Creative Mobile Performance Agency

Zorka.Mobi is a creative mobile performance agency. We offer a full range of mobile marketing services – from strategy development to its execution with tools like Influencer Marketing, CPI/CPA media buying, ASO, Apple Search Ads and remarketing campaigns.

Agency cooperates with globally-known developers and agencies such as Plarium, Pixonic, Game Insight, Youzu Interactive, NetEase, Pocket Gems, Gameloft, Yandex, Mail.Ru Group, Vivaki, OMD Resolution and others.

 
$10,000+
 
Undisclosed
 
50 - 249
 Founded
2014
Show all +
Minsk, Belarus
headquarters
  • Zorka.Mobi Minsk, MI 220141
    Belarus
other locations
  • Zorka.Mobi Limassol
    Cyprus

Reviews

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Digital Marketing for Online Game Developer

“I relied on Zorka.Mobi.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - June 2018
Project summary: 

Zorka.Mobi developed and implemented campaigns to maximize installs and boost organic traffic for an online role-playing game.

The Reviewer
 
51-200 Employees
 
Moscow, Russia
Alexander Burkin
Marketing, 2Reallife
 
Verified
The Review
Feedback summary: 

Within two months, the campaigns garnered 100,000 installs and a dramatic increase in organic traffic. Zorka.Mobi’s reliability, speed, and transparency contributed to positive results.

BACKGROUND

Please describe your company and your position there.

I'm responsible for marketing activities at 2RealLife, a company that develops online browser games, mobile games, and social network applications.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We needed to promote our mobile game “Heroes of Alterant.”

What were your goals for this project?

Our goal was to attract the maximum number of installs within a short time. We also wanted to increase the volume of organic traffic.

SOLUTION

How did you select this vendor?

A colleague recommended Zorka.Mobi.

Can you go into detail about the services they provided and the scope of the project?

Initially, we launched tests to analyze different sources. Based on the cost per install, we chose the best performing channels for our campaign.

What was the team composition?

My main contacts were Zorka.Mobi’s sales manager and account manager. Their media buying team and affiliate network department were also involved in the project.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

During the first two months of the campaign, we saw a boost of 100,000 installs. Their work allowed us to analyze the quality of our product and get additional organic traffic.

How was project management arranged and how effective was it?

I relied on Zorka.Mobi. I just reviewed the number of installs and notified them about project updates.

What did you find most impressive about this company?

We were impressed with their high-quality results, available resources, and fast communication.

Are there any areas where they can improve?

They should have more offices in other countries to give clients the opportunity for face-to-face meetings.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Media Marketing Development for Business Services Company

"They impressed us with how they found new ways to attract customers."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2018 - May 2018
Project summary: 

Zorka.Mobi developed a media plan involving searching for YouTube bloggers, negotiating terms, and managing the media campaign. 

The Reviewer
 
51-200 Employees
 
Belarus
Mike Charniatsou
Marketing manager, Capital.com SV
 
Verified
The Review
Feedback summary: 

Zorka.Mobi’s work helped focus the brand in certain countries and boosted its online presence significantly. Well-developed media campaigns and daily communication helped them overcome a niche market.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager at Capital.com, a fintech startup that provides an AI-powered trading platform across multiple platforms. We also provide a variety of educational trading apps.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We hired them to promote our finance product in certain EU countries via exclusive traffic channels.

What were your goals for this project?

Our goals were to increase our brand awareness, boost audience growth, and to increase the loyalty of our current audience. 

SOLUTION

How did you select this vendor?

We analyzed a few agencies that provided a certain scope of services and chose Zorka.mobi as the one with the most interesting media plan.

Describe the scope of their work in detail.

They helped us develop a media plan which involved searching for relevant YouTube bloggers, negotiating terms, setting up the media campaign, and reporting results.

What was the team composition?

The team consists of the head of the department and two account managers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We managed to increase the app's visibility in our target country and boosted our number of installations. We also saw a significant increase of organic installations during our promos with Zorka.mobi. 

How effective was the workflow between your team and theirs?

Our workflow was smooth and clear. We had no problems with communication and had daily calls through a third-party solution which was very helpful.

What did you find most impressive about this company?

They impressed us with how they found new ways to attract customers and managed our relatively small company with an interesting niche. They really helped us become the biggest force in this area.

Are there any areas for improvement?

The database of available YouTube channels should be expanded in certain EU countries, but this wasn't their fault.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Vlogger Commercial Campaign for Mobile Browser App

"Their customer service is excellent and all issues that appeared were solved promptly."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
October 2017
Project summary: 

Zorka.Mobi was tasked with setting up an advertising campaign using YouTube vloggers to feature the app in their videos. They handled all the details surrounding the work, providing a transparent campaign plan.

The Reviewer
 
1-10 Employees
 
Moscow, Russia
Konstantin Smetankin
Founder & CEO, Smart Search
 
Verified
The Review
Feedback summary: 

Thanks to their involvement, 60,000 installs of the app were gained at an incredibly low cost of $0.18 and with a greater retention rate compared to a previous AdWords campaign. Everything went according to plan and they answered all questions promptly even on evenings and weekends.

BACKGROUND

Please describe your company and your position there.

