Large businesses and corporations have come to rely heavily on digital marketing to reach their consumers. Social media, blogs and, of course, the almighty app, are used constantly to communicate, share, advertise, and relate to the public.
But, are small businesses investing in apps? Our 2015 Small Business Digital Marketing Survey was designed to examine just that question and to explore motivating factors for small businesses to build apps. We asked more than 350 small business owners to share with us about their use of apps for marketing and sales.
Below the infographic are the full details of our results along with commentary from experts in small business mobile app development.