement?
They do our SEO work. First, they did a comprehensive analysis of the competitive market and saw what keywords are really hard to get traction on, what our niche, and which kinds of customers we want to get.
They help us organically improve our rankings for specific keywords in locations we want to do business in. The team helps us with backlinks to different websites, too. They used to write blogs for us but they’ve since put us in touch with a different vendor for blogs.
What is the team composition?
We work with 2–3 people from their team.
How did you come to work with 9Sail?
I knew Joe (Owner) and knew his level of integrity. When I saw they started 9Sail, I reached out to him and picked his brain when I started my company. Joe brought us on board and started helping us out from there.
How much have you invested with them?
Our monthly spend is $4,000.
What is the status of this engagement?
We started working together in Q4 2017, and our work is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Our company revenue went from $750,000 to $6 million after working with them. We brought on a marketing manager last year and 9Sail has been an integral part in helping her get on her feet, understand our industry, and understand our goals for driving high-quality leads. She’s given them positive feedback.
How did 9Sail perform from a project management standpoint?
They’re great. They meet with us every month and deliver a full presentation where they go over the good and the bad. If there is anything that we can adjust, they advise us accordingly. We typically communicate via email.
What did you find most impressive about them?
They understand high-quality leads and track all of the metrics. They’re not afraid to say when something looks bad and it needs to be changed. The team is open and honest about giving us feedback on anything that could help, including our website.
They have a great overall marketing knowledge and they’re willing to help with more than what we hired them to do.
Are there any areas they could improve?
As they grow, I’m sure they’re going to need to bring more people on. For right now, the team is adequate.
Do you have any advice for potential customers?
As we grew, it was important to bring on a marketing manager to be a direct liaison between our teams. Make sure the monthly meetings get done. Learn from what they’re telling you. They’ll help you with tips on your whole internet identity and how you can improve.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
SEO Services for Legal Services Company
Search Engine Optimization
Confidential
Nov. 2024 - Oct. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We were impressed that 9Sail truly cared about us and our business."
Oct 15, 2025
Founder & Managing Partner, Legal Services Company
Anonymous
Verified
Legal
Buffalo, New York
11-50 Employees
Online Review
Verified
9Sail provided SEO services for a legal services company. The team provided monthly, weekly, and annual reporting, strategy, and guidance, including content recommendations and blog topics.
9Sail's work led to increased website traffic, keyword rankings, and lead generation for the client. The team provided excellent service, communicated effectively, and delivered timely items throughout the engagement. Moreover, 9Sail's genuine care for the client's business was remarkable.
BACKGROUND
Introduce your business and what you do there.
I'm the founder and managing partner of a legal services company. We provide comprehensive immigration legal services, helping individuals and businesses secure visas, work permits, and navigate U.S. immigration processes with a focus on personalized client service.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with 9Sail?
We needed help with SEO optimization.
SOLUTION
What was the scope of their involvement?
9Sail provided monthly, weekly, and annual reporting, strategy, and guidance. The strategy and guidance included content recommendations and blog topics.
What is the team composition?
We worked with four teammates from 9Sail.
How did you come to work with 9Sail?
We found 9Sail through a referral from the legal industry. We chose them over other options because they provided great service and were knowledgeable and pleasant.
What is the status of this engagement?
We worked with 9Sail from November 2024 to October 2025.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We saw increases in website traffic, keyword rankings, and lead generation. The increase in traffic led to more qualified leads.
How did 9Sail perform from a project management standpoint?
9Sail provided excellent service and communication, and always delivered on time. We primarily communicated via email and Microsoft Teams calls.
What did you find most impressive about them?
We were impressed that 9Sail truly cared about us and our business.
Are there any areas they could improve?
There's nothing we can come up with.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 1-10 of
12 Reviews
Our Story
We are 9Sail, a law‑firm‑focused digital marketing team blending SEO, GEO, PPC, AI marketing, content, digital PR, and local ads expertise to deliver measurable results for our clients. We act as extensions of your team—owner-minded, transparent, accountable—delivering measurable organic growth, multi‑practice visibility, and seven‑figure+ ROI for Am Law and local firms. Trusted across major US markets, our success stories showcase sustained traffic, lead generation and reputation gains.
What Sets Us Apart
Legal Industry Specialists
9Sail's team includes professionals with nearly a decade of in-house experience at major Northeast law firms. This deep expertise navigates legal advertising compliance, understands practice area nuances, and delivers strategies generalist agencies miss.
We're a Partner, Not a Vendor
The "Extension of Team" approach provides white-glove service with no automated solutions. Clients describe 9Sail as available "at a moment's notice" with weekly cadences, full transparency, and responsive senior-level access that treats your firm as if it was our own.
Documented Performance Track Record
9Sail delivers 6-25x ROI with case-study-backed proof. Clients report 7-figure annual returns with specific metrics like $223K revenue at 7X ROI and 200%+ organic traffic growth. Results are transparent, measurable, and tied directly to revenue impact, not vanity
Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.
133 Beekman Street, No. 303 New York, NY,
United States10038
6 - 9
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