YYC3 Marketing

Introduce your business and what you do there.

I’m a realtor, and I work independently.

What challenge were you trying to address with YYC3 Marketing?

I hired YYC3 Marketing for their digital marketing services.

What was the scope of their involvement?

We had a discovery phase where I explained to them my expectations. After that, they began managing my digital marketing activities, including PPC efforts. They also create content so that I can increase the number of my followers on social media.

What is the team composition?

We’re working with three people, including Haley (President) and Kelsey (Content & Community Manager).

How did you come to work with YYC3 Marketing?

We found YYC3 Marketing through Google and chose them because they had good reviews.

How much have you invested with them?

We’ve spent $20,000 CAD (approximately $15,600 USD).

What is the status of this engagement?

We began working together in January 2021, and we continue to collaborate.

What evidence can you share that demonstrates the impact of the engagement? 

We started with nothing and I now have 1,000 followers on Instagram. Thanks to YYCR Marketing, I’ve gotten leads through social media and it’s been going quite well.

How did YYC3 Marketing perform from a project management standpoint?

I’m pretty hands-off with their project management process because I trust them completely, so you’d have to ask them directly. We communicate through phone calls, emails, and text — whatever’s the easiest at the time.

What did you find most impressive about them?

They’re easy to get a hold of and talk to.

Are there any areas they could improve?

No, they’re doing a great job.

Do you have any advice for potential customers?

You’d be crazy not to work with YYC3 Marketing. On top of that, trust what they’ll say.

Introduce your business and what you do there.

I’m the CEO of MIR Aviation. We do aircraft accident litigation and provide consulting services for people who use unmanned aircraft systems.

What challenge were you trying to address with YYC3 Marketing?

We needed help with our digital marketing efforts.

What was the scope of their involvement?

YYC3 Marketing redesigned our existing site, and they’re currently handling our overall digital marketing initiatives. Their main responsibilities include maintaining our site and managing our Instagram and Facebook channels.

What is the team composition?

I work with Haley (President & Founder).

How did you come to work with YYC3 Marketing?

Haley was recommended to me by my son, whom she went to school with.

How much have you invested with them?

We’ve invested around $20,000 CAD (approximately $16,000 USD) so far.

What is the status of this engagement?

We started working together in March 2021, and the engagement is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

I was actually surprised with how much effort YYC3 Marketing took to truly understand our company. The thing is, a lot of my work is regulatory, so it’s very hard to market and there’s not a lot of people that are aware of our services. YYC3 Marketing does a great job of truly showcasing our company and offerings in a way that aligns with our identity.

In terms of quantitative metrics, we’ve seen a significant increase in our sales, site traffic, and the number of calls we receive. I’m really pleased with the results I’ve gotten so far, considering how little I paid for their services.

How did YYC3 Marketing perform from a project management standpoint?

YYC3 Marketing has performed well in terms of project management. We primarily communicate through texts, phone calls, and email.

What did you find most impressive about them?

I’m impressed with the fact that I don’t even have to worry about digital marketing anymore. I also really like their attitude and strong work ethic. YYC3 Marketing is a small firm, so they’re very personal in their approach. We’re not just another contract for them — they really make an effort to engage with us and show that they truly care about us, which is something that’s hard to find these days.

Are there any areas they could improve?

Other than the fact that they should be charging more for their services, I don’t have any complaints — it’s been such a great experience for us.

Please describe your company and your position there.

I am one of the owners of Mountain View Building Materials, located in Calgary Alberta. We are a family owned and operated boutique contractor and retail exterior building materials supplier.

For what projects/services did your company hire YYC3 Marketing, and what were your goals?

We reached a point where we needed to transition our business from the successful “mom and pop” shop it was to a bigger operation. We needed to hire more people to help us reach our goals, and to do so, that meant narrowing our job descriptions to focus on what WE were best at, and hiring out the things we weren’t.

We hired YYC3 to overhaul our website, and digital marketing. We knew who we were as a business, and YYC3 saw and understood our goals, together we worked together to develop our unique marketing content and website.

How did you select this vendor and what were the deciding factors?

