We Build Empires

Birth of an Empire

Building since 2012

Youtech & Associates (‘Youtech’ for short) CEO Wilbur You incorporated the company in July 2012 with the $600 he had to his name. Times were tough without a consistent revenue stream, but You and his team of two at the time made it work. His goal was to personally call 100 companies every day with an offer to build their websites for $500. Ninety-nine times out of 100 his proposal would be rejected, but as we all know, all it takes is one.

After three to four months, You and his charges finally had enough money to move to downtown Naperville – and they never looked back. Within 6 years, Youtech moved to a 6,000 square foot office at its current address and opened up another 5,000 square foot office in Scottsdale, Arizona.

From the days of going after small mom-and-pop shops to signing quarter-million dollar deals, Youtech has never wavered in its commitment to treating each project like it’s the last. Developing websites will always be our bread and butter, but our programming, mobile app development, and digital marketing strategies have grown more sophisticated as we increase our national footprint. The addition of our Scottsdale office has been a significant milestone in entering new markets and industries. Don’t stop us now.

Why We’re The Best

As a modern, full-service agency, Youtech combines the best qualities of both digital and traditional marketing and advertising to effectively achieve your goals. In an industry where change is the constant, we’re comfortable being uncomfortable. Taking on new disciplines and projects refines our skills and makes us not just better for ourselves, but our clients.

Youtech is filled to the brim with the most sharp-witted minds in the all dedicated working together to accomplish one goal: building your empire.

 
$5,000+
 
$200 - $300 / hr
 
10 - 49
 Founded
2012
Show all +
Naperville, IL
headquarters
  • 387 Shuman Blvd, Suite 310W
    Naperville, IL 60563
    United States
other locations
  • 5725 N. Scottsdale Rd, Suite 100
    Scottsdale, AZ 85250
    United States

Portfolio

Key clients: 
Simplicity Marketing Northwestern Medicine Awesome hand Gaming UrbanMatter Best Value Vacs Miller Coors Beyond Measure Training American Vending Sales Next Door & Window Pool in Floor Square one Concepts  Prime Steaks  Zano Salons Cold Beers & Cheeseburgers Willie Washer Pivot Point TapHouse Kitchen Ocean 44 Steak 44 Steak 48 Dominick's Steak House

UrbanMatter

UrbanMatter is a nightlife and entertainment platform dedicated to helping Chicagoans keep tabs on what really matters in their city. With a monthly digital readership totaling over 150k – and a new mobile app boasting more than 13,000 downloads to date – UrbanMatter’s multinetwork approach to news and events makes it possible for local readers to stop relying on inauthentic, out-of-touch sources for the info they

crave.

With UrbanMatter, we were given the unique opportunity to build a modern media brand entirely from scratch. Beginning as Chicago Genie in 2015, UM got its start as a small-scale blog intent on using the insider knowledge of Youtech’s city-based writers to drive traffic. Recognizing a knack-for-news on behalf of our content creators – as well as a growing demand for reliable publications on the part of Chicagoans – it was the combined efforts of Youtech’s SEO, creative, and marketing teams that allowed us to take UrbanMatter from these humble beginnings confidently into the dog-eat-dog space of digital media.

Following a 2016 rebrand and some fresh new digs, what now separates UM from the rest of the pack is a strategy that shows off their penchant for authenticity. From their articles to their social media, UrbanMatter is a source that relishes in connecting its readers to the concerts, bars, restaurants, and lifestyles that matter most – and it shows.

Since taking up the UrbanMatter mantle in the fall of 2016, Youtech’s main goals have largely centered around growth, growth, and, of course, more growth.

Ace Home Services

ACE Home Services goal was very direct: Drive Leads. Increase Sales. ACE came to Youtech in hopes of gaining more calls and qualified leads, which in return, would result in more sales. In a competitive operation such as this, ACE had the top-notch quality, they just needed the finishing touch to bring awareness to all they had to offer.

Luckily, Youtech was able to fix that, using PPC and SEO to make the ultimate

impact.

Youtech provided a forefront marketing strategy that optimized the number of people reached by ACE Home Services, using PPC and SEO as the back legs of its gameplan.

Through PPC and SEO efforts, Youtech created polished Social Media, Website, and ad content, improving clarity, preciseness, and allure to grasp the full attention of potential customers. ACE Home Services’s website contained bulks of information that Youtech was able to gather, reorganize, and prioritize, and even now Youtech is currently revamping their Website to ensure critical success.

Youtech utilized local SEO to drive higher keyword rankings and conversions for ACE Home Services. Local SEO is a hyper-specific and effective way to market ACE’s local business, helping promote their services to local customers at the exact time they’re looking for them online.

Since taking over ACE paid advertising efforts, and making numerous optimizations, Youtech increased nearly all metrics within their campaign and eliminated wasted spend. In total, Youtech has

Abacus Early Learning Centers

Abacus Early Learning Centers are Level 4, NEPCA-accredited childcare and educational centers in central and northeast Indiana. Abacus children are provided structured learning centers, small and large-group activities, and individualized experiences on a daily basis. Through observation and assessment, teachers develop educational plans based on the personal strengths and weaknesses of the children in their group.

Accubow

ABOUT THIS PROJECT

Accubow is the world’s first augmented reality archery training mobile app. The Accubow system is comprised of a specialized bow with a single-resistance band that can be increased or decreased from 10 to 70 pounds of pulling resistance. The bow is synchronized with the Accubow app once activated and made with a phone mount to hold your phone in place while using the app. To use the app, archers

pull back, take aim, and shoot at a designated target as if using a real arrow. Triggered by the pullback, archers watch as their virtual arrows hit the targets on their phone screen.

Accubow is a revolution. It’s the most advanced, complete, and effective archery training device ever created, all while looking, feeling, and releasing like a traditional bow.

Cold Beers & Cheeseburgers

ABOUT THIS PROJECT

Cold Beers & Cheeseburgers is a concept under the Square One Concepts hospitality management group in Scottsdale, AZ that has over 10 locations throughout Arizona and San Diego. It has become one of Arizona’s and California’s hottest neighborhood restaurants/bars because, as in their name, they keep it simple, serving what they say they do: the coldest beers and most flavorful cheeseburgers. All

menu items are made fresh in-house, with build-your-own burger options that have been the topic of many IG posts and dubbed by foodies near and far as “drool-worthy.”

In addition to a jam-packed menu of game day favorites, Cold Beers & Cheeseburgers keeps the energy high with over 30 HD flat screen TV’s scattered throughout each location. Premium sound systems and outdoor patios complete the perfect place to cheer on your team.

Bourbon & Bones

ABOUT THIS PROJECT

Bourbon & Bones, a Square One Concepts restaurant, is a modern, upscale American steakhouse in the heart of Old Town Scottsdale. Bourbon & Bones speaks for itself, letting its high-quality ingredients, freshly-cut steaks, and extensive collection of luxurious bourbons, whiskeys, and scotches do the talking. Award-winning executive chef, Joshua James “J” Amonson, personally tends to every

plate, because when it comes to steak, only the best will do. His fresh twists on timeless dishes strike a perfect balance of flavor, presentation, and innovation. And did we mention the drinks? Cocktail seekers will also be in good hands with house mixologist, Rich Moe, who will concoct anything your palette desires.

A CUT ABOVE

Bourbon & Bones needed an online persona that spoke to its sophisticated, fine dining atmosphere and innovative dishes. In walked Youtech. Youtech put its best foot forward to develop a new website, launch a social media strategy, and boost online traffic for Bourbon & Bones. Our social team creates and schedules clever Facebook, IG, and Twitter posts that increase followership, promote Bourbon & Bones, and highlight menu specialties to engage potential customers. These ideas are turned into visuals by our designers, who, as with a good steak, make every morsel better than the last. The upscale qualities of Bourbon & Bones further come to life on the pristine, newly designed website, where customers can swiftly view menus, contact staff, and make reservations. 

The law firm of McGann, Ketterman & Rioux

The law firm of McGann, Ketterman & Rioux, located in the heart of Chicago, concentrates its practice in all aspects of labor and employment law, ERISA enforcement, and employee benefits law. The firm represents numerous labor organizations and workers, plus Taft-Hartley pension, welfare, and apprentice training funds throughout Chicago and the Midwest.

CASE DISMISSED

MKR collaborated with Youtech to

develop a new website that spoke to the firm’s long-standing expertise and success in labor law. Youtech’s creative team buckled down, taking new company photos, drafting content, and building a responsive website. What remains is an online presence that propelled MKR into the 21st century. (And hopefully beyond!)

Next Door & Window

Next Door & Window

SEO – PPC

Next Door & Window is the leader in the home improvement industry for homes, entry doors, and house siding. Family-owned since 1947, Next Door & Window has helped homeowners throughout Naperville, Illinois, and nearby areas boost the curb appeal, functionality, and energy efficiency of their homes with contemporary upgrades that are built to

last.

Goal? Drive New Leads

Next Door & Window came to Youtech to improve their ROI with Google Ads. With their previous agency, they were experiencing 9 appointments scheduled at a $10,000 budget with 2 closed coming out to a $5,000 CPA (cost per acquisition). The company was most interested in creating a new campaign structure to drive new leads for both windows and doors.

Services

The Youtech team started managing Next Door & Window Google Ads account and within the first 30 days, Youtech dropped their CPA (cost per acquisition) 91% and increased their profitability over 63%. Quickly afterward Next Door started Search Engine Optimization (SEO) to increase organic leads and local ranking.

By the Numbers

Let’s shed some light on our efforts and show our true colors. Youtech is becoming more and more data-driven by the day to configure the most effective ways to use ad spend. 

Square One Concepts

Web Design – Web Development – Social Media – SEO

Square One Concepts is a full-service hospitality management, design, and consulting firm located in Scottsdale, AZ. The group’s mission is to create unique, enduring restaurant and nightlife concepts that provide guests with enjoyable and memorable experiences. Square One is led by a management team with over 100 years of combined experience. Its

founder and CEO Barrett Rinzler has created, designed, and managed over 20 individual concepts in multiple locations throughout the Southwest, including Scottsdale, San Diego, and Denver.

Cold Beers & Cheeseburgers

Cold Beers & Cheeseburgers offering is pretty self-explanatory – cold beers, cheeseburgers, and sports, all things that make life wonderful. The menu features daily-made eats with fresh ingredients and over 150 beer choices on draught, bottled, or canned. The casual, neighborhood-bar feel has made it a choice restaurant for locals looking for a brew-tiful time.

Mmmmm Burgers & Beers

CBCB (as it’s affectionately abbreviated at Youtech) is arguably the most popular of all the concepts we manage. We aimed to keep their social media as adventurous as its infinite burger topping combinations, posting daily specials and all the games you could catch on its many HD flatscreen TVs. Blood, sweat, and many hours staring at burger photos later, we’ve been able to establish consistent social growth for Cold Beers & Cheeseburgers.

Glory Gains Gym

Glory Gains Gym

Web Design – Web Development

Glory Gains Gym is a personal training facility in Scottsdale, AZ for trainers and their clientele. Glory Gains Gym founder and owner Caleb Hock wanted to create a place where everyone, regardless of fitness levels, found common ground in fitness and sought a higher purpose in helping others accomplish their goals.

Who is Glory Gains

Gym?

Members of Glory Gains can join the gym as part of a training group or individually to train in their preferred format. A 45-yard turf field, brand new equipment, and premier individual and group training spaces provide the tools everyone needs to succeed

With the vision and work ethic of a small group, Glory Gains grew from four trainers and 100 members to 20+ trainers and 700+ members in less than a year.

No Guts, No Glory

In an age where self-image is defined as what is “liked” or deemed acceptable by others on social media, Glory Gains Gym interjects to say “here, you are enough.” Caleb’s ‘come as you are’ approach to fitness and group training has equalized the playing field. It’s part of a broader vision to help everyone who enters Glory Gains Gym lead a more nourished life body and soul.

So, how could Glory Gains Gym convey something so personal & build trust while staying in tune with the impersonal yet ubiquitous forms of modern business automation? Transparency. 

Best Value Vacs (BVV)

Best Value Vacs

SEO – PPC – Retargeting – Email Marketing – Social Media – Web Design – Web Development – Branding

Best Value Vacs (BVV) is an e-commerce giant that sells vacuum chambers, extractors, and material processing equipment to universities, laboratories, dispensaries, and individual consumers. The company grosses over $15 million from online sales

annually.

Improved Web Performance

Best Value Vacs came to Youtech to improve their site performance, specifically to clear up ongoing issues from its web developer. The company was most interested in creating a more positive user experience while continuing to drive new traffic and conversions for its thousands of products.

Why a Rebrand?

Best Value Vacs was facing a crisis of conscience. Although the monthly profits were high, the Best Value Vacs team had been feeling for a while that they were standing on shifting sands. Their growth had become so rapid that they had outgrown themselves, and were forced to put many branding efforts on the backburner. Consequently, internal morale was taking a hit and affecting team productivity. The team knew that without an affirmative identity everyone could get behind, the brand would not survive long-term.

Awesome hand Gaming

Awesome Hand Gaming

SEO – Email Marketing – Social Media – Web Design – Web Development – Branding

Awesome Hand Gaming is a licensed video terminal operator (TO). AHG entered the legalized video slot machine industry in 2009 after the passing of the Illinois Video Gaming Act. Awesome Hand Gaming made the logical jump to video slot machines after 70 years in the food vending and entertainment

industries.

The Issue

Awesome Hand Gaming, part of the A&H Management and A&H Entertainers family of business, enjoyed two generations of success in jukeboxes, video arcade gaming consoles, darts, and billiards. Yet, its challenge was twofold: Helping locations market themselves to gamers, and then, by extension, marketing directly to gamers themselves. In other words, AHG had to somehow crack marketing to both B2B and B2C segments under one roof. On top of that, operators and bar/tavern establishments were having a hard time marketing to the highly-nuanced market of video slots gamers as it was; it would be up to AHG to lead them in a new direction.

The Objectives

Awesome Hand Gaming partnered with Youtech to develop an entirely new brand, complete with a fresh tagline, logo, website, social media, print, and digital marketing plans.

Reviews

Sort by

Web Dev for Health Insurance Company

“Youtech has a young, energetic, and tech-savvy staff who can provide up-to-date solutions.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
n/a
Willing to refer: 
5.0
The Project
 
Confidential
 
June 2016 - Ongoing
Project summary: 

Youtech provides comprehensive web services for multiple sites, including development, hosting, visual design, data backup, and SEO. Recently, the team helped with the transition to a new domain name.

The Reviewer
 
51-200 Employees
 
Chicago Metro Area
Manager, Health Insurance Company
 
Verified
The Review
Feedback summary: 

The website’s domain authority score has shown significant improvement ever since Youtech optimized its design and structure. Youtech’s team provides cutting-edge solutions that have a positive impact on usability, aesthetics, and SEO. Youtech also excels at project management and communication.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing manager for an insurance wholesaler. We are interested in recruiting insurance agents and financial advisors to sell annuities to consumers. We hold the contracts with the insurance companies that issue the annuity contracts. We’re kind of the middle person between the agent and the insurance company. I’ve been working with the company for over 2 years.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Youtech & Associates?

For years, we had used a different vendor to host the corporate site as well as some of our agent websites. The agents we’ve recruited sometimes need help establishing their own business websites. However, our old vendor used some really outdated code, making it difficult to change anything. The analytics were virtually not there at all. When we would ask about visitors or any type of analytical data, the old vendor did not have it available because it was built on such an old platform. We looked to Youtech to make our corporate site and our agent sites up-to-date.

SOLUTION

What was the scope of their involvement?

We consider Youtech & Associates as our go-to experts for building and hosting our websites. They are responsible for pretty much everything. We use WordPress and plug-ins for different requirements, such as e-commerce or pop-up forms to sign up for newsletters and collect lead data. Youtech is good at recommending plug-ins and setting them up for us. They also help us with data backup, content, and search engine optimization.

Last June 2017, Youtech helped us transition to our new company name and hosted our new website. We used to be known by a different company name. Our old URL had been around for so long that we really needed their help. They were key in helping us switch over to this new URL. Youtech’s design staff also came up with our new look. They have good designers. Our corporate office was very pleased with it and signed off on their work.

Youtech created several websites and optimized them for mobile, which was something we didn’t have before. Youtech helped improve our agents’ sites by integrating video, which is something we never had before either. We’re now able to track the hits and activity on those agent sites.  

We have an educational workshop program that’s pretty extensive, and Youtech is working on our website for that program. Consumers can go online and register for workshop courses at community colleges in their area. Youtech added an e-commerce capability that we didn’t have in the past.

From time to time, Youtech would even help us with content. Our corporate office sends us most of our content. Youtech would sort of mold it into the site so that it wasn’t too heavy, making the content more web-friendly. Youtech suggested that we write our own content and post it on our website. We were a little light on content, so they pushed us to write about popular topics so that we could drive traffic to those pages.

Youtech is helping us with SEO from start to finish. They’re doing business listings on Google and Bing for all of our offices across the country. They teach us how to use keywords, backlinks, and content more effectively. They also help us with the backend, metrics, and analytics.

What is the team dynamic?

I work closely with Youtech’s team. Every month, we have meetings and talk about our current efforts.

How did you come to work with Youtech & Associates?

They’re in Illinois, which is the same town that our office is located in. One of our principals knew them and contacted them. That’s how the relationship started.

What is the status of this engagement?

We started working together June 2016, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our domain authority score has improved since using Youtech. That’s one of the biggest things that I’ve seen.

How did Youtech & Associates perform from a project management standpoint?

They are excellent. Youtech has been good at communicating with us consistently each week. This keeps us on track as far as a schedule goes. They make sure we’re getting things done when they need to be finished.

What did you find most impressive about them?

Youtech has a young, energetic, and tech-savvy staff who can provide up-to-date solutions. We’re in the insurance business, which moves more slowly and is a little outdated in terms of technology. Somebody like Youtech is really great for bringing us up-to-date with current technology.

Are there any areas they could improve?

I don’t have any complaints as far as the work they do is concerned.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • N/A Cost
    Value / within estimates
    I don’t know the costs.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Redesign for Recreational Products Company

"They’re responsive and give suggestions on what would be the best thing for us as a company."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2016 - Ongoing
Project summary: 

Youtech & Associates redesigned a website to increase sales and brand awareness. They also provided SEO and PPC services. 

The Reviewer
 
1-10 Employees
 
Cook County, Illinois
Brent Kody
CEO, KO Water Games
 
Verified
The Review
Feedback summary: 

The new site improved in organic traffic generated. Youtech & Associates' responsiveness and understanding of the challenge at hand resulted in a successful partnership. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

KO Water Games is a manufacturer, distributor, and seller of a water game that’s an alternative dunk tank. It’s more portable and less expensive than the standard dunk tank. We sell on multiple e-commerce sites. I’m the founder and CEO.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Youtech and Associates?

We needed to increase our sales and create more brand awareness.

SOLUTION

What was the scope of their involvement?

Youtech rebuilt our website; I also have them working on our SEO to get better organic search traffic. In January, they started a Google AdWords campaign and have been managing that. They help with both SEO on the site and with link building. We’re trying to expand into the Australian, New Zealand and United Kingdom markets, so they created a landing page to bring more traffic to the site. They’re working on a Google Merchant account currently and trying to make the site mobile friendly. The website mainly describes our product. It’s really easy for customers to purchase right from our site.

How did you come to work with Youtech and Associates?

I was referred to them by a friend who went to school with the owner of Youtech.

How much have you invested with Youtech and Associates?

We have spent $15,000 on our relationship so far.

What is the status of this engagement?

We started working with them in September 2016, and the work is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

We’ve seen an increase in organic traffic. They’re building our presence to prepare for our main selling season.

How did Youtech and Associates perform from a project management standpoint?

We’ve sat down with them and they explain what they’re going to do. They’re good at listening and they really understood my vision. They’re responsive and give suggestions on what would be the best thing for us as a company.

What did you find most impressive about Youtech and Associates?

Their availability is great and they answer my questions promptly.

Are there any areas Youtech and Associates could improve?

No. We’ll see how the results work out. We’re trying new things to see what works best.

5.0
Overall Score It’s easy to get ahold of the team. They respond within minutes.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Anytime I’ve needed something, they have it done within a day.
  • 5.0 Cost
    Value / within estimates
    We did some bidding before hiring Youtech. They are pricier but you get what you pay for.
  • 5.0 Quality
    Service & deliverables
    I really like the website they did. It’s very user-friendly.
  • 5.0 NPS
    Willing to refer
    They sit down with you and listen to what your goals are and create a campaign and project around what you want to do. They also give their insight from what they’ve seen in the industry.

Label & Website Design for Craft Brewery

"Their customer service is impeccable, and the quality of their work is top-notch."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2019 - Ongoing
Project summary: 

In addition to designing a website, Youtech designs labels for each offering from a craft brewery.

The Reviewer
 
11-50 Employees
 
Lemont, Illinois
Brian Powala
Co-founder, Pollyanna Brewing Company
 
Verified
The Review
Feedback summary: 

Youtech delivered a visually impressive website and distinctive beer labels, helping to foster brand continuity and exposure. The team communicates well and provides excellent service. They have proven to be a reliable and valuable design partner.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a co-founder of Pollyanna Brewing Company. I am also the head brewer and lead of marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire this vendor?

We hired Youtech to design our website and dozens of labels for our beers.  

What were your goals for this project?

We wanted our designs to have some continuity, and we wanted to expand the exposure of our brand.

SOLUTION

How did you select this vendor?

We learned of Youtech through a referral.

Describe the project in detail.

In addition to designing our website, they provide unique and distinctive labels for each beer that we offer. Each of those projects is similar, but the label design is obviously different every time. They continue to produce new labels as we try to make our brand consistent.

What was the team composition?

Nathin (Creative Director, Youtech) has been our primary contact over the years, but he’s been supported by several others, as well. They all do a fantastic job.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact this project/engagement has had on your business?

Our website is easy to use, and it enhances the customer experience. Our labels are eye-catching and pop on store shelves. We’re very proud of the way we look.

How effective is your workflow between your team and theirs?

They are easy to work with. We never have trouble communicating.

What did you find most impressive about this company?

Their customer service is impeccable, and the quality of their work is top-notch.

Are there any areas for improvement?

No, nothing stands out as needing improvement.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer