Can you share any outcomes from the project that demonstrate progress or success?
During the campaign, we got a total of 60,000 installs of the app and the average cost per install was $0.18. It was truly amazing to get such a great amount of quality installs for that price. Also, the retention rate of acquired users was even better compared to the AdWords campaign.
How effective was the workflow between your team and theirs?
I had the whole campaign plan in advance and it began on time as planned. During the process, the project manager would send me updates and material for my approval, and all my questions were answered even late in the evening.
What did you find most impressive about this company?
In collaboration with Zorka, we were able to launch two influencer marketing campaigns on YouTube in both the U.S. and Russia aimed at integrating our Smart Search app into vloggers' content. We were more than satisfied with our cooperation with them from beginning to the end. Their customer service is excellent and all issues that appeared were solved promptly, even during weekends. Nothing matters more but the amazing result we have achieved thanks to Zorka’s team!
Are there any areas for improvement?
No. Everything was really perfect.