We interviewed a number of companies, but it was YYC3’s honesty, enthusiasm, and quite frankly lack of knowledge of our industry that lead us to hiring them. They were the type of client we were trying to access, so it really helped with developing our marketing strategies that they were learning about our industry at the same time.

They asked questions frequently that we just assumed people knew the answers to. So our posts were very topical, and well received. It was a perfect match, we knew little about what they could do for us, and they knew little about our industry. We trusted each other and jumped in with both feet!

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We have them full creative authority over web design digital marketing, with one caveat, everything had to be consistent. Consistent branding, messaging, and frequency (but they knew that already). There was ample back and forth but we trusted their suggestions and they supported our feedback and requests. Work was done timely and organized, and the posts are great!

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a number of the YYC3 team, as well some of their contractors.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our contractor and retail traffic has increased significantly, same with our phone in traffic. We can always tell when a post hits the mark by the amount of requests we get for the specific products we talk about and share.

How effective was the workflow between your team and theirs?

Excellent communication on their behalf! Always. If anything slowed progress it was on me not replying and providing feedback in a timely manner.

What did you find most impressive or unique about this company?

The amount of work their small team can produce. They always put in the work for us, which is something I value deeply.

Are there any areas for improvement or something they could have done differently?

Align their web design talents with a web developer to ensure their beautiful website ideas work well with google and other search engines.

Introduce your business and what you do there.

I’m the owner and founder of One OAK Flooring Ltd, and we specialize in installing and finishing hardwood, as well as other types of flooring.

What challenge were you trying to address with YYC3 Marketing?

We needed someone to provide us with social media marketing and general digital marketing.

What was the scope of their involvement?

We’re engaged with YYC3 Marketing for their WordPress web development and digital marketing services including social media management, branding, and advertising.

What is the team composition?

We mainly interface with Hayley (Marketing Consultant & President).

How did you come to work with YYC3 Marketing?

I met Hayley at a ski hill where we talked about each other’s businesses, so I eventually reached out to her when I needed help.

How much have you invested with them?

For this project, we invested just under $10,000 CAD (approximately $7,700 USD).

What is the status of this engagement?

Our partnership started in November 2020 and it’s still ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We get monthly reports on our online activities and we see an increase in user engagement and visit on a monthly basis.

How did YYC3 Marketing perform from a project management standpoint?

They’re fantastic from a project management standpoint, as we haven’t experienced any issues working with them. We typically communicate through email and phone.

What did you find most impressive about them?

We’re impressed with their customer service, reliability, and responsiveness.

Are there any areas they could improve?

I can’t think of anything they could improve on.

Do you have any advice for potential customers?

I would advise them to communicate openly and let the team know what they hope to achieve. I would also recommend being open to good ideas because Hayley and her team always give me good strategies on how to approach certain social media pages, which I highly appreciate.

Please describe your company and your position there.

Operations & marketing consultant for a private company in the beauty and beauty education industry.

For what projects/services did your company hire YYC3 Marketing, and what were your goals?

We were launching an online training academy and required support and marketing expertise in marketing strategy, course creation, production as well as tactical marketing and sales.

How did you select this vendor and what were the deciding factors?

Terrific word of mouth referral / reputation and obvious competency.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Finalize course content, content production schedule and execution, content editing and uploading to educational platform. Web and social media strategy, design and implementation including Facebook, Instagram, YouTube, Google Business, Pinterest, WordPress and SEO considerations. All content planning /creation/ scheduling and upload for all social platforms.

Ongoing social media sales support and networking. Online student management and support/ troubleshooting. Marking tools were based on meeting schedule deadlines as well as improving engagement metrics on social platforms.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the owner, videographers, marketing coordinators and other subcontract marketing professionals as required.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

All deadlines were met and social engagement improved over time (follower count, reach and interactions month over month).

How effective was the workflow between your team and theirs?

They provide excellent communication and planning between the teams. YYC3 provided all the necessary tools to support our successful workflow.

What did you find most impressive or unique about this company?

YYC3 provided the necessary guidance form a marketing perspective and also from an overall business strategy. They proactively identified opportunities for strategic partnerships and collaborations which benefited us immensely. Hayley and her team continue to demonstrate genuine concern for the success of our business.

Are there any areas for improvement or something they could have done differently?

It is impossible to predict every challenge a new company might face so there were a couple of unexpected challenges however YYC3 would make it their top priority to troubleshoot and address any unforeseen challenges and ensured we earned from them as a team to avoid similar challenges in the future.

Please describe your company and your position there.

I am the owner of a Digital Marketing company that has partnered with YYC3 Marketing on a number of different projects to leverage their expertise.

For what projects/services did your company hire YYC3 Marketing?

Social Media Management, Website Design and Build, Graphics Design

What were your goals for this project?

Increase online presence of clients which directly correlated to growth in their businesses.

How did you select YYC3 Marketing?

I was looking for someone with a strong creative flair and proven ability to get results. I met with Hayley and knew instantly that she understood what I was looking to do and more importantly, knew how to get it done.

Describe the scope of their work in detail.

The team at YYC3 Marketing manage all my client social media platforms. I have also worked with their team for graphic design as well as website design for some of my clients.

What was the team composition?

I've worked closely with the owner of the YYC3 Marketing for the last couple years. I have also worked closely with their graphics specialist and content manager.

Can you share any outcomes from the project that demonstrate progress or success?

Since partnering with YYC3 Marketing, our client visibility online has grown substantially. They now are delivering a consistent message to the market and are looked at as leaders in their respective industries thanks to the work the YYC3 Marketing team has done and continues to do.

How effective was the workflow between your team and theirs?

They are incredibly easy to work with. Very accessible via phone, text and email when questions arise. The expectations are laid out at the start of a project and they have the ability and expertise to just take that direction and execute.

What did you find most impressive about this company?

We absolutely love how creative they are. They are always suggesting new, more cutting edge ways of getting our clients key messages in front of the best performing audiences. We really like how knowledgeable they are when it comes to what is working now for specific audiences.

Are there any areas for improvement?

Not really. I have been working with the YYC3 team for over 2 years now and have never had any concerns with their ability to deliver what they say they will.

Please describe your company and your position there.

The Bow Valley Club is one of Calgary's premier Executive Health Clubs in downtown offering professionals a place to workout, play squash and enjoy a social setting with a dining experience. I am the Membership and Communications Manager at the Bow Valley Club

For what projects/services did your company hire YYC3 Inc.?

We hired YYC3 to make our social media presence stronger and to overhaul our website to make it more user friendly and informative.

What were your goals for this project?

Our goals were to increase our followers, increase our exposure and increase our membership.

How did you select YYC3 Inc.?

I've known Hayley Bendzik, President and owner of YYC3 through other projects she's done and she was referred to me.

Describe the scope of their work in detail.

Hayley and her team executed a digital strategy for the Bow Valley Club. YYC3 was organized and they went beyond our expectations. They improved our digital presence and executed on time with planning ahead.

What was the team composition?

YYC3 had professional photographers and social media experts. They are highly knowledgeable and the team expanded from when we first started with them, which shows their success with building strong client relationships.

Can you share any outcomes from the project that demonstrate progress or success?

I worked closely with the team at YYC3 and if I needed to meet with them to discuss future marketing campaigns they were always available to collaborate. The team listened to our needs and helped us achieve what we couldn't do ourselves.

How effective was the workflow between your team and theirs?

YYC3 is the kind of company you can trust to help execute your social media strategy. They are accountable, professional and extremely knowledgeable. YYC3 was always dependable and got the work done! I never had to worry about the quality of work they put forward. They are an excellent team and a great group of individuals.

What did you find most impressive about this company?

YYC3 team is a very impressive company. Hayley is extremely good at building a strong relationship with her clients and her team is exceptional. She hires only the best and her team is good at listening and making content that is relevant and appropriate.

Are there any areas for improvement?

YYC3 is doing everything right! I would recommend anyone looking for social media, web design or marketing to connect with them. They make it effortless and get the job done! If you don't have the staff to do this or the experience, YYC3 can do it for you and they're always there to help you.

Introduce your business and what you do there.

I’m the owner of a retail mattress store.

What challenge were you trying to address with YYC3 Inc?

I was looking to expand my social media presence.

What was the scope of their involvement?

They managed all our social media accounts. They create some content, and we also provide them with materials. 

What is the team composition?

Hayley (Marketing Consultant & President) was my main point of contact. 

How did you come to work with YYC3 Inc?

I booked meetings with several companies, but my discussions with Hayley were the best. 

How much have you invested with them?

We’ve invested about $10,000 so far. 

What is the status of this engagement?

We began our ongoing relationship with them in August 2019. 

What evidence can you share that demonstrates the impact of the engagement? 

Since increasing our marketing budget and bringing YYC3 Inc on, our sales have gone up. Their work increased our followers and engagement online. 

How did YYC3 Inc perform from a project management standpoint?

Communication is very good. If there’s ever an issue, I give Hayley a quick phone call or send an email, and it’s addressed immediately.  

What did you find most impressive about them?

They deliver high-quality content. 

Are there any areas they could improve?  

There could be a bit more attention to detail, but overall, everything is good. 

Do you have any advice for potential customers? 

As long as you have clear communication, they’ll take care of everything you need done. 

Please describe your company and your position there.

New West Public Affairs is a full suite public affairs and government relations consulting firm located in Calgary, AB. As a Consultant, I help clients navigate government and create public policy wins. I am also responsible for internal and external communications for both the company and clients.

For what projects/services did your company hire YYC3 Inc.?

We hired YYY3 to design, develop and maintain a new website for our company as well as to support on social media.

What were your goals for this project?

Our goals were to increase our digital marketing, establishing New West Public Affairs as a thought leader in the industry, which would hopefully lead to an increase in business leads.

How did you select this vendor?

I was not privy to this - our firm's Principal was responsible for identifying a vendor.

Describe the scope of their work in detail.

Design, development and maintenance of website. Social media content and graphic creation. Advertising on social media.

What was the team composition?

Three people.

Can you share any outcomes from the project that demonstrate progress or success?

Increase in website traffic and engagement. Increase in social media likes / followers.

How effective was the workflow between your team and theirs?

There has been great work flow and communication between our team and YYC3. We use google docs to collaborate on work. Responses are normally received within a couple hours if not minutes.

What did you find most impressive about this company?

I find YYC3's ability to turn around quality work on short timelines the most impressive thing about this company. We produce a lot of content and YYC3's team is always available and ready to get things online. Additionally, their friendly personalities make for a great working relationship.

Are there any areas for improvement?

N/A

Introduce your business and what you do there.

I run the Paramedical Tattoo Academy. We do paramedical and cosmetic tattoos.

What challenge were you trying to address with YYC3 Inc.?

We felt like there were too many moving parts in the business to handle. I needed a partner to help organize our social media and marketing efforts.

What was the scope of their involvement?

YYC3 Inc. came up with a marketing plan that organized our social media and helped us to move forward. Their team gave us good guidance on our direction so that I didn't have to navigate our marketing efforts blindly.

They also helped us with an online learning platform using Teachable. Their team put that together and helps us stay on a timeline for content. They've also helped with content, but I usually create it. Their team got us organized in a way that I wasn’t capable of doing by myself.

What is the team composition?

I work with one person usually, but I know that other people help behind the scenes.

How did you come to work with YYC3 Inc.?

A colleague referred me to YYC3 Inc. We met so that I could get to know them and interview the company. I liked what they had to say, so we hired them.

How much have you invested with them?

We’ve spent around $15,000 on their services.

What is the status of this engagement?

We started our collaboration in November 2019, and it’s ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

Their team’s efforts have made my life a whole lot easier. They always do what they say that they’re going to do. We’ve been busy executing on the efforts, so it hasn’t been a priority of mine to loop back to metrics. We’ve recently launched ads, which need time to show results.

How did YYC3 Inc. perform from a project management standpoint?

We communicate via text, email, and phone calls once in a while. Their team’s organized, efficient, and detail-oriented.

What did you find most impressive about them?

YYC3 Inc. exceeded my expectations. I’m never disappointed by what they do. 

Are there any areas they could improve?

This isn’t anything that she could do differently, but they’ve had a couple of issues with staff turnover. That’s something that a business owner has to manage.

Do you have any advice for potential customers?

It’s most important to know your goals. That way, their team can complete those projects and take them to the next level.