I'm the founder and CEO of Smart Search. Our core product is a mobile browser for iOS and Android platforms focused on a better search experience. We’ve managed to reach 500,000 monthly active users and continue to grow. A good balance between functionality and simplicity allows us to have the highest user rating (4.6) among other apps on the App Store and Google Play.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We hired them to handle the marketing and advertising for our app on YouTube using vloggers.

What were your goals for this project?

We wanted to increase the visibility of the Smart Search app. Using targeted YouTube channels with a strong community helps to show our product more effectively compared to common ad campaigns through AdWords or Facebook.

SOLUTION

How did you select this vendor?

I met them at the White Nights conference last year and during a discussion, I found out that they provide the exact services I was looking for. I liked how we talked together and decided to try working with them.

Describe the scope of their work in detail.

Zorka chose the right vloggers to advertise our app and handled all the details, collaborating on how to integrate the commercial into the vlogger’s video content. We agreed on the price and the right times for publishing. I also received a fully transparent plan with a list of vloggers, prices, and expectations of their performance. We both looked at the drafts of the videos that the vloggers prepared and made changes when necessary.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

During the campaign, we got a total of 60,000 installs of the app and the average cost per install was $0.18. It was truly amazing to get such a great amount of quality installs for that price. Also, the retention rate of acquired users was even better compared to the AdWords campaign.

How effective was the workflow between your team and theirs?

I had the whole campaign plan in advance and it began on time as planned. During the process, the project manager would send me updates and material for my approval, and all my questions were answered even late in the evening.

What did you find most impressive about this company?

In collaboration with Zorka, we were able to launch two influencer marketing campaigns on YouTube in both the U.S. and Russia aimed at integrating our Smart Search app into vloggers' content. We were more than satisfied with our cooperation with them from beginning to the end. Their customer service is excellent and all issues that appeared were solved promptly, even during weekends. Nothing matters more but the amazing result we have achieved thanks to Zorka’s team!

Are there any areas for improvement?

No. Everything was really perfect.

5.0
Overall Score Zorka.Mobi is a really good company.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    The campaign started on time.
  • 5.0 Cost
    Value / within estimates
    They are worth every dollar.
  • 5.0 Quality
    Service & deliverables
    We are fully satisfied.
  • 5.0 NPS
    Willing to refer
    Zorka.Mobi is one of the best agencies I’ve worked with.

Digital User Engagement for Gaming Subscription Service

"The utilized communication best practices, providing almost 24x7 support, even though we didn’t request it."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Dec. 2017 - Ongoing
Project summary: 

Zorka.mobi worked to increase user engagement through various digital channels.

The Reviewer
 
51-200 Employees
 
Oslo/Norway
Oleksij Sobkevych
Head of Digital acquisitions, Bemobi International
 
Verified
The Review
Feedback summary: 

Thanks to abundant communication and a knack for plumbing traffic from multiple channels, both quantitative and qualitative KPI’s were fulfilled. Their professionalism and reliability marks them as an outlier in the industry.

BACKGROUND

Please describe your company and your position there.

I’m the Head of Digital Acquisitions for Bemobi International. We provide gaming subscription services in Latin American, Southeast and Central Asia, and the Commonwealth of Independent States (CIS).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We needed help to increase user engagement in the CIS market without generating complaints. We also needed fraud protection to limit user church.

What were your goals for this project?

We wanted to hit our KPIs and targets for acquisition volume, churn, and loan-to-value ratio.

SOLUTION

How did you select this vendor?

We’ve dealt with them for a while, but originally, they were referred to us by another one of their clients. We had to disengage from most of our partners in 2017 because of policy violations and fraud, by Zorka.mobi has always been reliable.

Describe the project in detail.

Zorka.mobi worked in parallel with our in-house team, complimenting and not competing with each other.

What was the team composition?

We worked with Zorka.mobi’s dedicated account support team.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

They met all of our quantitative and qualitative KPIs.

How did the Zorka.Mobi perform from a project management standpoint?

The utilized communication best practices, providing almost 24x7 support, even though we didn’t request it. Their team members and reporting were all highly professional.

What impresses you about the Zorka.Mobi?

Their ability to find new sources of traffic with a minimal number of complaints stood out to us.

 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

User Acquisition for Games Company

"They had a variety of offerings and provided a high level of service for each segment."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Aug.- Nov. 2017
Project summary: 

Zorka.Mobi created a campaign to increase user acquisition rates. The team performed testing on several channels and managed the project’s creative aspects.

The Reviewer
 
51-200 Employees
 
Moscow, Russia
Ksenia Koroleva
Head of Marketing, Cubic Games
 
Verified
The Review
Feedback summary: 

Zorka.Mobi’s work boosted the number of users significantly and a doubling of returns on the initial investment. Their team communicated effectively throughout and provided a diverse set of quality services.

BACKGROUND

Please describe your company and your position there.

I was the marketing lead at Cubic Games, a game developer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We wanted to increase user acquisition rates.

What were your goals for this project?

We wanted new users and a high ROI.

SOLUTION

How did you select this vendor?

I already knew some of the team members.  

Describe the project in detail.

We met twice to discuss the project and they offered to test a few traffic channels. The team also managed the creative aspects.

What was the team composition?

I worked with a few team members.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We achieved over 100% ROI.

How effective was the workflow between your team and theirs?

They provided immediate answers via multiple communication platforms.

What did you find most impressive about this company?

They had a variety of offerings and provided a high level of service for each segment.

Are there any areas for improvement?

No, I didn’t see anything.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer